Xerox (XRX) Competitors $4.36 -0.05 (-1.20%) Closing price 03:59 PM EasternExtended Trading$4.27 -0.09 (-2.00%) As of 04:06 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsSustainabilityTrendsBuy This Stock XRX vs. ZBRA, SSYS, CRSR, EVLV, MITK, IMMR, RDCM, MKFG, INVE, and ALOTShould you be buying Xerox stock or one of its competitors? The main competitors of Xerox include Zebra Technologies (ZBRA), Stratasys (SSYS), Corsair Gaming (CRSR), Evolv Technologies (EVLV), Mitek Systems (MITK), Immersion (IMMR), RADCOM (RDCM), Markforged (MKFG), Identiv (INVE), and AstroNova (ALOT). Xerox vs. Zebra Technologies Stratasys Corsair Gaming Evolv Technologies Mitek Systems Immersion RADCOM Markforged Identiv AstroNova Zebra Technologies (NASDAQ:ZBRA) and Xerox (NYSE:XRX) are both industrials companies, but which is the better business? We will contrast the two companies based on the strength of their dividends, media sentiment, community ranking, valuation, institutional ownership, earnings, profitability, risk and analyst recommendations. Which has better earnings and valuation, ZBRA or XRX? Zebra Technologies has higher earnings, but lower revenue than Xerox. Xerox is trading at a lower price-to-earnings ratio than Zebra Technologies, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioZebra Technologies$4.98B2.58$528M$10.1824.59Xerox$6.22B0.09-$1.32B-$10.74-0.41 Does the media favor ZBRA or XRX? In the previous week, Zebra Technologies had 27 more articles in the media than Xerox. MarketBeat recorded 38 mentions for Zebra Technologies and 11 mentions for Xerox. Xerox's average media sentiment score of 0.93 beat Zebra Technologies' score of 0.78 indicating that Xerox is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Zebra Technologies 16 Very Positive mention(s) 1 Positive mention(s) 10 Neutral mention(s) 2 Negative mention(s) 1 Very Negative mention(s) Positive Xerox 2 Very Positive mention(s) 2 Positive mention(s) 4 Neutral mention(s) 2 Negative mention(s) 0 Very Negative mention(s) Positive Do analysts prefer ZBRA or XRX? Zebra Technologies presently has a consensus price target of $321.73, indicating a potential upside of 28.53%. Xerox has a consensus price target of $9.50, indicating a potential upside of 115.42%. Given Xerox's higher probable upside, analysts plainly believe Xerox is more favorable than Zebra Technologies.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Zebra Technologies 0 Sell rating(s) 5 Hold rating(s) 6 Buy rating(s) 1 Strong Buy rating(s) 2.67Xerox 3 Sell rating(s) 1 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.25 Does the MarketBeat Community believe in ZBRA or XRX? Zebra Technologies received 46 more outperform votes than Xerox when rated by MarketBeat users. Likewise, 63.42% of users gave Zebra Technologies an outperform vote while only 53.78% of users gave Xerox an outperform vote. CompanyUnderperformOutperformZebra TechnologiesOutperform Votes50863.42% Underperform Votes29336.58% XeroxOutperform Votes46253.78% Underperform Votes39746.22% Is ZBRA or XRX more profitable? Zebra Technologies has a net margin of 10.60% compared to Xerox's net margin of -21.24%. Zebra Technologies' return on equity of 18.34% beat Xerox's return on equity.Company Net Margins Return on Equity Return on Assets Zebra Technologies10.60% 18.34% 8.12% Xerox -21.24%7.57%1.49% Which has more volatility and risk, ZBRA or XRX? Zebra Technologies has a beta of 1.76, meaning that its stock price is 76% more volatile than the S&P 500. Comparatively, Xerox has a beta of 1.56, meaning that its stock price is 56% more volatile than the S&P 500. Do institutionals and insiders hold more shares of ZBRA or XRX? 91.0% of Zebra Technologies shares are owned by institutional investors. Comparatively, 85.4% of Xerox shares are owned by institutional investors. 