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Visa (V) Competitors

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$348.90 -0.91 (-0.26%)
Closing price 03:59 PM Eastern
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$349.11 +0.21 (+0.06%)
As of 07:55 PM Eastern
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V vs. GOOGL, NVDA, PYPL, TSLA, AXP, BRK.A, BRK.B, GPN, MA, and ADP

Should you be buying Visa stock or one of its competitors? The main competitors of Visa include Alphabet (GOOGL), NVIDIA (NVDA), PayPal (PYPL), Tesla (TSLA), American Express (AXP), Berkshire Hathaway (BRK.A), Berkshire Hathaway (BRK.B), Global Payments (GPN), Mastercard (MA), and Automatic Data Processing (ADP).

Visa vs. Its Competitors

Visa (NYSE:V) and Alphabet (NASDAQ:GOOGL) are related large-cap companies, but which is the better business? We will compare the two companies based on the strength of their earnings, media sentiment, analyst recommendations, profitability, risk, valuation, institutional ownership and dividends.

In the previous week, Alphabet had 97 more articles in the media than Visa. MarketBeat recorded 209 mentions for Alphabet and 112 mentions for Visa. Visa's average media sentiment score of 1.39 beat Alphabet's score of 1.09 indicating that Visa is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Visa
101 Very Positive mention(s)
0 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Alphabet
146 Very Positive mention(s)
25 Positive mention(s)
27 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Visa has a net margin of 52.86% compared to Alphabet's net margin of 30.86%. Visa's return on equity of 56.28% beat Alphabet's return on equity.

Company Net Margins Return on Equity Return on Assets
Visa52.86% 56.28% 22.94%
Alphabet 30.86%34.54%25.07%

Visa pays an annual dividend of $2.36 per share and has a dividend yield of 0.7%. Alphabet pays an annual dividend of $0.84 per share and has a dividend yield of 0.5%. Visa pays out 23.7% of its earnings in the form of a dividend. Alphabet pays out 9.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Visa has raised its dividend for 17 consecutive years and Alphabet has raised its dividend for 1 consecutive years. Visa is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Visa currently has a consensus price target of $375.52, suggesting a potential upside of 7.63%. Alphabet has a consensus price target of $201.68, suggesting a potential upside of 8.98%. Given Alphabet's higher possible upside, analysts clearly believe Alphabet is more favorable than Visa.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Visa
0 Sell rating(s)
5 Hold rating(s)
22 Buy rating(s)
1 Strong Buy rating(s)
2.86
Alphabet
0 Sell rating(s)
10 Hold rating(s)
28 Buy rating(s)
4 Strong Buy rating(s)
2.86

Alphabet has higher revenue and earnings than Visa. Alphabet is trading at a lower price-to-earnings ratio than Visa, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Visa$35.93B17.92$19.74B$9.9535.07
Alphabet$350.02B6.42$100.12B$8.9720.63

Visa has a beta of 0.92, suggesting that its stock price is 8% less volatile than the S&P 500. Comparatively, Alphabet has a beta of 1, suggesting that its stock price has a similar volatility profile to the S&P 500.

82.2% of Visa shares are owned by institutional investors. Comparatively, 40.0% of Alphabet shares are owned by institutional investors. 0.1% of Visa shares are owned by company insiders. Comparatively, 11.6% of Alphabet shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Summary

Alphabet beats Visa on 10 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding V and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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V vs. The Competition

MetricVisaFinancial Transaction Services IndustryBusiness SectorNYSE Exchange
Market Cap$645.46B$34.19B$15.07B$20.85B
Dividend Yield0.67%2.45%2.74%3.65%
P/E Ratio35.0728.3828.0827.55
Price / Sales17.9211.4143.6759.20
Price / Cash30.3419.0227.2622.29
Price / Book17.017.516.204.66
Net Income$19.74B$1.11B$195.71M$994.58M
7 Day Performance0.34%-0.35%4.03%-0.29%
1 Month Performance2.57%1.89%9.34%4.91%
1 Year Performance29.64%37.24%21.39%10.53%

Visa Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
V
Visa
4.795 of 5 stars
$348.90
-0.3%
$375.52
+7.6%
+28.3%$645.46B$35.93B35.0731,600Positive News
Analyst Forecast
Analyst Revision
GOOGL
Alphabet
3.8297 of 5 stars
$180.19
+1.4%
$199.61
+10.8%
+1.4%$2.19T$350.02B20.09183,323Trending News
Upcoming Earnings
Analyst Forecast
Insider Trade
Analyst Revision
NVDA
NVIDIA
4.451 of 5 stars
$164.92
+0.5%
$177.03
+7.3%
+46.6%$4.02T$130.50B53.2036,000Trending News
Analyst Forecast
Insider Trade
Analyst Revision
PYPL
PayPal
4.7755 of 5 stars
$71.36
-5.7%
$83.42
+16.9%
+20.6%$69.40B$31.80B15.9624,400Trending News
Analyst Forecast
Analyst Revision
High Trading Volume
TSLA
Tesla
4.6873 of 5 stars
$313.51
+1.2%
$300.19
-4.2%
+28.5%$1.01T$97.69B172.26125,665Trending News
Upcoming Earnings
AXP
American Express
4.4321 of 5 stars
$319.49
-1.8%
$305.74
-4.3%
+26.5%$223.82B$65.95B22.3175,100Trending News
Earnings Report
Analyst Downgrade
BRK.A
Berkshire Hathaway
0.4391 of 5 stars
$713,312.77
-0.5%
N/A+6.0%$1.03T$371.43B12.67372,000
BRK.B
Berkshire Hathaway
0.5857 of 5 stars
$475.77
-0.5%
$520.00
+9.3%
+6.2%$1.03T$371.43B12.68392,400
GPN
Global Payments
4.9925 of 5 stars
$78.88
-2.9%
$111.09
+40.8%
-19.8%$19.22B$10.11B12.7227,000Trending News
Analyst Forecast
Analyst Revision
MA
Mastercard
4.8885 of 5 stars
$550.04
-2.4%
$611.50
+11.2%
+23.2%$501.60B$28.17B38.5735,300Trending News
Analyst Forecast
Analyst Revision
ADP
Automatic Data Processing
4.8547 of 5 stars
$302.65
-1.0%
$309.62
+2.3%
+21.2%$122.85B$19.20B30.9864,000Positive News

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This page (NYSE:V) was last updated on 7/18/2025 by MarketBeat.com Staff
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