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Visa (V) Stock Forecast & Price Target

Visa logo
$339.33 -4.16 (-1.21%)
Closing price 09/12/2025 03:59 PM Eastern
Extended Trading
$339.62 +0.29 (+0.08%)
As of 09/12/2025 07:58 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

Visa - Analysts' Recommendations and Stock Price Forecast (2025)

Consensus Rating

Sell
0
Hold
5
Buy
21

Based on 26 Wall Street analysts who have issued ratings for Visa in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 26 analysts, 5 have given a hold rating, 20 have given a buy rating, and 1 has given a strong buy rating for V.

Consensus Price Target

$385.96
13.74% Upside
According to the 26 analysts' twelve-month price targets for Visa, the average price target is $385.96. The highest price target for V is $425.00, while the lowest price target for V is $322.00. The average price target represents a forecasted upside of 13.74% from the current price of $339.33.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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V Analyst Ratings Over Time

TypeCurrent Forecast
9/14/24 to 9/14/25
1 Month Ago
8/15/24 to 8/15/25
3 Months Ago
6/16/24 to 6/16/25
1 Year Ago
9/15/23 to 9/14/24
Strong Buy
1 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
Buy
20 Buy rating(s)
22 Buy rating(s)
22 Buy rating(s)
23 Buy rating(s)
Hold
5 Hold rating(s)
5 Hold rating(s)
5 Hold rating(s)
6 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$385.96$380.84$372.80$309.81
Forecasted Upside13.74% Upside10.57% Upside4.95% Upside7.82% Upside
Consensus RatingModerate BuyModerate BuyModerate BuyModerate Buy

V Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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V Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Skip Chart and View Analyst Price Target HistorySkip Chart & View Price History Table

Visa Stock vs. The Competition

TypeVisaBusiness Services CompaniesS&P 500
Consensus Rating Score
2.85
2.69
2.53
Consensus RatingModerate BuyModerate BuyModerate Buy
Predicted Upside13.74% Upside117.44% Upside10.72% Upside
News Sentiment Rating
Positive News

See Recent V News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
7/31/2025Barclays
3 of 5 stars
Ramsey El-Assal
Ramsey El-Assal
Not Rated
Reiterated RatingOverweight$396.00 ➝ $408.00+15.94%
7/31/2025Macquarie
2 of 5 stars
Paul Golding
Paul Golding
Not Rated
Boost TargetOutperform$380.00 ➝ $425.00+22.94%
7/30/2025Raymond James Financial
4 of 5 stars
 Reiterated RatingOutperform
7/30/2025UBS Group
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Reiterated RatingBuy$405.00 ➝ $415.00+17.07%
7/30/2025Morgan Stanley
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Boost TargetOverweight$386.00 ➝ $402.00+14.23%
7/17/2025Truist Financial
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Lower TargetBuy$400.00 ➝ $397.00+13.68%
7/17/2025Deutsche Bank Aktiengesellschaft
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Initiated CoverageBuy$410.00+17.42%
7/2/2025Oppenheimer
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Boost TargetOutperform$390.00 ➝ $391.00+10.75%
6/5/2025Mizuho
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UpgradeNeutralOutperform$359.00 ➝ $425.00+15.48%
6/2/2025The Goldman Sachs Group
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 Initiated CoverageBuyNeutral
6/2/2025Citigroup
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 Initiated CoverageNeutralBuy
5/27/2025Jefferies Financial Group
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Boost TargetBuy$400.00 ➝ $410.00+14.81%
4/30/2025William Blair
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 Reiterated RatingOutperform
4/30/2025BMO Capital Markets
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Boost TargetOutperform$370.00 ➝ $380.00+12.14%
4/30/2025Piper Sandler
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Boost TargetOverweight$383.00 ➝ $384.00+12.46%
4/9/2025Evercore ISI
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Initiated CoverageIn-Line$330.00+7.17%
3/21/2025Susquehanna
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 Reiterated RatingPositive
2/13/2025Keefe, Bruyette & Woods
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Reiterated RatingHold
1/31/2025JPMorgan Chase & Co.
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Boost TargetOverweight$340.00 ➝ $375.00+9.17%
1/31/2025Wells Fargo & Company
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Boost TargetOverweight$360.00 ➝ $395.00+13.87%
1/31/2025Bank of America
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Boost TargetNeutral$331.00 ➝ $363.00+5.75%
1/14/2025Seaport Res Ptn
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UpgradeHoldStrong-Buy
10/30/2024TD Cowen
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 Boost TargetBuy$318.00 ➝ $325.00+11.71%
10/30/2024Royal Bank Of Canada
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 Boost TargetOutperform$311.00 ➝ $322.00+9.95%
10/30/2024Robert W. Baird
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 Boost TargetOutperform$330.00 ➝ $340.00+20.58%
9/24/2024Monness Crespi & Hardt
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Reiterated RatingNeutral
9/4/2024Compass Point
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Initiated CoverageBuy$319.00+14.47%
9/3/2024BNP Paribas
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UpgradeNeutralOutperform$325.00+17.60%
4/24/2024Wedbush
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 Boost TargetOutperform$280.00 ➝ $300.00+9.40%
3/27/2024Redburn Atlantic
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 Reiterated RatingBuyNeutral$307.00+9.15%
1/8/2024KeyCorp
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 Boost TargetOverweight$275.00 ➝ $300.00+15.52%
10/13/2023HSBC
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 Initiated CoverageHold$266.00+12.33%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Sunday at 11:41 PM ET.