0.8% of Zebra Technologies shares are owned by company insiders. Comparatively, 0.3% of Xerox shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth. SummaryZebra Technologies beats Xerox on 16 of the 19 factors compared between the two stocks. Get Xerox News Delivered to You Automatically Sign up to receive the latest news and ratings for XRX and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart XRX vs. The Competition Export to ExcelMetricXeroxComputer peripheral equipment IndustryIndustrials SectorNYSE ExchangeMarket Cap$554.67M$12.93B$7.15B$18.97BDividend Yield11.26%5.29%3.56%4.03%P/E Ratio-0.4123.7420.9332.71Price / Sales0.093.4181.4227.84Price / Cash2.3928.3226.9417.53Price / Book0.515.873.754.47Net Income-$1.32B$188.53M$807.45M$1.02B7 Day Performance6.01%2.79%2.41%0.50%1 Month Performance-10.37%-0.49%1.59%-2.83%1 Year Performance-66.23%-9.11%14.28%4.36% Xerox Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)XRXXerox3.3652 of 5 stars$4.36-1.2%$9.50+118.0%-66.8%$548.00M$6.22B-0.4120,500Earnings ReportOptions VolumeNews CoverageHigh Trading VolumeZBRAZebra Technologies4.6632 of 5 stars$221.24-2.4%$343.36+55.2%-20.4%$11.37B$4.98B21.7310,500Earnings ReportAnalyst ForecastNews CoveragePositive NewsGap DownSSYSStratasys2.891 of 5 stars$8.68-4.4%$12.20+40.6%-2.9%$622.50M$572.46M-6.582,060Upcoming EarningsShort Interest ↑Positive NewsCRSRCorsair Gaming4.4103 of 5 stars$5.80-3.8%$10.14+74.9%-36.2%$608.16M$1.32B-6.112,480Upcoming EarningsNews CoverageEVLVEvolv Technologies0.8262 of 5 stars$3.19-3.6%$5.00+56.7%+12.3%$502.58M$89.22M-22.78170Upcoming EarningsAnalyst ForecastOptions VolumeNews CoverageMITKMitek Systems3.7277 of 5 stars$7.63-0.3%$12.88+68.7%-34.4%$345.21M$172.42M84.78450Upcoming EarningsNews CoveragePositive NewsIMMRImmersion3.5413 of 5 stars$6.96-1.6%$12.25+76.0%-0.6%$225.48M$163.13M2.4920Upcoming EarningsPositive NewsRDCMRADCOM3.964 of 5 stars$10.62-5.9%$16.00+50.7%+36.9%$166.33M$61.01M24.14280Analyst DowngradePositive NewsMKFGMarkforged1.2397 of 5 stars$4.63-2.1%$5.00+8.0%-25.5%$96.06M$85.09M-1.06370Upcoming EarningsGap DownINVEIdentiv3.9255 of 5 stars$3.20+0.9%$6.83+113.5%-34.1%$75.44M$26.63M1.05330Upcoming EarningsShort Interest ↓News CoverageALOTAstroNova3.1163 of 5 stars$7.89-2.6%N/A-51.9%$59.77M$151.28M15.78340News Coverage Related Companies and Tools Related Companies ZBRA Competitors SSYS Competitors CRSR Competitors EVLV Competitors MITK Competitors IMMR Competitors RDCM Competitors MKFG Competitors INVE Competitors ALOT Competitors Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:XRX) was last updated on 5/1/2025 by MarketBeat.com Staff From Our PartnersHow to invest in Elon Musk’s Optimus before its launchElon Musk is set to completely take over the AI industry with Optimus… A breakthrough AI-powered robot that El...InvestorPlace | SponsoredElon Musk’s next move from the Oval Office?No one is closer to President Trump than Tesla CEO Elon Musk. 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