Followed 179 TimesTop FollowedTrending NewsTrending NewsSearched 2,482 TimesTop SearchedNASDAQ:AMZN Amazon.com (AMZN) Stock Price, News & Analysis $249.09 +1.09 (+0.44%) Closing price 10/26/2026 04:00 PM EasternExtended Trading$249.90 +0.81 (+0.32%) As of 07:18 AM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Massive. Learn more. Add Compare Share Share Stock Analysis Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsInsider TradesNews and TrendsOptions ChainOwnershipSEC FilingsShort Interest About Amazon.com Stock (NASDAQ:AMZN) View Price History Chart DataSkip Price History Chart 1 Day 5 Days 30 Days 90 Days 1 Year Advanced 1 Day 1 Day 5 Days 30 Days 90 Days 1 Year Advanced Show volume Show extended hours Get Amazon.com alerts:Sign Up Key Stats Today's Range$247.23▼$250.7950-Day Range$245.96▼$266.4352-Week Range$196.00▼$287.20Volume32.59 million shsAverage Volume35.82 million shsMarket Capitalization$2.69 trillionP/E Ratio20.04Dividend YieldN/APrice Target$325.12Consensus RatingModerate Buy Company Overview Amazon.com, Inc. is a global technology and e-commerce company founded by Jeff Bezos in 1994. Originally launched as an online bookstore, the company has expanded into a broad digital marketplace offering consumer products across numerous categories, including electronics, household goods, apparel, groceries and other merchandise. Amazon also sells products under its own brands and provides logistics, fulfillment and delivery services that support its retail operations and third-party sellers. The company’s principal businesses include online and physical retail, Amazon Web Services (AWS), digital advertising, subscription services and consumer technology. AWS provides cloud computing, storage, database, analytics, artificial intelligence and other technology services to businesses, governments and organizations. Amazon’s subscription offerings include Prime, which provides delivery benefits as well as access to entertainment and other services, while its devices and digital content businesses include products and services such as Kindle, Fire TV and related media offerings. Amazon serves customers and business clients in markets around the world through localized websites, fulfillment networks, physical stores and cloud infrastructure. Its international operations include e-commerce marketplaces and AWS regions across North America, Europe, Asia-Pacific and other geographies. Andy Jassy serves as Amazon’s president and chief executive officer, while founder Jeff Bezos serves as executive chair.AI Generated. May Contain Errors. Read More Amazon.com Stock Analysis - MarketRank™See Top-Rated MarketRank™ Stocks98th Percentile Overall ScoreAMZN MarketRank™: 4.90601503759 of 5 starsAmazon.com scored higher than 98% of companies evaluated by MarketBeat, and ranked 21st out of 479 stocks in the consumer discretionary sector. Scores are calculated by averaging available category scores, with extra weight given to analysis and valuation. Analyst's Opinion4.5 / 5Analyst RatingModerate Buy Consensus RatingAmazon.com has received a consensus rating of Moderate Buy. The company's average rating score is 2.95, and is based on no strong buy ratings, 57 buy ratings, 3 hold ratings, and no sell ratings.Upside PotentialAmazon.com has a consensus price target of $325.12, representing about 30.5% upside from its current price of $249.09.Amount of Analyst CoverageAmazon.com has been the subject of 40 research reports in the past 90 days, demonstrating strong analyst interest in this stock.Read more about Amazon.com's stock forecast and price target. Earnings and Valuation3.1 / 5Proj. Earnings Growth41.06% Earnings GrowthEarnings for Amazon.com are expected to grow by 41.06% in the coming year, from $7.55 to $10.65 per share.Price to Earnings Ratio vs. the MarketThe P/E ratio of Amazon.com is 20.04, which means that it is trading at a less expensive P/E ratio than the market average P/E ratio of about 26.13.Price to Earnings Ratio vs. SectorThe P/E ratio of Amazon.com is 20.04, which means that it is trading at a less expensive P/E ratio than the Consumer Discretionary sector average P/E ratio of about 26.55.Price to Earnings Growth RatioAmazon.com has a PEG Ratio of 2.04. PEG Ratios above 1 indicate that a company could be overvalued.Price to Book Value per Share RatioAmazon.com has a P/B Ratio of 6.51. P/B Ratios above 3 indicate that a