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JD.com (JD) Competitors

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$28.26 +0.52 (+1.87%)
As of 09/4/2026 04:00 PM Eastern

JD vs. PDD, MELI, SE, EBAY, and CPNG

Should you buy JD.com stock or one of its competitors? JD.com's main competitors and comparable companies include PDD (PDD), MercadoLibre (MELI), SEA (SE), eBay (EBAY), and Coupang (CPNG). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "broadline retail" industry.

How does JD.com compare to PDD?

PDD (NASDAQ:PDD) and JD.com (NASDAQ:JD) are both large-cap consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their institutional ownership, risk, analyst recommendations, earnings, valuation, profitability, media sentiment and dividends.

In the previous week, JD.com had 2 more articles in the media than PDD. MarketBeat recorded 6 mentions for JD.com and 4 mentions for PDD. JD.com's average media sentiment score of 0.60 beat PDD's score of 0.51 indicating that JD.com is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
PDD
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
1 Very Negative mention(s)
Positive
JD.com
3 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

PDD has a net margin of 20.73% compared to JD.com's net margin of 1.13%. PDD's return on equity of 22.29% beat JD.com's return on equity.

Company Net Margins Return on Equity Return on Assets
PDD20.73% 22.29% 14.68%
JD.com 1.13%6.78%2.79%

PDD presently has a consensus price target of $117.17, indicating a potential upside of 42.52%. JD.com has a consensus price target of $35.83, indicating a potential upside of 26.80%. Given PDD's higher possible upside, analysts plainly believe PDD is more favorable than JD.com.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
PDD
1 Sell rating(s)
8 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.33
JD.com
1 Sell rating(s)
4 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.57

PDD has higher earnings, but lower revenue than JD.com. PDD is trading at a lower price-to-earnings ratio than JD.com, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
PDD$450.78B0.26$13.99B$9.089.05
JD.com$1.31T0.03$2.81B$1.4419.63

PDD has a beta of -0.01, meaning that its stock price is 101% less volatile than the broader market. Comparatively, JD.com has a beta of 0.35, meaning that its stock price is 65% less volatile than the broader market.

39.8% of PDD shares are owned by institutional investors. Comparatively, 16.0% of JD.com shares are owned by institutional investors. 3.7% of PDD shares are owned by insiders. Comparatively, 16.6% of JD.com shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Summary

PDD and JD.com tied by winning 8 of the 16 factors compared between the two stocks.

How does JD.com compare to MercadoLibre?

JD.com (NASDAQ:JD) and MercadoLibre (NASDAQ:MELI) are both large-cap consumer discretionary companies, but which is the better investment? We will contrast the two companies based on the strength of their media sentiment, dividends, institutional ownership, earnings, valuation, profitability, analyst recommendations and risk.

16.0% of JD.com shares are held by institutional investors. Comparatively, 87.6% of MercadoLibre shares are held by institutional investors. 16.6% of JD.com shares are held by insiders. Comparatively, 0.3% of MercadoLibre shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

MercadoLibre has a net margin of 5.30% compared to JD.com's net margin of 1.13%. MercadoLibre's return on equity of 26.54% beat JD.com's return on equity.

Company Net Margins Return on Equity Return on Assets
JD.com1.13% 6.78% 2.79%
MercadoLibre 5.30%26.54%4.19%

JD.com has higher revenue and earnings than MercadoLibre. JD.com is trading at a lower price-to-earnings ratio than MercadoLibre, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
JD.com$1.31T0.03$2.81B$1.4419.63
MercadoLibre$28.89B3.47$2.00B$36.7753.80

JD.com has a beta of 0.35, meaning that its share price is 65% less volatile than the broader market. Comparatively, MercadoLibre has a beta of 1.31, meaning that its share price is 31% more volatile than the broader market.

In the previous week, MercadoLibre had 29 more articles in the media than JD.com. MarketBeat recorded 35 mentions for MercadoLibre and 6 mentions for JD.com. MercadoLibre's average media sentiment score of 1.41 beat JD.com's score of 0.60 indicating that MercadoLibre is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
JD.com
3 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
MercadoLibre
30 Very Positive mention(s)
1 Positive mention(s)
2 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

JD.com presently has a consensus target price of $35.83, indicating a potential upside of 26.80%. MercadoLibre has a consensus target price of $2,272.00, indicating a potential upside of 14.84%. Given JD.com's higher probable upside, research analysts clearly believe JD.com is more favorable than MercadoLibre.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
JD.com
1 Sell rating(s)
4 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.57
MercadoLibre
0 Sell rating(s)
6 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.65

Summary

MercadoLibre beats JD.com on 12 of the 16 factors compared between the two stocks.

