Birkenstock (BIRK) Competitors

ON (NYSE:ONON) and Birkenstock (NYSE:BIRK) are both apparel companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, media sentiment, dividends, earnings, risk, analyst recommendations, profitability and valuation.

Do institutionals and insiders have more ownership in ONON or BIRK?

36.4% of ON shares are held by institutional investors. Comparatively, 19.9% of Birkenstock shares are held by institutional investors. 68.6% of ON shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

Which has stronger earnings and valuation, ONON or BIRK?

ON has higher revenue and earnings than Birkenstock. Birkenstock is trading at a lower price-to-earnings ratio than ON, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
ON	$2.63B	11.26	$275.23M	$0.70	67.26
Birkenstock	$1.96B	4.71	$207.85M	$1.42	34.60

Does the media favor ONON or BIRK?

In the previous week, Birkenstock had 4 more articles in the media than ON. MarketBeat recorded 22 mentions for Birkenstock and 18 mentions for ON. ON's average media sentiment score of 1.16 beat Birkenstock's score of 0.37 indicating that ON is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
ON	15 Very Positive mention(s)	0 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Birkenstock	8 Very Positive mention(s)	2 Positive mention(s)	11 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Neutral

Is ONON or BIRK more profitable?

Birkenstock has a net margin of 12.86% compared to ON's net margin of 7.81%. ON's return on equity of 14.79% beat Birkenstock's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
ON	7.81%	14.79%	8.83%
Birkenstock	12.86%	10.22%	5.53%

Do analysts rate ONON or BIRK?

ON presently has a consensus target price of $64.00, indicating a potential upside of 35.94%. Birkenstock has a consensus target price of $68.50, indicating a potential upside of 39.43%. Given Birkenstock's stronger consensus rating and higher probable upside, analysts plainly believe Birkenstock is more favorable than ON.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
ON	0 Sell rating(s)	2 Hold rating(s)	19 Buy rating(s)	1 Strong Buy rating(s)	2.95
Birkenstock	0 Sell rating(s)	0 Hold rating(s)	13 Buy rating(s)	1 Strong Buy rating(s)	3.07

Which has more risk & volatility, ONON or BIRK?

ON has a beta of 2.24, suggesting that its share price is 124% more volatile than the S&P 500. Comparatively, Birkenstock has a beta of 1.31, suggesting that its share price is 31% more volatile than the S&P 500.

Summary

ON beats Birkenstock on 11 of the 16 factors compared between the two stocks.