UPLD vs. SMRT, ARBE, KLTR, ONTF, EB, INSE, ASUR, CMCM, DOYU, and ISSC
Should you be buying Upland Software stock or one of its competitors? The main competitors of Upland Software include SmartRent (SMRT), Arbe Robotics (ARBE), Kaltura (KLTR), ON24 (ONTF), Eventbrite (EB), Inspired Entertainment (INSE), Asure Software (ASUR), Cheetah Mobile (CMCM), DouYu International (DOYU), and Innovative Solutions and Support (ISSC). These companies are all part of the "computer software" industry.
Upland Software vs. Its Competitors
Upland Software (NASDAQ:UPLD) and SmartRent (NYSE:SMRT) are both small-cap computer software companies, but which is the better stock? We will compare the two companies based on the strength of their valuation, dividends, media sentiment, analyst recommendations, institutional ownership, earnings, risk and profitability.
SmartRent has lower revenue, but higher earnings than Upland Software. SmartRent is trading at a lower price-to-earnings ratio than Upland Software, indicating that it is currently the more affordable of the two stocks.
In the previous week, SmartRent had 1 more articles in the media than Upland Software. MarketBeat recorded 3 mentions for SmartRent and 2 mentions for Upland Software. Upland Software's average media sentiment score of 0.81 beat SmartRent's score of 0.00 indicating that Upland Software is being referred to more favorably in the media.
Upland Software has a beta of 1.14, suggesting that its share price is 14% more volatile than the S&P 500. Comparatively, SmartRent has a beta of 1.84, suggesting that its share price is 84% more volatile than the S&P 500.
Upland Software has a net margin of -17.49% compared to SmartRent's net margin of -46.54%. SmartRent's return on equity of -14.94% beat Upland Software's return on equity.
77.8% of Upland Software shares are owned by institutional investors. Comparatively, 59.4% of SmartRent shares are owned by institutional investors. 14.8% of Upland Software shares are owned by insiders. Comparatively, 1.9% of SmartRent shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.
Upland Software presently has a consensus price target of $4.00, suggesting a potential upside of 61.29%. SmartRent has a consensus price target of $1.45, suggesting a potential downside of 1.02%. Given Upland Software's stronger consensus rating and higher possible upside, equities research analysts clearly believe Upland Software is more favorable than SmartRent.
Summary
Upland Software beats SmartRent on 10 of the 16 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding UPLD and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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This page (NASDAQ:UPLD) was last updated on 10/17/2025 by MarketBeat.com Staff