Do analysts rate TROO or SUIG?

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score TROOPS 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.00 Sui Group 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 1 Strong Buy rating(s) 2.50

Which has preferable valuation & earnings, TROO or SUIG?

TROOPS has higher revenue and earnings than Sui Group. Company Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio TROOPS $17.10M 29.72 -$27.91M N/A N/A Sui Group $3.90M 31.51 -$264.95M -$0.18 N/A

Is TROO or SUIG more profitable?

TROOPS has a net margin of 0.00% compared to Sui Group's net margin of -9,053.89%. TROOPS's return on equity of 0.00% beat Sui Group's return on equity. Company Net Margins Return on Equity Return on Assets TROOPS N/A N/A N/A Sui Group -9,053.89% -140.94% -129.27%

Do analysts recommend COFS or SUIG?

ChoiceOne Financial Services currently has a consensus target price of $34.00, indicating a potential upside of 8.28%. Given ChoiceOne Financial Services' higher probable upside, equities research analysts clearly believe ChoiceOne Financial Services is more favorable than Sui Group. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score ChoiceOne Financial Services 0 Sell rating(s) 2 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 2.50 Sui Group 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 1 Strong Buy rating(s) 2.50

Do analysts prefer SUIG or OBT?

Orange County Bancorp has a consensus price target of $37.00, suggesting a potential upside of 8.44%. Given Orange County Bancorp's stronger consensus rating and higher possible upside, analysts plainly believe Orange County Bancorp is more favorable than Sui Group. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Sui Group 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 1 Strong Buy rating(s) 2.50 Orange County Bancorp 0 Sell rating(s) 1 Hold rating(s) 3 Buy rating(s) 0 Strong Buy rating(s) 2.75

Do analysts rate SUIG or PDLB?

Ponce Financial Group has a consensus target price of $24.00, indicating a potential upside of 27.12%. Given Ponce Financial Group's stronger consensus rating and higher probable upside, analysts clearly believe Ponce Financial Group is more favorable than Sui Group. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Sui Group 1 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 1 Strong Buy rating(s) 2.50 Ponce Financial Group 0 Sell rating(s) 0 Hold rating(s) 1 Buy rating(s) 2 Strong Buy rating(s) 3.67

Sui Group (SUIG) Competitors

$1.60 +0.06 (+3.90%)

Closing price 05/29/2026 04:00 PM Eastern

Extended Trading

$1.60 -0.01 (-0.31%)

As of 05/29/2026 06:53 PM Eastern

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SUIG vs. TROO, FBIZ, COFS, OBT, and PDLB

Should you buy Sui Group stock or one of its competitors? MarketBeat compares Sui Group with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Sui Group include TROOPS (TROO), First Business Financial Services (FBIZ), ChoiceOne Financial Services (COFS), Orange County Bancorp (OBT), and Ponce Financial Group (PDLB). These companies are all part of the "banking" industry.

How does Sui Group compare to TROOPS?

TROOPS (NASDAQ:TROO) and Sui Group (NASDAQ:SUIG) are both small-cap banking companies, but which is the better business? We will contrast the two companies based on the strength of their media sentiment, risk, profitability, earnings, dividends, analyst recommendations, valuation and institutional ownership.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
TROOPS	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	1.00
Sui Group	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.50

In the previous week, TROOPS had 19 more articles in the media than Sui Group. MarketBeat recorded 20 mentions for TROOPS and 1 mentions for Sui Group. Sui Group's average media sentiment score of 1.89 beat TROOPS's score of -0.12 indicating that Sui Group is being referred to more favorably in the news media.

Company	Overall Sentiment
TROOPS	Neutral
Sui Group	Very Positive

TROOPS has a net margin of 0.00% compared to Sui Group's net margin of -9,053.89%. TROOPS's return on equity of 0.00% beat Sui Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
TROOPS	N/A	N/A	N/A
Sui Group	-9,053.89%	-140.94%	-129.27%

11.6% of Sui Group shares are owned by institutional investors. 1.1% of TROOPS shares are owned by insiders. Comparatively, 26.5% of Sui Group shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

TROOPS has higher revenue and earnings than Sui Group.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
TROOPS	$17.10M	29.72	-$27.91M	N/A	N/A
Sui Group	$3.90M	31.51	-$264.95M	-$0.18	N/A

TROOPS has a beta of 3.72, suggesting that its stock price is 272% more volatile than the broader market. Comparatively, Sui Group has a beta of 1.17, suggesting that its stock price is 17% more volatile than the broader market.

Summary

TROOPS beats Sui Group on 7 of the 13 factors compared between the two stocks.

