Visa (V) Stock Forecast & Price Target

$341.90 +6.50 (+1.94%)

Closing price 10/17/2025 03:59 PM Eastern

Extended Trading

$342.00 +0.10 (+0.03%)

As of 10/17/2025 07:56 PM Eastern

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Visa - Analysts' Recommendations and Stock Price Forecast (2025)

Consensus Rating

Moderate Buy

Based on 27 Analyst Ratings

Sell
0

Hold
5

Buy
22

Based on 27 Wall Street analysts who have issued ratings for Visa in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 27 analysts, 5 have given a hold rating, 21 have given a buy rating, and 1 has given a strong buy rating for V.

Consensus Price Target

$389.00
13.78% Upside

According to the 27 analysts' twelve-month price targets for Visa, the average price target is $389.00. The highest price target for V is $425.00, while the lowest price target for V is $322.00. The average price target represents a forecasted upside of 13.78% from the current price of $341.90.

MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.

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V Analyst Ratings Over Time

Type	Current Forecast 10/18/24 to 10/18/25	1 Month Ago 9/18/24 to 9/18/25	3 Months Ago 7/20/24 to 7/20/25	1 Year Ago 10/19/23 to 10/18/24
Strong Buy	1 Strong Buy rating(s)	1 Strong Buy rating(s)	1 Strong Buy rating(s)	2 Strong Buy rating(s)
Buy	21 Buy rating(s)	20 Buy rating(s)	22 Buy rating(s)	22 Buy rating(s)
Hold	5 Hold rating(s)	5 Hold rating(s)	5 Hold rating(s)	4 Hold rating(s)
Sell	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)	0 Sell rating(s)
Consensus Price Target	$389.00	$385.96	$375.52	$314.19
Forecasted Upside	13.78% Upside	14.04% Upside	7.63% Upside	8.11% Upside
Consensus Rating	Moderate Buy	Moderate Buy	Moderate Buy	Moderate Buy

V Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.

V Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.

Visa Stock vs. The Competition

Type	Visa	Business Services Companies	S&P 500
Consensus Rating Score	2.85	2.07	2.52
Consensus Rating	Moderate Buy	Hold	Moderate Buy
Predicted Upside	13.78% Upside	109.27% Upside	13.60% Upside
News Sentiment Rating	Positive News See Recent V News	Positive News	Positive News

Recent Analyst Forecasts and Stock Ratings

Rating

Upside/Downside

Action

Time Frame

Start Date

End Date

Show

Export to Excel

Date	Brokerage	Analyst	Action	Rating	Price Target	Report Date Upside/Downside
10/8/2025	Weiss Ratings 0 of 5 stars		Reiterated Rating	Buy (B)
10/6/2025	Robert W. Baird 2 of 5 stars	David Koning Not Rated	Set Target	Outperform	$400.00 ➝ $410.00	+17.18%
9/22/2025	Erste Group Bank 3 of 5 stars		Downgrade	Buy ➝ Hold
7/31/2025	Barclays Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Ramsey El-Assal Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Overweight	$396.00 ➝ $408.00	+15.94%
7/31/2025	Macquarie Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Paul Golding Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Outperform	$380.00 ➝ $425.00	+22.94%
7/30/2025	Raymond James Financial Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Outperform
7/30/2025	UBS Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Timothy Chiodo Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Buy	$405.00 ➝ $415.00	+17.07%
7/30/2025	Morgan Stanley Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	James Faucette Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Overweight	$386.00 ➝ $402.00	+14.23%
7/17/2025	Truist Financial Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Matthew Coad Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Lower Target	Buy	$400.00 ➝ $397.00	+13.68%
7/17/2025	Deutsche Bank Aktiengesellschaft Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Bryan Keane Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Buy	$410.00	+17.42%
Get the Latest News and Ratings for V and Related Stocks Enter your email address below to receive the latest news and analysts' ratings for Visa and its competitors with MarketBeat's FREE daily newsletter.
7/2/2025	Oppenheimer Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Rayna Kumar Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Outperform	$390.00 ➝ $391.00	+10.75%
6/5/2025	Mizuho Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Dan Dolev Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Upgrade	Neutral ➝ Outperform	$359.00 ➝ $425.00	+15.48%
6/2/2025	The Goldman Sachs Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Initiated Coverage	Buy ➝ Neutral
6/2/2025	Citigroup Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Initiated Coverage	Neutral ➝ Buy
5/27/2025	Jefferies Financial Group Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Trevor Williams Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Buy	$400.00 ➝ $410.00	+14.81%
4/30/2025	William Blair Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Outperform
4/30/2025	BMO Capital Markets Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Rufus Hone Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Outperform	$370.00 ➝ $380.00	+12.14%
4/30/2025	Piper Sandler Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Arvind Ramnani Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Overweight	$383.00 ➝ $384.00	+12.46%
4/9/2025	Evercore ISI Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Adam Frisch Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	In-Line	$330.00	+7.17%
3/21/2025	Susquehanna Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Positive
2/13/2025	Keefe, Bruyette & Woods Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	S. Sakhrani Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Hold
1/31/2025	JPMorgan Chase & Co. Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Tien-Tsin Huang Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Overweight	$340.00 ➝ $375.00	+9.17%
1/31/2025	Wells Fargo & Company Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Donald Fandetti Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Overweight	$360.00 ➝ $395.00	+13.87%
1/31/2025	Bank of America Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	Jason Kupferberg Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Boost Target	Neutral	$331.00 ➝ $363.00	+5.75%
1/14/2025	Seaport Res Ptn Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	J. Cantwell Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Upgrade	Hold ➝ Strong-Buy
10/30/2024	TD Cowen Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Buy	$318.00 ➝ $325.00	+11.71%
10/30/2024	Royal Bank Of Canada Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Outperform	$311.00 ➝ $322.00	+9.95%
9/24/2024	Monness Crespi & Hardt Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	G. Gala Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Reiterated Rating	Neutral
9/4/2024	Compass Point Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	D. Gabriele Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Initiated Coverage	Buy	$319.00	+14.47%
9/3/2024	BNP Paribas Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating	A. Faure Subscribe to MarketBeat All Access for the analyst's recommendation accuracy rating	Upgrade	Neutral ➝ Outperform	$325.00	+17.60%
4/24/2024	Wedbush Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Outperform	$280.00 ➝ $300.00	+9.40%
3/27/2024	Redburn Atlantic Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Reiterated Rating	Buy ➝ Neutral	$307.00	+9.15%
1/8/2024	KeyCorp Subscribe to MarketBeat All Access for the firm's recommendation accuracy rating		Boost Target	Overweight	$275.00 ➝ $300.00	+15.52%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Saturday at 03:35 PM ET.

