Rep. Maria Elvira Salazar Acquires Shares of Salesforce Inc. (NYSE:CRM)

Key Points

• Rep. Maria Elvira Salazar disclosed a purchase of Salesforce (NYSE:CRM) shares worth between $15,001 and $50,000 on June 2, reported in a filing on July 7.
• Salesforce shares were down about 1.7% and recently traded near $166.60, well below their 52-week high, while the stock still carries a Moderate Buy consensus with a price target around $254.42.
• The company continues to show strong fundamentals and shareholder returns, having recently beat earnings estimates, authorized a $25 billion buyback, and paid a quarterly dividend of $0.44 per share.

Representative Maria Elvira Salazar (Republican-Florida) recently bought shares of Salesforce Inc. NYSE: CRM. In a filing disclosed on July 07th, the Representative disclosed that they had bought between $15,001 and $50,000 in Salesforce stock on June 2nd. The trade occurred in the Representative's "UBS BROKERAGE ACCOUNT" account.

Representative Maria Elvira Salazar also recently made the following trade(s):

• Purchased $15,001 - $50,000 in shares of Voyager Technologies NYSE: VOYG on 6/15/2026.
• Sold $1,001 - $15,000 in shares of UnitedHealth Group NYSE: UNH on 6/4/2026.
• Purchased $15,001 - $50,000 in shares of Brookfield Renewable Partners NYSE: BEP on 6/4/2026.
• Purchased $1,001 - $15,000 in shares of Brookfield Renewable Partners NYSE: BEP on 6/4/2026.
• Purchased $1,001 - $15,000 in shares of Brookfield Renewable Partners NYSE: BEP on 6/3/2026.
• Purchased $1,001 - $15,000 in shares of Brookfield Renewable Partners NYSE: BEP on 6/2/2026.
• Sold $15,001 - $50,000 in shares of Biogen NASDAQ: BIIB on 6/2/2026.
• Purchased $1,001 - $15,000 in shares of Brookfield Renewable Partners NYSE: BEP on 5/29/2026.
• Purchased $15,001 - $50,000 in shares of International Business Machines NYSE: IBM on 5/21/2026.
• Purchased $15,001 - $50,000 in shares of Datadog NASDAQ: DDOG on 5/19/2026.

Salesforce Stock Down 1.7%

Salesforce stock opened at $166.60 on Thursday. The firm has a market cap of $136.44 billion, a price-to-earnings ratio of 19.28, a PEG ratio of 1.06 and a beta of 1.18. Salesforce Inc. has a 52-week low of $146.32 and a 52-week high of $275.56. The company has a debt-to-equity ratio of 1.15, a quick ratio of 0.79 and a current ratio of 0.79. The firm has a 50 day moving average price of $172.63 and a two-hundred day moving average price of $195.42.

Salesforce (NYSE:CRM - Get Free Report) last posted its quarterly earnings data on Wednesday, May 27th. The CRM provider reported $3.88 EPS for the quarter, beating analysts' consensus estimates of $3.13 by $0.75. The company had revenue of $11.13 billion for the quarter, compared to analyst estimates of $11.05 billion. Salesforce had a net margin of 18.73% and a return on equity of 18.72%. The company's quarterly revenue was up 13.3% on a year-over-year basis. During the same period in the prior year, the firm posted $2.58 EPS. Salesforce has set its FY 2027 guidance at 14.060-14.120 EPS and its Q2 2027 guidance at 3.250-3.270 EPS. Equities analysts predict that Salesforce Inc. will post 10.29 EPS for the current year.

Salesforce announced that its board has authorized a share repurchase plan on Monday, March 16th that permits the company to buyback $25.00 billion in shares. This buyback authorization permits the CRM provider to reacquire up to 14.1% of its shares through open market purchases. Shares buyback plans are often a sign that the company's board believes its stock is undervalued.