How does Sui Group compare to First Business Financial Services?

Sui Group (NASDAQ:SUIG) and First Business Financial Services (NASDAQ:FBIZ) are both small-cap banking companies, but which is the better business? We will contrast the two companies based on the strength of their risk, analyst recommendations, valuation, media sentiment, institutional ownership, earnings, profitability and dividends.

First Business Financial Services has a net margin of 18.16% compared to Sui Group's net margin of -9,053.89%. First Business Financial Services' return on equity of 14.60% beat Sui Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Sui Group	-9,053.89%	-140.94%	-129.27%
First Business Financial Services	18.16%	14.60%	1.25%

First Business Financial Services has a consensus price target of $65.50, suggesting a potential upside of 13.87%. Given First Business Financial Services' stronger consensus rating and higher probable upside, analysts plainly believe First Business Financial Services is more favorable than Sui Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Sui Group	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.50
First Business Financial Services	0 Sell rating(s)	0 Hold rating(s)	3 Buy rating(s)	1 Strong Buy rating(s)	3.25

Sui Group has a beta of 1.17, suggesting that its share price is 17% more volatile than the broader market. Comparatively, First Business Financial Services has a beta of 0.68, suggesting that its share price is 32% less volatile than the broader market.

First Business Financial Services has higher revenue and earnings than Sui Group. Sui Group is trading at a lower price-to-earnings ratio than First Business Financial Services, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Sui Group	$3.90M	31.51	-$264.95M	-$0.18	N/A
First Business Financial Services	$279.25M	1.72	$50.32M	$6.07	9.48

In the previous week, First Business Financial Services had 2 more articles in the media than Sui Group. MarketBeat recorded 3 mentions for First Business Financial Services and 1 mentions for Sui Group. Sui Group's average media sentiment score of 1.89 beat First Business Financial Services' score of 0.72 indicating that Sui Group is being referred to more favorably in the media.

Company	Overall Sentiment
Sui Group	Very Positive
First Business Financial Services	Positive

11.6% of Sui Group shares are held by institutional investors. Comparatively, 60.1% of First Business Financial Services shares are held by institutional investors. 26.5% of Sui Group shares are held by insiders. Comparatively, 5.0% of First Business Financial Services shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Summary

First Business Financial Services beats Sui Group on 12 of the 16 factors compared between the two stocks.

How does Sui Group compare to ChoiceOne Financial Services?

ChoiceOne Financial Services (NASDAQ:COFS) and Sui Group (NASDAQ:SUIG) are both small-cap banking companies, but which is the superior investment? We will contrast the two companies based on the strength of their media sentiment, profitability, dividends, risk, earnings, institutional ownership, analyst recommendations and valuation.

ChoiceOne Financial Services has higher revenue and earnings than Sui Group. Sui Group is trading at a lower price-to-earnings ratio than ChoiceOne Financial Services, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
ChoiceOne Financial Services	$227.62M	2.07	$28.18M	$3.70	8.49
Sui Group	$3.90M	31.51	-$264.95M	-$0.18	N/A

In the previous week, ChoiceOne Financial Services and ChoiceOne Financial Services both had 1 articles in the media. Sui Group's average media sentiment score of 1.89 beat ChoiceOne Financial Services' score of 1.35 indicating that Sui Group is being referred to more favorably in the news media.

Company	Overall Sentiment
ChoiceOne Financial Services	Positive
Sui Group	Very Positive

19.9% of ChoiceOne Financial Services shares are owned by institutional investors. Comparatively, 11.6% of Sui Group shares are owned by institutional investors. 6.5% of ChoiceOne Financial Services shares are owned by insiders. Comparatively, 26.5% of Sui Group shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

ChoiceOne Financial Services currently has a consensus target price of $34.00, indicating a potential upside of 8.28%. Given ChoiceOne Financial Services' higher probable upside, equities research analysts clearly believe ChoiceOne Financial Services is more favorable than Sui Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
ChoiceOne Financial Services	0 Sell rating(s)	2 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	2.50
Sui Group	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.50

ChoiceOne Financial Services has a beta of 0.6, indicating that its stock price is 40% less volatile than the broader market. Comparatively, Sui Group has a beta of 1.17, indicating that its stock price is 17% more volatile than the broader market.

ChoiceOne Financial Services has a net margin of 23.07% compared to Sui Group's net margin of -9,053.89%. ChoiceOne Financial Services' return on equity of 12.31% beat Sui Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
ChoiceOne Financial Services	23.07%	12.31%	1.28%
Sui Group	-9,053.89%	-140.94%	-129.27%

Summary

ChoiceOne Financial Services beats Sui Group on 10 of the 15 factors compared between the two stocks.