Should I Buy Visa Stock? V Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Tuesday, October 14, 2025. Please send any questions or comments about these Visa pros and cons to contact@marketbeat.com.

Visa
Bull Case

Here are some ways that investors could benefit from investing in Visa:

The current stock price is around $343, reflecting strong market confidence in Visa's growth potential.
Visa has a robust market capitalization of approximately $628.73 billion, indicating its significant presence and stability in the financial transaction services industry.
The company has recently expanded its services, including Visa Direct, which facilitates quick fund transfers to various accounts, enhancing its value proposition to consumers and businesses.
Visa's diverse product offerings, such as advanced fraud mitigation and risk management solutions, position it well to adapt to changing market demands and consumer needs.
Institutional investors hold a substantial portion of Visa's stock, with over 82% owned by hedge funds and other entities, suggesting strong institutional confidence in the company's future performance.

Visa
Bear Case

Investors should be bearish about investing in Visa for these reasons:

Visa's stock has shown some volatility, with a 52-week high of $375.51 and a low of $277.99, indicating potential risks associated with price fluctuations.
The company operates in a highly competitive market, facing challenges from emerging payment technologies and fintech companies that could impact its market share.
Visa's debt-to-equity ratio stands at 0.52, which, while manageable, suggests that the company does carry some level of debt that could affect its financial flexibility.
Recent market trends indicate a shift towards alternative payment methods, which could pose a threat to Visa's traditional card-based revenue model.
Regulatory changes in the financial services sector could impact Visa's operations and profitability, introducing uncertainty for investors.

V Forecast - Frequently Asked Questions

: According to the research reports of 27 Wall Street equities research analysts, the average twelve-month stock price forecast for Visa is $389.00, with a high forecast of $425.00 and a low forecast of $322.00.
: 27 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Visa in the last year. There are currently 5 hold ratings, 21 buy ratings and 1 strong buy rating for the stock. The consensus among Wall Street research analysts is that investors should "moderate buy" V shares.
: According to analysts, Visa's stock has a predicted upside of 13.78% based on their 12-month stock forecasts.
: Over the previous 90 days, Visa's stock had 1 downgrade by analysts.
: Visa has been rated by research analysts at Barclays, Erste Group Bank, Macquarie, Morgan Stanley, Raymond James Financial, Robert W. Baird, UBS Group, and Weiss Ratings in the past 90 days.
: Analysts like Visa more than other "business services" companies. The consensus rating for Visa is Moderate Buy while the average consensus rating for "business services" companies is Hold. Learn more on how V compares to other companies.

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This page (NYSE:V) was last updated on 10/18/2025 by MarketBeat.com Staff

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Visa (V) Stock Forecast & Price Target