Vertex (VERX) Competitors

Vertex (NASDAQ:VERX) and Trade Desk (NASDAQ:TTD) are both computer and technology companies, but which is the superior business? We will compare the two businesses based on the strength of their community ranking, risk, valuation, profitability, media sentiment, analyst recommendations, earnings, institutional ownership and dividends.

Do insiders & institutionals have more ownership in VERX or TTD?

70.3% of Vertex shares are owned by institutional investors. Comparatively, 67.8% of Trade Desk shares are owned by institutional investors. 44.6% of Vertex shares are owned by company insiders. Comparatively, 9.7% of Trade Desk shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Do analysts rate VERX or TTD?

Vertex presently has a consensus target price of $50.73, indicating a potential upside of 26.72%. Trade Desk has a consensus target price of $101.32, indicating a potential upside of 88.93%. Given Trade Desk's stronger consensus rating and higher possible upside, analysts plainly believe Trade Desk is more favorable than Vertex.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Vertex	0 Sell rating(s)	4 Hold rating(s)	8 Buy rating(s)	1 Strong Buy rating(s)	2.77
Trade Desk	0 Sell rating(s)	6 Hold rating(s)	24 Buy rating(s)	1 Strong Buy rating(s)	2.84

Does the MarketBeat Community prefer VERX or TTD?

Trade Desk received 798 more outperform votes than Vertex when rated by MarketBeat users. Likewise, 76.39% of users gave Trade Desk an outperform vote while only 50.96% of users gave Vertex an outperform vote.

Company	Underperform	Outperform
Vertex	Outperform Votes 53 50.96%	Underperform Votes 51 49.04%
Trade Desk	Outperform Votes 851 76.39%	Underperform Votes 263 23.61%

Which has preferable earnings and valuation, VERX or TTD?

Trade Desk has higher revenue and earnings than Vertex. Vertex is trading at a lower price-to-earnings ratio than Trade Desk, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Vertex	$666.78M	9.50	-$13.09M	-$0.34	-117.74
Trade Desk	$2.44B	10.88	$393.08M	$0.78	68.76

Is VERX or TTD more profitable?

Trade Desk has a net margin of 16.08% compared to Vertex's net margin of 4.73%. Vertex's return on equity of 24.92% beat Trade Desk's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Vertex	4.73%	24.92%	6.65%
Trade Desk	16.08%	16.38%	7.69%

Does the media prefer VERX or TTD?

In the previous week, Trade Desk had 28 more articles in the media than Vertex. MarketBeat recorded 42 mentions for Trade Desk and 14 mentions for Vertex. Vertex's average media sentiment score of 1.19 beat Trade Desk's score of 0.81 indicating that Vertex is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Vertex	8 Very Positive mention(s)	1 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Trade Desk	20 Very Positive mention(s)	3 Positive mention(s)	10 Neutral mention(s)	6 Negative mention(s)	0 Very Negative mention(s)	Positive

Which has more risk & volatility, VERX or TTD?

Vertex has a beta of 0.8, suggesting that its share price is 20% less volatile than the S&P 500. Comparatively, Trade Desk has a beta of 1.56, suggesting that its share price is 56% more volatile than the S&P 500.

Summary

Trade Desk beats Vertex on 13 of the 18 factors compared between the two stocks.