Great Southern Bancorp (GSBC) Competitors

Great Southern Bancorp (NASDAQ:GSBC) and First Busey (NASDAQ:BUSE) are both finance companies, but which is the better investment? We will contrast the two businesses based on the strength of their valuation, profitability, risk, analyst recommendations, media sentiment, institutional ownership, dividends and earnings.

Do insiders and institutionals hold more shares of GSBC or BUSE?

41.7% of Great Southern Bancorp shares are owned by institutional investors. Comparatively, 56.5% of First Busey shares are owned by institutional investors. 27.9% of Great Southern Bancorp shares are owned by insiders. Comparatively, 3.9% of First Busey shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Which has higher valuation and earnings, GSBC or BUSE?

First Busey has higher revenue and earnings than Great Southern Bancorp. Great Southern Bancorp is trading at a lower price-to-earnings ratio than First Busey, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Great Southern Bancorp	$226.53M	3.14	$61.81M	$5.87	10.68
First Busey	$663.36M	3.30	$113.69M	$1.12	21.97

Do analysts rate GSBC or BUSE?

Great Southern Bancorp presently has a consensus price target of $60.50, suggesting a potential downside of 3.52%. First Busey has a consensus price target of $27.33, suggesting a potential upside of 11.07%. Given First Busey's stronger consensus rating and higher probable upside, analysts clearly believe First Busey is more favorable than Great Southern Bancorp.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Great Southern Bancorp	0 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
First Busey	0 Sell rating(s)	3 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.50

Does the media refer more to GSBC or BUSE?

In the previous week, First Busey had 9 more articles in the media than Great Southern Bancorp. MarketBeat recorded 10 mentions for First Busey and 1 mentions for Great Southern Bancorp. First Busey's average media sentiment score of 1.77 beat Great Southern Bancorp's score of 1.56 indicating that First Busey is being referred to more favorably in the news media.

Company	Overall Sentiment
Great Southern Bancorp	Very Positive
First Busey	Very Positive

Which has more volatility & risk, GSBC or BUSE?

Great Southern Bancorp has a beta of 0.57, indicating that its share price is 43% less volatile than the S&P 500. Comparatively, First Busey has a beta of 0.82, indicating that its share price is 18% less volatile than the S&P 500.

Is GSBC or BUSE a better dividend stock?

Great Southern Bancorp pays an annual dividend of $1.60 per share and has a dividend yield of 2.6%. First Busey pays an annual dividend of $1.00 per share and has a dividend yield of 4.1%. Great Southern Bancorp pays out 27.3% of its earnings in the form of a dividend. First Busey pays out 89.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. First Busey has increased its dividend for 10 consecutive years. First Busey is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Is GSBC or BUSE more profitable?

Great Southern Bancorp has a net margin of 19.18% compared to First Busey's net margin of 9.48%. Great Southern Bancorp's return on equity of 11.17% beat First Busey's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Great Southern Bancorp	19.18%	11.17%	1.15%
First Busey	9.48%	8.76%	1.04%

Summary

First Busey beats Great Southern Bancorp on 13 of the 19 factors compared between the two stocks.