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Great Southern Bancorp (GSBC) Competitors

Great Southern Bancorp logo
$78.05 0.00 (0.00%)
Closing price 10/16/2026 04:00 PM Eastern
Extended Trading
$79.94 +1.90 (+2.43%)
As of 10/16/2026 05:20 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

GSBC vs. BUSE, CTBI, FMBH, MBWM, and NWBI

Should you buy Great Southern Bancorp stock or one of its competitors? Great Southern Bancorp's main competitors and comparable companies include First Busey (BUSE), Community Trust Bancorp (CTBI), First Mid Bancshares (FMBH), Mercantile Bank (MBWM), and Northwest Bancshares (NWBI). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "regional banks" industry.

How does Great Southern Bancorp compare to First Busey?

First Busey (NASDAQ:BUSE) and Great Southern Bancorp (NASDAQ:GSBC) are both finance companies, but which is the better business? We will contrast the two companies based on the strength of their media sentiment, risk, profitability, earnings, dividends, analyst recommendations, valuation and institutional ownership.

First Busey has a net margin of 21.00% compared to Great Southern Bancorp's net margin of 20.72%. Great Southern Bancorp's return on equity of 10.83% beat First Busey's return on equity.

Company Net Margins Return on Equity Return on Assets
First Busey21.00% 10.48% 1.40%
Great Southern Bancorp 20.72%10.83%1.22%

56.5% of First Busey shares are owned by institutional investors. Comparatively, 41.7% of Great Southern Bancorp shares are owned by institutional investors. 3.8% of First Busey shares are owned by insiders. Comparatively, 29.8% of Great Southern Bancorp shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

First Busey currently has a consensus price target of $31.00, indicating a potential upside of 5.33%. Great Southern Bancorp has a consensus price target of $74.00, indicating a potential downside of 5.19%. Given First Busey's stronger consensus rating and higher probable upside, equities research analysts clearly believe First Busey is more favorable than Great Southern Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Busey
0 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.43
Great Southern Bancorp
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33

First Busey pays an annual dividend of $1.04 per share and has a dividend yield of 3.5%. Great Southern Bancorp pays an annual dividend of $1.72 per share and has a dividend yield of 2.2%. First Busey pays out 43.0% of its earnings in the form of a dividend. Great Southern Bancorp pays out 28.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Busey has increased its dividend for 10 consecutive years. First Busey is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, Great Southern Bancorp had 3 more articles in the media than First Busey. MarketBeat recorded 8 mentions for Great Southern Bancorp and 5 mentions for First Busey. Great Southern Bancorp's average media sentiment score of 0.77 beat First Busey's score of 0.71 indicating that Great Southern Bancorp is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Busey
2 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Great Southern Bancorp
4 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

First Busey has higher revenue and earnings than Great Southern Bancorp. First Busey is trading at a lower price-to-earnings ratio than Great Southern Bancorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Busey$1.04B2.33$135.26M$2.4212.16
Great Southern Bancorp$342.78M2.48$70.97M$6.0212.97

First Busey has a beta of 0.75, meaning that its stock price is 25% less volatile than the broader market. Comparatively, Great Southern Bancorp has a beta of 0.5, meaning that its stock price is 50% less volatile than the broader market.

Summary

First Busey beats Great Southern Bancorp on 11 of the 19 factors compared between the two stocks.

How does Great Southern Bancorp compare to Community Trust Bancorp?

Great Southern Bancorp (NASDAQ:GSBC) and Community Trust Bancorp (NASDAQ:CTBI) are both small-cap finance companies, but which is the better business? We will contrast the two companies based on the strength of their valuation, risk, dividends, analyst recommendations, profitability, institutional ownership, media sentiment and earnings.

Community Trust Bancorp has higher revenue and earnings than Great Southern Bancorp. Community Trust Bancorp is trading at a lower price-to-earnings ratio than Great Southern Bancorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Great Southern Bancorp$342.78M2.48$70.97M$6.0212.97
Community Trust Bancorp$409.34M3.33$98.06M$5.9712.58

Great Southern Bancorp has a beta of 0.5, indicating that its share price is 50% less volatile than the broader market. Comparatively, Community Trust Bancorp has a beta of 0.54, indicating that its share price is 46% less volatile than the broader market.

