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YouGov (YOU) Competitors

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GBX 360.12 +52.63 (+17.11%)
As of 12:19 PM Eastern

YOU vs. SPT, GEN, DOCS, WIX, CNIC, SLP, SRAD, NET, ARBB, and GVP

Should you be buying YouGov stock or one of its competitors? The main competitors of YouGov include Spirent Communications (SPT), Genuit Group (GEN), Dr. Martens (DOCS), Wickes Group (WIX), CentralNic Group (CNIC), Sylvania Platinum (SLP), Stelrad Group (SRAD), Netcall (NET), Arbuthnot Banking Group (ARBB), and Gabelli Value Plus+ Trust (GVP). These companies are all part of the "computer software" industry.

YouGov vs. Its Competitors

YouGov (LON:YOU) and Spirent Communications (LON:SPT) are both small-cap computer software companies, but which is the superior stock? We will contrast the two businesses based on the strength of their earnings, profitability, media sentiment, valuation, risk, dividends, analyst recommendations and institutional ownership.

Spirent Communications has higher revenue and earnings than YouGov. YouGov is trading at a lower price-to-earnings ratio than Spirent Communications, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
YouGov£335.28M1.26-£2.30M-£1.96-183.53
Spirent Communications£561.21M2.49£16.67M£1.85105.41

In the previous week, YouGov had 32 more articles in the media than Spirent Communications. MarketBeat recorded 33 mentions for YouGov and 1 mentions for Spirent Communications. Spirent Communications' average media sentiment score of 0.75 beat YouGov's score of 0.35 indicating that Spirent Communications is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
YouGov
1 Very Positive mention(s)
17 Positive mention(s)
9 Neutral mention(s)
5 Negative mention(s)
0 Very Negative mention(s)
Neutral
Spirent Communications
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

YouGov pays an annual dividend of GBX 9 per share and has a dividend yield of 2.5%. Spirent Communications pays an annual dividend of GBX 6 per share and has a dividend yield of 3.1%. YouGov pays out -458.7% of its earnings in the form of a dividend. Spirent Communications pays out 324.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

Spirent Communications has a net margin of 2.97% compared to YouGov's net margin of -0.69%. Spirent Communications' return on equity of 3.54% beat YouGov's return on equity.

Company Net Margins Return on Equity Return on Assets
YouGov-0.69% -1.23% 4.89%
Spirent Communications 2.97%3.54%2.77%

YouGov currently has a consensus price target of GBX 760, suggesting a potential upside of 111.04%. Spirent Communications has a consensus price target of GBX 236, suggesting a potential upside of 21.03%. Given YouGov's higher probable upside, research analysts clearly believe YouGov is more favorable than Spirent Communications.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
YouGov
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00
Spirent Communications
0 Sell rating(s)
0 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
3.00

59.6% of YouGov shares are owned by institutional investors. Comparatively, 124.2% of Spirent Communications shares are owned by institutional investors. 10.1% of YouGov shares are owned by company insiders. Comparatively, 3.3% of Spirent Communications shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

YouGov has a beta of 1.06, indicating that its share price is 6% more volatile than the S&P 500. Comparatively, Spirent Communications has a beta of 0.57, indicating that its share price is 43% less volatile than the S&P 500.

Summary

Spirent Communications beats YouGov on 11 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding YOU and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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YOU vs. The Competition

MetricYouGovConsulting Services IndustryIndustrials SectorLON Exchange
Market Cap£421.40M£4.74B£7.60B£3.06B
Dividend Yield2.44%3.15%4.57%5.02%
P/E Ratio-183.53110.3725.38169.43
Price / Sales1.26243.8498.46327,336.01
Price / Cash29.5031.8326.7827.97
Price / Book2.302.784.374.54
Net Income-£2.30M£155.55M£795.91M£5.90B
7 Day Performance12.56%0.35%-0.56%0.87%
1 Month Performance-4.48%0.37%1.81%11.86%
1 Year Performance-17.97%0.73%33.94%76.46%

YouGov Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
YOU
YouGov
2.8322 of 5 stars
GBX 360.13
+17.1%
GBX 760
+111.0%
-33.2%£421.40M£335.28M-183.531,820Analyst Forecast
High Trading Volume
SPT
Spirent Communications
1.9508 of 5 stars
GBX 195.20
+0.2%
GBX 236
+20.9%
+13.6%£1.40B£561.21M105.521,526
GEN
Genuit Group
2.271 of 5 stars
GBX 388.50
-0.4%
GBX 520
+33.8%
-21.0%£963.60M£553.28M40.762,700
DOCS
Dr. Martens
3.2975 of 5 stars
GBX 80.60
-1.5%
GBX 6,000
+7,344.2%
+13.7%£782.44M£874.20M11.43890Dividend Cut
WIX
Wickes Group
2.3641 of 5 stars
GBX 223
-0.7%
GBX 215
-3.6%
+44.6%£528.00M£1.45B18.035,930
CNIC
CentralNic Group
N/AN/AN/AN/A£339.82M£790.04M-12,660.00100
SLP
Sylvania Platinum
3.747 of 5 stars
GBX 74
-1.1%
GBX 93
+25.7%
+23.2%£238.82M£99.97M34.68160Gap Up
SRAD
Stelrad Group
N/AGBX 172.85
+1.7%
N/A+27.7%£229.63M£306.97M14.852,960
NET
Netcall
2.1639 of 5 stars
GBX 118
-1.3%
GBX 138.33
+17.2%
+22.9%£195.05M£39.16M33.233,220
ARBB
Arbuthnot Banking Group
N/AGBX 1,040
+4.0%
N/A+4.2%£168.34M£239.83M5.50799Gap Down
High Trading Volume
GVP
Gabelli Value Plus+ Trust
N/AN/AN/AN/A£155.29MN/A0.00310Gap Down

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This page (LON:YOU) was last updated on 8/5/2025 by MarketBeat.com Staff
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