ODD vs. SN, ELF, COTY, IMAX, MBC, FOXF, OLPX, LVWR, ETD, and YSG
Should you be buying Oddity Tech stock or one of its competitors? The main competitors of Oddity Tech include SharkNinja (SN), e.l.f. Beauty (ELF), Coty (COTY), IMAX (IMAX), MasterBrand (MBC), Fox Factory (FOXF), Olaplex (OLPX), LiveWire Group (LVWR), Ethan Allen Interiors (ETD), and Yatsen (YSG). These companies are all part of the "consumer goods" industry.
Oddity Tech vs.
SharkNinja (NYSE:SN) and Oddity Tech (NASDAQ:ODD) are both retail/wholesale companies, but which is the better business? We will compare the two companies based on the strength of their community ranking, valuation, institutional ownership, analyst recommendations, dividends, earnings, profitability, risk and media sentiment.
SharkNinja has higher revenue and earnings than Oddity Tech. SharkNinja is trading at a lower price-to-earnings ratio than Oddity Tech, indicating that it is currently the more affordable of the two stocks.
In the previous week, Oddity Tech had 5 more articles in the media than SharkNinja. MarketBeat recorded 8 mentions for Oddity Tech and 3 mentions for SharkNinja. SharkNinja's average media sentiment score of 1.28 beat Oddity Tech's score of 0.73 indicating that SharkNinja is being referred to more favorably in the media.
SharkNinja has a beta of 1.7, meaning that its stock price is 70% more volatile than the S&P 500. Comparatively, Oddity Tech has a beta of 3.45, meaning that its stock price is 245% more volatile than the S&P 500.
Oddity Tech has a net margin of 16.32% compared to SharkNinja's net margin of 7.94%. SharkNinja's return on equity of 32.51% beat Oddity Tech's return on equity.
34.8% of SharkNinja shares are owned by institutional investors. Comparatively, 35.9% of Oddity Tech shares are owned by institutional investors. 11.1% of SharkNinja shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.
SharkNinja currently has a consensus target price of $121.50, indicating a potential upside of 35.13%. Oddity Tech has a consensus target price of $59.00, indicating a potential downside of 19.26%. Given SharkNinja's stronger consensus rating and higher probable upside, research analysts clearly believe SharkNinja is more favorable than Oddity Tech.
SharkNinja received 18 more outperform votes than Oddity Tech when rated by MarketBeat users. Likewise, 87.80% of users gave SharkNinja an outperform vote while only 48.65% of users gave Oddity Tech an outperform vote.
Summary
SharkNinja beats Oddity Tech on 11 of the 18 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NASDAQ:ODD) was last updated on 6/11/2025 by MarketBeat.com Staff
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