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United Parcel Service (UPS) Stock Forecast & Price Target

United Parcel Service logo
$93.07 +1.02 (+1.11%)
As of 10:57 AM Eastern
This is a fair market value price provided by Massive. Learn more.

United Parcel Service - Analysts' Recommendations and Stock Price Forecast (2026)

Consensus Rating

Sell
1
Hold
11
Buy
9

Based on 21 Wall Street analysts who have issued ratings for United Parcel Service in the last 12 months, the stock has a consensus rating of "Hold." Out of the 21 analysts, 1 has given a sell rating, 11 have given a hold rating, 8 have given a buy rating, and 1 has given a strong buy rating for UPS.

Consensus Price Target

$117.41
26.15% Upside
According to the 21 analysts' twelve-month price targets for United Parcel Service, the average price target is $117.41. The highest price target for UPS is $133.00, while the lowest price target for UPS is $85.00. The average price target represents a forecasted upside of 26.15% from the current price of $93.07.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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UPS Analyst Ratings Over Time

TypeCurrent Forecast
9/25/25 to 9/25/26
1 Month Ago
8/26/25 to 8/26/26
3 Months Ago
6/27/25 to 6/27/26
1 Year Ago
9/25/24 to 9/25/25
Strong Buy
1 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
Buy
8 Buy rating(s)
8 Buy rating(s)
8 Buy rating(s)
10 Buy rating(s)
Hold
11 Hold rating(s)
11 Hold rating(s)
11 Hold rating(s)
12 Hold rating(s)
Sell
1 Sell rating(s)
1 Sell rating(s)
4 Sell rating(s)
3 Sell rating(s)
Consensus Price Target$117.41$117.41$111.50$111.03
Forecasted Upside26.15% Upside11.13% Upside3.03% Upside34.39% Upside
Consensus RatingHoldHoldHoldHold

UPS Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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UPS Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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United Parcel Service Stock vs. The Competition

TypeUnited Parcel ServiceIndustrials CompaniesBroader Market
Consensus Rating Score
2.43
2.30
2.53
Consensus RatingHoldHoldModerate Buy
Predicted Upside27.62% Upside104.55% Upside19.68% Upside
News Sentiment Rating
Neutral News

See Recent UPS News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
8/17/2026
Weiss Ratings logo
Weiss Ratings
5 of 5 stars
 UpgradeSell (D+) ➝ Hold (C-)
7/29/2026
Stifel Nicolaus logo
Stifel Nicolaus
4 of 5 stars
J. Bruce Chan
J. Bruce Chan
4 of 5 stars
Boost TargetBuy$114.00 ➝ $115.00+10.19%
7/29/2026
Stephens logo
Stephens
2 of 5 stars
Jack Atkins
Not Rated
Lower TargetOverweight$135.00 ➝ $130.00+23.80%
7/29/2026Boost TargetNeutral$118.00 ➝ $120.00+14.27%
7/29/2026Boost TargetOutperform$115.00 ➝ $117.00+11.35%
7/29/2026Boost TargetBuy$123.00 ➝ $124.00+17.78%
7/29/2026Boost TargetMarket Perform$110.00 ➝ $115.00+10.02%
7/21/2026Boost TargetOutperform$130.00 ➝ $133.00+15.33%
7/15/2026Initiated CoverageMarket Perform
7/9/2026Boost TargetBuy$127.00 ➝ $132.00+16.80%
4/22/2026 Lower TargetIn-Line$115.00 ➝ $113.00+6.32%
1/28/2026 UpgradeHold ➝ Buy
1/28/2026Boost TargetBuy$115.00 ➝ $130.00+24.94%
1/28/2026Boost TargetNeutral$99.00 ➝ $107.00+2.83%
1/28/2026Boost TargetEqual Weight$96.00 ➝ $110.00+4.22%
1/28/2026Boost TargetBuy$120.00 ➝ $130.00+21.22%
1/28/2026Boost TargetHold$88.00 ➝ $106.00-1.16%
1/28/2026 Boost TargetHold$101.00 ➝ $115.00+7.24%
1/13/2026 DowngradeNeutral ➝ Underperform$85.00-20.28%
1/9/2026UpgradeUnderperform ➝ Neutral$114.00+6.54%
1/8/2026Reiterated RatingOutperform ➝ Peer Perform
7/31/2025Lower TargetUnderweight$90.00 ➝ $80.00-7.20%
7/30/2025Lower TargetUnderweight$80.00 ➝ $75.00-15.54%
7/30/2025 Reiterated RatingBuy ➝ Hold$103.00+13.32%
6/30/2025 Lower TargetBuy$126.00 ➝ $124.00+22.83%
5/23/2025 Lower Target$150.00 ➝ $120.00+25.80%
5/8/2025 Lower TargetBuy$137.00 ➝ $117.00+20.71%
4/30/2025 Lower TargetNeutral$154.00 ➝ $150.00+57.27%
4/30/2025 Lower Target$120.00 ➝ $103.00+7.99%
4/30/2025 Boost Target$132.00 ➝ $133.00+39.44%
4/30/2025Lower TargetHold$115.00 ➝ $105.00+10.85%
4/9/2025 Lower TargetStrong-Buy$145.00 ➝ $130.00+34.94%
1/31/2025DowngradeStrong-Buy ➝ Hold$160.00 ➝ $130.00+13.85%
1/31/2025Lower TargetBuy$166.00 ➝ $147.00+27.89%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Friday at 10:58 AM ET.


