Cricut (CRCT) Competitors

Cricut (NASDAQ:CRCT) and ChampionX (NASDAQ:CHX) are both machinery companies, but which is the better business? We will compare the two companies based on the strength of their institutional ownership, media sentiment, profitability, risk, earnings, analyst recommendations, dividends and valuation.

Is CRCT or CHX a better dividend stock?

Cricut pays an annual dividend of $0.20 per share and has a dividend yield of 2.7%. ChampionX pays an annual dividend of $0.38 per share and has a dividend yield of 1.5%. Cricut pays out 64.5% of its earnings in the form of a dividend. ChampionX pays out 25.2% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. ChampionX has raised its dividend for 2 consecutive years.

Do analysts recommend CRCT or CHX?

Cricut presently has a consensus target price of $4.52, indicating a potential downside of 38.13%. ChampionX has a consensus target price of $37.67, indicating a potential upside of 44.12%. Given ChampionX's stronger consensus rating and higher probable upside, analysts clearly believe ChampionX is more favorable than Cricut.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Cricut	2 Sell rating(s)	1 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.33
ChampionX	0 Sell rating(s)	1 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.67

Do institutionals and insiders believe in CRCT or CHX?

19.6% of Cricut shares are owned by institutional investors. Comparatively, 99.0% of ChampionX shares are owned by institutional investors. 18.0% of Cricut shares are owned by insiders. Comparatively, 1.5% of ChampionX shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

Does the media refer more to CRCT or CHX?

In the previous week, ChampionX had 1 more articles in the media than Cricut. MarketBeat recorded 3 mentions for ChampionX and 2 mentions for Cricut. ChampionX's average media sentiment score of 1.08 beat Cricut's score of 0.55 indicating that ChampionX is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Cricut	0 Very Positive mention(s)	2 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
ChampionX	2 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Is CRCT or CHX more profitable?

Cricut has a net margin of 9.48% compared to ChampionX's net margin of 8.20%. ChampionX's return on equity of 19.25% beat Cricut's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Cricut	9.48%	14.27%	9.65%
ChampionX	8.20%	19.25%	10.25%

Which has more risk and volatility, CRCT or CHX?

Cricut has a beta of 0.16, meaning that its share price is 84% less volatile than the S&P 500. Comparatively, ChampionX has a beta of 1.49, meaning that its share price is 49% more volatile than the S&P 500.

Which has higher valuation & earnings, CRCT or CHX?

ChampionX has higher revenue and earnings than Cricut. ChampionX is trading at a lower price-to-earnings ratio than Cricut, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Cricut	$712.54M	2.17	$62.83M	$0.31	23.55
ChampionX	$3.63B	1.38	$320.27M	$1.51	17.31

Summary

ChampionX beats Cricut on 14 of the 19 factors compared between the two stocks.