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Baozun (BZUN) Competitors

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$2.74 -0.01 (-0.36%)
Closing price 04:00 PM Eastern
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$2.76 +0.02 (+0.66%)
As of 07:56 PM Eastern
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BZUN vs. BWMX, DDL, TDUP, SFIX, and BBW

Should you be buying Baozun stock or one of its competitors? The main competitors of Baozun include Betterware de Mexico SAPI de C (BWMX), Dingdong (Cayman) (DDL), ThredUp (TDUP), Stitch Fix (SFIX), and Build-A-Bear Workshop (BBW). These companies are all part of the "retail" industry.

How does Baozun compare to Betterware de Mexico SAPI de C?

Betterware de Mexico SAPI de C (NYSE:BWMX) and Baozun (NASDAQ:BZUN) are both small-cap retail companies, but which is the superior stock? We will compare the two companies based on the strength of their analyst recommendations, risk, dividends, institutional ownership, earnings, profitability, valuation and media sentiment.

Betterware de Mexico SAPI de C has a beta of 1.06, suggesting that its stock price is 6% more volatile than the S&P 500. Comparatively, Baozun has a beta of 0.52, suggesting that its stock price is 48% less volatile than the S&P 500.

12.7% of Betterware de Mexico SAPI de C shares are held by institutional investors. Comparatively, 47.3% of Baozun shares are held by institutional investors. 59.2% of Baozun shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Betterware de Mexico SAPI de C has higher earnings, but lower revenue than Baozun. Baozun is trading at a lower price-to-earnings ratio than Betterware de Mexico SAPI de C, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Betterware de Mexico SAPI de C$744M0.87$54.43M$1.7010.15
Baozun$9.95B0.02-$34.62M-$0.58N/A

In the previous week, Betterware de Mexico SAPI de C had 11 more articles in the media than Baozun. MarketBeat recorded 12 mentions for Betterware de Mexico SAPI de C and 1 mentions for Baozun. Baozun's average media sentiment score of 0.75 beat Betterware de Mexico SAPI de C's score of 0.18 indicating that Baozun is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Betterware de Mexico SAPI de C
5 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Baozun
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Betterware de Mexico SAPI de C has a net margin of 8.19% compared to Baozun's net margin of -2.43%. Betterware de Mexico SAPI de C's return on equity of 89.15% beat Baozun's return on equity.

Company Net Margins Return on Equity Return on Assets
Betterware de Mexico SAPI de C8.19% 89.15% 11.88%
Baozun -2.43%0.50%0.24%

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Betterware de Mexico SAPI de C
1 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
2.67
Baozun
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.50

Summary

Betterware de Mexico SAPI de C beats Baozun on 12 of the 16 factors compared between the two stocks.

How does Baozun compare to Dingdong (Cayman)?

Dingdong (Cayman) (NYSE:DDL) and Baozun (NASDAQ:BZUN) are both small-cap retail companies, but which is the superior stock? We will compare the two companies based on the strength of their analyst recommendations, risk, dividends, institutional ownership, earnings, profitability, valuation and media sentiment.

Dingdong (Cayman) has a beta of 0.44, suggesting that its stock price is 56% less volatile than the S&P 500. Comparatively, Baozun has a beta of 0.52, suggesting that its stock price is 48% less volatile than the S&P 500.

Dingdong (Cayman) has higher earnings, but lower revenue than Baozun. Baozun is trading at a lower price-to-earnings ratio than Dingdong (Cayman), indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Dingdong (Cayman)$3.42B0.18$31.70M$0.1319.81
Baozun$9.95B0.02-$34.62M-$0.58N/A

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Dingdong (Cayman)
0 Sell rating(s)
2 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00
Baozun
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.50

In the previous week, Dingdong (Cayman) and Dingdong (Cayman) both had 1 articles in the media. Baozun's average media sentiment score of 0.75 beat Dingdong (Cayman)'s score of 0.00 indicating that Baozun is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Dingdong (Cayman)
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Baozun
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

24.7% of Dingdong (Cayman) shares are held by institutional investors. Comparatively, 47.3% of Baozun shares are held by institutional investors. 29.8% of Dingdong (Cayman) shares are held by company insiders. Comparatively, 59.2% of Baozun shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Dingdong (Cayman) has a net margin of 0.91% compared to Baozun's net margin of -2.43%. Dingdong (Cayman)'s return on equity of 23.14% beat Baozun's return on equity.

