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Coupang (CPNG) Competitors

Coupang logo
$16.09 +0.36 (+2.27%)
Closing price 05/22/2026 03:59 PM Eastern
Extended Trading
$16.12 +0.03 (+0.21%)
As of 05/22/2026 07:58 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

CPNG vs. AMZN, CVNA, JD, BURL, and CDW

Should you buy Coupang stock or one of its competitors? MarketBeat compares Coupang with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Coupang include Amazon.com (AMZN), Carvana (CVNA), JD.com (JD), Burlington Stores (BURL), and CDW (CDW).

How does Coupang compare to Amazon.com?

Coupang (NYSE:CPNG) and Amazon.com (NASDAQ:AMZN) are both large-cap retail/wholesale companies, but which is the superior stock? We will compare the two businesses based on the strength of their media sentiment, risk, earnings, profitability, institutional ownership, dividends, analyst recommendations and valuation.

83.7% of Coupang shares are owned by institutional investors. Comparatively, 72.2% of Amazon.com shares are owned by institutional investors. 12.8% of Coupang shares are owned by company insiders. Comparatively, 8.9% of Amazon.com shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Coupang currently has a consensus target price of $26.92, suggesting a potential upside of 67.34%. Amazon.com has a consensus target price of $312.66, suggesting a potential upside of 17.40%. Given Coupang's higher probable upside, research analysts plainly believe Coupang is more favorable than Amazon.com.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Coupang
2 Sell rating(s)
5 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.18
Amazon.com
0 Sell rating(s)
3 Hold rating(s)
57 Buy rating(s)
0 Strong Buy rating(s)
2.95

Amazon.com has a net margin of 12.22% compared to Coupang's net margin of -0.47%. Amazon.com's return on equity of 19.92% beat Coupang's return on equity.

Company Net Margins Return on Equity Return on Assets
Coupang-0.47% -3.67% -0.92%
Amazon.com 12.22%19.92%9.86%

Coupang has a beta of 1.2, suggesting that its stock price is 20% more volatile than the broader market. Comparatively, Amazon.com has a beta of 1.46, suggesting that its stock price is 46% more volatile than the broader market.

In the previous week, Amazon.com had 264 more articles in the media than Coupang. MarketBeat recorded 266 mentions for Amazon.com and 2 mentions for Coupang. Amazon.com's average media sentiment score of 0.91 beat Coupang's score of 0.32 indicating that Amazon.com is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Coupang
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Amazon.com
158 Very Positive mention(s)
46 Positive mention(s)
32 Neutral mention(s)
17 Negative mention(s)
10 Very Negative mention(s)
Positive

Amazon.com has higher revenue and earnings than Coupang. Coupang is trading at a lower price-to-earnings ratio than Amazon.com, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Coupang$35.13B0.82$208M-$0.09N/A
Amazon.com$742.78B3.86$77.67B$8.3631.86

Summary

Amazon.com beats Coupang on 13 of the 16 factors compared between the two stocks.

How does Coupang compare to Carvana?

Coupang (NYSE:CPNG) and Carvana (NYSE:CVNA) are both large-cap retail/wholesale companies, but which is the better investment? We will compare the two businesses based on the strength of their profitability, analyst recommendations, valuation, media sentiment, institutional ownership, risk, earnings and dividends.

Coupang has a beta of 1.2, suggesting that its stock price is 20% more volatile than the broader market. Comparatively, Carvana has a beta of 3.55, suggesting that its stock price is 255% more volatile than the broader market.

Carvana has lower revenue, but higher earnings than Coupang. Coupang is trading at a lower price-to-earnings ratio than Carvana, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Coupang$35.13B0.82$208M-$0.09N/A
Carvana$20.32B3.68$1.41B$1.6441.56

83.7% of Coupang shares are held by institutional investors. Comparatively, 56.7% of Carvana shares are held by institutional investors. 12.8% of Coupang shares are held by insiders. Comparatively, 15.2% of Carvana shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Coupang presently has a consensus target price of $26.92, suggesting a potential upside of 67.34%. Carvana has a consensus target price of $93.14, suggesting a potential upside of 36.64%. Given Coupang's higher possible upside, analysts plainly believe Coupang is more favorable than Carvana.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Coupang
2 Sell rating(s)
5 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.18
Carvana
0 Sell rating(s)
6 Hold rating(s)
17 Buy rating(s)
1 Strong Buy rating(s)
2.79

Carvana has a net margin of 6.40% compared to Coupang's net margin of -0.47%. Carvana's return on equity of 41.46% beat Coupang's return on equity.