Should I Buy United Parcel Service Stock? UPS Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Wednesday, September 23, 2026. Please send any questions or comments about these United Parcel Service pros and cons to contact@marketbeat.com.

United Parcel Service
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in United Parcel Service, Inc.:

  • United Parcel Service, Inc. offers a highly attractive dividend yield of 6.92%, which is significantly higher than the average for the S&P 500, providing a substantial income stream for investors who prioritize cash flow over capital appreciation.
  • The company recently demonstrated strong operational resilience by beating analyst expectations in its most recent earnings report, delivering $1.76 in earnings per share against a consensus estimate of $1.65, while also exceeding revenue forecasts with $22.83 billion in sales.
  • United Parcel Service, Inc. is currently trading at $95.87, which is well below its 52-week high of $122.41 and significantly lower than the consensus price target of $117.41, suggesting potential for significant upside if the market re-evaluates its valuation.
  • Several major financial institutions, including Citigroup and UBS Group, have recently raised their price targets on the stock, with Citigroup boosting its target to $132.00 and UBS to $124.00, indicating that some analysts believe the current market price undervalues the company's long-term potential.
  • Institutional investors are showing renewed interest in the stock, with funds like Andra AP fonden increasing their holdings by 22.9% in the second quarter and Nykredit A S acquiring a new position worth approximately $13.8 million, signaling confidence in the company's stability.

United Parcel Service
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in United Parcel Service, Inc. for these reasons:

  • The company is facing significant operational headwinds from a sharp decline in Amazon package volumes, which has led Bank of America to cut its price target to $108 and lower its full-year earnings projections, reflecting concerns about the sustainability of its core revenue drivers.
  • United Parcel Service, Inc. has a dividend payout ratio of 121.93%, meaning it is paying out more in dividends than it is earning in net income, which raises concerns about the long-term sustainability of its high dividend yield without further dilution or debt.
  • The stock has experienced a notable decline recently, closing at $94.75 in a recent session with a 4.35% drop, and is currently trading below its 50-day moving average of $105.13, indicating short-term bearish momentum and potential further downside pressure.
  • There is a looming risk of dual labor shocks in 2028, as major contract talks between United Parcel Service, Inc. and the Teamsters union are scheduled to overlap with West Coast port bargaining, creating a potential for simultaneous strikes that could disrupt operations and increase costs.
  • The company's debt-to-equity ratio stands at 1.58, which is relatively high and could limit its financial flexibility to invest in growth initiatives or weather economic downturns, especially given the current uncertainty in package delivery volumes.

UPS Forecast - Frequently Asked Questions

According to the research reports of 21 Wall Street equities research analysts, the average twelve-month stock price forecast for United Parcel Service is $117.41, with a high forecast of $133.00 and a low forecast of $85.00.

21 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for United Parcel Service in the last twelve months. There is currently 1 sell rating, 11 hold ratings, 8 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street research analysts is that investors should "hold" UPS shares. A hold rating indicates that analysts believe investors should maintain any existing positions they have in UPS, but not buy additional shares or sell existing shares.

According to analysts, United Parcel Service's stock has a predicted upside of 26.15% based on their 12-month stock forecasts.

Over the previous 90 days, United Parcel Service's stock had 3 upgrades and 1 downgrade by analysts.

United Parcel Service has been rated by research analysts at BMO Capital Markets, Citigroup, Citizens Jmp, Oppenheimer, Sanford C. Bernstein, Stephens, Stifel Nicolaus, Susquehanna, UBS Group, and Weiss Ratings in the past 90 days.

Analysts like United Parcel Service more than other "industrials" companies. The consensus rating score for United Parcel Service is 2.43 while the average consensus rating score for "industrials" companies is 2.30. Learn more on how UPS compares to other companies.


MarketBeat monitors more than a dozen sources for United Parcel Service analyst ratings, with the most recent rating issued on 8/17/2026.
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