Company Net Margins Return on Equity Return on Assets
Dingdong (Cayman)0.91% 23.14% 3.21%
Baozun -2.43%0.50%0.24%

Summary

Dingdong (Cayman) beats Baozun on 8 of the 13 factors compared between the two stocks.

How does Baozun compare to ThredUp?

Baozun (NASDAQ:BZUN) and ThredUp (NASDAQ:TDUP) are both small-cap retail companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, dividends, valuation, earnings, analyst recommendations, media sentiment, risk and institutional ownership.

ThredUp has lower revenue, but higher earnings than Baozun. ThredUp is trading at a lower price-to-earnings ratio than Baozun, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Baozun$9.95B0.02-$34.62M-$0.58N/A
ThredUp$310.81M2.05-$20.21M-$0.15N/A

In the previous week, ThredUp had 17 more articles in the media than Baozun. MarketBeat recorded 18 mentions for ThredUp and 1 mentions for Baozun. Baozun's average media sentiment score of 0.75 beat ThredUp's score of 0.32 indicating that Baozun is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Baozun
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
ThredUp
4 Very Positive mention(s)
1 Positive mention(s)
7 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Neutral

47.3% of Baozun shares are owned by institutional investors. Comparatively, 89.1% of ThredUp shares are owned by institutional investors. 59.2% of Baozun shares are owned by insiders. Comparatively, 23.1% of ThredUp shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

ThredUp has a consensus price target of $9.14, indicating a potential upside of 82.44%. Given ThredUp's stronger consensus rating and higher probable upside, analysts plainly believe ThredUp is more favorable than Baozun.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Baozun
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.50
ThredUp
1 Sell rating(s)
1 Hold rating(s)
3 Buy rating(s)
2 Strong Buy rating(s)
2.86

Baozun has a beta of 0.52, meaning that its stock price is 48% less volatile than the S&P 500. Comparatively, ThredUp has a beta of 2.07, meaning that its stock price is 107% more volatile than the S&P 500.

Baozun has a net margin of -2.43% compared to ThredUp's net margin of -6.50%. Baozun's return on equity of 0.50% beat ThredUp's return on equity.

Company Net Margins Return on Equity Return on Assets
Baozun-2.43% 0.50% 0.24%
ThredUp -6.50%-34.48%-11.79%

Summary

ThredUp beats Baozun on 10 of the 17 factors compared between the two stocks.

How does Baozun compare to Stitch Fix?

Baozun (NASDAQ:BZUN) and Stitch Fix (NASDAQ:SFIX) are both small-cap retail companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, dividends, valuation, earnings, analyst recommendations, media sentiment, risk and institutional ownership.

Stitch Fix has lower revenue, but higher earnings than Baozun. Stitch Fix is trading at a lower price-to-earnings ratio than Baozun, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Baozun$9.95B0.02-$34.62M-$0.58N/A
Stitch Fix$1.32B0.38-$28.74M-$0.13N/A

In the previous week, Stitch Fix had 1 more articles in the media than Baozun. MarketBeat recorded 2 mentions for Stitch Fix and 1 mentions for Baozun. Stitch Fix's average media sentiment score of 1.15 beat Baozun's score of 0.75 indicating that Stitch Fix is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Baozun
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Stitch Fix
1 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

47.3% of Baozun shares are owned by institutional investors. Comparatively, 71.0% of Stitch Fix shares are owned by institutional investors. 59.2% of Baozun shares are owned by insiders. Comparatively, 16.1% of Stitch Fix shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Stitch Fix has a consensus price target of $5.00, indicating a potential upside of 34.77%. Given Stitch Fix's stronger consensus rating and higher probable upside, analysts plainly believe Stitch Fix is more favorable than Baozun.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Baozun
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.50
Stitch Fix
1 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.80

Baozun has a beta of 0.52, meaning that its stock price is 48% less volatile than the S&P 500. Comparatively, Stitch Fix has a beta of 2.33, meaning that its stock price is 133% more volatile than the S&P 500.

Stitch Fix has a net margin of -1.89% compared to Baozun's net margin of -2.43%. Baozun's return on equity of 0.50% beat Stitch Fix's return on equity.