Company Net Margins Return on Equity Return on Assets
Coupang-0.47% -3.67% -0.92%
Carvana 6.40%41.46%12.48%

In the previous week, Carvana had 9 more articles in the media than Coupang. MarketBeat recorded 11 mentions for Carvana and 2 mentions for Coupang. Carvana's average media sentiment score of 1.10 beat Coupang's score of 0.32 indicating that Carvana is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Coupang
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Carvana
9 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Carvana beats Coupang on 14 of the 17 factors compared between the two stocks.

How does Coupang compare to JD.com?

Coupang (NYSE:CPNG) and JD.com (NASDAQ:JD) are both large-cap retail/wholesale companies, but which is the superior investment? We will compare the two businesses based on the strength of their risk, valuation, analyst recommendations, profitability, media sentiment, earnings, dividends and institutional ownership.

83.7% of Coupang shares are owned by institutional investors. Comparatively, 16.0% of JD.com shares are owned by institutional investors. 12.8% of Coupang shares are owned by insiders. Comparatively, 16.6% of JD.com shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Coupang presently has a consensus target price of $26.92, indicating a potential upside of 67.34%. JD.com has a consensus target price of $38.77, indicating a potential upside of 27.03%. Given Coupang's higher possible upside, equities research analysts plainly believe Coupang is more favorable than JD.com.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Coupang
2 Sell rating(s)
5 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.18
JD.com
1 Sell rating(s)
3 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.64

JD.com has higher revenue and earnings than Coupang. Coupang is trading at a lower price-to-earnings ratio than JD.com, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Coupang$35.13B0.82$208M-$0.09N/A
JD.com$187.20B0.23$2.81B$1.2823.84

In the previous week, JD.com had 11 more articles in the media than Coupang. MarketBeat recorded 13 mentions for JD.com and 2 mentions for Coupang. JD.com's average media sentiment score of 0.63 beat Coupang's score of 0.32 indicating that JD.com is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Coupang
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
JD.com
7 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

JD.com has a net margin of 1.04% compared to Coupang's net margin of -0.47%. JD.com's return on equity of 5.90% beat Coupang's return on equity.

Company Net Margins Return on Equity Return on Assets
Coupang-0.47% -3.67% -0.92%
JD.com 1.04%5.90%2.48%

Coupang has a beta of 1.2, indicating that its share price is 20% more volatile than the broader market. Comparatively, JD.com has a beta of 0.41, indicating that its share price is 59% less volatile than the broader market.

Summary

JD.com beats Coupang on 12 of the 16 factors compared between the two stocks.

How does Coupang compare to Burlington Stores?

Burlington Stores (NYSE:BURL) and Coupang (NYSE:CPNG) are both large-cap retail/wholesale companies, but which is the better investment? We will contrast the two companies based on the strength of their institutional ownership, earnings, risk, dividends, media sentiment, valuation, analyst recommendations and profitability.

83.7% of Coupang shares are held by institutional investors. 1.3% of Burlington Stores shares are held by insiders. Comparatively, 12.8% of Coupang shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Burlington Stores currently has a consensus target price of $353.00, indicating a potential upside of 8.75%. Coupang has a consensus target price of $26.92, indicating a potential upside of 67.34%. Given Coupang's higher possible upside, analysts clearly believe Coupang is more favorable than Burlington Stores.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Burlington Stores
0 Sell rating(s)
5 Hold rating(s)
16 Buy rating(s)
0 Strong Buy rating(s)
2.76
Coupang
2 Sell rating(s)
5 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.18

Burlington Stores has higher earnings, but lower revenue than Coupang. Coupang is trading at a lower price-to-earnings ratio than Burlington Stores, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Burlington Stores$11.57B1.76$610.15M$9.5234.10
Coupang$35.13B0.82$208M-$0.09N/A

In the previous week, Burlington Stores had 9 more articles in the media than Coupang. MarketBeat recorded 11 mentions for Burlington Stores and 2 mentions for Coupang. Burlington Stores' average media sentiment score of 0.74 beat Coupang's score of 0.32 indicating that Burlington Stores is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Burlington Stores
3 Very Positive mention(s)
3 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Coupang
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Burlington Stores has a net margin of 5.28% compared to Coupang's net margin of -0.47%. Burlington Stores' return on equity of 41.37% beat Coupang's return on equity.