Great Southern Bancorp pays an annual dividend of $1.72 per share and has a dividend yield of 2.2%. Community Trust Bancorp pays an annual dividend of $2.60 per share and has a dividend yield of 3.5%. Great Southern Bancorp pays out 28.6% of its earnings in the form of a dividend. Community Trust Bancorp pays out 43.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Community Trust Bancorp has increased its dividend for 44 consecutive years. Community Trust Bancorp is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, Great Southern Bancorp had 5 more articles in the media than Community Trust Bancorp. MarketBeat recorded 8 mentions for Great Southern Bancorp and 3 mentions for Community Trust Bancorp. Community Trust Bancorp's average media sentiment score of 1.17 beat Great Southern Bancorp's score of 0.77 indicating that Community Trust Bancorp is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Great Southern Bancorp
4 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Community Trust Bancorp
3 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

41.7% of Great Southern Bancorp shares are held by institutional investors. Comparatively, 60.2% of Community Trust Bancorp shares are held by institutional investors. 29.8% of Great Southern Bancorp shares are held by insiders. Comparatively, 2.6% of Community Trust Bancorp shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Great Southern Bancorp currently has a consensus target price of $74.00, indicating a potential downside of 5.19%. Community Trust Bancorp has a consensus target price of $81.50, indicating a potential upside of 8.55%. Given Community Trust Bancorp's stronger consensus rating and higher possible upside, analysts clearly believe Community Trust Bancorp is more favorable than Great Southern Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Great Southern Bancorp
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33
Community Trust Bancorp
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
2.75

Community Trust Bancorp has a net margin of 25.55% compared to Great Southern Bancorp's net margin of 20.72%. Community Trust Bancorp's return on equity of 12.52% beat Great Southern Bancorp's return on equity.

Company Net Margins Return on Equity Return on Assets
Great Southern Bancorp20.72% 10.83% 1.22%
Community Trust Bancorp 25.55%12.52%1.60%

Summary

Community Trust Bancorp beats Great Southern Bancorp on 14 of the 19 factors compared between the two stocks.

How does Great Southern Bancorp compare to First Mid Bancshares?

Great Southern Bancorp (NASDAQ:GSBC) and First Mid Bancshares (NASDAQ:FMBH) are both small-cap finance companies, but which is the superior stock? We will compare the two companies based on the strength of their profitability, media sentiment, valuation, earnings, analyst recommendations, dividends, institutional ownership and risk.

First Mid Bancshares has higher revenue and earnings than Great Southern Bancorp. First Mid Bancshares is trading at a lower price-to-earnings ratio than Great Southern Bancorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Great Southern Bancorp$342.78M2.48$70.97M$6.0212.97
First Mid Bancshares$466.04M2.84$91.75M$4.0312.34

Great Southern Bancorp has a net margin of 20.72% compared to First Mid Bancshares' net margin of 19.76%. First Mid Bancshares' return on equity of 10.86% beat Great Southern Bancorp's return on equity.

Company Net Margins Return on Equity Return on Assets
Great Southern Bancorp20.72% 10.83% 1.22%
First Mid Bancshares 19.76%10.86%1.29%

Great Southern Bancorp pays an annual dividend of $1.72 per share and has a dividend yield of 2.2%. First Mid Bancshares pays an annual dividend of $1.04 per share and has a dividend yield of 2.1%. Great Southern Bancorp pays out 28.6% of its earnings in the form of a dividend. First Mid Bancshares pays out 25.8% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Mid Bancshares has increased its dividend for 3 consecutive years.

41.7% of Great Southern Bancorp shares are owned by institutional investors. Comparatively, 47.6% of First Mid Bancshares shares are owned by institutional investors. 29.8% of Great Southern Bancorp shares are owned by insiders. Comparatively, 6.0% of First Mid Bancshares shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Great Southern Bancorp currently has a consensus target price of $74.00, indicating a potential downside of 5.19%. First Mid Bancshares has a consensus target price of $54.63, indicating a potential upside of 9.84%. Given First Mid Bancshares' stronger consensus rating and higher possible upside, analysts clearly believe First Mid Bancshares is more favorable than Great Southern Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Great Southern Bancorp
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33
First Mid Bancshares
0 Sell rating(s)
3 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.50

In the previous week, Great Southern Bancorp had 8 more articles in the media than First Mid Bancshares. MarketBeat recorded 8 mentions for Great Southern Bancorp and 0 mentions for First Mid Bancshares. First Mid Bancshares' average media sentiment score of 1.00 beat Great Southern Bancorp's score of 0.77 indicating that First Mid Bancshares is being referred to more favorably in the news media.

