BIRK vs. ONON, AS, LULU, LEVI, GIL, KTB, BRP, ZGN, CPRI, and UAA
Should you be buying Birkenstock stock or one of its competitors? The main competitors of Birkenstock include ON (ONON), Amer Sports (AS), lululemon athletica (LULU), Levi Strauss & Co. (LEVI), Gildan Activewear (GIL), Kontoor Brands (KTB), The Baldwin Insurance Group (BRP), Ermenegildo Zegna (ZGN), Capri (CPRI), and Under Armour (UAA). These companies are all part of the "apparel" industry.
Birkenstock vs. Its Competitors
Birkenstock (NYSE:BIRK) and ON (NYSE:ONON) are both apparel companies, but which is the superior stock? We will contrast the two companies based on the strength of their earnings, analyst recommendations, institutional ownership, profitability, valuation, media sentiment, dividends and risk.
19.9% of Birkenstock shares are owned by institutional investors. Comparatively, 36.4% of ON shares are owned by institutional investors. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.
In the previous week, Birkenstock had 14 more articles in the media than ON. MarketBeat recorded 25 mentions for Birkenstock and 11 mentions for ON. ON's average media sentiment score of 1.44 beat Birkenstock's score of 0.74 indicating that ON is being referred to more favorably in the news media.
Birkenstock has a beta of 1.31, meaning that its share price is 31% more volatile than the S&P 500. Comparatively, ON has a beta of 2.23, meaning that its share price is 123% more volatile than the S&P 500.
ON has higher revenue and earnings than Birkenstock. Birkenstock is trading at a lower price-to-earnings ratio than ON, indicating that it is currently the more affordable of the two stocks.
Birkenstock has a net margin of 15.21% compared to ON's net margin of 4.45%. Birkenstock's return on equity of 11.52% beat ON's return on equity.
Birkenstock presently has a consensus price target of $68.58, suggesting a potential upside of 48.71%. ON has a consensus price target of $64.20, suggesting a potential upside of 50.53%. Given ON's higher probable upside, analysts plainly believe ON is more favorable than Birkenstock.
Summary
ON beats Birkenstock on 9 of the 15 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding BIRK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Birkenstock Competitors List
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This page (NYSE:BIRK) was last updated on 9/16/2025 by MarketBeat.com Staff
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