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Visa (V) Stock Forecast & Price Target

Visa logo
$347.34 +1.38 (+0.40%)
Closing price 10/24/2025 03:59 PM Eastern
Extended Trading
$347.67 +0.33 (+0.10%)
As of 10/24/2025 07:59 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

Visa - Analysts' Recommendations and Stock Price Forecast (2025)

Consensus Rating

Sell
0
Hold
5
Buy
23

Based on 28 Wall Street analysts who have issued ratings for Visa in the last 12 months, the stock has a consensus rating of "Moderate Buy." Out of the 28 analysts, 5 have given a hold rating, 19 have given a buy rating, and 4 have given a strong buy rating for V.

Consensus Price Target

$392.75
13.07% Upside
According to the 28 analysts' twelve-month price targets for Visa, the average price target is $392.75. The highest price target for V is $450.00, while the lowest price target for V is $322.00. The average price target represents a forecasted upside of 13.07% from the current price of $347.34.
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0 to .5 = Strong Sell, .5 to 1 = Sell, 1 to 1.5 = Reduce, 1.5 to 2.5 = Hold, 2.5 to 3.0 = Moderate Buy, 3.0 to 3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
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V Analyst Ratings Over Time

TypeCurrent Forecast
10/25/24 to 10/25/25
1 Month Ago
9/25/24 to 9/25/25
3 Months Ago
7/27/24 to 7/27/25
1 Year Ago
10/26/23 to 10/25/24
Strong Buy
4 Strong Buy rating(s)
1 Strong Buy rating(s)
1 Strong Buy rating(s)
2 Strong Buy rating(s)
Buy
19 Buy rating(s)
20 Buy rating(s)
22 Buy rating(s)
22 Buy rating(s)
Hold
5 Hold rating(s)
5 Hold rating(s)
5 Hold rating(s)
4 Hold rating(s)
Sell
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
0 Sell rating(s)
Consensus Price Target$392.75$385.96$375.52$314.19
Forecasted Upside13.07% Upside15.18% Upside5.21% Upside11.52% Upside
Consensus RatingModerate BuyModerate BuyModerate BuyModerate Buy

V Analyst Recommendations By Month

The chart below shows how a company's ratings by analysts have changed over time. Each bar represents the previous year of ratings for that month. Within each bar, the sell ratings are shown in red, the hold ratings are shown in yellow, the buy ratings are shown in green, and the strong buy ratings are shown in dark green.
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V Price Targets by Month

The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
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Visa Stock vs. The Competition

TypeVisaBusiness Services CompaniesS&P 500
Consensus Rating Score
2.96
2.08
2.52
Consensus RatingModerate BuyHoldModerate Buy
Predicted Upside13.07% Upside115.19% Upside12.08% Upside
News Sentiment Rating
Very Positive News

See Recent V News
Positive News
Positive News
DateBrokerageAnalystActionRatingPrice TargetReport Date
Upside/Downside
Details
10/24/2025Weiss Ratings
0 of 5 stars
 Reiterated RatingBuy (B)
10/23/2025Citigroup
3 of 5 stars
Bryan Keane
Not Rated
UpgradeStrong-Buy
10/22/2025Wells Fargo & Company
3 of 5 stars
UpgradeStrong-Buy
10/22/2025KeyCorp
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Reiterated RatingOverweight$405.00+16.66%
10/6/2025Robert W. Baird
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Set TargetOutperform$400.00 ➝ $410.00+17.18%
9/22/2025Erste Group Bank
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 DowngradeBuyHold
7/31/2025Barclays
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Reiterated RatingOverweight$396.00 ➝ $408.00+15.94%
7/31/2025Macquarie
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Boost TargetOutperform$380.00 ➝ $425.00+22.94%
7/30/2025Raymond James Financial
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 Reiterated RatingOutperform
7/30/2025UBS Group
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Reiterated RatingBuy$405.00 ➝ $415.00+17.07%
7/30/2025Morgan Stanley
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Boost TargetOverweight$386.00 ➝ $402.00+14.23%
7/17/2025Truist Financial
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Lower TargetBuy$400.00 ➝ $397.00+13.68%
7/17/2025Deutsche Bank Aktiengesellschaft
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Initiated CoverageBuy$410.00+17.42%
7/2/2025Oppenheimer
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Boost TargetOutperform$390.00 ➝ $391.00+10.75%
6/5/2025Mizuho
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UpgradeNeutralOutperform$359.00 ➝ $425.00+15.48%
6/2/2025The Goldman Sachs Group
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 Initiated CoverageBuyNeutral
5/27/2025Jefferies Financial Group
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Boost TargetBuy$400.00 ➝ $410.00+14.81%
4/30/2025William Blair
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 Reiterated RatingOutperform
4/30/2025BMO Capital Markets
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Boost TargetOutperform$370.00 ➝ $380.00+12.14%
4/30/2025Piper Sandler
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Boost TargetOverweight$383.00 ➝ $384.00+12.46%
4/9/2025Evercore ISI
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Initiated CoverageIn-Line$330.00+7.17%
3/21/2025Susquehanna
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 Reiterated RatingPositive
2/13/2025Keefe, Bruyette & Woods
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Reiterated RatingHold
1/31/2025JPMorgan Chase & Co.
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Boost TargetOverweight$340.00 ➝ $375.00+9.17%
1/31/2025Bank of America
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Boost TargetNeutral$331.00 ➝ $363.00+5.75%
1/14/2025Seaport Res Ptn
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UpgradeHoldStrong-Buy
10/30/2024TD Cowen
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 Boost TargetBuy$318.00 ➝ $325.00+11.71%
10/30/2024Royal Bank Of Canada
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 Boost TargetOutperform$311.00 ➝ $322.00+9.95%
9/24/2024Monness Crespi & Hardt
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Reiterated RatingNeutral
9/4/2024Compass Point
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Initiated CoverageBuy$319.00+14.47%
9/3/2024BNP Paribas
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UpgradeNeutralOutperform$325.00+17.60%
4/24/2024Wedbush
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 Boost TargetOutperform$280.00 ➝ $300.00+9.40%
3/27/2024Redburn Atlantic
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 Reiterated RatingBuyNeutral$307.00+9.15%