company could be overvalued with respect to its assets and liabilities.Read more about Amazon.com's valuation and earnings. Short Interest3.0 / 5Short Interest LevelHealthy Percentage of Shares Shorted0.95% of the float of Amazon.com has been sold short.Short Interest Ratio / Days to CoverAmazon.com has a short interest ratio ("days to cover") of 2.81, which is generally considered an acceptable ratio of short interest to trading volume.Change versus previous monthShort interest in Amazon.com has recently increased by 8.08%, indicating that investor sentiment is decreasing significantly. Dividend0.8 / 5Dividend StrengthN/A Dividend YieldAmazon.com does not currently pay a dividend.Dividend GrowthAmazon.com does not have a long track record of dividend growth.Dividend SustainabilityBased on earnings estimates, Amazon.com will have a dividend payout ratio of 1.88% next year. This indicates that Amazon.com will be able to sustain or increase its dividend. News and Social Media4.3 / 5News Sentiment0.86 News SentimentAmazon.com has a news sentiment score of 0.86. This score is calculated as an average of sentiment of articles about the company over the last seven days and ranges from 2 (good news) to -2 (bad news). This is a higher news sentiment than the 0.46 average news sentiment score of Consumer Discretionary companies.News Coverage This WeekMarketBeat has tracked 291 news articles for Amazon.com this week, compared to 15 articles on an average week.Search Interest2488 people have searched for AMZN on MarketBeat in the last 30 days. This is an increase of 21% compared to the previous 30 days.MarketBeat Follows381 people have added Amazon.com to their MarketBeat watchlist in the last 30 days. This is an increase of 97% compared to the previous 30 days. Company Ownership1.7 / 5Insider TradingSelling Shares Insider Buying vs. Insider SellingIn the past three months, Amazon.com insiders have sold more of their company's stock than they have bought. Specifically, they have bought $0.00 in company stock and sold $18,580,515.00 in company stock.Percentage Held by Insiders8.90% of the stock of Amazon.com is held by insiders.Percentage Held by Institutions72.20% of the stock of Amazon.com is held by institutions. High institutional ownership can be a signal of strong market trust in this company.Read more about Amazon.com's insider trading history. Receive AMZN Stock News and Ratings via Email Sign-up to receive the latest news and ratings for Amazon.com and its competitors with MarketBeat's FREE daily newsletter. Submit View SMS TermsSMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. 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Could Oct. 29 Mark a Turning Point?1 hour ago | fool.comAnthropic’s IPO filing reveals over $500 billion AI compute spending across AMZN, GOOGL, MSFT, AVGO and SPCX: Top analyst says it has barely started1 hour ago | msn.comA letter from Shannon StansberryPorter Stansberry nearly canceled the entire project. When he first saw the claimed returns - only one down year in nearly two decades and total gains of almost 2,000% - his immediate reaction was disbelief. It took a trusted friend's personal vouching for Emmet Savage and a face-to-face trip to Ireland to change his mind. The full documentary, Investigating Project Prophet, is now live.October 27 at 1:00 AM | Porter & Company (Ad)Amazon weighed ‘difficult trade-offs' as memory costs squeezed its devices business, internal document shows2 hours ago | businessinsider.com5 Beaten-Down Growth Stocks Trading Like Value Plays as Cash Chases Mega-Caps (AMZN)Teradyne, Grail, Kratos Defense, FormFactor and Fabrinet have pulled back despite strong growth, setting up potential entry points in robotics, quantum and AI.October 26 at 1:15 PM | marketbeat.comAnthropic's IPO Filing Reveals a Massive Opportunity for AI Infrastructure GiantsAnthropic's IPO filing reveals $224.5 billion in non-cancelable compute deals with Amazon and Alphabet, highlighting NVIDIA and Broadcom as key beneficiaries of AI infrastructure spending.October 26 at 12:40 PM | marketbeat.comBuy the Dip: 4 Stocks the Market Marked Down Too Far Ahead of Big Catalysts (AMZN)MercadoLibre, Novo Nordisk, Tyler Technologies and Summit Therapeutics trade below recent highs, yet each has earnings or catalysts that could shift sentiment.October 26 at 8:35 AM | marketbeat.comAmazon's $350 Price Target Faces a Big