Salesforce Announces Dividend

The business also recently announced a quarterly dividend, which was paid on Thursday, July 2nd. Investors of record on Thursday, June 11th were issued a $0.44 dividend. The ex-dividend date was Thursday, June 11th. This represents a $1.76 annualized dividend and a yield of 1.1%. Salesforce's dividend payout ratio is presently 20.37%.

Analysts Set New Price Targets

CRM has been the subject of several research analyst reports. Royal Bank Of Canada lowered shares of Salesforce from a "sector perform" rating to a "sector perform" rating in a research note on Wednesday, July 1st. UBS Group initiated coverage on shares of Salesforce in a research note on Wednesday, July 1st. They issued an "overweight" rating on the stock. Weiss Ratings upgraded shares of Salesforce from a "sell (d+)" rating to a "hold (c-)" rating in a report on Tuesday. Daiwa Securities Group decreased their target price on shares of Salesforce from $295.00 to $280.00 and set a "buy" rating for the company in a research report on Tuesday, June 2nd. Finally, B. Riley Financial raised their price target on shares of Salesforce from $205.00 to $240.00 and gave the company a "buy" rating in a research report on Thursday, May 28th. One research analyst has rated the stock with a Strong Buy rating, twenty-seven have assigned a Buy rating, fourteen have assigned a Hold rating and three have given a Sell rating to the company. Based on data from MarketBeat.com, the company currently has an average rating of "Moderate Buy" and a consensus price target of $254.42.

Institutional Inflows and Outflows

Institutional investors and hedge funds have recently modified their holdings of the stock. Commonwealth Retirement Investments LLC purchased a new stake in Salesforce in the fourth quarter worth $25,000. Board of the Pension Protection Fund purchased a new position in shares of Salesforce during the 4th quarter valued at $26,000. Key Capital Management INC purchased a new position in shares of Salesforce during the 4th quarter valued at $26,000. Gilpin Wealth Management LLC bought a new position in shares of Salesforce during the 4th quarter worth $26,000. Finally, Legacy Bridge LLC purchased a new stake in Salesforce in the 4th quarter worth about $27,000. 80.43% of the stock is owned by institutional investors.

Key Salesforce News

Here are the key news stories impacting Salesforce this week:

• Positive Sentiment: Salesforce said the U.S. Air Force is using its Missionforce National Security platform to manage a $13.5 billion vehicle fleet, a high-profile government contract that highlights demand for its software in mission-critical operations. Article Title
• Positive Sentiment: Guggenheim upgraded Salesforce to Buy from Neutral and set a $228 price target, arguing the AI bear case looks overdone and suggesting meaningful upside if the market re-rates the shares. Article Title
• Positive Sentiment: Salesforce also announced a $1 billion investment in Switzerland over five years to accelerate adoption of agentic AI, reinforcing its push into AI-led growth and enterprise automation. Article Title
• Positive Sentiment: New commentary around Slackbot pulling CRM data, generating charts, and sending DocuSign agreements from chat messages points to deeper product integration across Salesforce’s ecosystem, which could improve stickiness and sales productivity. Article Title
• Neutral Sentiment: Several articles reiterated that Salesforce remains a favored “beaten-down” software name with analyst support and potential upside, but they did not add materially new financial details beyond reinforcing the existing bullish narrative. Article Title
• Negative Sentiment: Despite the positive news flow, investors are still focused on Salesforce’s heavy AI spending and margin pressure, which has kept the stock near recent lows and capped enthusiasm. Article Title

About Representative Salazar

Maria Elvira Salazar (Republican Party) is a member of the U.S. House, representing Florida's 27th Congressional District. She assumed office on January 3, 2021. Her current term ends on January 3, 2027. Salazar (Republican Party) ran for re-election to the U.S. House to represent Florida's 27th Congressional District. She won in the general election on November 5, 2024. Maria Elvira Salazar was born in Miami, Florida, and lives in Coral Gables, Florida. Salazar earned an undergraduate degree from the University of Miami in 1983 and a graduate degree from Harvard University in 1995. Her career experience includes working as a television journalist, reporter, and news anchor.

Salesforce Company Profile

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.

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