Brown-Forman (BF.B) Competitors

Brown Forman (NYSE:BF.A) and Brown-Forman (NYSE:BF.B) are both large-cap consumer staples companies, but which is the superior investment? We will compare the two businesses based on the strength of their earnings, risk, dividends, media sentiment, analyst recommendations, profitability, institutional ownership and valuation.

Which has preferable earnings & valuation, BF.A or BF.B?

Brown Forman is trading at a lower price-to-earnings ratio than Brown-Forman, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Brown Forman	$3.98B	3.61	$869M	$2.12	14.32
Brown-Forman	$3.98B	3.66	$869M	$1.84	16.73

Which has more risk and volatility, BF.A or BF.B?

Brown Forman has a beta of 0.53, suggesting that its share price is 47% less volatile than the S&P 500. Comparatively, Brown-Forman has a beta of 0.53, suggesting that its share price is 47% less volatile than the S&P 500.

Is BF.A or BF.B more profitable?

Company	Net Margins	Return on Equity	Return on Assets
Brown Forman	21.86%	23.19%	10.63%
Brown-Forman	21.86%	23.19%	10.63%

Do analysts prefer BF.A or BF.B?

Brown-Forman has a consensus price target of $40.25, indicating a potential upside of 30.75%. Given Brown-Forman's stronger consensus rating and higher possible upside, analysts clearly believe Brown-Forman is more favorable than Brown Forman.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Brown Forman	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
Brown-Forman	2 Sell rating(s)	9 Hold rating(s)	2 Buy rating(s)	1 Strong Buy rating(s)	2.14

Does the media prefer BF.A or BF.B?

In the previous week, Brown Forman's average media sentiment score of 0.00 equaled Brown-Forman'saverage media sentiment score.

Company	Overall Sentiment
Brown Forman	Neutral
Brown-Forman	Neutral

Do insiders & institutionals believe in BF.A or BF.B?

3.8% of Brown Forman shares are owned by institutional investors. Comparatively, 34.7% of Brown-Forman shares are owned by institutional investors. 4.0% of Brown Forman shares are owned by company insiders. Comparatively, 2.7% of Brown-Forman shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Is BF.A or BF.B a better dividend stock?

Brown Forman pays an annual dividend of $0.91 per share and has a dividend yield of 3.0%. Brown-Forman pays an annual dividend of $0.90 per share and has a dividend yield of 2.9%. Brown Forman pays out 42.9% of its earnings in the form of a dividend. Brown-Forman pays out 48.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Brown Forman is clearly the better dividend stock, given its higher yield and lower payout ratio.

Summary

Brown-Forman beats Brown Forman on 7 of the 11 factors compared between the two stocks.