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KeyCorp (KEY) Competitors

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$18.83 +0.11 (+0.61%)
As of 01:32 PM Eastern
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KEY vs. EWBC, FITB, HBAN, ZION, BKU, CFG, CMA, TFC, PNC, and MTB

Should you be buying KeyCorp stock or one of its competitors? The main competitors of KeyCorp include East West Bancorp (EWBC), Fifth Third Bancorp (FITB), Huntington Bancshares (HBAN), Zions Bancorporation, N.A. (ZION), BankUnited (BKU), Citizens Financial Group (CFG), Comerica (CMA), Truist Financial (TFC), The PNC Financial Services Group (PNC), and M&T Bank (MTB). These companies are all part of the "finance" sector.

KeyCorp vs. Its Competitors

East West Bancorp (NASDAQ:EWBC) and KeyCorp (NYSE:KEY) are both large-cap finance companies, but which is the superior stock? We will compare the two companies based on the strength of their dividends, valuation, analyst recommendations, media sentiment, profitability, institutional ownership, earnings and risk.

East West Bancorp has a net margin of 26.06% compared to KeyCorp's net margin of 1.49%. East West Bancorp's return on equity of 15.09% beat KeyCorp's return on equity.

Company Net Margins Return on Equity Return on Assets
East West Bancorp26.06% 15.09% 1.56%
KeyCorp 1.49%9.65%0.82%

89.5% of East West Bancorp shares are owned by institutional investors. Comparatively, 79.7% of KeyCorp shares are owned by institutional investors. 1.0% of East West Bancorp shares are owned by insiders. Comparatively, 0.5% of KeyCorp shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

East West Bancorp presently has a consensus target price of $116.64, indicating a potential upside of 9.01%. KeyCorp has a consensus target price of $19.39, indicating a potential upside of 2.54%. Given East West Bancorp's stronger consensus rating and higher probable upside, research analysts plainly believe East West Bancorp is more favorable than KeyCorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
East West Bancorp
0 Sell rating(s)
5 Hold rating(s)
9 Buy rating(s)
0 Strong Buy rating(s)
2.64
KeyCorp
0 Sell rating(s)
11 Hold rating(s)
10 Buy rating(s)
0 Strong Buy rating(s)
2.48

In the previous week, KeyCorp had 10 more articles in the media than East West Bancorp. MarketBeat recorded 14 mentions for KeyCorp and 4 mentions for East West Bancorp. East West Bancorp's average media sentiment score of 1.49 beat KeyCorp's score of 1.44 indicating that East West Bancorp is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
East West Bancorp
3 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
KeyCorp
11 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

East West Bancorp has a beta of 0.97, suggesting that its stock price is 3% less volatile than the S&P 500. Comparatively, KeyCorp has a beta of 1.15, suggesting that its stock price is 15% more volatile than the S&P 500.

East West Bancorp has higher earnings, but lower revenue than KeyCorp. KeyCorp is trading at a lower price-to-earnings ratio than East West Bancorp, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
East West Bancorp$4.53B3.26$1.17B$8.5612.50
KeyCorp$9.24B2.25-$161M-$0.07-270.21

East West Bancorp pays an annual dividend of $2.40 per share and has a dividend yield of 2.2%. KeyCorp pays an annual dividend of $0.82 per share and has a dividend yield of 4.3%. East West Bancorp pays out 28.0% of its earnings in the form of a dividend. KeyCorp pays out -1,171.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. East West Bancorp has increased its dividend for 8 consecutive years. KeyCorp is clearly the better dividend stock, given its higher yield and lower payout ratio.

Summary

East West Bancorp beats KeyCorp on 13 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding KEY and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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KEY vs. The Competition

MetricKeyCorpBANKS IndustryFinance SectorNYSE Exchange
Market Cap$20.74B$36.48B$12.70B$21.72B
Dividend Yield4.30%3.33%5.42%3.51%
P/E Ratio-270.2113.43241.5230.29
Price / Sales2.251.9230.9562.59
Price / Cash14.2711.0119.8318.30
Price / Book1.201.502.334.67
Net Income-$161M$2.60B$1.01B$1.00B
7 Day Performance1.53%2.06%0.82%1.66%
1 Month Performance-0.41%0.79%2.06%3.48%
1 Year Performance12.52%19.06%540.15%15.96%

KeyCorp Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
KEY
KeyCorp
4.6641 of 5 stars
$18.83
+0.6%
$19.39
+3.0%
+9.4%$20.66B$9.24B-269.2116,753Positive News
EWBC
East West Bancorp
3.8737 of 5 stars
$106.74
-2.0%
$116.64
+9.3%
+29.3%$14.71B$4.53B12.473,100
FITB
Fifth Third Bancorp
4.7608 of 5 stars
$44.95
-2.5%
$48.13
+7.1%
+4.0%$29.75B$8.45B13.9618,616Positive News
Analyst Forecast
HBAN
Huntington Bancshares
4.879 of 5 stars
$17.33
-2.2%
$18.84
+8.7%
+16.6%$25.28B$7.69B12.8419,932Positive News
ZION
Zions Bancorporation, N.A.
4.1448 of 5 stars
$57.09
-2.7%
$60.95
+6.8%
+19.0%$8.43B$3.25B10.449,406
BKU
BankUnited
4.1108 of 5 stars
$38.23
-1.9%
$41.75
+9.2%
+4.2%$2.87B$2.02B11.211,680
CFG
Citizens Financial Group
4.2192 of 5 stars
$52.58
-1.8%
$52.35
-0.4%
+26.2%$22.68B$7.85B15.9817,287Positive News
CMA
Comerica
4.4353 of 5 stars
$68.44
-2.0%
$65.10
-4.9%
+11.3%$8.80B$4.99B13.117,928
TFC
Truist Financial
4.2836 of 5 stars
$45.44
-1.2%
$48.47
+6.7%
+7.4%$58.59B$20.03B12.3838,335
PNC
The PNC Financial Services Group
4.8192 of 5 stars
$203.48
-1.0%
$213.94
+5.1%
+9.2%$80.13B$22.10B13.9255,184Positive News
Analyst Forecast
MTB
M&T Bank
4.613 of 5 stars
$198.71
-1.6%
$214.31
+7.9%
+10.7%$31.05B$9.39B12.8722,354

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This page (NYSE:KEY) was last updated on 9/23/2025 by MarketBeat.com Staff
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