YOU vs. SPT, GEN, DOCS, WIX, CNIC, SLP, SRAD, NET, GVP, and ARBB
Should you be buying YouGov stock or one of its competitors? The main competitors of YouGov include Spirent Communications (SPT), Genuit Group (GEN), Dr. Martens (DOCS), Wickes Group (WIX), CentralNic Group (CNIC), Sylvania Platinum (SLP), Stelrad Group (SRAD), Netcall (NET), Gabelli Value Plus+ Trust (GVP), and Arbuthnot Banking Group (ARBB). These companies are all part of the "computer software" industry.
YouGov vs. Its Competitors
Spirent Communications (LON:SPT) and YouGov (LON:YOU) are both small-cap computer software companies, but which is the superior stock? We will compare the two companies based on the strength of their earnings, media sentiment, risk, institutional ownership, profitability, analyst recommendations, valuation and dividends.
Spirent Communications pays an annual dividend of GBX 6 per share and has a dividend yield of 3.1%. YouGov pays an annual dividend of GBX 9 per share and has a dividend yield of 2.6%. Spirent Communications pays out 324.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. YouGov pays out -458.7% of its earnings in the form of a dividend.
In the previous week, YouGov had 15 more articles in the media than Spirent Communications. MarketBeat recorded 17 mentions for YouGov and 2 mentions for Spirent Communications. YouGov's average media sentiment score of 0.69 beat Spirent Communications' score of 0.34 indicating that YouGov is being referred to more favorably in the news media.
Spirent Communications has higher revenue and earnings than YouGov. YouGov is trading at a lower price-to-earnings ratio than Spirent Communications, indicating that it is currently the more affordable of the two stocks.
Spirent Communications currently has a consensus price target of GBX 236, suggesting a potential upside of 20.84%. YouGov has a consensus price target of GBX 760, suggesting a potential upside of 117.14%. Given YouGov's higher probable upside, analysts plainly believe YouGov is more favorable than Spirent Communications.
124.2% of Spirent Communications shares are owned by institutional investors. Comparatively, 59.6% of YouGov shares are owned by institutional investors. 3.3% of Spirent Communications shares are owned by insiders. Comparatively, 10.1% of YouGov shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.
Spirent Communications has a net margin of 2.97% compared to YouGov's net margin of -0.69%. Spirent Communications' return on equity of 3.54% beat YouGov's return on equity.
Spirent Communications has a beta of 0.57, indicating that its share price is 43% less volatile than the S&P 500. Comparatively, YouGov has a beta of 1.06, indicating that its share price is 6% more volatile than the S&P 500.
Summary
Spirent Communications beats YouGov on 10 of the 17 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding YOU and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of LON and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (LON:YOU) was last updated on 7/15/2025 by MarketBeat.com Staff