How does Sui Group compare to Orange County Bancorp?

Sui Group (NASDAQ:SUIG) and Orange County Bancorp (NASDAQ:OBT) are both small-cap banking companies, but which is the superior investment? We will compare the two companies based on the strength of their earnings, media sentiment, valuation, dividends, risk, institutional ownership, analyst recommendations and profitability.

Sui Group has a beta of 1.17, meaning that its stock price is 17% more volatile than the broader market. Comparatively, Orange County Bancorp has a beta of 0.44, meaning that its stock price is 56% less volatile than the broader market.

Orange County Bancorp has a net margin of 27.54% compared to Sui Group's net margin of -9,053.89%. Orange County Bancorp's return on equity of 16.09% beat Sui Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Sui Group	-9,053.89%	-140.94%	-129.27%
Orange County Bancorp	27.54%	16.09%	1.67%

Orange County Bancorp has a consensus price target of $37.00, suggesting a potential upside of 8.44%. Given Orange County Bancorp's stronger consensus rating and higher possible upside, analysts plainly believe Orange County Bancorp is more favorable than Sui Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Sui Group	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.50
Orange County Bancorp	0 Sell rating(s)	1 Hold rating(s)	3 Buy rating(s)	0 Strong Buy rating(s)	2.75

Orange County Bancorp has higher revenue and earnings than Sui Group. Sui Group is trading at a lower price-to-earnings ratio than Orange County Bancorp, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Sui Group	$3.90M	31.51	-$264.95M	-$0.18	N/A
Orange County Bancorp	$158.13M	2.89	$41.61M	$3.40	10.04

11.6% of Sui Group shares are held by institutional investors. Comparatively, 42.6% of Orange County Bancorp shares are held by institutional investors. 26.5% of Sui Group shares are held by insiders. Comparatively, 8.2% of Orange County Bancorp shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

In the previous week, Orange County Bancorp had 1 more articles in the media than Sui Group. MarketBeat recorded 2 mentions for Orange County Bancorp and 1 mentions for Sui Group. Sui Group's average media sentiment score of 1.89 beat Orange County Bancorp's score of 0.96 indicating that Sui Group is being referred to more favorably in the media.

Company	Overall Sentiment
Sui Group	Very Positive
Orange County Bancorp	Positive

Summary

Orange County Bancorp beats Sui Group on 12 of the 17 factors compared between the two stocks.

How does Sui Group compare to Ponce Financial Group?

Sui Group (NASDAQ:SUIG) and Ponce Financial Group (NASDAQ:PDLB) are both small-cap banking companies, but which is the superior business? We will compare the two businesses based on the strength of their institutional ownership, earnings, risk, profitability, analyst recommendations, dividends, media sentiment and valuation.

In the previous week, Ponce Financial Group had 1 more articles in the media than Sui Group. MarketBeat recorded 2 mentions for Ponce Financial Group and 1 mentions for Sui Group. Sui Group's average media sentiment score of 1.89 beat Ponce Financial Group's score of 1.47 indicating that Sui Group is being referred to more favorably in the media.

Company	Overall Sentiment
Sui Group	Very Positive
Ponce Financial Group	Positive

Ponce Financial Group has higher revenue and earnings than Sui Group. Sui Group is trading at a lower price-to-earnings ratio than Ponce Financial Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Sui Group	$3.90M	31.51	-$264.95M	-$0.18	N/A
Ponce Financial Group	$114.27M	4.00	$28.70M	$1.30	14.52

11.6% of Sui Group shares are owned by institutional investors. Comparatively, 64.3% of Ponce Financial Group shares are owned by institutional investors. 26.5% of Sui Group shares are owned by company insiders. Comparatively, 7.2% of Ponce Financial Group shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Ponce Financial Group has a consensus target price of $24.00, indicating a potential upside of 27.12%. Given Ponce Financial Group's stronger consensus rating and higher probable upside, analysts clearly believe Ponce Financial Group is more favorable than Sui Group.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Sui Group	1 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	1 Strong Buy rating(s)	2.50
Ponce Financial Group	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	2 Strong Buy rating(s)	3.67

Ponce Financial Group has a net margin of 15.74% compared to Sui Group's net margin of -9,053.89%. Ponce Financial Group's return on equity of 10.09% beat Sui Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Sui Group	-9,053.89%	-140.94%	-129.27%
Ponce Financial Group	15.74%	10.09%	0.98%

Sui Group has a beta of 1.17, indicating that its stock price is 17% more volatile than the broader market. Comparatively, Ponce Financial Group has a beta of 0.67, indicating that its stock price is 33% less volatile than the broader market.

