BIRK vs. ONON, LULU, AS, GIL, LEVI, BRP, KTB, ZGN, UAA, and UA
Should you be buying Birkenstock stock or one of its competitors? The main competitors of Birkenstock include ON (ONON), lululemon athletica (LULU), Amer Sports (AS), Gildan Activewear (GIL), Levi Strauss & Co. (LEVI), The Baldwin Insurance Group (BRP), Kontoor Brands (KTB), Ermenegildo Zegna (ZGN), Under Armour (UAA), and Under Armour (UA). These companies are all part of the "apparel" industry.
Birkenstock vs. Its Competitors
Birkenstock (NYSE:BIRK) and ON (NYSE:ONON) are both apparel companies, but which is the superior investment? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, profitability, earnings, dividends, risk, valuation and media sentiment.
Birkenstock has a beta of 1.31, meaning that its stock price is 31% more volatile than the S&P 500. Comparatively, ON has a beta of 2.25, meaning that its stock price is 125% more volatile than the S&P 500.
19.9% of Birkenstock shares are owned by institutional investors. Comparatively, 36.4% of ON shares are owned by institutional investors. 68.6% of ON shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.
Birkenstock has a net margin of 12.86% compared to ON's net margin of 7.81%. ON's return on equity of 14.79% beat Birkenstock's return on equity.
ON has higher revenue and earnings than Birkenstock. Birkenstock is trading at a lower price-to-earnings ratio than ON, indicating that it is currently the more affordable of the two stocks.
Birkenstock currently has a consensus target price of $69.27, suggesting a potential upside of 45.75%. ON has a consensus target price of $63.85, suggesting a potential upside of 21.69%. Given Birkenstock's stronger consensus rating and higher probable upside, equities research analysts plainly believe Birkenstock is more favorable than ON.
In the previous week, Birkenstock had 1 more articles in the media than ON. MarketBeat recorded 14 mentions for Birkenstock and 13 mentions for ON. ON's average media sentiment score of 0.71 beat Birkenstock's score of 0.00 indicating that ON is being referred to more favorably in the news media.
Summary
ON beats Birkenstock on 12 of the 17 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding BIRK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Birkenstock Competitors List
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This page (NYSE:BIRK) was last updated on 7/12/2025 by MarketBeat.com Staff
