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Aurora Innovation (AUR) Competitors

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$5.88 -0.07 (-1.18%)
Closing price 06/11/2025 04:00 PM Eastern
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$5.82 -0.06 (-1.11%)
As of 08:09 AM Eastern
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AUR vs. EA, TTD, HUBS, BIDU, WIT, SRAD, GDDY, IOT, CHKP, and ZM

Should you be buying Aurora Innovation stock or one of its competitors? The main competitors of Aurora Innovation include Electronic Arts (EA), Trade Desk (TTD), HubSpot (HUBS), Baidu (BIDU), Wipro (WIT), Sportradar Group (SRAD), GoDaddy (GDDY), Samsara (IOT), Check Point Software Technologies (CHKP), and Zoom Video Communications (ZM). These companies are all part of the "computer software" industry.

Aurora Innovation vs. Its Competitors

Aurora Innovation (NASDAQ:AUR) and Electronic Arts (NASDAQ:EA) are both large-cap business services companies, but which is the better stock? We will compare the two businesses based on the strength of their earnings, community ranking, analyst recommendations, media sentiment, dividends, valuation, risk, profitability and institutional ownership.

Electronic Arts has a net margin of 14.28% compared to Aurora Innovation's net margin of 0.00%. Electronic Arts' return on equity of 17.80% beat Aurora Innovation's return on equity.

Company Net Margins Return on Equity Return on Assets
Aurora InnovationN/A -40.06% -35.59%
Electronic Arts 14.28%17.80%10.04%

Electronic Arts has higher revenue and earnings than Aurora Innovation. Aurora Innovation is trading at a lower price-to-earnings ratio than Electronic Arts, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Aurora Innovation$68M152.96-$748M-$0.48-12.25
Electronic Arts$7.46B4.96$1.27B$4.2434.83

Aurora Innovation has a beta of 2.59, suggesting that its share price is 159% more volatile than the S&P 500. Comparatively, Electronic Arts has a beta of 0.71, suggesting that its share price is 29% less volatile than the S&P 500.

Electronic Arts received 1559 more outperform votes than Aurora Innovation when rated by MarketBeat users. Likewise, 73.90% of users gave Electronic Arts an outperform vote while only 42.86% of users gave Aurora Innovation an outperform vote.

CompanyUnderperformOutperform
Aurora InnovationOutperform Votes
15
42.86%
Underperform Votes
20
57.14%
Electronic ArtsOutperform Votes
1574
73.90%
Underperform Votes
556
26.10%

Aurora Innovation currently has a consensus price target of $10.75, suggesting a potential upside of 82.82%. Electronic Arts has a consensus price target of $161.88, suggesting a potential upside of 9.61%. Given Aurora Innovation's stronger consensus rating and higher possible upside, equities analysts plainly believe Aurora Innovation is more favorable than Electronic Arts.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Aurora Innovation
0 Sell rating(s)
4 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.56
Electronic Arts
0 Sell rating(s)
15 Hold rating(s)
10 Buy rating(s)
1 Strong Buy rating(s)
2.46

In the previous week, Electronic Arts had 9 more articles in the media than Aurora Innovation. MarketBeat recorded 21 mentions for Electronic Arts and 12 mentions for Aurora Innovation. Aurora Innovation's average media sentiment score of 1.18 beat Electronic Arts' score of 1.11 indicating that Aurora Innovation is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Aurora Innovation
7 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Electronic Arts
16 Very Positive mention(s)
1 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

44.7% of Aurora Innovation shares are held by institutional investors. Comparatively, 90.2% of Electronic Arts shares are held by institutional investors. 11.9% of Aurora Innovation shares are held by company insiders. Comparatively, 0.2% of Electronic Arts shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Summary

Electronic Arts beats Aurora Innovation on 13 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding AUR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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AUR vs. The Competition

MetricAurora InnovationComputer integrated systems design IndustryBusiness SectorNASDAQ Exchange
Market Cap$10.40B$3.57B$14.33B$8.63B
Dividend YieldN/A2.20%2.60%4.18%
P/E Ratio-12.5162.0434.3520.06
Price / Sales152.9637.37312.32157.10
Price / CashN/A34.8530.9334.64
Price / Book5.445.335.464.70
Net Income-$748M$35.85M$195.72M$247.88M
7 Day Performance4.07%0.29%2.66%2.63%
1 Month Performance-25.85%2.58%3.69%6.36%
1 Year Performance132.41%5.59%24.28%14.05%

Aurora Innovation Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
AUR
Aurora Innovation
2.2162 of 5 stars
$5.88
-1.2%
$10.75
+82.8%
+145.0%$10.40B$68M-12.511,700Positive News
Insider Trade
Analyst Revision
EA
Electronic Arts
4.2003 of 5 stars
$146.83
-1.8%
$161.88
+10.2%
+8.0%$36.80B$7.46B37.3412,900Positive News
TTD
Trade Desk
4.3709 of 5 stars
$71.70
+0.3%
$97.15
+35.5%
-21.5%$35.26B$2.57B91.992,770
HUBS
HubSpot
4.9074 of 5 stars
$609.81
+0.1%
$767.61
+25.9%
-2.6%$32.19B$2.72B6,782.257,430Trending News
Analyst Forecast
Analyst Revision
BIDU
Baidu
4.56 of 5 stars
$88.89
+3.6%
$107.82
+21.3%
-6.8%$30.71B$134.06B9.6945,500Positive News
WIT
Wipro
2.0891 of 5 stars
$2.93
+1.2%
N/A-46.1%$30.60B$890.88B20.17240,000Positive News
SRAD
Sportradar Group
2.6866 of 5 stars
$23.96
-0.6%
$27.00
+12.7%
+125.5%$26.65B$1.15B119.752,960
GDDY
GoDaddy
4.7271 of 5 stars
$180.24
-1.5%
$214.86
+19.2%
+26.2%$25.67B$4.66B27.936,910Analyst Revision
IOT
Samsara
1.6947 of 5 stars
$44.84
-0.6%
$50.00
+11.5%
+42.8%$25.53B$1.25B-95.401,620Trending News
Earnings Report
Insider Trade
Options Volume
CHKP
Check Point Software Technologies
4.0754 of 5 stars
$227.29
-2.6%
$232.04
+2.1%
+41.9%$24.99B$2.60B30.425,800Positive News
Analyst Revision
ZM
Zoom Video Communications
4.2914 of 5 stars
$80.53
+0.2%
$87.00
+8.0%
+24.4%$24.38B$4.70B26.868,480Trending News
Insider Trade
Analyst Revision

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This page (NASDAQ:AUR) was last updated on 6/12/2025 by MarketBeat.com Staff
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