ASOS (ASC) Competitors

ASOS (LON:ASC) and Dalata Hotel Group (LON:DAL) are both small-cap consumer cyclical companies, but which is the superior business? We will compare the two businesses based on the strength of their earnings, community ranking, valuation, media sentiment, analyst recommendations, profitability, dividends, institutional ownership and risk.

Do institutionals and insiders hold more shares of ASC or DAL?

32.0% of ASOS shares are held by institutional investors. Comparatively, 66.0% of Dalata Hotel Group shares are held by institutional investors. 51.4% of ASOS shares are held by insiders. Comparatively, 4.5% of Dalata Hotel Group shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Does the media favor ASC or DAL?

In the previous week, Dalata Hotel Group had 4 more articles in the media than ASOS. MarketBeat recorded 4 mentions for Dalata Hotel Group and 0 mentions for ASOS. ASOS's average media sentiment score of 0.75 beat Dalata Hotel Group's score of 0.50 indicating that ASOS is being referred to more favorably in the media.

Company	Overall Sentiment
ASOS	Positive
Dalata Hotel Group	Positive

Does the MarketBeat Community believe in ASC or DAL?

ASOS received 756 more outperform votes than Dalata Hotel Group when rated by MarketBeat users. However, 73.25% of users gave Dalata Hotel Group an outperform vote while only 68.81% of users gave ASOS an outperform vote.

Company	Underperform	Outperform
ASOS	Outperform Votes 986 68.81%	Underperform Votes 447 31.19%
Dalata Hotel Group	Outperform Votes 230 73.25%	Underperform Votes 84 26.75%

Is ASC or DAL more profitable?

Dalata Hotel Group has a net margin of 13.44% compared to ASOS's net margin of -11.66%. Dalata Hotel Group's return on equity of 5.96% beat ASOS's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
ASOS	-11.66%	-59.37%	-5.44%
Dalata Hotel Group	13.44%	5.96%	3.89%

Which has more risk & volatility, ASC or DAL?

ASOS has a beta of 2.86, suggesting that its stock price is 186% more volatile than the S&P 500. Comparatively, Dalata Hotel Group has a beta of 1.65, suggesting that its stock price is 65% more volatile than the S&P 500.

Which has higher valuation and earnings, ASC or DAL?

Dalata Hotel Group has lower revenue, but higher earnings than ASOS. ASOS is trading at a lower price-to-earnings ratio than Dalata Hotel Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
ASOS	£2.92B	0.13	-£340.23M	-£282.21	-1.11
Dalata Hotel Group	£704.67M	1.70	£94.71M	£31.13	15.16

Do analysts prefer ASC or DAL?

ASOS currently has a consensus target price of GBX 445, suggesting a potential upside of 41.95%. Dalata Hotel Group has a consensus target price of GBX 480, suggesting a potential upside of 1.74%. Given ASOS's higher probable upside, equities research analysts clearly believe ASOS is more favorable than Dalata Hotel Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
ASOS	1 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.33
Dalata Hotel Group	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00

Summary

Dalata Hotel Group beats ASOS on 11 of the 18 factors compared between the two stocks.