Altria Group (MO) Competitors $58.40 -0.35 (-0.59%) As of 10:21 AM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock MO vs. PM, UVV, BTI, TPB, ISPR, XXII, KAVL, PG, KO, and PEPShould you be buying Altria Group stock or one of its competitors? The main competitors of Altria Group include Philip Morris International (PM), Universal (UVV), British American Tobacco (BTI), Turning Point Brands (TPB), Ispire Technology (ISPR), 22nd Century Group (XXII), Kaival Brands Innovations Group (KAVL), Procter & Gamble (PG), CocaCola (KO), and PepsiCo (PEP). Altria Group vs. Its Competitors Philip Morris International Universal British American Tobacco Turning Point Brands Ispire Technology 22nd Century Group Kaival Brands Innovations Group Procter & Gamble CocaCola PepsiCo Altria Group (NYSE:MO) and Philip Morris International (NYSE:PM) are both large-cap consumer staples companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, valuation, media sentiment, institutional ownership, risk, profitability, analyst recommendations and dividends. Do analysts recommend MO or PM? Altria Group currently has a consensus price target of $56.00, indicating a potential downside of 4.11%. Philip Morris International has a consensus price target of $176.80, indicating a potential downside of 2.50%. Given Philip Morris International's stronger consensus rating and higher possible upside, analysts clearly believe Philip Morris International is more favorable than Altria Group.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Altria Group 2 Sell rating(s) 4 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 2.00Philip Morris International 0 Sell rating(s) 1 Hold rating(s) 10 Buy rating(s) 0 Strong Buy rating(s) 2.91 Which has better earnings and valuation, MO or PM? Altria Group has higher earnings, but lower revenue than Philip Morris International. Altria Group is trading at a lower price-to-earnings ratio than Philip Morris International, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioAltria Group$24.02B4.10$11.26B$5.979.78Philip Morris International$89.44B3.16$7.06B$4.8537.39 Does the media refer more to MO or PM? In the previous week, Philip Morris International had 21 more articles in the media than Altria Group. MarketBeat recorded 62 mentions for Philip Morris International and 41 mentions for Altria Group. Philip Morris International's average media sentiment score of 1.44 beat Altria Group's score of 1.44 indicating that Philip Morris International is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Altria Group 37 Very Positive mention(s) 1 Positive mention(s) 3 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Philip Morris International 54 Very Positive mention(s) 2 Positive mention(s) 6 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Which has more volatility and risk, MO or PM? Altria Group has a beta of 0.61, suggesting that its stock price is 39% less volatile than the S&P 500. Comparatively, Philip Morris International has a beta of 0.52, suggesting that its stock price is 48% less volatile than the S&P 500. Do insiders and institutionals hold more shares of MO or PM? 57.4% of Altria Group shares are held by institutional investors. Comparatively, 78.6% of Philip Morris International shares are held by institutional investors. 0.1% of Altria Group shares are held by insiders. Comparatively, 0.1% of Philip Morris International shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth. Is MO or PM more profitable? Altria Group has a net margin of 43.09% compared to Philip Morris International's net margin of 8.43%. Philip Morris International's return on equity of -122.40% beat Altria Group's return on equity.Company Net Margins Return on Equity Return on Assets Altria Group43.09% -295.44% 25.48% Philip Morris International 8.43%-122.40%16.25% Is MO or PM a better dividend stock? Altria Group pays an annual dividend of $4.08 per share and has a dividend yield of 7.0%. Philip Morris International pays an annual dividend of $5.40 per share and has a dividend yield of 3.0%. Altria Group pays out 68.3% of its earnings in the form of a dividend. Philip Morris International pays out 111.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Altria Group has increased its dividend for 56 consecutive years and Philip Morris International has increased its dividend for 17 consecutive years. Altria Group is clearly the better dividend stock, given its higher yield and longer track record of dividend growth. SummaryPhilip Morris International beats Altria Group on 10 of the 19 factors compared between the two stocks. Get Altria Group News Delivered to You Automatically Sign up to receive the latest news and ratings for MO and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding MO and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart MO vs. The Competition Export to ExcelMetricAltria GroupTOBACCO IndustryStaples SectorNYSE ExchangeMarket Cap$98.33B$55.60B$16.82B$20.29BDividend Yield6.94%4.51%3.15%3.79%P/E Ratio9.789.3619.6027.47Price / Sales4.1037.9666.8739.60Price / Cash10.9313.7514.6217.85Price / Book-45.272.836.144.52Net Income$11.26B$1.42B$708.42M$985.58M7 Day Performance-3.50%-2.65%-0.20%1.47%1 Month Performance-3.29%-4.29%-1.29%3.83%1 Year Performance28.22%12.84%5.47%11.31% Altria Group Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)MOAltria Group3.9468 of 5 stars$58.40-0.6%$56.00-4.1%+29.1%$98.33B$24.02B9.786,300Positive NewsPMPhilip Morris International3.9923 of 5 stars$184.28+0.5%$176.80-4.1%+78.7%$287.00B$89.44B38.0283,100Positive NewsEx-DividendUVVUniversal3.2867 of 5 stars$59.31+1.7%N/A+21.7%$1.47B$2.95B15.6928,500Positive NewsBTIBritish American Tobacco2.2346 of 5 stars$48.66-0.7%$33.00-32.2%+51.9%$100.49B$33.06B9.9948,000Positive NewsEx-DividendAnalyst UpgradeTPBTurning Point Brands3.127 of 5 stars$74.24+0.5%$76.67+3.3%+138.3%$1.33B$360.66M32.58430ISPRIspire Technology2.4511 of 5 stars$2.46-0.4%$7.50+204.9%-71.3%$140.59M$151.91M-5.0269Positive NewsXXII22nd Century Group0.8544 of 5 stars$8.23-5.6%N/A-99.6%$823K$24.38M0.0080Analyst ForecastKAVLKaival Brands Innovations GroupN/A$0.54+0.4%N/A-67.8%$0.00$1.70M0.0010Positive NewsGap UpPGProcter & Gamble4.8216 of 5 stars$160.20+0.7%$178.86+11.6%-3.0%$375.70B$84.04B25.44108,000Positive NewsKOCocaCola4.1789 of 5 stars$69.36+0.7%$76.00+9.6%+10.6%$298.74B$47.06B27.7669,700Positive NewsPEPPepsiCo4.8119 of 5 stars$128.32-0.6%$160.69+25.2%-20.5%$175.98B$91.52B18.88319,000Trending News Related Companies and Tools Related Companies Philip Morris International Alternatives Universal Alternatives British American Tobacco Alternatives Turning Point Brands Alternatives Ispire Technology Alternatives 22nd Century Group Alternatives Kaival Brands Innovations Group Alternatives Procter & Gamble Alternatives CocaCola Alternatives PepsiCo Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:MO) was last updated on 6/30/2025 by MarketBeat.com Staff From Our PartnersThe #1 AI Energy StockNearly $600 billion is projected to be spent on AI data centers this year. 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