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Great Southern Bancorp (GSBC) Competitors

Great Southern Bancorp logo
$61.97 -0.70 (-1.12%)
Closing price 09/16/2025 04:00 PM Eastern
Extended Trading
$61.97 0.00 (0.00%)
As of 09/16/2025 04:10 PM Eastern
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GSBC vs. BUSE, CTBI, FCBC, FFBC, MBWM, STBA, THFF, PFS, PRK, and TMP

Should you be buying Great Southern Bancorp stock or one of its competitors? The main competitors of Great Southern Bancorp include First Busey (BUSE), Community Trust Bancorp (CTBI), First Community Bancshares (FCBC), First Financial Bancorp. (FFBC), Mercantile Bank (MBWM), S&T Bancorp (STBA), First Financial Corporation Indiana (THFF), Provident Financial Services (PFS), Park National (PRK), and Tompkins Financial (TMP). These companies are all part of the "finance" sector.

Great Southern Bancorp vs. Its Competitors

First Busey (NASDAQ:BUSE) and Great Southern Bancorp (NASDAQ:GSBC) are both finance companies, but which is the better business? We will compare the two companies based on the strength of their risk, valuation, analyst recommendations, institutional ownership, profitability, media sentiment, dividends and earnings.

56.5% of First Busey shares are owned by institutional investors. Comparatively, 41.7% of Great Southern Bancorp shares are owned by institutional investors. 3.9% of First Busey shares are owned by insiders. Comparatively, 27.9% of Great Southern Bancorp shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Great Southern Bancorp has a net margin of 19.18% compared to First Busey's net margin of 9.48%. Great Southern Bancorp's return on equity of 11.17% beat First Busey's return on equity.

Company Net Margins Return on Equity Return on Assets
First Busey9.48% 8.76% 1.04%
Great Southern Bancorp 19.18%11.17%1.15%

First Busey pays an annual dividend of $1.00 per share and has a dividend yield of 4.1%. Great Southern Bancorp pays an annual dividend of $1.60 per share and has a dividend yield of 2.6%. First Busey pays out 89.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Great Southern Bancorp pays out 27.3% of its earnings in the form of a dividend. First Busey has raised its dividend for 10 consecutive years. First Busey is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

First Busey has higher revenue and earnings than Great Southern Bancorp. Great Southern Bancorp is trading at a lower price-to-earnings ratio than First Busey, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Busey$663.36M3.27$113.69M$1.1221.72
Great Southern Bancorp$355.26M1.98$61.81M$5.8710.56

In the previous week, First Busey had 4 more articles in the media than Great Southern Bancorp. MarketBeat recorded 6 mentions for First Busey and 2 mentions for Great Southern Bancorp. First Busey's average media sentiment score of 1.82 beat Great Southern Bancorp's score of 1.56 indicating that First Busey is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Busey
4 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive
Great Southern Bancorp
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

First Busey has a beta of 0.82, meaning that its stock price is 18% less volatile than the S&P 500. Comparatively, Great Southern Bancorp has a beta of 0.57, meaning that its stock price is 43% less volatile than the S&P 500.

First Busey currently has a consensus target price of $27.33, indicating a potential upside of 12.34%. Great Southern Bancorp has a consensus target price of $60.50, indicating a potential downside of 2.37%. Given First Busey's stronger consensus rating and higher probable upside, equities research analysts clearly believe First Busey is more favorable than Great Southern Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Busey
0 Sell rating(s)
3 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.50
Great Southern Bancorp
0 Sell rating(s)
2 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00

Summary

First Busey beats Great Southern Bancorp on 13 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding GSBC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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GSBC vs. The Competition

MetricGreat Southern BancorpFIN IndustryFinance SectorNASDAQ Exchange
Market Cap$709.95M$645.61M$12.71B$10.31B
Dividend Yield2.55%3.24%5.42%4.63%
P/E Ratio10.5610.42244.7426.51
Price / Sales1.981.7830.88123.58
Price / Cash12.9716.1022.2260.46
Price / Book1.211.032.316.29
Net Income$61.81M$36.72M$1.01B$270.51M
7 Day Performance-1.76%-0.40%0.41%1.95%
1 Month Performance4.73%4.09%3.00%6.33%
1 Year Performance5.30%9.15%541.39%25.62%

Great Southern Bancorp Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
GSBC
Great Southern Bancorp
2.3558 of 5 stars
$61.97
-1.1%
$60.50
-2.4%
+6.1%$709.95M$355.26M10.561,108Positive News
BUSE
First Busey
4.9467 of 5 stars
$24.91
+0.9%
$27.33
+9.7%
-8.5%$2.20B$663.36M22.241,548Positive News
CTBI
Community Trust Bancorp
4.4707 of 5 stars
$58.09
-0.5%
$64.50
+11.0%
+12.9%$1.06B$264.82M11.44980Positive News
FCBC
First Community Bancshares
2.8932 of 5 stars
$37.83
+0.7%
N/A-16.1%$687.91M$185.53M13.86630Positive News
FFBC
First Financial Bancorp.
4.6163 of 5 stars
$26.34
-0.2%
$29.40
+11.6%
+0.2%$2.53B$1.62B10.542,090Positive News
Short Interest ↑
MBWM
Mercantile Bank
4.196 of 5 stars
$48.56
-0.2%
$55.25
+13.8%
+5.3%$790.98M$361.89M9.63670Positive News
STBA
S&T Bancorp
3.7342 of 5 stars
$39.38
-0.5%
$42.00
+6.7%
-11.5%$1.52B$384.51M11.551,206Positive News
THFF
First Financial Corporation Indiana
3.0357 of 5 stars
$58.68
+0.1%
$57.67
-1.7%
+28.7%$694.76M$245.75M11.22880News Coverage
Positive News
PFS
Provident Financial Services
3.976 of 5 stars
$19.88
-0.6%
$22.70
+14.2%
+5.7%$2.61B$1.14B11.231,801Positive News
PRK
Park National
2.3901 of 5 stars
$171.31
-0.5%
$177.75
+3.8%
-4.7%$2.75B$543.45M18.401,790Trending News
TMP
Tompkins Financial
3.4775 of 5 stars
$69.76
-0.2%
$69.00
-1.1%
N/A$1.01B$435.70M12.591,011Positive News

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This page (NASDAQ:GSBC) was last updated on 9/17/2025 by MarketBeat.com Staff
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