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Coupang (CPNG) Competitors

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$16.86 -0.39 (-2.28%)
Closing price 06/12/2026 03:59 PM Eastern
Extended Trading
$16.83 -0.03 (-0.17%)
As of 06/12/2026 07:59 PM Eastern
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CPNG vs. AMZN, CVNA, JD, BURL, and CDW

Should you buy Coupang stock or one of its competitors? MarketBeat compares Coupang with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Coupang include Amazon.com (AMZN), Carvana (CVNA), JD.com (JD), Burlington Stores (BURL), and CDW (CDW).

How does Coupang compare to Amazon.com?

Coupang (NYSE:CPNG) and Amazon.com (NASDAQ:AMZN) are both large-cap retail/wholesale companies, but which is the superior stock? We will contrast the two companies based on the strength of their risk, earnings, analyst recommendations, dividends, valuation, institutional ownership, profitability and media sentiment.

Amazon.com has a net margin of 12.22% compared to Coupang's net margin of -0.47%. Amazon.com's return on equity of 19.92% beat Coupang's return on equity.

Company Net Margins Return on Equity Return on Assets
Coupang-0.47% -3.67% -0.92%
Amazon.com 12.22%19.92%9.86%

In the previous week, Amazon.com had 300 more articles in the media than Coupang. MarketBeat recorded 315 mentions for Amazon.com and 15 mentions for Coupang. Amazon.com's average media sentiment score of 0.91 beat Coupang's score of 0.23 indicating that Amazon.com is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Coupang
6 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
4 Negative mention(s)
1 Very Negative mention(s)
Neutral
Amazon.com
203 Very Positive mention(s)
39 Positive mention(s)
43 Neutral mention(s)
22 Negative mention(s)
6 Very Negative mention(s)
Positive

Amazon.com has higher revenue and earnings than Coupang. Coupang is trading at a lower price-to-earnings ratio than Amazon.com, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Coupang$34.53B0.88$208M-$0.09N/A
Amazon.com$716.92B3.58$77.67B$8.3628.53

83.7% of Coupang shares are held by institutional investors. Comparatively, 72.2% of Amazon.com shares are held by institutional investors. 12.8% of Coupang shares are held by insiders. Comparatively, 8.9% of Amazon.com shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Coupang currently has a consensus target price of $26.92, suggesting a potential upside of 59.70%. Amazon.com has a consensus target price of $312.78, suggesting a potential upside of 31.12%. Given Coupang's higher possible upside, equities analysts plainly believe Coupang is more favorable than Amazon.com.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Coupang
2 Sell rating(s)
5 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.18
Amazon.com
0 Sell rating(s)
3 Hold rating(s)
57 Buy rating(s)
0 Strong Buy rating(s)
2.95

Coupang has a beta of 1.12, suggesting that its stock price is 12% more volatile than the broader market. Comparatively, Amazon.com has a beta of 1.44, suggesting that its stock price is 44% more volatile than the broader market.

Summary

Amazon.com beats Coupang on 13 of the 16 factors compared between the two stocks.

How does Coupang compare to Carvana?

Carvana (NYSE:CVNA) and Coupang (NYSE:CPNG) are both large-cap retail/wholesale companies, but which is the better business? We will contrast the two companies based on the strength of their analyst recommendations, earnings, risk, valuation, profitability, media sentiment, institutional ownership and dividends.

Carvana has higher earnings, but lower revenue than Coupang. Coupang is trading at a lower price-to-earnings ratio than Carvana, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Carvana$20.32B3.46$1.41B$1.6439.08
Coupang$34.53B0.88$208M-$0.09N/A

56.7% of Carvana shares are owned by institutional investors. Comparatively, 83.7% of Coupang shares are owned by institutional investors. 15.2% of Carvana shares are owned by company insiders. Comparatively, 12.8% of Coupang shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Carvana has a beta of 3.45, meaning that its stock price is 245% more volatile than the broader market. Comparatively, Coupang has a beta of 1.12, meaning that its stock price is 12% more volatile than the broader market.

In the previous week, Carvana had 11 more articles in the media than Coupang. MarketBeat recorded 26 mentions for Carvana and 15 mentions for Coupang. Carvana's average media sentiment score of 0.62 beat Coupang's score of 0.23 indicating that Carvana is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Carvana
11 Very Positive mention(s)
3 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive
Coupang
6 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
4 Negative mention(s)
1 Very Negative mention(s)
Neutral

Carvana has a net margin of 6.40% compared to Coupang's net margin of -0.47%. Carvana's return on equity of 41.46% beat Coupang's return on equity.