Summary

Ponce Financial Group beats Sui Group on 13 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SUIG and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

SUIG vs. The Competition

Export

Metric	Sui Group	Business Credit Institutions Industry	Financial Sector	NASDAQ Exchange
Market Cap	$118.28M	$102.45M	$5.85B	$12.65B
Dividend Yield	N/A	0.00%	5.20%	5.23%
P/E Ratio	-8.89	N/A	16.10	26.27
Price / Sales	31.51	21.62	1,296.05	97.10
Price / Cash	N/A	N/A	95.17	57.38
Price / Book	1.22	1.17	6.48	7.33
Net Income	-$264.95M	-$263.48M	$1.14B	$337.06M
7 Day Performance	-8.57%	-1.75%	0.96%	3.34%
1 Month Performance	7.38%	4.13%	2.75%	5.46%
1 Year Performance	N/A	N/A	20.51%	39.65%

Sui Group Competitors List

Export

Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
SUIG Sui Group	1.5738 of 5 stars	$1.60 +3.9%	N/A	N/A	$118.28M	$3.90M	N/A	2	Positive News
TROO TROOPS	0.1726 of 5 stars	$3.83 -5.4%	N/A	+472.2%	$494.75M	$17.10M	N/A	20	Trending News Analyst Downgrade
FBIZ First Business Financial Services	4.3598 of 5 stars	$57.22 +1.5%	$65.50 +14.5%	+17.7%	$471.54M	$279.25M	9.43	340	News Coverage
COFS ChoiceOne Financial Services	4.5789 of 5 stars	$31.61 +0.8%	$34.00 +7.6%	+6.3%	$469.47M	$227.62M	8.54	380	Positive News
OBT Orange County Bancorp	3.2003 of 5 stars	$33.99 +0.9%	$37.00 +8.9%	+33.4%	$451.58M	$131.21M	10.00	210

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This page (NASDAQ:SUIG) was last updated on 5/30/2026 by MarketBeat.com Staff.

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Sui Group (SUIG) Competitors

SUIG vs. TROO, FBIZ, COFS, OBT, and PDLB

How does Sui Group compare to TROOPS?

Summary

How does Sui Group compare to First Business Financial Services?

Summary

How does Sui Group compare to ChoiceOne Financial Services?

Summary

How does Sui Group compare to Orange County Bancorp?

Summary

How does Sui Group compare to Ponce Financial Group?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

SUIG vs. The Competition

Sui Group Competitors List

Related Companies and Tools

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools

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Sui Group (SUIG) Competitors

SUIG vs. TROO, FBIZ, COFS, OBT, and PDLB

How does Sui Group compare to TROOPS?

Do analysts rate TROO or SUIG?

Does the media refer more to TROO or SUIG?

Is TROO or SUIG more profitable?

Do institutionals and insiders believe in TROO or SUIG?

Which has preferable valuation & earnings, TROO or SUIG?

Which has more volatility and risk, TROO or SUIG?

Summary

How does Sui Group compare to First Business Financial Services?

Is SUIG or FBIZ more profitable?

Do analysts rate SUIG or FBIZ?

Which has more volatility & risk, SUIG or FBIZ?

Which has stronger valuation & earnings, SUIG or FBIZ?

Does the media prefer SUIG or FBIZ?

Do institutionals & insiders hold more shares of SUIG or FBIZ?

Summary

How does Sui Group compare to ChoiceOne Financial Services?

Which has stronger valuation & earnings, COFS or SUIG?

Does the media refer more to COFS or SUIG?

Do institutionals and insiders have more ownership in COFS or SUIG?

Do analysts recommend COFS or SUIG?

Which has more volatility and risk, COFS or SUIG?

Is COFS or SUIG more profitable?

Summary

How does Sui Group compare to Orange County Bancorp?

Which has more risk and volatility, SUIG or OBT?

Is SUIG or OBT more profitable?

Do analysts prefer SUIG or OBT?

Which has higher valuation & earnings, SUIG or OBT?

Do institutionals & insiders hold more shares of SUIG or OBT?

Does the media refer more to SUIG or OBT?

Summary

How does Sui Group compare to Ponce Financial Group?

Does the media prefer SUIG or PDLB?

Which has better earnings and valuation, SUIG or PDLB?

Do institutionals & insiders believe in SUIG or PDLB?

Do analysts rate SUIG or PDLB?

Is SUIG or PDLB more profitable?

Which has more risk and volatility, SUIG or PDLB?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

SUIG vs. The Competition

Sui Group Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools