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Birkenstock (BIRK) Competitors

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$48.82 +2.61 (+5.64%)
Closing price 06/12/2026 03:59 PM Eastern
Extended Trading
$48.78 -0.03 (-0.06%)
As of 06/12/2026 07:43 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more.

BIRK vs. ONON, AS, LULU, GIL, and LEVI

Should you buy Birkenstock stock or one of its competitors? MarketBeat compares Birkenstock with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Birkenstock include ON (ONON), Amer Sports (AS), lululemon athletica (LULU), Gildan Activewear (GIL), and Levi Strauss & Co. (LEVI). These companies are all part of the "apparel" industry.

How does Birkenstock compare to ON?

Birkenstock (NYSE:BIRK) and ON (NYSE:ONON) are both apparel companies, but which is the better business? We will contrast the two businesses based on the strength of their dividends, earnings, institutional ownership, analyst recommendations, valuation, profitability, risk and media sentiment.

Birkenstock has a beta of 1.25, indicating that its share price is 25% more volatile than the broader market. Comparatively, ON has a beta of 2.1, indicating that its share price is 110% more volatile than the broader market.

19.9% of Birkenstock shares are held by institutional investors. Comparatively, 36.4% of ON shares are held by institutional investors. 68.6% of ON shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

In the previous week, ON had 9 more articles in the media than Birkenstock. MarketBeat recorded 21 mentions for ON and 12 mentions for Birkenstock. ON's average media sentiment score of 1.13 beat Birkenstock's score of 0.01 indicating that ON is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Birkenstock
2 Very Positive mention(s)
1 Positive mention(s)
7 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
ON
15 Very Positive mention(s)
0 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Birkenstock has a net margin of 16.26% compared to ON's net margin of 7.92%. ON's return on equity of 15.72% beat Birkenstock's return on equity.

Company Net Margins Return on Equity Return on Assets
Birkenstock16.26% 12.95% 7.15%
ON 7.92%15.72%8.99%

Birkenstock has higher earnings, but lower revenue than ON. Birkenstock is trading at a lower price-to-earnings ratio than ON, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Birkenstock$2.32B3.87$385.46M$2.2122.09
ON$3.12B7.90$245.87M$0.9341.51

Birkenstock currently has a consensus price target of $53.68, indicating a potential upside of 9.96%. ON has a consensus price target of $55.05, indicating a potential upside of 42.62%. Given ON's stronger consensus rating and higher possible upside, analysts plainly believe ON is more favorable than Birkenstock.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Birkenstock
1 Sell rating(s)
3 Hold rating(s)
12 Buy rating(s)
0 Strong Buy rating(s)
2.69
ON
1 Sell rating(s)
4 Hold rating(s)
15 Buy rating(s)
2 Strong Buy rating(s)
2.82

Summary

ON beats Birkenstock on 14 of the 17 factors compared between the two stocks.

How does Birkenstock compare to Amer Sports?

Amer Sports (NYSE:AS) and Birkenstock (NYSE:BIRK) are both consumer discretionary companies, but which is the superior business? We will compare the two companies based on the strength of their profitability, media sentiment, dividends, risk, analyst recommendations, institutional ownership, valuation and earnings.

40.3% of Amer Sports shares are held by institutional investors. Comparatively, 19.9% of Birkenstock shares are held by institutional investors. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

Amer Sports has a beta of 2.05, suggesting that its stock price is 105% more volatile than the broader market. Comparatively, Birkenstock has a beta of 1.25, suggesting that its stock price is 25% more volatile than the broader market.

In the previous week, Birkenstock had 6 more articles in the media than Amer Sports. MarketBeat recorded 12 mentions for Birkenstock and 6 mentions for Amer Sports. Amer Sports' average media sentiment score of 1.47 beat Birkenstock's score of 0.01 indicating that Amer Sports is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Amer Sports
5 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Birkenstock
2 Very Positive mention(s)
1 Positive mention(s)
7 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Amer Sports currently has a consensus target price of $48.19, suggesting a potential upside of 36.01%. Birkenstock has a consensus target price of $53.68, suggesting a potential upside of 9.96%. Given Amer Sports' stronger consensus rating and higher possible upside, equities analysts plainly believe Amer Sports is more favorable than Birkenstock.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Amer Sports
0 Sell rating(s)
2 Hold rating(s)
14 Buy rating(s)
2 Strong Buy rating(s)
3.00
Birkenstock
1 Sell rating(s)
3 Hold rating(s)
12 Buy rating(s)
0 Strong Buy rating(s)
2.69

Amer Sports has higher revenue and earnings than Birkenstock. Birkenstock is trading at a lower price-to-earnings ratio than Amer Sports, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Amer Sports$7.04B2.79$427.40M$0.8044.29
Birkenstock$2.32B3.87$385.46M$2.2122.09

Birkenstock has a net margin of 16.26% compared to Amer Sports' net margin of 6.50%. Birkenstock's return on equity of 12.95% beat Amer Sports' return on equity.

Company Net Margins Return on Equity Return on Assets
Amer Sports6.50% 10.29% 6.30%
Birkenstock 16.26%12.95%7.15%

Summary

Amer Sports beats Birkenstock on 10 of the 16 factors compared between the two stocks.

How does Birkenstock compare to lululemon athletica?

lululemon athletica (NASDAQ:LULU) and Birkenstock (NYSE:BIRK) are both consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, dividends, media sentiment, institutional ownership, valuation, risk, analyst recommendations and earnings.

lululemon athletica presently has a consensus price target of $154.26, indicating a potential upside of 29.88%. Birkenstock has a consensus price target of $53.68, indicating a potential upside of 9.96%. Given lululemon athletica's higher possible upside, research analysts plainly believe lululemon athletica is more favorable than Birkenstock.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
lululemon athletica
4 Sell rating(s)
27 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
1.97
Birkenstock
1 Sell rating(s)
3 Hold rating(s)
12 Buy rating(s)
0 Strong Buy rating(s)
2.69

lululemon athletica has a beta of 0.87, indicating that its stock price is 13% less volatile than the broader market. Comparatively, Birkenstock has a beta of 1.25, indicating that its stock price is 25% more volatile than the broader market.

In the previous week, lululemon athletica had 33 more articles in the media than Birkenstock. MarketBeat recorded 45 mentions for lululemon athletica and 12 mentions for Birkenstock. lululemon athletica's average media sentiment score of 0.49 beat Birkenstock's score of 0.01 indicating that lululemon athletica is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
lululemon athletica
19 Very Positive mention(s)
9 Positive mention(s)
7 Neutral mention(s)
2 Negative mention(s)
3 Very Negative mention(s)
Neutral
Birkenstock
2 Very Positive mention(s)
1 Positive mention(s)
7 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Birkenstock has a net margin of 16.26% compared to lululemon athletica's net margin of 13.03%. lululemon athletica's return on equity of 31.26% beat Birkenstock's return on equity.

Company Net Margins Return on Equity Return on Assets
lululemon athletica13.03% 31.26% 17.98%
Birkenstock 16.26%12.95%7.15%

85.2% of lululemon athletica shares are held by institutional investors. Comparatively, 19.9% of Birkenstock shares are held by institutional investors. 0.5% of lululemon athletica shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

lululemon athletica has higher revenue and earnings than Birkenstock. lululemon athletica is trading at a lower price-to-earnings ratio than Birkenstock, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
lululemon athletica$11.20B1.26$1.58B$12.399.59
Birkenstock$2.32B3.87$385.46M$2.2122.09

Summary

lululemon athletica beats Birkenstock on 11 of the 17 factors compared between the two stocks.

How does Birkenstock compare to Gildan Activewear?

Birkenstock (NYSE:BIRK) and Gildan Activewear (NYSE:GIL) are both consumer discretionary companies, but which is the superior investment? We will compare the two businesses based on the strength of their media sentiment, institutional ownership, earnings, dividends, profitability, risk, valuation and analyst recommendations.

Birkenstock has a beta of 1.25, meaning that its stock price is 25% more volatile than the broader market. Comparatively, Gildan Activewear has a beta of 1.08, meaning that its stock price is 8% more volatile than the broader market.

Birkenstock presently has a consensus target price of $53.68, indicating a potential upside of 9.96%. Gildan Activewear has a consensus target price of $79.77, indicating a potential upside of 31.07%. Given Gildan Activewear's stronger consensus rating and higher probable upside, analysts clearly believe Gildan Activewear is more favorable than Birkenstock.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Birkenstock
1 Sell rating(s)
3 Hold rating(s)
12 Buy rating(s)
0 Strong Buy rating(s)
2.69
Gildan Activewear
0 Sell rating(s)
4 Hold rating(s)
12 Buy rating(s)
0 Strong Buy rating(s)
2.75

19.9% of Birkenstock shares are owned by institutional investors. Comparatively, 82.8% of Gildan Activewear shares are owned by institutional investors. 2.0% of Gildan Activewear shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

In the previous week, Birkenstock had 6 more articles in the media than Gildan Activewear. MarketBeat recorded 12 mentions for Birkenstock and 6 mentions for Gildan Activewear. Gildan Activewear's average media sentiment score of 1.20 beat Birkenstock's score of 0.01 indicating that Gildan Activewear is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Birkenstock
2 Very Positive mention(s)
1 Positive mention(s)
7 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Gildan Activewear
4 Very Positive mention(s)
1 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Gildan Activewear has higher revenue and earnings than Birkenstock. Birkenstock is trading at a lower price-to-earnings ratio than Gildan Activewear, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Birkenstock$2.32B3.87$385.46M$2.2122.09
Gildan Activewear$3.62B3.11$398.88M$1.7035.80

Birkenstock has a net margin of 16.26% compared to Gildan Activewear's net margin of 6.10%. Gildan Activewear's return on equity of 21.38% beat Birkenstock's return on equity.

