Cricut (CRCT) Competitors

Cricut (NASDAQ:CRCT) and Weatherford International (NASDAQ:WFRD) are both machinery companies, but which is the better stock? We will compare the two businesses based on the strength of their institutional ownership, analyst recommendations, profitability, earnings, media sentiment, valuation, risk and dividends.

Is CRCT or WFRD more profitable?

Cricut has a net margin of 9.48% compared to Weatherford International's net margin of 9.35%. Weatherford International's return on equity of 34.87% beat Cricut's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Cricut	9.48%	14.27%	9.65%
Weatherford International	9.35%	34.87%	9.37%

Do insiders and institutionals have more ownership in CRCT or WFRD?

19.6% of Cricut shares are held by institutional investors. Comparatively, 97.2% of Weatherford International shares are held by institutional investors. 18.0% of Cricut shares are held by insiders. Comparatively, 1.6% of Weatherford International shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Which has more risk & volatility, CRCT or WFRD?

Cricut has a beta of 0.16, indicating that its stock price is 84% less volatile than the S&P 500. Comparatively, Weatherford International has a beta of 0.76, indicating that its stock price is 24% less volatile than the S&P 500.

Do analysts recommend CRCT or WFRD?

Cricut presently has a consensus price target of $4.52, suggesting a potential downside of 12.13%. Weatherford International has a consensus price target of $97.63, suggesting a potential upside of 65.55%. Given Weatherford International's stronger consensus rating and higher probable upside, analysts clearly believe Weatherford International is more favorable than Cricut.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Cricut	2 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.33
Weatherford International	0 Sell rating(s)	1 Hold rating(s)	7 Buy rating(s)	0 Strong Buy rating(s)	2.88

Is CRCT or WFRD a better dividend stock?

Cricut pays an annual dividend of $0.20 per share and has a dividend yield of 3.9%. Weatherford International pays an annual dividend of $1.00 per share and has a dividend yield of 1.7%. Cricut pays out 64.5% of its earnings in the form of a dividend. Weatherford International pays out 15.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Which has preferable earnings & valuation, CRCT or WFRD?

Weatherford International has higher revenue and earnings than Cricut. Weatherford International is trading at a lower price-to-earnings ratio than Cricut, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Cricut	$712.54M	1.53	$62.83M	$0.31	16.58
Weatherford International	$5.51B	0.77	$506M	$6.46	9.13

Does the media prefer CRCT or WFRD?

In the previous week, Weatherford International had 31 more articles in the media than Cricut. MarketBeat recorded 36 mentions for Weatherford International and 5 mentions for Cricut. Cricut's average media sentiment score of 0.31 beat Weatherford International's score of 0.28 indicating that Cricut is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Cricut	2 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Weatherford International	6 Very Positive mention(s)	6 Positive mention(s)	7 Neutral mention(s)	2 Negative mention(s)	1 Very Negative mention(s)	Neutral

Summary

Weatherford International beats Cricut on 11 of the 18 factors compared between the two stocks.