Company Net Margins Return on Equity Return on Assets
Carvana6.40% 41.46% 12.48%
Coupang -0.47%-3.67%-0.92%

Carvana currently has a consensus price target of $93.14, indicating a potential upside of 45.33%. Coupang has a consensus price target of $26.92, indicating a potential upside of 59.70%. Given Coupang's higher probable upside, analysts plainly believe Coupang is more favorable than Carvana.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Carvana
0 Sell rating(s)
5 Hold rating(s)
17 Buy rating(s)
2 Strong Buy rating(s)
2.88
Coupang
2 Sell rating(s)
5 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.18

Summary

Carvana beats Coupang on 14 of the 17 factors compared between the two stocks.

How does Coupang compare to JD.com?

JD.com (NASDAQ:JD) and Coupang (NYSE:CPNG) are both large-cap retail/wholesale companies, but which is the superior stock? We will contrast the two companies based on the strength of their analyst recommendations, risk, earnings, media sentiment, profitability, dividends, valuation and institutional ownership.

JD.com presently has a consensus target price of $38.50, indicating a potential upside of 34.80%. Coupang has a consensus target price of $26.92, indicating a potential upside of 59.70%. Given Coupang's higher probable upside, analysts clearly believe Coupang is more favorable than JD.com.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
JD.com
1 Sell rating(s)
3 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.62
Coupang
2 Sell rating(s)
5 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.18

16.0% of JD.com shares are owned by institutional investors. Comparatively, 83.7% of Coupang shares are owned by institutional investors. 16.6% of JD.com shares are owned by insiders. Comparatively, 12.8% of Coupang shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

In the previous week, JD.com had 2 more articles in the media than Coupang. MarketBeat recorded 17 mentions for JD.com and 15 mentions for Coupang. Coupang's average media sentiment score of 0.23 beat JD.com's score of 0.12 indicating that Coupang is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
JD.com
4 Very Positive mention(s)
4 Positive mention(s)
5 Neutral mention(s)
1 Negative mention(s)
2 Very Negative mention(s)
Neutral
Coupang
6 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
4 Negative mention(s)
1 Very Negative mention(s)
Neutral

JD.com has a net margin of 1.04% compared to Coupang's net margin of -0.47%. JD.com's return on equity of 5.90% beat Coupang's return on equity.

Company Net Margins Return on Equity Return on Assets
JD.com1.04% 5.90% 2.48%
Coupang -0.47%-3.67%-0.92%

JD.com has higher revenue and earnings than Coupang. Coupang is trading at a lower price-to-earnings ratio than JD.com, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
JD.com$187.20B0.19$2.81B$1.2822.31
Coupang$34.53B0.88$208M-$0.09N/A

JD.com has a beta of 0.39, meaning that its stock price is 61% less volatile than the broader market. Comparatively, Coupang has a beta of 1.12, meaning that its stock price is 12% more volatile than the broader market.

Summary

JD.com beats Coupang on 11 of the 16 factors compared between the two stocks.

How does Coupang compare to Burlington Stores?

Coupang (NYSE:CPNG) and Burlington Stores (NYSE:BURL) are both large-cap retail/wholesale companies, but which is the superior business? We will compare the two companies based on the strength of their dividends, risk, analyst recommendations, profitability, earnings, media sentiment, institutional ownership and valuation.

Coupang has a beta of 1.12, indicating that its share price is 12% more volatile than the broader market. Comparatively, Burlington Stores has a beta of 1.46, indicating that its share price is 46% more volatile than the broader market.

In the previous week, Burlington Stores had 17 more articles in the media than Coupang. MarketBeat recorded 32 mentions for Burlington Stores and 15 mentions for Coupang. Burlington Stores' average media sentiment score of 0.57 beat Coupang's score of 0.23 indicating that Burlington Stores is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Coupang
6 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
4 Negative mention(s)
1 Very Negative mention(s)
Neutral
Burlington Stores
13 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Burlington Stores has a net margin of 5.24% compared to Coupang's net margin of -0.47%. Burlington Stores' return on equity of 39.93% beat Coupang's return on equity.

