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Birkenstock (BIRK) Competitors

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$45.38 -0.63 (-1.37%)
As of 11:07 AM Eastern
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BIRK vs. ONON, LULU, AS, LEVI, GIL, KTB, ZGN, BRP, CPRI, and UAA

Should you be buying Birkenstock stock or one of its competitors? The main competitors of Birkenstock include ON (ONON), lululemon athletica (LULU), Amer Sports (AS), Levi Strauss & Co. (LEVI), Gildan Activewear (GIL), Kontoor Brands (KTB), Ermenegildo Zegna (ZGN), The Baldwin Insurance Group (BRP), Capri (CPRI), and Under Armour (UAA). These companies are all part of the "apparel" industry.

Birkenstock vs. Its Competitors

Birkenstock (NYSE:BIRK) and ON (NYSE:ONON) are both apparel companies, but which is the superior investment? We will contrast the two companies based on the strength of their analyst recommendations, risk, valuation, earnings, profitability, media sentiment, institutional ownership and dividends.

19.9% of Birkenstock shares are owned by institutional investors. Comparatively, 36.4% of ON shares are owned by institutional investors. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

In the previous week, ON had 5 more articles in the media than Birkenstock. MarketBeat recorded 17 mentions for ON and 12 mentions for Birkenstock. Birkenstock's average media sentiment score of 0.96 beat ON's score of 0.81 indicating that Birkenstock is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Birkenstock
7 Very Positive mention(s)
2 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
ON
9 Very Positive mention(s)
2 Positive mention(s)
5 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Birkenstock presently has a consensus price target of $68.38, indicating a potential upside of 50.70%. ON has a consensus price target of $64.20, indicating a potential upside of 51.63%. Given ON's higher probable upside, analysts plainly believe ON is more favorable than Birkenstock.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Birkenstock
0 Sell rating(s)
1 Hold rating(s)
14 Buy rating(s)
1 Strong Buy rating(s)
3.00
ON
2 Sell rating(s)
1 Hold rating(s)
19 Buy rating(s)
1 Strong Buy rating(s)
2.83

ON has higher revenue and earnings than Birkenstock. Birkenstock is trading at a lower price-to-earnings ratio than ON, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Birkenstock$2.03B4.21$207.85M$1.8025.21
ON$2.63B10.12$275.23M$0.4594.09

Birkenstock has a net margin of 15.21% compared to ON's net margin of 4.45%. Birkenstock's return on equity of 11.52% beat ON's return on equity.

Company Net Margins Return on Equity Return on Assets
Birkenstock15.21% 11.52% 6.27%
ON 4.45%8.75%5.10%

Birkenstock has a beta of 1.22, suggesting that its share price is 22% more volatile than the S&P 500. Comparatively, ON has a beta of 2.19, suggesting that its share price is 119% more volatile than the S&P 500.

Summary

ON beats Birkenstock on 9 of the 15 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding BIRK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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BIRK vs. The Competition

MetricBirkenstockSHOES&REL APPRL IndustryDiscretionary SectorNYSE Exchange
Market Cap$8.53B$14.56B$8.36B$21.92B
Dividend YieldN/A2.38%3.00%3.55%
P/E Ratio25.2415.8218.4229.92
Price / Sales4.211.256.7967.98
Price / Cash23.3212.3114.8218.32
Price / Book2.993.044.904.68
Net Income$207.85M$572.62M$256.25M$1.00B
7 Day Performance1.68%1.78%-0.24%1.51%
1 Month Performance-9.69%-2.25%2.09%3.65%
1 Year Performance-7.03%-14.44%44.96%13.74%

Birkenstock Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
BIRK
Birkenstock
4.3218 of 5 stars
$45.38
-1.4%
$68.38
+50.7%
-5.8%$8.53B$2.03B25.247,400
ONON
ON
3.8738 of 5 stars
$43.55
+2.5%
$64.20
+47.4%
-18.6%$26.74B$2.63B96.783,254
LULU
lululemon athletica
4.4419 of 5 stars
$179.11
+1.6%
$234.64
+31.0%
-35.1%$20.91B$10.59B12.1839,000Analyst Forecast
AS
Amer Sports
4.0801 of 5 stars
$34.50
+0.1%
$43.49
+26.1%
+99.8%$19.10B$5.18B84.1513,400
LEVI
Levi Strauss & Co.
3.7777 of 5 stars
$23.27
+1.1%
$24.08
+3.5%
+23.1%$9.11B$6.36B22.8218,700Analyst Forecast
Insider Trade
GIL
Gildan Activewear
4.0789 of 5 stars
$57.50
-0.3%
$64.58
+12.3%
+29.8%$8.60B$3.27B18.2550,000Analyst Forecast
KTB
Kontoor Brands
4.0833 of 5 stars
$78.72
-2.2%
$91.33
+16.0%
+3.0%$4.47B$2.61B17.5713,200
ZGN
Ermenegildo Zegna
2.1254 of 5 stars
$9.14
+0.4%
$9.94
+8.8%
+16.4%$3.71B$2.11B17.247,395
BRP
The Baldwin Insurance Group
N/A$28.62
+0.2%
N/A-44.1%$3.36B$1.27B-31.119,200Gap Up
CPRI
Capri
4.0575 of 5 stars
$19.66
-1.0%
$24.08
+22.5%
-49.1%$2.36B$4.44B-2.0914,200
UAA
Under Armour
4.4315 of 5 stars
$5.00
+0.6%
$6.70
+34.0%
-42.9%$2.13B$5.16B22.7314,400

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This page (NYSE:BIRK) was last updated on 10/6/2025 by MarketBeat.com Staff
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