Analyst ratings data on MarketBeat is provided by Benzinga and other data providers. This page was last refreshed on Saturday at 02:19 AM ET.


Should I Buy Visa Stock? V Pros and Cons Explained

These pros and cons were generated based on recent news and financial data from MarketBeat in order to provide readers with the fastest and most accurate insights. They were last updated on Wednesday, October 22, 2025. Please send any questions or comments about these Visa pros and cons to contact@marketbeat.com.

Visa
Bull Case

green Wall Street bull icon

Here are some ways that investors could benefit from investing in Visa:

  • Visa has received positive ratings from multiple analysts, with recent price targets suggesting significant upside potential, indicating strong investor confidence.
  • The current stock price is around $344, which is near its fifty-two week high, suggesting strong market performance and investor interest.
  • Visa's diverse range of services, including Visa Direct and Visa B2B Connect, positions it well in the growing digital payment landscape, catering to both consumers and businesses.
  • The company has a solid market capitalization of over $630 billion, reflecting its stability and strong position in the financial transaction services industry.
  • Recent insider trading activity, while showing some sales, indicates that executives are still holding significant shares, which can be a positive sign of confidence in the company's future.

Visa
Bear Case

red Wall Street bear icon

Investors should be bearish about investing in Visa for these reasons:

  • Despite positive ratings, one analyst downgraded Visa from a "buy" to a "hold," which may indicate potential concerns about future growth or market conditions.
  • Insider sales, such as those by the CEO and General Counsel, could raise questions about the executives' confidence in the company's short-term performance.
  • The stock has shown some volatility, with a fifty-two week low of $280.78, suggesting that it may be susceptible to market fluctuations.
  • Visa operates in a highly competitive industry, facing challenges from emerging payment technologies and fintech companies that could impact its market share.
  • The company's high PE ratio of 33.64 may indicate that the stock is overvalued compared to its earnings, which could deter value-focused investors.

V Forecast - Frequently Asked Questions

According to the research reports of 28 Wall Street equities research analysts, the average twelve-month stock price forecast for Visa is $392.75, with a high forecast of $450.00 and a low forecast of $322.00.

28 Wall Street research analysts have issued "buy," "hold," and "sell" ratings for Visa in the last twelve months. There are currently 5 hold ratings, 19 buy ratings and 4 strong buy ratings for the stock. The consensus among Wall Street research analysts is that investors should "moderate buy" V shares.

According to analysts, Visa's stock has a predicted upside of 13.07% based on their 12-month stock forecasts.

Over the previous 90 days, Visa's stock had 3 upgrades and 1 downgrade by analysts.

Analysts like Visa more than other "business services" companies. The consensus rating for Visa is Moderate Buy while the average consensus rating for "business services" companies is Hold. Learn more on how V compares to other companies.


This page (NYSE:V) was last updated on 10/25/2025 by MarketBeat.com Staff
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