AUR vs. EA, BIDU, WIT, MDB, HUBS, PINS, ZM, PTC, TTD, and IOT
Should you be buying Aurora Innovation stock or one of its competitors? The main competitors of Aurora Innovation include Electronic Arts (EA), Baidu (BIDU), Wipro (WIT), MongoDB (MDB), HubSpot (HUBS), Pinterest (PINS), Zoom Communications (ZM), PTC (PTC), Trade Desk (TTD), and Samsara (IOT). These companies are all part of the "computer software" industry.
Aurora Innovation vs. Its Competitors
Aurora Innovation (NASDAQ:AUR) and Electronic Arts (NASDAQ:EA) are both large-cap computer software companies, but which is the better investment? We will contrast the two companies based on the strength of their media sentiment, dividends, institutional ownership, earnings, valuation, profitability, analyst recommendations and risk.
Electronic Arts has higher revenue and earnings than Aurora Innovation. Aurora Innovation is trading at a lower price-to-earnings ratio than Electronic Arts, indicating that it is currently the more affordable of the two stocks.
Electronic Arts has a net margin of 13.94% compared to Aurora Innovation's net margin of 0.00%. Electronic Arts' return on equity of 18.43% beat Aurora Innovation's return on equity.
Aurora Innovation presently has a consensus target price of $10.75, indicating a potential upside of 82.67%. Electronic Arts has a consensus target price of $167.12, indicating a potential downside of 2.55%. Given Aurora Innovation's stronger consensus rating and higher probable upside, research analysts clearly believe Aurora Innovation is more favorable than Electronic Arts.
Aurora Innovation has a beta of 2.48, meaning that its share price is 148% more volatile than the S&P 500. Comparatively, Electronic Arts has a beta of 0.75, meaning that its share price is 25% less volatile than the S&P 500.
44.7% of Aurora Innovation shares are held by institutional investors. Comparatively, 90.2% of Electronic Arts shares are held by institutional investors. 11.9% of Aurora Innovation shares are held by insiders. Comparatively, 0.2% of Electronic Arts shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.
In the previous week, Electronic Arts had 25 more articles in the media than Aurora Innovation. MarketBeat recorded 35 mentions for Electronic Arts and 10 mentions for Aurora Innovation. Electronic Arts' average media sentiment score of 1.29 beat Aurora Innovation's score of 1.17 indicating that Electronic Arts is being referred to more favorably in the news media.
Summary
Electronic Arts beats Aurora Innovation on 12 of the 17 factors compared between the two stocks.
Get Aurora Innovation News Delivered to You Automatically
Sign up to receive the latest news and ratings for AUR and its competitors with MarketBeat's FREE daily newsletter.
New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding AUR and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart
Aurora Innovation Competitors List
Related Companies and Tools
This page (NASDAQ:AUR) was last updated on 9/15/2025 by MarketBeat.com Staff