Visa (V) Competitors

Visa (NYSE:V) and Alphabet (NASDAQ:GOOGL) are related large-cap companies, but which is the better stock? We will compare the two companies based on the strength of their profitability, analyst recommendations, valuation, institutional ownership, media sentiment, dividends, earnings and risk.

Does the media refer more to V or GOOGL?

In the previous week, Alphabet had 57 more articles in the media than Visa. MarketBeat recorded 157 mentions for Alphabet and 100 mentions for Visa. Visa's average media sentiment score of 1.45 beat Alphabet's score of 1.17 indicating that Visa is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Visa	88 Very Positive mention(s)	1 Positive mention(s)	6 Neutral mention(s)	1 Negative mention(s)	2 Very Negative mention(s)	Positive
Alphabet	113 Very Positive mention(s)	18 Positive mention(s)	15 Neutral mention(s)	9 Negative mention(s)	0 Very Negative mention(s)	Positive

Is V or GOOGL more profitable?

Visa has a net margin of 52.86% compared to Alphabet's net margin of 30.86%. Visa's return on equity of 56.28% beat Alphabet's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Visa	52.86%	56.28%	22.94%
Alphabet	30.86%	34.54%	25.07%

Is V or GOOGL a better dividend stock?

Visa pays an annual dividend of $2.36 per share and has a dividend yield of 0.7%. Alphabet pays an annual dividend of $0.84 per share and has a dividend yield of 0.5%. Visa pays out 23.7% of its earnings in the form of a dividend. Alphabet pays out 9.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Visa has increased its dividend for 17 consecutive years and Alphabet has increased its dividend for 1 consecutive years. Visa is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Do insiders & institutionals have more ownership in V or GOOGL?

82.2% of Visa shares are held by institutional investors. Comparatively, 40.0% of Alphabet shares are held by institutional investors. 0.1% of Visa shares are held by insiders. Comparatively, 11.6% of Alphabet shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Which has more volatility & risk, V or GOOGL?

Visa has a beta of 0.92, indicating that its stock price is 8% less volatile than the S&P 500. Comparatively, Alphabet has a beta of 1, indicating that its stock price has a similar volatility profile to the S&P 500.

Do analysts recommend V or GOOGL?

Visa currently has a consensus price target of $372.84, indicating a potential upside of 4.54%. Alphabet has a consensus price target of $199.95, indicating a potential upside of 13.10%. Given Alphabet's higher possible upside, analysts clearly believe Alphabet is more favorable than Visa.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Visa	0 Sell rating(s)	5 Hold rating(s)	22 Buy rating(s)	1 Strong Buy rating(s)	2.86
Alphabet	0 Sell rating(s)	10 Hold rating(s)	28 Buy rating(s)	4 Strong Buy rating(s)	2.86

Which has preferable earnings & valuation, V or GOOGL?

Alphabet has higher revenue and earnings than Visa. Alphabet is trading at a lower price-to-earnings ratio than Visa, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Visa	$35.93B	18.32	$19.74B	$9.95	35.84
Alphabet	$350.02B	6.13	$100.12B	$8.97	19.71

Summary

Alphabet beats Visa on 10 of the 19 factors compared between the two stocks.