Company Net Margins Return on Equity Return on Assets
Baozun-2.43% 0.50% 0.24%
Stitch Fix -1.89%-12.23%-4.99%

Summary

Stitch Fix beats Baozun on 10 of the 15 factors compared between the two stocks.

How does Baozun compare to Build-A-Bear Workshop?

Build-A-Bear Workshop (NYSE:BBW) and Baozun (NASDAQ:BZUN) are both small-cap retail companies, but which is the superior business? We will contrast the two companies based on the strength of their valuation, risk, analyst recommendations, earnings, dividends, media sentiment, profitability and institutional ownership.

Build-A-Bear Workshop has a net margin of 9.85% compared to Baozun's net margin of -2.43%. Build-A-Bear Workshop's return on equity of 34.25% beat Baozun's return on equity.

Company Net Margins Return on Equity Return on Assets
Build-A-Bear Workshop9.85% 34.25% 16.08%
Baozun -2.43%0.50%0.24%

Build-A-Bear Workshop currently has a consensus price target of $64.75, indicating a potential upside of 76.53%. Given Build-A-Bear Workshop's stronger consensus rating and higher possible upside, research analysts clearly believe Build-A-Bear Workshop is more favorable than Baozun.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Build-A-Bear Workshop
0 Sell rating(s)
2 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.67
Baozun
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.50

79.3% of Build-A-Bear Workshop shares are held by institutional investors. Comparatively, 47.3% of Baozun shares are held by institutional investors. 5.8% of Build-A-Bear Workshop shares are held by company insiders. Comparatively, 59.2% of Baozun shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Build-A-Bear Workshop has a beta of 1.06, meaning that its stock price is 6% more volatile than the S&P 500. Comparatively, Baozun has a beta of 0.52, meaning that its stock price is 48% less volatile than the S&P 500.

Build-A-Bear Workshop has higher earnings, but lower revenue than Baozun. Baozun is trading at a lower price-to-earnings ratio than Build-A-Bear Workshop, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Build-A-Bear Workshop$529.83M0.87$52.20M$3.999.19
Baozun$9.95B0.02-$34.62M-$0.58N/A

In the previous week, Baozun had 1 more articles in the media than Build-A-Bear Workshop. MarketBeat recorded 1 mentions for Baozun and 0 mentions for Build-A-Bear Workshop. Build-A-Bear Workshop's average media sentiment score of 1.56 beat Baozun's score of 0.75 indicating that Build-A-Bear Workshop is being referred to more favorably in the media.

Company Overall Sentiment
Build-A-Bear Workshop Very Positive
Baozun Positive

Summary

Build-A-Bear Workshop beats Baozun on 13 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding BZUN and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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BZUN vs. The Competition

MetricBaozunIT Services IndustryComputer SectorNASDAQ Exchange
Market Cap$158.52M$12.72B$37.11B$11.87B
Dividend YieldN/A2.32%3.16%5.21%
P/E Ratio-4.7241.1077.8928.48
Price / Sales0.029.14617.4060.89
Price / Cash4.5125.4146.3136.52
Price / Book0.203.639.176.67
Net Income-$34.62M$552.26M$1.03B$332.64M
7 Day Performance-3.66%2.75%4.88%2.01%
1 Month Performance8.73%5.77%14.33%9.19%
1 Year Performance-3.86%-9.90%168.78%39.59%

Baozun Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
BZUN
Baozun
1.928 of 5 stars
$2.74
-0.4%
N/AN/A$158.52M$9.95BN/A7,650
BWMX
Betterware de Mexico SAPI de C
4.1663 of 5 stars
$16.86
+0.6%
N/AN/A$629.22M$744M9.922,334
DDL
Dingdong (Cayman)
0.9411 of 5 stars
$2.57
+0.6%
N/AN/A$605.93M$3.42B19.733,120
TDUP
ThredUp
3.3858 of 5 stars
$4.19
-0.6%
$9.80
+134.2%
N/A$532.93M$310.81MN/A2,132
SFIX
Stitch Fix
2.8842 of 5 stars
$3.71
-0.7%
$5.00
+35.0%
N/A$505.81M$1.27BN/A4,165

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This page (NASDAQ:BZUN) was last updated on 5/5/2026 by MarketBeat.com Staff.
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