Amazon.com, Inc. $AMZN Shares Bought by Oldfather Financial Services LLC

Key Points

• Oldfather Financial Services boosted its holding in Amazon by 82.5% in Q4, owning 6,336 shares worth about $1.46 million, while institutional investors hold roughly 72.20% of the company.
• Management and market catalysts reinforce the AI/cloud growth story — CEO Andy Jassy disclosed AWS AI revenue >$15B run‑rate and a chips business >$20B run‑rate, plus a reported ~$25B data‑center buildout — and analysts have turned more constructive, leaving a consensus rating of Moderate Buy with an average target of $287.39.
• There has been notable insider selling recently: CEO Andy Jassy sold 19,872 shares (~$4.08M) and VP Shelley Reynolds sold 2,695 shares (~$555K), with insiders now owning about 9.7% of the stock.

Oldfather Financial Services LLC boosted its position in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 82.5% during the 4th quarter, according to the company in its most recent disclosure with the SEC. The firm owned 6,336 shares of the e-commerce giant's stock after buying an additional 2,864 shares during the quarter. Oldfather Financial Services LLC's holdings in Amazon.com were worth $1,462,000 at the end of the most recent reporting period.

Several other hedge funds and other institutional investors also recently added to or reduced their stakes in the company. Applied Capital LLC acquired a new stake in Amazon.com during the fourth quarter valued at $217,000. Cyr Financial Inc. grew its position in Amazon.com by 7.7% during the fourth quarter. Cyr Financial Inc. now owns 5,058 shares of the e-commerce giant's stock valued at $1,167,000 after buying an additional 361 shares during the period. Aspire Private Capital LLC grew its position in shares of Amazon.com by 5.3% in the fourth quarter. Aspire Private Capital LLC now owns 17,672 shares of the e-commerce giant's stock valued at $4,079,000 after purchasing an additional 891 shares during the period. Kwmg LLC grew its position in shares of Amazon.com by 5.0% in the fourth quarter. Kwmg LLC now owns 8,116 shares of the e-commerce giant's stock valued at $1,873,000 after purchasing an additional 390 shares during the period. Finally, Five Oceans Advisors grew its position in shares of Amazon.com by 0.3% in the fourth quarter. Five Oceans Advisors now owns 14,108 shares of the e-commerce giant's stock valued at $3,256,000 after purchasing an additional 47 shares during the period. Institutional investors and hedge funds own 72.20% of the company's stock.

Amazon.com Stock Performance

AMZN opened at $238.38 on Friday. The firm has a market capitalization of $2.56 trillion, a PE ratio of 33.25, a PEG ratio of 1.79 and a beta of 1.38. Amazon.com, Inc. has a twelve month low of $165.29 and a twelve month high of $258.60. The firm's 50-day moving average price is $211.96 and its 200 day moving average price is $224.15. The company has a current ratio of 1.05, a quick ratio of 0.88 and a debt-to-equity ratio of 0.16.

Amazon.com (NASDAQ:AMZN - Get Free Report) last posted its quarterly earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share for the quarter, missing analysts' consensus estimates of $1.97 by ($0.02). The business had revenue of $213.39 billion for the quarter, compared to analyst estimates of $211.02 billion. Amazon.com had a return on equity of 21.87% and a net margin of 10.83%.The business's revenue was up 13.6% compared to the same quarter last year. During the same quarter in the previous year, the firm posted $1.86 earnings per share. As a group, sell-side analysts expect that Amazon.com, Inc. will post 6.31 EPS for the current fiscal year.

