Birkenstock (BIRK) Competitors

Birkenstock (NYSE:BIRK) and Lululemon Athletica (NASDAQ:LULU) are both consumer discretionary companies, but which is the superior business? We will contrast the two companies based on the strength of their community ranking, dividends, analyst recommendations, risk, valuation, media sentiment, institutional ownership, earnings and profitability.

Is BIRK or LULU more profitable?

Lululemon Athletica has a net margin of 17.05% compared to Birkenstock's net margin of 11.73%. Lululemon Athletica's return on equity of 42.16% beat Birkenstock's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Birkenstock	11.73%	9.52%	5.08%
Lululemon Athletica	17.05%	42.16%	25.02%

Does the MarketBeat Community believe in BIRK or LULU?

Lululemon Athletica received 1928 more outperform votes than Birkenstock when rated by MarketBeat users. However, 82.09% of users gave Birkenstock an outperform vote while only 69.58% of users gave Lululemon Athletica an outperform vote.

Company	Underperform	Outperform
Birkenstock	Outperform Votes 55 82.09%	Underperform Votes 12 17.91%
Lululemon Athletica	Outperform Votes 1983 69.58%	Underperform Votes 867 30.42%

Which has more volatility & risk, BIRK or LULU?

Birkenstock has a beta of 1.71, meaning that its stock price is 71% more volatile than the S&P 500. Comparatively, Lululemon Athletica has a beta of 1.31, meaning that its stock price is 31% more volatile than the S&P 500.

Do institutionals and insiders believe in BIRK or LULU?

19.9% of Birkenstock shares are held by institutional investors. Comparatively, 85.2% of Lululemon Athletica shares are held by institutional investors. 0.5% of Lululemon Athletica shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Do analysts prefer BIRK or LULU?

Birkenstock presently has a consensus target price of $67.50, suggesting a potential upside of 31.14%. Lululemon Athletica has a consensus target price of $369.86, suggesting a potential upside of 36.60%. Given Lululemon Athletica's higher possible upside, analysts clearly believe Lululemon Athletica is more favorable than Birkenstock.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Birkenstock	0 Sell rating(s)	2 Hold rating(s)	14 Buy rating(s)	1 Strong Buy rating(s)	2.94
Lululemon Athletica	1 Sell rating(s)	10 Hold rating(s)	19 Buy rating(s)	1 Strong Buy rating(s)	2.65

Which has preferable valuation and earnings, BIRK or LULU?

Lululemon Athletica has higher revenue and earnings than Birkenstock. Lululemon Athletica is trading at a lower price-to-earnings ratio than Birkenstock, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Birkenstock	$1.86B	5.19	$207.85M	$1.24	41.51
Lululemon Athletica	$10.59B	3.09	$1.55B	$14.70	18.42

Does the media prefer BIRK or LULU?

In the previous week, Lululemon Athletica had 20 more articles in the media than Birkenstock. MarketBeat recorded 35 mentions for Lululemon Athletica and 15 mentions for Birkenstock. Lululemon Athletica's average media sentiment score of 0.87 beat Birkenstock's score of 0.85 indicating that Lululemon Athletica is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Birkenstock	8 Very Positive mention(s)	2 Positive mention(s)	3 Neutral mention(s)	0 Negative mention(s)	1 Very Negative mention(s)	Positive
Lululemon Athletica	22 Very Positive mention(s)	0 Positive mention(s)	3 Neutral mention(s)	4 Negative mention(s)	2 Very Negative mention(s)	Positive

Summary

Lululemon Athletica beats Birkenstock on 13 of the 18 factors compared between the two stocks.