Company Net Margins Return on Equity Return on Assets
Coupang-0.47% -3.67% -0.92%
Burlington Stores 5.24%39.93%6.85%

Burlington Stores has lower revenue, but higher earnings than Coupang. Coupang is trading at a lower price-to-earnings ratio than Burlington Stores, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Coupang$34.53B0.88$208M-$0.09N/A
Burlington Stores$11.57B1.84$610.15M$9.7334.75

Coupang currently has a consensus price target of $26.92, indicating a potential upside of 59.70%. Burlington Stores has a consensus price target of $353.56, indicating a potential upside of 4.58%. Given Coupang's higher possible upside, equities analysts clearly believe Coupang is more favorable than Burlington Stores.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Coupang
2 Sell rating(s)
5 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.18
Burlington Stores
0 Sell rating(s)
5 Hold rating(s)
15 Buy rating(s)
0 Strong Buy rating(s)
2.75

83.7% of Coupang shares are owned by institutional investors. 12.8% of Coupang shares are owned by company insiders. Comparatively, 1.3% of Burlington Stores shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Summary

Burlington Stores beats Coupang on 12 of the 16 factors compared between the two stocks.

How does Coupang compare to CDW?

CDW (NASDAQ:CDW) and Coupang (NYSE:CPNG) are both large-cap retail companies, but which is the superior stock? We will compare the two businesses based on the strength of their valuation, profitability, institutional ownership, analyst recommendations, risk, media sentiment, earnings and dividends.

CDW has a beta of 1, suggesting that its stock price has a similar volatility profile to the broader market.Comparatively, Coupang has a beta of 1.12, suggesting that its stock price is 12% more volatile than the broader market.

CDW has higher earnings, but lower revenue than Coupang. Coupang is trading at a lower price-to-earnings ratio than CDW, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
CDW$22.42B0.75$1.07B$8.2216.08
Coupang$34.53B0.88$208M-$0.09N/A

93.2% of CDW shares are held by institutional investors. Comparatively, 83.7% of Coupang shares are held by institutional investors. 0.8% of CDW shares are held by company insiders. Comparatively, 12.8% of Coupang shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

In the previous week, Coupang had 6 more articles in the media than CDW. MarketBeat recorded 15 mentions for Coupang and 9 mentions for CDW. CDW's average media sentiment score of 0.82 beat Coupang's score of 0.23 indicating that CDW is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
CDW
3 Very Positive mention(s)
3 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Coupang
6 Very Positive mention(s)
2 Positive mention(s)
0 Neutral mention(s)
4 Negative mention(s)
1 Very Negative mention(s)
Neutral

CDW has a net margin of 4.70% compared to Coupang's net margin of -0.47%. CDW's return on equity of 49.67% beat Coupang's return on equity.

Company Net Margins Return on Equity Return on Assets
CDW4.70% 49.67% 8.02%
Coupang -0.47%-3.67%-0.92%

CDW currently has a consensus price target of $140.63, suggesting a potential upside of 6.38%. Coupang has a consensus price target of $26.92, suggesting a potential upside of 59.70%. Given Coupang's higher possible upside, analysts clearly believe Coupang is more favorable than CDW.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
CDW
0 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.67
Coupang
2 Sell rating(s)
5 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.18

Summary

CDW beats Coupang on 10 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding CPNG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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CPNG vs. The Competition

MetricCoupangINTERNET COMMERCE IndustryRetail SectorNYSE Exchange
Market Cap$30.96B$68.73B$27.09B$23.14B
Dividend YieldN/A1.37%178.37%4.08%
P/E Ratio-187.2816.2420.4931.33
Price / Sales0.8812.773.9220.52
Price / Cash43.0226.1515.0124.25
Price / Book6.646.126.274.68
Net Income$208M$2.42B$963.17M$1.07B
7 Day Performance9.78%-0.87%3.92%2.11%
1 Month Performance5.59%-4.92%4.91%2.32%
1 Year Performance-40.01%-11.31%4.71%24.13%

Coupang Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
CPNG
Coupang
4.0106 of 5 stars
$16.86
-2.3%
$26.92
+59.7%
-40.4%$30.96B$34.53BN/A108,000
AMZN
Amazon.com
4.9442 of 5 stars
$261.26
-3.5%
$312.52
+19.6%
+11.9%$2.81T$716.92B31.251,576,000
CVNA
Carvana
4.512 of 5 stars
$71.04
-2.7%
$93.14
+31.1%
+0.5%$77.92B$20.32B43.2123,100
JD
JD.com
4.7756 of 5 stars
$29.09
+0.9%
$38.50
+32.3%
-15.0%$36.31B$187.20B22.73642,940
BURL
Burlington Stores
3.9781 of 5 stars
$312.20
-3.6%
$353.56
+13.2%
+42.8%$19.65B$11.57B32.0983,309

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This page (NYSE:CPNG) was last updated on 6/13/2026 by MarketBeat.com Staff.
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