Earnings TestMorgan Stanley named Amazon its Top Pick with a $350 target, citing AWS growth, but shares have slipped ahead of the Oct. 29 earnings report amid AI spending worries.October 26 at 8:10 AM | marketbeat.comSee More Headlines AMZN Stock Analysis - Frequently Asked Questions How have AMZN shares performed this year? Amazon.com's stock was trading at $230.82 at the beginning of 2026. Since then, AMZN stock has increased by 7.9% and is now trading at $249.09. How were Amazon.com's earnings last quarter? Amazon.com, Inc. (NASDAQ:AMZN) announced its quarterly earnings results on Thursday, July, 30th. The e-commerce giant reported $5.75 EPS for the quarter, topping analysts' consensus estimates of $1.82 by $3.93. The business's revenue was up 19.6% compared to the same quarter last year. Read the conference call transcript. When did Amazon.com's stock split? Shares of Amazon.com split on Monday, June 6th 2022.The 20-1 split was announced on Wednesday, March 9th 2022. The newly issued shares were issued to shareholders after the closing bell on Friday, June 3rd 2022. An investor that had 100 shares of stock prior to the split would have 2,000 shares after the split. Does Amazon.com have any subsidiaries? The following companies are subsidiaries of Amazon.com: GlowRoad, Veeqo, Umbra3D, Prione, MGM Studios, Perpule, Selz, and more. Who are Amazon.com's major shareholders? Amazon.com's top institutional shareholders include Robeco Institutional Asset Management B.V. (0.08%), Ninety One UK Ltd (0.04%), PineStone Asset Management Inc. (0.03%) and AMF Tjanstepension AB (0.02%). Insiders that own company stock include Jeffrey P Bezos, Jeffrey P Bezos, Andrew R Jassy, Douglas J Herrington, Adam Selipsky, Shelley Reynolds, Brian T Olsavsky, Jonathan Rubinstein, David Zapolsky, Daniel P Huttenlocher, Matthew S Garman and Keith Brian Alexander. View institutional ownership trends. How do I buy shares of Amazon.com? Shares of AMZN stock can be purchased through any online brokerage account. Popular online brokerages with access to the U.S. stock market include Charles Schwab, E*TRADE, Fidelity, and Vanguard Brokerage Services. What other stocks do shareholders of Amazon.com own? Based on aggregate information from My MarketBeat watchlists, some other companies that Amazon.com investors own include NVIDIA (NVDA), Tesla (TSLA), Advanced Micro Devices (AMD), Alibaba Group (BABA), Micron Technology (MU), Netflix (NFLX) and Alphabet (GOOG). Company Calendar Last Earnings7/30/2026Today10/26/2026Next Earnings (Estimated)10/29/2026Fiscal Year End12/31/2026Get Stock Alerts Health Indicator TradeSmith's Health IndicatorA long-term volatility-based measure designed for securities held 12 months or longer.Green: Strong and healthy uptrend with normal pullbacks.Yellow: Significant pullback but still within expected volatility.Red: Dropped beyond expected volatility; considered unhealthy. Green Zone (2m+) 1-Year History Oct 25 Jan 26 Apr 26 Jul 26 Oct 26 AMZN's financial health is in the Green zone, according to TradeSmith. AMZN has been in this zone for over 2 months. Industry, Sector and Symbol Stock ExchangeNASDAQ SectorConsumer Discretionary Industry Broadline Retail Sub-IndustryBroadline Retail Current SymbolNASDAQ:AMZN CIK1018724 Webwww.amazon.com Phone(206) 266-1000Fax302-636-5454Employees1,576,000Year Founded1994Price Target and Rating Average Price Target for Amazon.com$325.12 High Price Target$400.00 Low Price Target$218.00 Potential Upside/Downside+30.5%Consensus RatingModerate Buy Rating Score (0-4)2.95 Research Coverage60 Analysts Profitability EPS (Trailing Twelve Months)$12.43 Trailing P/E Ratio20.04 Forward P/E Ratio32.99 P/E Growth2.04Net Income$77.67 billion Net Margins17.44% Pretax Margin22.62% Return on Equity18.00% Return on Assets8.97% Debt Debt-to-Equity Ratio0.23 Current Ratio1.03 Quick Ratio0.87 Sales & Book Value Annual Sales$716.92 billion Price / Sales3.75 Cash Flow$13.42 per share Price / Cash Flow18.56 Book Value$38.29 per share Price / Book6.51Miscellaneous Outstanding Shares10,786,310,000Free Float9,826,331,000Market Cap$2.69 trillion OptionableOptionable Beta1.45 Social Links 7 Blue-Chip Stocks to Add To Your Forever PortfolioA strong long-term portfolio starts with companies that can survive recessions, inflation, changing consumer habits, and shifting market leadership. 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