Company Overall Sentiment
Great Southern Bancorp Positive
First Mid Bancshares Positive

Great Southern Bancorp has a beta of 0.5, indicating that its stock price is 50% less volatile than the broader market. Comparatively, First Mid Bancshares has a beta of 0.8, indicating that its stock price is 20% less volatile than the broader market.

Summary

First Mid Bancshares beats Great Southern Bancorp on 13 of the 19 factors compared between the two stocks.

How does Great Southern Bancorp compare to Mercantile Bank?

Mercantile Bank (NASDAQ:MBWM) and Great Southern Bancorp (NASDAQ:GSBC) are both small-cap finance companies, but which is the better stock? We will contrast the two businesses based on the strength of their institutional ownership, valuation, media sentiment, analyst recommendations, profitability, risk, dividends and earnings.

Mercantile Bank presently has a consensus price target of $62.00, indicating a potential upside of 5.78%. Great Southern Bancorp has a consensus price target of $74.00, indicating a potential downside of 5.19%. Given Mercantile Bank's stronger consensus rating and higher probable upside, research analysts clearly believe Mercantile Bank is more favorable than Great Southern Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Mercantile Bank
0 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.67
Great Southern Bancorp
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33

58.6% of Mercantile Bank shares are owned by institutional investors. Comparatively, 41.7% of Great Southern Bancorp shares are owned by institutional investors. 2.5% of Mercantile Bank shares are owned by company insiders. Comparatively, 29.8% of Great Southern Bancorp shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

In the previous week, Great Southern Bancorp had 4 more articles in the media than Mercantile Bank. MarketBeat recorded 8 mentions for Great Southern Bancorp and 4 mentions for Mercantile Bank. Great Southern Bancorp's average media sentiment score of 0.77 beat Mercantile Bank's score of 0.11 indicating that Great Southern Bancorp is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Mercantile Bank
1 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Great Southern Bancorp
4 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Mercantile Bank has higher revenue and earnings than Great Southern Bancorp. Mercantile Bank is trading at a lower price-to-earnings ratio than Great Southern Bancorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Mercantile Bank$371.80M2.73$88.75M$5.6810.32
Great Southern Bancorp$342.78M2.48$70.97M$6.0212.97

Mercantile Bank pays an annual dividend of $1.60 per share and has a dividend yield of 2.7%. Great Southern Bancorp pays an annual dividend of $1.72 per share and has a dividend yield of 2.2%. Mercantile Bank pays out 28.2% of its earnings in the form of a dividend. Great Southern Bancorp pays out 28.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Mercantile Bank has raised its dividend for 14 consecutive years. Mercantile Bank is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Mercantile Bank has a beta of 0.83, meaning that its stock price is 17% less volatile than the broader market. Comparatively, Great Southern Bancorp has a beta of 0.5, meaning that its stock price is 50% less volatile than the broader market.

Mercantile Bank has a net margin of 24.75% compared to Great Southern Bancorp's net margin of 20.72%. Mercantile Bank's return on equity of 13.66% beat Great Southern Bancorp's return on equity.

Company Net Margins Return on Equity Return on Assets
Mercantile Bank24.75% 13.66% 1.46%
Great Southern Bancorp 20.72%10.83%1.22%

Summary

Mercantile Bank beats Great Southern Bancorp on 15 of the 20 factors compared between the two stocks.

How does Great Southern Bancorp compare to Northwest Bancshares?

Great Southern Bancorp (NASDAQ:GSBC) and Northwest Bancshares (NASDAQ:NWBI) are both finance companies, but which is the better business? We will contrast the two companies based on the strength of their earnings, institutional ownership, dividends, analyst recommendations, profitability, valuation, risk and media sentiment.

