AUR vs. EA, BIDU, WIT, MDB, HUBS, PINS, ZM, PTC, TTD, and IOT
Should you be buying Aurora Innovation stock or one of its competitors? The main competitors of Aurora Innovation include Electronic Arts (EA), Baidu (BIDU), Wipro (WIT), MongoDB (MDB), HubSpot (HUBS), Pinterest (PINS), Zoom Communications (ZM), PTC (PTC), Trade Desk (TTD), and Samsara (IOT). These companies are all part of the "computer software" industry.
Aurora Innovation vs. Its Competitors
Aurora Innovation (NASDAQ:AUR) and Electronic Arts (NASDAQ:EA) are both large-cap computer software companies, but which is the better business? We will compare the two companies based on the strength of their profitability, risk, institutional ownership, media sentiment, earnings, valuation, dividends and analyst recommendations.
44.7% of Aurora Innovation shares are held by institutional investors. Comparatively, 90.2% of Electronic Arts shares are held by institutional investors. 11.9% of Aurora Innovation shares are held by company insiders. Comparatively, 0.2% of Electronic Arts shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.
Electronic Arts has a net margin of 13.94% compared to Aurora Innovation's net margin of 0.00%. Electronic Arts' return on equity of 18.43% beat Aurora Innovation's return on equity.
Electronic Arts has higher revenue and earnings than Aurora Innovation. Aurora Innovation is trading at a lower price-to-earnings ratio than Electronic Arts, indicating that it is currently the more affordable of the two stocks.
In the previous week, Electronic Arts had 30 more articles in the media than Aurora Innovation. MarketBeat recorded 38 mentions for Electronic Arts and 8 mentions for Aurora Innovation. Electronic Arts' average media sentiment score of 1.33 beat Aurora Innovation's score of 1.13 indicating that Electronic Arts is being referred to more favorably in the news media.
Aurora Innovation currently has a consensus price target of $10.75, suggesting a potential upside of 89.59%. Electronic Arts has a consensus price target of $167.12, suggesting a potential downside of 3.05%. Given Aurora Innovation's stronger consensus rating and higher probable upside, equities research analysts plainly believe Aurora Innovation is more favorable than Electronic Arts.
Aurora Innovation has a beta of 2.48, suggesting that its share price is 148% more volatile than the S&P 500. Comparatively, Electronic Arts has a beta of 0.75, suggesting that its share price is 25% less volatile than the S&P 500.
Summary
Electronic Arts beats Aurora Innovation on 12 of the 17 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding AUR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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Aurora Innovation Competitors List
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This page (NASDAQ:AUR) was last updated on 9/12/2025 by MarketBeat.com Staff