How does JD.com compare to SEA?

SEA (NYSE:SE) and JD.com (NASDAQ:JD) are both large-cap consumer discretionary companies, but which is the better business? We will contrast the two companies based on the strength of their media sentiment, institutional ownership, risk, earnings, profitability, dividends, valuation and analyst recommendations.

SEA has a beta of 1.51, suggesting that its share price is 51% more volatile than the broader market. Comparatively, JD.com has a beta of 0.35, suggesting that its share price is 65% less volatile than the broader market.

JD.com has higher revenue and earnings than SEA. JD.com is trading at a lower price-to-earnings ratio than SEA, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
SEA$27.72B2.47$1.58B$2.5943.28
JD.com$1.31T0.03$2.81B$1.4419.63

59.5% of SEA shares are owned by institutional investors. Comparatively, 16.0% of JD.com shares are owned by institutional investors. 0.2% of SEA shares are owned by company insiders. Comparatively, 16.6% of JD.com shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

SEA has a net margin of 5.98% compared to JD.com's net margin of 1.13%. SEA's return on equity of 13.54% beat JD.com's return on equity.

Company Net Margins Return on Equity Return on Assets
SEA5.98% 13.54% 5.59%
JD.com 1.13%6.78%2.79%

SEA presently has a consensus target price of $149.11, indicating a potential upside of 33.03%. JD.com has a consensus target price of $35.83, indicating a potential upside of 26.80%. Given SEA's stronger consensus rating and higher probable upside, analysts plainly believe SEA is more favorable than JD.com.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
SEA
1 Sell rating(s)
2 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
2.75
JD.com
1 Sell rating(s)
4 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.57

In the previous week, SEA had 22 more articles in the media than JD.com. MarketBeat recorded 28 mentions for SEA and 6 mentions for JD.com. JD.com's average media sentiment score of 0.60 beat SEA's score of 0.20 indicating that JD.com is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
SEA
13 Very Positive mention(s)
3 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
JD.com
3 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

SEA pays an annual dividend of $1.76 per share and has a dividend yield of 1.6%. JD.com pays an annual dividend of $0.98 per share and has a dividend yield of 3.5%. SEA pays out 68.0% of its earnings in the form of a dividend. JD.com pays out 68.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Summary

SEA beats JD.com on 13 of the 19 factors compared between the two stocks.

How does JD.com compare to eBay?

eBay (NASDAQ:EBAY) and JD.com (NASDAQ:JD) are both large-cap consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their media sentiment, analyst recommendations, earnings, risk, profitability, institutional ownership, dividends and valuation.

eBay has a net margin of 18.50% compared to JD.com's net margin of 1.13%. eBay's return on equity of 47.88% beat JD.com's return on equity.

Company Net Margins Return on Equity Return on Assets
eBay18.50% 47.88% 12.38%
JD.com 1.13%6.78%2.79%

In the previous week, eBay had 32 more articles in the media than JD.com. MarketBeat recorded 38 mentions for eBay and 6 mentions for JD.com. eBay's average media sentiment score of 0.87 beat JD.com's score of 0.60 indicating that eBay is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
eBay
20 Very Positive mention(s)
5 Positive mention(s)
10 Neutral mention(s)
2 Negative mention(s)
1 Very Negative mention(s)
Positive
JD.com
3 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

eBay has a beta of 1.34, suggesting that its stock price is 34% more volatile than the broader market. Comparatively, JD.com has a beta of 0.35, suggesting that its stock price is 65% less volatile than the broader market.

eBay presently has a consensus price target of $117.24, indicating a potential upside of 13.38%. JD.com has a consensus price target of $35.83, indicating a potential upside of 26.80%. Given JD.com's stronger consensus rating and higher probable upside, analysts plainly believe JD.com is more favorable than eBay.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
eBay
2 Sell rating(s)
17 Hold rating(s)
14 Buy rating(s)
1 Strong Buy rating(s)
2.41
JD.com
1 Sell rating(s)
4 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.57

87.5% of eBay shares are held by institutional investors. Comparatively, 16.0% of JD.com shares are held by institutional investors. 0.7% of eBay shares are held by company insiders. Comparatively, 16.6% of JD.com shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

eBay pays an annual dividend of $1.24 per share and has a dividend yield of 1.2%. JD.com pays an annual dividend of $0.98 per share and has a dividend yield of 3.5%. eBay pays out 25.7% of its earnings in the form of a dividend. JD.com pays out 68.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. eBay has raised its dividend for 7 consecutive years.