Great Southern Bancorp pays an annual dividend of $1.72 per share and has a dividend yield of 2.2%. Northwest Bancshares pays an annual dividend of $0.80 per share and has a dividend yield of 5.4%. Great Southern Bancorp pays out 28.6% of its earnings in the form of a dividend. Northwest Bancshares pays out 77.7% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future.

41.7% of Great Southern Bancorp shares are held by institutional investors. Comparatively, 66.3% of Northwest Bancshares shares are held by institutional investors. 29.8% of Great Southern Bancorp shares are held by company insiders. Comparatively, 1.1% of Northwest Bancshares shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

In the previous week, Great Southern Bancorp had 8 more articles in the media than Northwest Bancshares. MarketBeat recorded 8 mentions for Great Southern Bancorp and 0 mentions for Northwest Bancshares. Great Southern Bancorp's average media sentiment score of 0.77 beat Northwest Bancshares' score of 0.00 indicating that Great Southern Bancorp is being referred to more favorably in the media.

Company Overall Sentiment
Great Southern Bancorp Positive
Northwest Bancshares Neutral

Great Southern Bancorp currently has a consensus target price of $74.00, indicating a potential downside of 5.19%. Northwest Bancshares has a consensus target price of $15.80, indicating a potential upside of 5.83%. Given Northwest Bancshares' higher possible upside, analysts plainly believe Northwest Bancshares is more favorable than Great Southern Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Great Southern Bancorp
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33
Northwest Bancshares
0 Sell rating(s)
4 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.33

Great Southern Bancorp has a beta of 0.5, indicating that its stock price is 50% less volatile than the broader market. Comparatively, Northwest Bancshares has a beta of 0.71, indicating that its stock price is 29% less volatile than the broader market.

Northwest Bancshares has higher revenue and earnings than Great Southern Bancorp. Great Southern Bancorp is trading at a lower price-to-earnings ratio than Northwest Bancshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Great Southern Bancorp$342.78M2.48$70.97M$6.0212.97
Northwest Bancshares$878.94M2.49$126.01M$1.0314.50

Great Southern Bancorp has a net margin of 20.72% compared to Northwest Bancshares' net margin of 16.26%. Great Southern Bancorp's return on equity of 10.83% beat Northwest Bancshares' return on equity.

Company Net Margins Return on Equity Return on Assets
Great Southern Bancorp20.72% 10.83% 1.22%
Northwest Bancshares 16.26%10.25%1.15%

Summary

Great Southern Bancorp beats Northwest Bancshares on 9 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding GSBC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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GSBC vs. The Competition

MetricGreat Southern BancorpBanks IndustryFinance SectorNASDAQ Exchange
Market Cap$850.59M$22.63B$13.54B$12.66B
Dividend Yield2.22%3.16%6.09%27.65%
P/E Ratio12.9725.5524.6924.84
Price / Sales3.769.02486.7883.98
Price / Cash13.1014.7029.4633.56
Price / Book1.371.332.705.85
Net Income$70.97M$2.60B$1.32B$381.85M
7 Day Performance0.71%0.11%-0.54%-4.13%
1 Month Performance-1.09%-2.52%-2.62%-8.07%
1 Year Performance39.18%22.93%10.78%-5.59%

Great Southern Bancorp Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
GSBC
Great Southern Bancorp
1.7427 of 5 stars
$78.05
flat
$74.00
-5.2%
+39.2%$850.59M$226.41M12.971,075
BUSE
First Busey
3.9198 of 5 stars
$29.13
-0.3%
$31.00
+6.4%
+31.0%$2.41B$1.04B12.041,948
CTBI
Community Trust Bancorp
3.8509 of 5 stars
$74.08
-0.7%
$81.50
+10.0%
+43.9%$1.36B$409.34M12.41930
FMBH
First Mid Bancshares
3.1615 of 5 stars
$48.85
-0.7%
$54.63
+11.8%
+39.8%$1.31B$466.04M12.121,170
MBWM
Mercantile Bank
3.4675 of 5 stars
$58.03
-0.4%
$62.00
+6.8%
+34.4%$1.01B$371.80M10.22786

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This page (NASDAQ:GSBC) was last updated on 10/19/2026 by MarketBeat.com Staff.
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