Macy's (M) Competitors $17.31 +0.07 (+0.38%) Closing price 03:59 PM EasternExtended Trading$17.30 -0.01 (-0.06%) As of 05:44 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock M vs. COST, NVDA, AEO, DDS, DKS, HD, KSS, LOW, TGT, and WMTShould you be buying Macy's stock or one of its competitors? The main competitors of Macy's include Costco Wholesale (COST), NVIDIA (NVDA), American Eagle Outfitters (AEO), Dillard's (DDS), DICK'S Sporting Goods (DKS), Home Depot (HD), Kohl's (KSS), Lowe's Companies (LOW), Target (TGT), and Walmart (WMT). Macy's vs. Its Competitors Costco Wholesale NVIDIA American Eagle Outfitters Dillard's DICK'S Sporting Goods Home Depot Kohl's Lowe's Companies Target Walmart Macy's (NYSE:M) and Costco Wholesale (NASDAQ:COST) are both retail/wholesale companies, but which is the superior investment? We will contrast the two businesses based on the strength of their dividends, risk, analyst recommendations, earnings, profitability, media sentiment, institutional ownership and valuation. Does the media favor M or COST? In the previous week, Costco Wholesale had 42 more articles in the media than Macy's. MarketBeat recorded 88 mentions for Costco Wholesale and 46 mentions for Macy's. Macy's' average media sentiment score of 1.02 beat Costco Wholesale's score of 1.00 indicating that Macy's is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Macy's 27 Very Positive mention(s) 1 Positive mention(s) 6 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Costco Wholesale 60 Very Positive mention(s) 6 Positive mention(s) 15 Neutral mention(s) 6 Negative mention(s) 1 Very Negative mention(s) Positive Which has stronger earnings & valuation, M or COST? Costco Wholesale has higher revenue and earnings than Macy's. Macy's is trading at a lower price-to-earnings ratio than Costco Wholesale, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioMacy's$23.01B0.20$582M$1.978.78Costco Wholesale$254.45B1.68$7.37B$17.6354.65 Do analysts rate M or COST? Macy's presently has a consensus price target of $14.85, indicating a potential downside of 14.19%. Costco Wholesale has a consensus price target of $1,050.00, indicating a potential upside of 8.98%. Given Costco Wholesale's stronger consensus rating and higher probable upside, analysts plainly believe Costco Wholesale is more favorable than Macy's.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Macy's 2 Sell rating(s) 9 Hold rating(s) 1 Buy rating(s) 1 Strong Buy rating(s) 2.08Costco Wholesale 0 Sell rating(s) 10 Hold rating(s) 17 Buy rating(s) 0 Strong Buy rating(s) 2.63 Which has more risk and volatility, M or COST? Macy's has a beta of 1.78, suggesting that its share price is 78% more volatile than the S&P 500. Comparatively, Costco Wholesale has a beta of 0.97, suggesting that its share price is 3% less volatile than the S&P 500. Do institutionals & insiders have more ownership in M or COST? 87.4% of Macy's shares are owned by institutional investors. Comparatively, 68.5% of Costco Wholesale shares are owned by institutional investors. 1.1% of Macy's shares are owned by company insiders. Comparatively, 0.2% of Costco Wholesale shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term. Is M or COST a better dividend stock? Macy's pays an annual dividend of $0.73 per share and has a dividend yield of 4.2%. Costco Wholesale pays an annual dividend of $5.20 per share and has a dividend yield of 0.5%. Macy's pays out 37.1% of its earnings in the form of a dividend. Costco Wholesale pays out 29.