Company Net Margins Return on Equity Return on Assets
Birkenstock16.26% 12.95% 7.15%
Gildan Activewear 6.10%21.38%7.28%

Summary

Gildan Activewear beats Birkenstock on 10 of the 15 factors compared between the two stocks.

How does Birkenstock compare to Levi Strauss & Co.?

Birkenstock (NYSE:BIRK) and Levi Strauss & Co. (NYSE:LEVI) are both mid-cap apparel companies, but which is the superior business? We will compare the two companies based on the strength of their media sentiment, valuation, dividends, analyst recommendations, risk, profitability, institutional ownership and earnings.

In the previous week, Levi Strauss & Co. had 7 more articles in the media than Birkenstock. MarketBeat recorded 19 mentions for Levi Strauss & Co. and 12 mentions for Birkenstock. Levi Strauss & Co.'s average media sentiment score of 0.41 beat Birkenstock's score of 0.01 indicating that Levi Strauss & Co. is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Birkenstock
2 Very Positive mention(s)
1 Positive mention(s)
7 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Levi Strauss & Co.
9 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Birkenstock has a net margin of 16.26% compared to Levi Strauss & Co.'s net margin of 9.52%. Levi Strauss & Co.'s return on equity of 25.35% beat Birkenstock's return on equity.

Company Net Margins Return on Equity Return on Assets
Birkenstock16.26% 12.95% 7.15%
Levi Strauss & Co. 9.52%25.35%8.32%

Birkenstock presently has a consensus target price of $53.68, suggesting a potential upside of 9.96%. Levi Strauss & Co. has a consensus target price of $26.79, suggesting a potential upside of 11.51%. Given Levi Strauss & Co.'s stronger consensus rating and higher possible upside, analysts clearly believe Levi Strauss & Co. is more favorable than Birkenstock.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Birkenstock
1 Sell rating(s)
3 Hold rating(s)
12 Buy rating(s)
0 Strong Buy rating(s)
2.69
Levi Strauss & Co.
0 Sell rating(s)
3 Hold rating(s)
13 Buy rating(s)
0 Strong Buy rating(s)
2.81

19.9% of Birkenstock shares are owned by institutional investors. Comparatively, 69.1% of Levi Strauss & Co. shares are owned by institutional investors. 1.1% of Levi Strauss & Co. shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Levi Strauss & Co. has higher revenue and earnings than Birkenstock. Levi Strauss & Co. is trading at a lower price-to-earnings ratio than Birkenstock, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Birkenstock$2.32B3.87$385.46M$2.2122.09
Levi Strauss & Co.$6.50B1.42$578.10M$1.5715.30

Birkenstock has a beta of 1.25, indicating that its share price is 25% more volatile than the broader market. Comparatively, Levi Strauss & Co. has a beta of 1.34, indicating that its share price is 34% more volatile than the broader market.

Summary

Levi Strauss & Co. beats Birkenstock on 12 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding BIRK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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BIRK vs. The Competition

MetricBirkenstockSHOES&REL APPRL IndustryDiscretionary SectorNYSE Exchange
Market Cap$8.97B$10.79B$7.35B$23.32B
Dividend YieldN/A3.10%2.94%4.07%
P/E Ratio22.0516.3620.8531.33
Price / Sales3.871.154.30103.72
Price / Cash18.0311.2415.3824.31
Price / Book3.042.533.764.68
Net Income$385.46M$581.26M$246.39M$1.07B
7 Day Performance15.67%7.62%2.86%2.11%
1 Month Performance43.06%14.49%3.40%1.95%
1 Year Performance-5.23%16.95%8.23%24.11%

Birkenstock Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
BIRK
Birkenstock
2.7128 of 5 stars
$48.82
+5.6%
$53.68
+10.0%
-5.2%$8.97B$2.32B22.058,400
ONON
ON
4.984 of 5 stars
$37.11
+0.1%
$55.05
+48.3%
-26.3%$23.66B$3.64B39.903,963
AS
Amer Sports
4.6477 of 5 stars
$33.85
-0.7%
$48.19
+42.4%
-2.1%$18.89B$6.57B42.3215,400
LULU
lululemon athletica
4.5338 of 5 stars
$117.55
+2.9%
$159.44
+35.6%
-50.3%$13.79B$11.10B9.4939,000
GIL
Gildan Activewear
4.7096 of 5 stars
$57.02
-1.0%
$79.77
+39.9%
+31.5%$10.67B$3.62B33.5480,000

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This page (NYSE:BIRK) was last updated on 6/14/2026 by MarketBeat.com Staff.
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