Should I Buy Visa Stock? V Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Wednesday, September 10, 2025. Please send any questions or comments about these Visa pros and cons to contact@marketbeat.com.

Visa
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Visa:

  • Visa has demonstrated strong revenue growth, with a year-over-year increase of over 14%, indicating robust demand for its payment processing services.
  • The current stock price is around $250, reflecting investor confidence and market stability in Visa's operations.
  • Visa's diverse range of services, including Visa Direct and Visa B2B Connect, positions it well in the growing digital payments market, catering to both consumers and businesses.
  • The company has a solid dividend payout ratio of approximately 23%, providing a steady income stream for investors through its quarterly dividends.
  • Visa's advanced fraud mitigation and risk management solutions enhance its reputation and reliability, attracting more merchants and financial institutions to its network.

Visa
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Visa for these reasons:

  • Despite its growth, Visa faces intense competition from other payment technology companies, which could impact its market share and profitability.
  • The company's reliance on transaction volumes means that any economic downturn could adversely affect its revenue, as consumers may reduce spending.
  • Visa's relatively low dividend yield of around 0.7% may not be attractive to income-focused investors compared to other investment opportunities.
  • Regulatory challenges in various markets could pose risks to Visa's operations and expansion plans, potentially affecting its long-term growth.
  • Market volatility can lead to fluctuations in Visa's stock price, which may deter risk-averse investors looking for stable investments.

V Forecast - Frequently Asked Questions

According to the research reports of 26 Wall Street equities research analysts, the average twelve-month stock price forecast for Visa is $385.96, with a high forecast of $425.00 and a low forecast of $322.00.

26 Wall Street equities research analysts have issued "buy," "hold," and "sell" ratings for Visa in the last year. There are currently 5 hold ratings, 20 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street equities research analysts is that investors should "moderate buy" V shares.

According to analysts, Visa's stock has a predicted upside of 13.74% based on their 12-month stock forecasts.

Visa has been rated by research analysts at Barclays, Deutsche Bank Aktiengesellschaft, Macquarie, Morgan Stanley, Oppenheimer, Raymond James Financial, Truist Financial, and UBS Group in the past 90 days.

Analysts like Visa more than other "business services" companies. The consensus rating score for Visa is 2.85 while the average consensus rating score for "business services" companies is 2.69. Learn more on how V compares to other companies.


This page (NYSE:V) was last updated on 9/14/2025 by MarketBeat.com Staff
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