Company Net Margins Return on Equity Return on Assets
Burlington Stores5.28% 41.37% 6.79%
Coupang -0.47%-3.67%-0.92%

Burlington Stores has a beta of 1.48, suggesting that its stock price is 48% more volatile than the broader market. Comparatively, Coupang has a beta of 1.2, suggesting that its stock price is 20% more volatile than the broader market.

Summary

Burlington Stores beats Coupang on 12 of the 16 factors compared between the two stocks.

How does Coupang compare to CDW?

Coupang (NYSE:CPNG) and CDW (NASDAQ:CDW) are both large-cap retail companies, but which is the better stock? We will compare the two companies based on the strength of their dividends, institutional ownership, earnings, media sentiment, profitability, analyst recommendations, risk and valuation.

Coupang currently has a consensus target price of $26.92, indicating a potential upside of 67.34%. CDW has a consensus target price of $142.14, indicating a potential upside of 28.26%. Given Coupang's higher possible upside, equities analysts plainly believe Coupang is more favorable than CDW.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Coupang
2 Sell rating(s)
5 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.18
CDW
0 Sell rating(s)
5 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.50

CDW has a net margin of 4.70% compared to Coupang's net margin of -0.47%. CDW's return on equity of 49.67% beat Coupang's return on equity.

Company Net Margins Return on Equity Return on Assets
Coupang-0.47% -3.67% -0.92%
CDW 4.70%49.67%8.02%

CDW has lower revenue, but higher earnings than Coupang. Coupang is trading at a lower price-to-earnings ratio than CDW, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Coupang$35.13B0.82$208M-$0.09N/A
CDW$22.42B0.63$1.07B$8.2213.48

83.7% of Coupang shares are owned by institutional investors. Comparatively, 93.2% of CDW shares are owned by institutional investors. 12.8% of Coupang shares are owned by company insiders. Comparatively, 0.8% of CDW shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Coupang has a beta of 1.2, indicating that its share price is 20% more volatile than the broader market. Comparatively, CDW has a beta of 1.04, indicating that its share price is 4% more volatile than the broader market.

In the previous week, CDW had 4 more articles in the media than Coupang. MarketBeat recorded 6 mentions for CDW and 2 mentions for Coupang. CDW's average media sentiment score of 0.42 beat Coupang's score of 0.32 indicating that CDW is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Coupang
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
CDW
1 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

CDW beats Coupang on 11 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding CPNG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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CPNG vs. The Competition

MetricCoupangINTERNET COMMERCE IndustryRetail SectorNYSE Exchange
Market Cap$28.94B$71.03B$27.08B$23.17B
Dividend YieldN/A1.30%178.40%4.10%
P/E Ratio-178.7216.2919.8130.65
Price / Sales0.822.742.2494.62
Price / Cash40.2028.2614.9525.10
Price / Book7.357.445.194.74
Net Income$208M$2.43B$957.86M$1.07B
7 Day Performance-0.48%0.65%2.02%1.95%
1 Month Performance-21.55%-7.92%-0.77%0.66%
1 Year Performance-41.44%-4.86%1.97%28.43%

Coupang Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
CPNG
Coupang
4.4659 of 5 stars
$16.09
+2.3%
$26.92
+67.3%
-41.4%$28.94B$35.13BN/A108,000
AMZN
Amazon.com
4.8335 of 5 stars
$264.86
+0.3%
$312.67
+18.1%
+32.5%$2.85T$742.78B31.681,576,000
CVNA
Carvana
4.6983 of 5 stars
$66.08
-1.6%
$93.14
+40.9%
+11.8%$72.48B$20.32B40.2023,100
JD
JD.com
4.893 of 5 stars
$31.60
-1.3%
$38.77
+22.7%
-8.5%$45.27B$187.20B24.69642,940
BURL
Burlington Stores
3.2264 of 5 stars
$290.34
-1.1%
$353.00
+21.6%
+38.0%$18.24B$11.57B30.5083,309

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This page (NYSE:CPNG) was last updated on 5/24/2026 by MarketBeat.com Staff.
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