Analysts Set New Price Targets

Several analysts have recently issued reports on AMZN shares. Needham & Company LLC reiterated a "buy" rating and issued a $265.00 target price on shares of Amazon.com in a research report on Tuesday, March 17th. The Goldman Sachs Group lifted their target price on shares of Amazon.com from $290.00 to $300.00 and gave the company a "buy" rating in a research report on Wednesday, January 14th. Raymond James Financial dropped their target price on shares of Amazon.com from $260.00 to $225.00 and set an "outperform" rating on the stock in a research report on Friday, February 6th. Bank of America dropped their target price on shares of Amazon.com from $303.00 to $286.00 and set a "buy" rating on the stock in a research report on Tuesday, January 27th. Finally, Scotiabank reiterated an "outperform" rating and issued a $275.00 target price (down from $300.00) on shares of Amazon.com in a research report on Friday, February 6th. One analyst has rated the stock with a Strong Buy rating, fifty-three have issued a Buy rating and four have assigned a Hold rating to the company's stock. Based on data from MarketBeat.com, the company has a consensus rating of "Moderate Buy" and an average target price of $287.39.

Key Headlines Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: CEO Andy Jassy disclosed AWS AI revenue and a booming custom‑chip business (>$15B AI revenue run‑rate; >$20B chip run‑rate with $50B potential), which validates large AI investments and re‑positions Amazon as a cloud/AI growth leader. Amazon says annual revenue run rate for chips business now over $20 billion
• Positive Sentiment: Amazon announced a major data‑center buildout (reported ~$25B) to support AWS and AI demand — a longer‑term revenue and scale catalyst for cloud and chip adoption. Amazon Stock (AMZN) Pops on $25B Data Center Buildout in Mississippi
• Positive Sentiment: Analysts turned more constructive after the letter; Jefferies and other firms reiterated/raised ratings and price targets, supporting upside momentum. Amazon CEO Andy Jassy's shareholder letter boosts analyst confidence in AI trajectory
• Neutral Sentiment: Macro tailwinds (ceasefire headlines and a broader risk‑on move) have buoyed large-cap tech, helping AMZN rally alongside other AI beneficiaries. Dow Jones Futures: Iran Talks, Earnings In Focus; Google, Amazon, Nvidia In Buy Areas
• Neutral Sentiment: Retail/healthcare execution news — Amazon Pharmacy will offer Eli Lilly’s new GLP‑1 pill via same‑day delivery and kiosks, expanding high‑margin pharmacy volume but with modest near‑term margin impact. Amazon to stock Lilly's new weight-loss pill at US kiosks, offer same-day delivery
• Negative Sentiment: Amazon is adding a temporary fuel surcharge on some fulfillment orders — a signal of rising logistics costs that could pressure retail margins or customer behavior. As Fuel Costs Skyrocket, Amazon Is Adding in New Fuel Surcharges. What Does That Mean for AMZN Stock?
• Negative Sentiment: Heavy, ongoing capital spending has dented free cash flow (reported fall from ~$38B to ~$11B as capex surged), which keeps scrutiny on near‑term returns despite long‑term opportunity. Amazon CEO Andy Jassy defends AI investment plan in annual letter to shareholders
• Negative Sentiment: Insider activity and other data show sustained insider selling and active analyst attention — a mixed signal that some insiders are harvesting gains even as the street raises targets. QQQ is up 0.4% today, on AMZN stock price movement

Insider Activity

In related news, VP Shelley Reynolds sold 2,695 shares of the business's stock in a transaction dated Monday, February 23rd. The shares were sold at an average price of $205.90, for a total transaction of $554,900.50. Following the transaction, the vice president directly owned 119,780 shares in the company, valued at approximately $24,662,702. The trade was a 2.20% decrease in their ownership of the stock. The transaction was disclosed in a legal filing with the SEC, which can be accessed through the SEC website. Also, CEO Andrew R. Jassy sold 19,872 shares of the business's stock in a transaction dated Monday, February 23rd. The stock was sold at an average price of $205.18, for a total transaction of $4,077,336.96. Following the transaction, the chief executive officer owned 2,238,118 shares in the company, valued at $459,217,051.24. The trade was a 0.88% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders sold a total of 72,686 shares of company stock valued at $14,899,239 in the last ninety days. 9.70% of the stock is currently owned by corporate insiders.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon's online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.

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