Macy's (M) Competitors $13.08 +0.39 (+3.03%) Closing price 07/25/2025 03:59 PM EasternExtended Trading$13.14 +0.06 (+0.46%) As of 07/25/2025 08:00 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock M vs. COST, NVDA, AEO, ANF, DDS, HD, KSS, LOW, TGT, and WMTShould you be buying Macy's stock or one of its competitors? The main competitors of Macy's include Costco Wholesale (COST), NVIDIA (NVDA), American Eagle Outfitters (AEO), Abercrombie & Fitch (ANF), Dillard's (DDS), Home Depot (HD), Kohl's (KSS), Lowe's Companies (LOW), Target (TGT), and Walmart (WMT). Macy's vs. Its Competitors Costco Wholesale NVIDIA American Eagle Outfitters Abercrombie & Fitch Dillard's Home Depot Kohl's Lowe's Companies Target Walmart Macy's (NYSE:M) and Costco Wholesale (NASDAQ:COST) are both retail/wholesale companies, but which is the better investment? We will contrast the two companies based on the strength of their dividends, earnings, media sentiment, analyst recommendations, institutional ownership, profitability, valuation and risk. Is M or COST more profitable? Costco Wholesale has a net margin of 2.92% compared to Macy's' net margin of 2.45%. Costco Wholesale's return on equity of 30.48% beat Macy's' return on equity.Company Net Margins Return on Equity Return on Assets Macy's2.45% 16.34% 4.35% Costco Wholesale 2.92%30.48%10.52% Is M or COST a better dividend stock? Macy's pays an annual dividend of $0.73 per share and has a dividend yield of 5.6%. Costco Wholesale pays an annual dividend of $5.20 per share and has a dividend yield of 0.6%. Macy's pays out 37.1% of its earnings in the form of a dividend. Costco Wholesale pays out 29.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Macy's has increased its dividend for 4 consecutive years and Costco Wholesale has increased its dividend for 22 consecutive years. Which has stronger earnings and valuation, M or COST? Costco Wholesale has higher revenue and earnings than Macy's. Macy's is trading at a lower price-to-earnings ratio than Costco Wholesale, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioMacy's$23.01B0.15$582M$1.976.64Costco Wholesale$254.45B1.63$7.37B$17.6353.06 Which has more risk & volatility, M or COST? Macy's has a beta of 1.71, indicating that its stock price is 71% more volatile than the S&P 500. Comparatively, Costco Wholesale has a beta of 0.97, indicating that its stock price is 3% less volatile than the S&P 500. Do institutionals and insiders hold more shares of M or COST? 87.4% of Macy's shares are held by institutional investors. Comparatively, 68.5% of Costco Wholesale shares are held by institutional investors. 1.1% of Macy's shares are held by insiders. Comparatively, 0.2% of Costco Wholesale shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term. Do analysts rate M or COST? Macy's presently has a consensus price target of $12.78, suggesting a potential downside of 2.35%. Costco Wholesale has a consensus price target of $1,037.48, suggesting a potential upside of 10.90%. Given Costco Wholesale's stronger consensus rating and higher probable upside, analysts clearly believe Costco Wholesale is more favorable than Macy's.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Macy's 2 Sell rating(s) 9 Hold rating(s) 0 Buy rating(s) 1 Strong Buy rating(s) 2.00Costco Wholesale 0 Sell rating(s) 9 Hold rating(s) 19 Buy rating(s) 0 Strong Buy rating(s) 2.68 Does the media refer more to M or COST? In the previous week, Costco Wholesale had 115 more articles in the media than Macy's. MarketBeat recorded 126 mentions for Costco Wholesale and 11 mentions for Macy's. Costco Wholesale's average media sentiment score of 1.24 beat Macy's' score of 1.14 indicating that Costco Wholesale is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Macy's 8 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Costco Wholesale 99 Very Positive mention(s) 10 Positive mention(s) 11 Neutral mention(s) 5 Negative mention(s) 0 Very Negative mention(s) Positive SummaryCostco Wholesale beats Macy's on 15 of the 20 factors compared between the two stocks. Get Macy's News Delivered to You Automatically Sign up to receive the latest news and ratings for M and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding M and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart M vs. The Competition Export to ExcelMetricMacy'sRETAIL IndustryRetail SectorNYSE ExchangeMarket Cap$3.45B$4.12B$26.96B$21.10BDividend Yield5.74%3.13%177.03%3.59%P/E Ratio6.6413.5230.7428.44Price / Sales0.150.916.4858.59Price / Cash2.156.9352.3122.92Price / Book0.801.975.694.69Net Income$582M$364.99M$880.44M$995.51M7 Day Performance9.50%12.92%2.33%1.65%1 Month Performance17.30%23.32%7.10%4.54%1 Year Performance-21.01%-1.72%25.92%9.99% Macy's Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)MMacy's4.2425 of 5 stars$13.09+3.0%$12.78-2.3%-20.5%$3.45B$23.01B6.6494,189News CoveragePositive NewsOptions VolumeCOSTCostco Wholesale4.7154 of 5 stars$947.56-0.4%$1,037.48+9.5%+14.6%$420.22B$254.45B53.75333,000Trending NewsNVDANVIDIA4.5475 of 5 stars$171.38-0.6%$181.22+5.7%+54.5%$4.18T$130.50B55.2836,000Trending NewsInsider TradeAEOAmerican Eagle Outfitters4.1988 of 5 stars$9.94+0.0%$14.70+47.8%-44.5%$1.72B$5.33B10.1544,000Trending NewsOptions VolumeGap UpANFAbercrombie & Fitch3.4159 of 5 stars$95.24+1.9%$110.63+16.2%-39.1%$4.54B$4.95B9.3739,200Positive NewsDDSDillard's2.9228 of 5 stars$463.16+0.3%$310.00-33.1%+21.8%$7.24B$6.56B12.8028,800HDHome Depot4.8523 of 5 stars$364.04+1.3%$426.77+17.2%+6.2%$362.20B$159.51B24.70520,700Positive NewsKSSKohl's3.6504 of 5 stars$10.38+8.3%$9.75-6.0%-36.2%$1.16B$16.22B9.5287,000Trending NewsOptions VolumeLOWLowe's Companies4.9503 of 5 stars$221.10+0.9%$271.12+22.6%-3.4%$123.91B$83.24B18.32270,000Positive NewsAnalyst ForecastTGTTarget4.6422 of 5 stars$101.71-1.7%$115.65+13.7%-27.5%$46.21B$106.57B11.18440,000WMTWalmart4.6654 of 5 stars$95.63+0.6%$106.67+11.5%+39.2%$763.14B$680.99B40.872,100,000Trending NewsInsider Trade Related Companies and Tools Related Companies COST Competitors NVDA Competitors AEO Competitors ANF Competitors DDS Competitors HD Competitors KSS Competitors LOW Competitors TGT Competitors WMT Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:M) was last updated on 7/26/2025 by MarketBeat.com Staff From Our PartnersMarket Panic: Trump Just Dropped a Bomb on Your Stockstock Market Panic: Trump Just Dropped a Bomb on Your Stocks The market is in freefall—and Trump's new tarif...American Alternative | SponsoredTrump's 2025 Economic Revolution Is Here Are Your Retirement Savings Ready?Time is short. 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