Rentokil Initial (RTO) Competitors

Trip.com Group (NASDAQ:TCOM) and Rentokil Initial (NYSE:RTO) are both large-cap consumer discretionary companies, but which is the superior business? We will contrast the two companies based on the strength of their risk, dividends, profitability, valuation, community ranking, institutional ownership, earnings, media sentiment and analyst recommendations.

Which has more volatility & risk, TCOM or RTO?

Trip.com Group has a beta of 0.09, meaning that its stock price is 91% less volatile than the S&P 500. Comparatively, Rentokil Initial has a beta of 0.95, meaning that its stock price is 5% less volatile than the S&P 500.

Do institutionals and insiders believe in TCOM or RTO?

35.4% of Trip.com Group shares are owned by institutional investors. Comparatively, 9.9% of Rentokil Initial shares are owned by institutional investors. 23.0% of Trip.com Group shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Is TCOM or RTO more profitable?

Trip.com Group has a net margin of 31.86% compared to Rentokil Initial's net margin of 0.00%. Trip.com Group's return on equity of 12.04% beat Rentokil Initial's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Trip.com Group	31.86%	12.04%	6.70%
Rentokil Initial	N/A	N/A	N/A

Does the MarketBeat Community believe in TCOM or RTO?

Trip.com Group received 101 more outperform votes than Rentokil Initial when rated by MarketBeat users. Likewise, 57.61% of users gave Trip.com Group an outperform vote while only 33.33% of users gave Rentokil Initial an outperform vote.

Company	Underperform	Outperform
Trip.com Group	Outperform Votes 106 57.61%	Underperform Votes 78 42.39%
Rentokil Initial	Outperform Votes 5 33.33%	Underperform Votes 10 66.67%

Which has higher valuation and earnings, TCOM or RTO?

Trip.com Group has higher revenue and earnings than Rentokil Initial. Rentokil Initial is trading at a lower price-to-earnings ratio than Trip.com Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Trip.com Group	$55.22B	0.73	$1.40B	$3.45	17.96
Rentokil Initial	$5.44B	2.25	$473.93M	$1.51	16.02

Does the media prefer TCOM or RTO?

In the previous week, Trip.com Group had 4 more articles in the media than Rentokil Initial. MarketBeat recorded 7 mentions for Trip.com Group and 3 mentions for Rentokil Initial. Rentokil Initial's average media sentiment score of 0.79 beat Trip.com Group's score of 0.70 indicating that Rentokil Initial is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Trip.com Group	1 Very Positive mention(s)	3 Positive mention(s)	1 Neutral mention(s)	1 Negative mention(s)	0 Very Negative mention(s)	Positive
Rentokil Initial	1 Very Positive mention(s)	2 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Is TCOM or RTO a better dividend stock?

Trip.com Group pays an annual dividend of $0.28 per share and has a dividend yield of 0.5%. Rentokil Initial pays an annual dividend of $0.68 per share and has a dividend yield of 2.8%. Trip.com Group pays out 8.1% of its earnings in the form of a dividend. Rentokil Initial pays out 45.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years.

Do analysts rate TCOM or RTO?

Trip.com Group currently has a consensus target price of $77.25, suggesting a potential upside of 24.68%. Given Trip.com Group's stronger consensus rating and higher possible upside, equities research analysts plainly believe Trip.com Group is more favorable than Rentokil Initial.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Trip.com Group	0 Sell rating(s)	0 Hold rating(s)	10 Buy rating(s)	2 Strong Buy rating(s)	3.17
Rentokil Initial	1 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	2 Strong Buy rating(s)	2.67

Summary

Trip.com Group beats Rentokil Initial on 16 of the 20 factors compared between the two stocks.