Dropbox (DBX) Competitors

HubSpot (NYSE:HUBS) and Dropbox (NASDAQ:DBX) are both computer and technology companies, but which is the superior stock? We will contrast the two businesses based on the strength of their valuation, media sentiment, community ranking, earnings, institutional ownership, profitability, risk, dividends and analyst recommendations.

Is HUBS or DBX more profitable?

Dropbox has a net margin of 17.75% compared to HubSpot's net margin of 0.17%. HubSpot's return on equity of -0.07% beat Dropbox's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
HubSpot	0.17%	-0.07%	-0.04%
Dropbox	17.75%	-132.63%	19.58%

Do insiders & institutionals have more ownership in HUBS or DBX?

90.4% of HubSpot shares are owned by institutional investors. Comparatively, 94.8% of Dropbox shares are owned by institutional investors. 4.5% of HubSpot shares are owned by insiders. Comparatively, 30.0% of Dropbox shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Does the media refer more to HUBS or DBX?

In the previous week, HubSpot had 13 more articles in the media than Dropbox. MarketBeat recorded 28 mentions for HubSpot and 15 mentions for Dropbox. HubSpot's average media sentiment score of 1.25 beat Dropbox's score of 0.82 indicating that HubSpot is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
HubSpot	25 Very Positive mention(s)	1 Positive mention(s)	1 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive
Dropbox	10 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive

Which has preferable valuation and earnings, HUBS or DBX?

Dropbox has lower revenue, but higher earnings than HubSpot. HubSpot is trading at a lower price-to-earnings ratio than Dropbox, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
HubSpot	$2.72B	12.39	$4.63M	-$0.45	-1,425.51
Dropbox	$2.54B	3.18	$453.60M	$1.53	18.74

Does the MarketBeat Community believe in HUBS or DBX?

HubSpot received 564 more outperform votes than Dropbox when rated by MarketBeat users. Likewise, 76.92% of users gave HubSpot an outperform vote while only 67.04% of users gave Dropbox an outperform vote.

Company	Underperform	Outperform
HubSpot	Outperform Votes 920 76.92%	Underperform Votes 276 23.08%
Dropbox	Outperform Votes 356 67.04%	Underperform Votes 175 32.96%

Do analysts rate HUBS or DBX?

HubSpot presently has a consensus price target of $767.33, indicating a potential upside of 19.62%. Dropbox has a consensus price target of $31.00, indicating a potential upside of 8.13%. Given HubSpot's stronger consensus rating and higher possible upside, research analysts clearly believe HubSpot is more favorable than Dropbox.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
HubSpot	0 Sell rating(s)	4 Hold rating(s)	24 Buy rating(s)	1 Strong Buy rating(s)	2.90
Dropbox	0 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.33

Which has more volatility and risk, HUBS or DBX?

HubSpot has a beta of 1.78, suggesting that its stock price is 78% more volatile than the S&P 500. Comparatively, Dropbox has a beta of 0.68, suggesting that its stock price is 32% less volatile than the S&P 500.

Summary

HubSpot beats Dropbox on 13 of the 19 factors compared between the two stocks.