SPT vs. BRZE, DDOG, FRSH, ZS, DOCN, HUBS, NET, PCOR, PD, and WK
Should you be buying Sprout Social stock or one of its competitors? The main competitors of Sprout Social include Braze (BRZE), Datadog (DDOG), Freshworks (FRSH), Zscaler (ZS), DigitalOcean (DOCN), HubSpot (HUBS), Cloudflare (NET), Procore Technologies (PCOR), PagerDuty (PD), and Workiva (WK). These companies are all part of the "computer software" industry.
Sprout Social vs. Its Competitors
Sprout Social (NASDAQ:SPT) and Braze (NASDAQ:BRZE) are both computer and technology companies, but which is the superior stock? We will compare the two companies based on the strength of their dividends, earnings, risk, valuation, analyst recommendations, profitability, institutional ownership and media sentiment.
Sprout Social has higher earnings, but lower revenue than Braze. Braze is trading at a lower price-to-earnings ratio than Sprout Social, indicating that it is currently the more affordable of the two stocks.
90.5% of Braze shares are owned by institutional investors. 10.1% of Sprout Social shares are owned by insiders. Comparatively, 18.2% of Braze shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.
Sprout Social has a net margin of -14.25% compared to Braze's net margin of -16.76%. Braze's return on equity of -18.89% beat Sprout Social's return on equity.
Sprout Social presently has a consensus price target of $30.00, indicating a potential upside of 55.12%. Braze has a consensus price target of $45.79, indicating a potential upside of 69.28%. Given Braze's stronger consensus rating and higher probable upside, analysts plainly believe Braze is more favorable than Sprout Social.
Sprout Social has a beta of 1.01, indicating that its stock price is 1% more volatile than the S&P 500. Comparatively, Braze has a beta of 1.1, indicating that its stock price is 10% more volatile than the S&P 500.
In the previous week, Sprout Social had 10 more articles in the media than Braze. MarketBeat recorded 14 mentions for Sprout Social and 4 mentions for Braze. Braze's average media sentiment score of 0.83 beat Sprout Social's score of 0.49 indicating that Braze is being referred to more favorably in the news media.
Summary
Braze beats Sprout Social on 12 of the 16 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding SPT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NASDAQ:SPT) was last updated on 7/14/2025 by MarketBeat.com Staff