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Macy's has raised its dividend for 4 consecutive years and Costco Wholesale has raised its dividend for 22 consecutive years. Is M or COST more profitable? Costco Wholesale has a net margin of 2.92% compared to Macy's' net margin of 2.18%. Costco Wholesale's return on equity of 30.48% beat Macy's' return on equity.Company Net Margins Return on Equity Return on Assets Macy's2.18% 15.39% 4.14% Costco Wholesale 2.92%30.48%10.52% SummaryCostco Wholesale beats Macy's on 14 of the 20 factors compared between the two stocks. Get Macy's News Delivered to You Automatically Sign up to receive the latest news and ratings for M and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding M and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart M vs. The Competition Export to ExcelMetricMacy'sRETAIL IndustryRetail SectorNYSE ExchangeMarket Cap$4.70B$4.85B$27.46B$21.34BDividend Yield4.48%2.67%173.94%3.52%P/E Ratio9.8911.0128.4929.66Price / Sales0.200.993.6549.96Price / Cash2.767.5360.0824.13Price / Book1.062.244.974.55Net Income$582M$364.99M$872.94M$999.70M7 Day Performance30.76%10.80%1.21%0.54%1 Month Performance44.22%27.56%5.37%5.66%1 Year Performance16.30%24.11%21.14%15.61% Macy's Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)MMacy's3.9682 of 5 stars$17.31+0.4%$14.85-14.2%+12.8%$4.70B$23.01B9.8994,189Trending NewsEarnings ReportAnalyst ForecastOptions VolumeAnalyst RevisionHigh Trading VolumeCOSTCostco Wholesale4.0575 of 5 stars$943.32-0.2%$1,050.00+11.3%+7.4%$418.34B$254.45B53.51333,000Trending NewsNVDANVIDIA4.9271 of 5 stars$174.18-3.3%$207.69+19.2%+61.6%$4.23T$165.22B49.6236,000Trending NewsAnalyst ForecastInsider TradeGap DownAEOAmerican Eagle Outfitters3.7762 of 5 stars$12.93-1.9%$13.44+4.0%-6.8%$2.24B$5.27B13.1944,000Trending NewsEarnings ReportAnalyst ForecastOptions VolumeAnalyst RevisionDDSDillard's3.4547 of 5 stars$531.98-2.8%$394.33-25.9%+62.8%$8.32B$6.59B14.6728,800DKSDICK'S Sporting Goods4.8339 of 5 stars$212.25-1.3%$233.21+9.9%+0.5%$16.99B$13.44B14.8256,100Analyst ForecastHigh Trading VolumeHDHome Depot4.6622 of 5 stars$407.04-0.1%$432.52+6.3%+13.0%$405.16B$159.51B27.65520,700Trending NewsOptions VolumeAnalyst RevisionKSSKohl's3.5773 of 5 stars$15.11-1.7%$12.46-17.5%-20.3%$1.69B$16.22B8.1787,000LOWLowe's Companies4.6209 of 5 stars$258.54+0.4%$284.13+9.9%+7.8%$144.99B$83.67B21.24270,000Trending NewsDividend CutAnalyst RevisionTGTTarget4.8549 of 5 stars$95.99-0.8%$113.74+18.5%-39.2%$43.62B$105.64B11.19440,000Trending NewsAnalyst RevisionWMTWalmart4.7234 of 5 stars$96.97+0.9%$110.59+14.0%+30.6%$773.85B$693.15B36.452,100,000Trending NewsAnalyst ForecastInsider Trade Related Companies and Tools Related Companies COST Competitors NVDA Competitors AEO Competitors DDS Competitors DKS Competitors HD Competitors KSS Competitors LOW Competitors TGT Competitors WMT Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:M) was last updated on 9/5/2025 by MarketBeat.com Staff From Our PartnersWhy Trump’s “Smart Dollar” could rewrite the rulesMUST SEE: Donald Trump's Radical Overhaul of the U.S. Dollar Congress just approved President Trump's lates...Stansberry Research | Sponsored“Sell Nvidia before earnings”Eric Fry just went live with one of his most controversial calls yet: “Sell Nvidia.” While Wall Street has bee...InvestorPlace | SponsoredHow “Trump’s New Dollar” Could Impact Your WealthPresident Trump just signed a game-changing law… That could soon upgrade the U.S. dollar in your checking a...Brownstone Research | SponsoredForget Tesla — This Tiny AI Stock Is Musk’s Real PlayWhile Wall Street focused on Tesla’s earnings, Elon Musk was quietly building a supercomputer so powerful it c...Behind the Markets | SponsoredRetire Comfortably with These New Monthly Income ETFs?Too many retirees lie awake at night, worried their savings won’t last. 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