JD.com has higher revenue and earnings than eBay. JD.com is trading at a lower price-to-earnings ratio than eBay, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
eBay$12.01B3.83$2.03B$4.8321.41
JD.com$1.31T0.03$2.81B$1.4419.63

Summary

eBay beats JD.com on 14 of the 20 factors compared between the two stocks.

How does JD.com compare to Coupang?

Coupang (NYSE:CPNG) and JD.com (NASDAQ:JD) are both large-cap consumer discretionary companies, but which is the better stock? We will compare the two businesses based on the strength of their analyst recommendations, valuation, institutional ownership, risk, profitability, dividends, earnings and media sentiment.

In the previous week, Coupang had 4 more articles in the media than JD.com. MarketBeat recorded 10 mentions for Coupang and 6 mentions for JD.com. Coupang's average media sentiment score of 0.99 beat JD.com's score of 0.60 indicating that Coupang is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Coupang
7 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive
JD.com
3 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

JD.com has a net margin of 1.13% compared to Coupang's net margin of -2.16%. JD.com's return on equity of 6.78% beat Coupang's return on equity.

Company Net Margins Return on Equity Return on Assets
Coupang-2.16% -8.77% -2.00%
JD.com 1.13%6.78%2.79%

JD.com has higher revenue and earnings than Coupang. Coupang is trading at a lower price-to-earnings ratio than JD.com, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Coupang$34.53B0.79$208M-$0.43N/A
JD.com$1.31T0.03$2.81B$1.4419.63

Coupang has a beta of 1.15, indicating that its share price is 15% more volatile than the broader market. Comparatively, JD.com has a beta of 0.35, indicating that its share price is 65% less volatile than the broader market.

Coupang presently has a consensus target price of $25.39, indicating a potential upside of 66.39%. JD.com has a consensus target price of $35.83, indicating a potential upside of 26.80%. Given Coupang's higher probable upside, equities analysts plainly believe Coupang is more favorable than JD.com.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Coupang
2 Sell rating(s)
4 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.33
JD.com
1 Sell rating(s)
4 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.57

83.7% of Coupang shares are owned by institutional investors. Comparatively, 16.0% of JD.com shares are owned by institutional investors. 12.8% of Coupang shares are owned by company insiders. Comparatively, 16.6% of JD.com shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

Summary

JD.com beats Coupang on 10 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding JD and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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JD vs. The Competition

MetricJD.comBroadline Retail IndustryConsumer Discretionary SectorNASDAQ Exchange
Market Cap$34.63B$58.27B$13.01B$12.92B
Dividend Yield3.52%2.37%50.94%8.90%
P/E Ratio19.6316.3646.2425.42
Price / Sales0.035.2488.1789.65
Price / Cash8.5723.6728.9052.28
Price / Book0.8532.655.826.17
Net Income$2.81B$1.99B$445.07M$349.50M
7 Day Performance-1.67%-0.96%-0.60%-0.15%
1 Month Performance-13.15%-2.38%-2.00%1.02%
1 Year Performance-10.14%-5.41%-3.45%14.50%

JD.com Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
JD
JD.com
4.9701 of 5 stars
$28.26
+1.9%
$35.83
+26.8%
-8.6%$34.63B$1.31T19.63642,940
PDD
PDD
4.6106 of 5 stars
$84.00
-2.0%
$117.17
+39.5%
-33.6%$119.57B$61.75B9.2525,474
MELI
MercadoLibre
3.8484 of 5 stars
$1,936.88
-1.5%
$2,272.00
+17.3%
-18.2%$98.19B$35.18B52.6820,347
SE
SEA
4.9423 of 5 stars
$113.16
-5.2%
$151.90
+34.2%
-40.9%$69.14B$22.94B43.69102,700
EBAY
eBay
4.8311 of 5 stars
$103.56
-2.0%
$117.24
+13.2%
+11.2%$46.08B$11.10B21.4412,300

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This page (NASDAQ:JD) was last updated on 9/5/2026 by MarketBeat.com Staff.
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