Planet Fitness (PLNT) Competitors $95.85 -0.95 (-0.98%) Closing price 10/8/2025 03:59 PM EasternExtended Trading$96.00 +0.15 (+0.16%) As of 04:01 AM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock PLNT vs. PTON, WMG, DKNG, SGHC, LTH, MSGS, RSI, STRZ, PRKS, and BATRAShould you be buying Planet Fitness stock or one of its competitors? The main competitors of Planet Fitness include Peloton Interactive (PTON), Warner Music Group (WMG), DraftKings (DKNG), Super Group (SGHC) (SGHC), Life Time Group (LTH), Madison Square Garden (MSGS), Rush Street Interactive (RSI), Starz Entertainment (STRZ), United Parks & Resorts (PRKS), and Atlanta Braves (BATRA). Planet Fitness vs. Its Competitors Peloton Interactive Warner Music Group DraftKings Super Group (SGHC) Life Time Group Madison Square Garden Rush Street Interactive Starz Entertainment United Parks & Resorts Atlanta Braves Peloton Interactive (NASDAQ:PTON) and Planet Fitness (NYSE:PLNT) are both mid-cap consumer discretionary companies, but which is the better stock? We will compare the two businesses based on the strength of their analyst recommendations, valuation, institutional ownership, risk, profitability, dividends, earnings and media sentiment. Do analysts recommend PTON or PLNT? Peloton Interactive presently has a consensus target price of $9.36, indicating a potential upside of 27.48%. Planet Fitness has a consensus target price of $111.54, indicating a potential upside of 16.37%. Given Peloton Interactive's higher probable upside, equities analysts plainly believe Peloton Interactive is more favorable than Planet Fitness.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Peloton Interactive 1 Sell rating(s) 9 Hold rating(s) 8 Buy rating(s) 1 Strong Buy rating(s) 2.47Planet Fitness 0 Sell rating(s) 2 Hold rating(s) 12 Buy rating(s) 1 Strong Buy rating(s) 2.93 Do institutionals and insiders have more ownership in PTON or PLNT? 77.0% of Peloton Interactive shares are owned by institutional investors. Comparatively, 95.5% of Planet Fitness shares are owned by institutional investors. 1.3% of Peloton Interactive shares are owned by company insiders. Comparatively, 5.9% of Planet Fitness shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term. Does the media favor PTON or PLNT? In the previous week, Peloton Interactive had 22 more articles in the media than Planet Fitness. MarketBeat recorded 31 mentions for Peloton Interactive and 9 mentions for Planet Fitness. Planet Fitness' average media sentiment score of 1.22 beat Peloton Interactive's score of 0.64 indicating that Planet Fitness is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Peloton Interactive 8 Very Positive mention(s) 4 Positive mention(s) 14 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Planet Fitness 6 Very Positive mention(s) 2 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Which has more volatility & risk, PTON or PLNT? Peloton Interactive has a beta of 2.27, indicating that its share price is 127% more volatile than the S&P 500. Comparatively, Planet Fitness has a beta of 1.38, indicating that its share price is 38% more volatile than the S&P 500. Which has preferable earnings and valuation, PTON or PLNT? Planet Fitness has lower revenue, but higher earnings than Peloton Interactive. Peloton Interactive is trading at a lower price-to-earnings ratio than Planet Fitness, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioPeloton Interactive$2.49B1.20-$118.90M-$0.31-23.68Planet Fitness$1.18B6.83$172.04M$2.2542.60 Is PTON or PLNT more profitable? Planet Fitness has a net margin of 15.11% compared to Peloton Interactive's net margin of -4.78%. Peloton Interactive's return on equity of 0.00% beat Planet Fitness' return on equity.Company Net Margins Return on Equity Return on Assets Peloton Interactive-4.78% N/A -5.63% Planet Fitness 15.11%-110.18%7.69% SummaryPlanet Fitness beats Peloton Interactive on 11 of the 16 factors compared between the two stocks. Get Planet Fitness News Delivered to You Automatically Sign up to receive the latest news and ratings for PLNT and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding PLNT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart PLNT vs. The Competition Export to ExcelMetricPlanet FitnessLEISURE&REC SVS IndustryDiscretionary SectorNYSE ExchangeMarket Cap$8.15B$8.36B$8.38B$22.02BDividend YieldN/A2.30%3.06%3.58%P/E Ratio42.6017.4418.3429.86Price / Sales6.837.956.5964.52Price / Cash21.0410.4316.5724.43Price / Book-37.743.524.944.64Net Income$172.04M$319.90M$256.85M$1.01B7 Day Performance-6.76%-4.32%-1.15%0.44%1 Month Performance-6.53%-6.93%0.22%3.13%1 Year Performance19.11%-8.11%36.33%15.30% Planet Fitness Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)PLNTPlanet Fitness4.3884 of 5 stars$95.85-1.0%$111.54+16.4%+18.9%$8.15B$1.18B42.603,806Analyst ForecastPTONPeloton Interactive4.1428 of 5 stars$8.34-2.8%$9.36+12.2%+60.3%$3.50B$2.49B0.002,145Analyst UpgradeWMGWarner Music Group3.8694 of 5 stars$33.65-0.6%$34.82+3.5%+5.5%$17.65B$6.43B59.405,800News CoveragePositive NewsAnalyst ForecastDKNGDraftKings4.5261 of 5 stars$34.98-1.1%$53.79+53.8%-9.4%$17.56B$4.77B0.005,100Trending NewsAnalyst ForecastSGHCSuper Group (SGHC)3.5145 of 5 stars$13.77-2.3%$15.40+11.8%+244.1%$7.09B$1.84B52.963,300Analyst ForecastLTHLife Time Group3.4695 of 5 stars$27.00-0.8%$35.92+33.0%+2.3%$5.99B$2.62B24.7543,800Analyst ForecastMSGSMadison Square Garden2.9225 of 5 stars$232.05+0.2%$258.83+11.5%+2.1%$5.56B$1.04B0.001,007Analyst ForecastRSIRush Street Interactive2.2304 of 5 stars$18.69-3.0%$18.33-1.9%+68.6%$4.40B$924.08M101.37470Analyst ForecastSTRZStarz Entertainment3.648 of 5 stars$14.08-2.8%$22.00+56.3%N/A$3.48BN/A0.001,450PRKSUnited Parks & Resorts1.8907 of 5 stars$54.58-1.1%$57.73+5.8%+10.8%$3.04B$1.73B14.6516,700Analyst ForecastBATRAAtlanta Braves1.4068 of 5 stars$44.46-0.9%$52.50+18.1%+3.7%$2.82B$662.75M0.001,450Analyst Forecast Related Companies and Tools Related Companies Peloton Interactive Competitors Warner Music Group Competitors DraftKings Competitors Super Group (SGHC) Competitors Life Time Group Competitors Madison Square Garden Competitors Rush Street Interactive Competitors Starz Entertainment Competitors United Parks & Resorts Competitors Atlanta Braves Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:PLNT) was last updated on 10/9/2025 by MarketBeat.com Staff From Our PartnersBitcoin grabs headlines, but smart money likes this tokenBitcoin grabs headlines, but smart money likes this token My research team has identified the token positio...Crypto 101 Media | SponsoredMagnificent 7 being replaced by the “Hidden 7”?BULLISH: It's time to buy this 'hidden' AI stock An award-winning stock-rating system has turned BULLISH on...Chaikin Analytics | SponsoredCapital Gains Tax Strategies for SeniorsCapital gains taxes can take a bite out of your retirement income—unless you have a smart strategy. 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