Krispy Kreme (DNUT) Competitors $4.42 +0.11 (+2.55%) Closing price 04:00 PM EasternExtended Trading$4.37 -0.05 (-1.13%) As of 07:59 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock DNUT vs. MCD, CSAN, CWH, VSCO, SVV, RVLV, GO, GRDN, ARHS, and SPHShould you be buying Krispy Kreme stock or one of its competitors? The main competitors of Krispy Kreme include McDonald's (MCD), Cosan (CSAN), Camping World (CWH), Victoria's Secret & Co. (VSCO), Savers Value Village (SVV), Revolve Group (RVLV), Grocery Outlet (GO), Guardian Pharmacy Services (GRDN), Arhaus (ARHS), and Suburban Propane Partners (SPH). Krispy Kreme vs. Its Competitors McDonald's Cosan Camping World Victoria's Secret & Co. Savers Value Village Revolve Group Grocery Outlet Guardian Pharmacy Services Arhaus Suburban Propane Partners Krispy Kreme (NASDAQ:DNUT) and McDonald's (NYSE:MCD) are related companies, but which is the superior investment? We will compare the two companies based on the strength of their dividends, media sentiment, risk, profitability, institutional ownership, analyst recommendations, earnings and valuation. Which has higher earnings and valuation, DNUT or MCD? McDonald's has higher revenue and earnings than Krispy Kreme. Krispy Kreme is trading at a lower price-to-earnings ratio than McDonald's, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioKrispy Kreme$1.67B0.45$3.10M-$0.13-34.00McDonald's$25.92B8.23$8.22B$11.3326.32 Is DNUT or MCD more profitable? McDonald's has a net margin of 31.75% compared to Krispy Kreme's net margin of -1.36%. Krispy Kreme's return on equity of -2.13% beat McDonald's' return on equity.Company Net Margins Return on Equity Return on Assets Krispy Kreme-1.36% -2.13% -0.81% McDonald's 31.75%-195.27%15.21% Is DNUT or MCD a better dividend stock? Krispy Kreme pays an annual dividend of $0.14 per share and has a dividend yield of 3.2%. McDonald's pays an annual dividend of $7.08 per share and has a dividend yield of 2.4%. Krispy Kreme pays out -107.7% of its earnings in the form of a dividend. McDonald's pays out 62.5% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. McDonald's has raised its dividend for 49 consecutive years. Krispy Kreme is clearly the better dividend stock, given its higher yield and lower payout ratio. Do analysts recommend DNUT or MCD? Krispy Kreme currently has a consensus target price of $7.58, suggesting a potential upside of 71.38%. McDonald's has a consensus target price of $322.00, suggesting a potential upside of 7.96%. Given Krispy Kreme's higher possible upside, equities research analysts clearly believe Krispy Kreme is more favorable than McDonald's.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Krispy Kreme 0 Sell rating(s) 6 Hold rating(s) 3 Buy rating(s) 0 Strong Buy rating(s) 2.33McDonald's 2 Sell rating(s) 13 Hold rating(s) 14 Buy rating(s) 0 Strong Buy rating(s) 2.41 Do institutionals & insiders have more ownership in DNUT or MCD? 81.7% of Krispy Kreme shares are held by institutional investors. Comparatively, 70.3% of McDonald's shares are held by institutional investors. 3.0% of Krispy Kreme shares are held by company insiders. Comparatively, 0.3% of McDonald's shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term. Which has more volatility & risk, DNUT or MCD? Krispy Kreme has a beta of 1.29, indicating that its stock price is 29% more volatile than the S&P 500. Comparatively, McDonald's has a beta of 0.53, indicating that its stock price is 47% less volatile than the S&P 500. Does the media prefer DNUT or MCD? In the previous week, McDonald's had 38 more articles in the media than Krispy Kreme. MarketBeat recorded 72 mentions for McDonald's and 34 mentions for Krispy Kreme. McDonald's' average media sentiment score of 0.84 beat Krispy Kreme's score of 0.36 indicating that McDonald's is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Krispy Kreme 13 Very Positive mention(s) 4 Positive mention(s) 12 Neutral mention(s) 1 Negative mention(s) 1 Very Negative mention(s) Neutral McDonald's 50 Very Positive mention(s) 6 Positive mention(s) 8 Neutral mention(s) 5 Negative mention(s) 1 Very Negative mention(s) Positive SummaryMcDonald's beats Krispy Kreme on 12 of the 19 factors compared between the two stocks. Get Krispy Kreme News Delivered to You Automatically Sign up to receive the latest news and ratings for DNUT and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding DNUT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart DNUT vs. The Competition Export to ExcelMetricKrispy KremeCONS PD IndustryStaples SectorNASDAQ ExchangeMarket Cap$735.53M$33.37B$16.30B$9.51BDividend Yield3.25%2.54%3.14%4.01%P/E Ratio-34.0032.5520.1020.05Price / Sales0.451.8646.2199.42Price / Cash6.1516.8715.0258.56Price / Book0.658.596.135.87Net Income$3.10M$1.19B$691.82M$258.55M7 Day Performance41.21%3.90%1.15%2.23%1 Month Performance71.98%7.85%4.43%12.76%1 Year Performance-59.23%-1.35%1.21%19.36% Krispy Kreme Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)DNUTKrispy Kreme4.3152 of 5 stars$4.42+2.6%$7.58+71.4%-59.2%$735.53M$1.67B-34.0021,000Trending NewsMCDMcDonald's4.583 of 5 stars$295.62-0.5%$319.72+8.2%+16.3%$211.38B$25.92B26.09150,000Trending NewsDividend AnnouncementInsider TradeCSANCosan4.9089 of 5 stars$4.17-1.4%$19.00+355.6%-55.3%$1.97B$8.15B0.0012,090CWHCamping World3.9143 of 5 stars$17.48+1.0%$22.44+28.4%-11.2%$1.77B$6.10B0.0013,060Upcoming EarningsVSCOVictoria's Secret & Co.2.9669 of 5 stars$19.90+4.5%$24.64+23.8%+16.1%$1.59B$6.23B9.9531,000Positive NewsSVVSavers Value Village2.0123 of 5 stars$10.02-1.2%$12.29+22.7%+7.2%$1.55B$1.54B66.7722,700News CoverageRVLVRevolve Group3.3389 of 5 stars$21.25-0.7%$26.27+23.6%+23.8%$1.51B$1.13B30.791,632News CoveragePositive NewsAnalyst ForecastGap UpGOGrocery Outlet1.7555 of 5 stars$13.76-0.1%$15.62+13.5%-25.8%$1.35B$4.37B18.362,307Analyst RevisionGRDNGuardian Pharmacy Services1.863 of 5 stars$20.86+2.8%$25.67+23.1%N/A$1.28B$1.23B0.003,400News CoverageARHSArhaus3.3195 of 5 stars$8.55+0.9%$10.50+22.8%-40.3%$1.19B$1.27B21.172,550Positive NewsSPHSuburban Propane Partners1.4261 of 5 stars$18.26-0.8%$17.00-6.9%-0.1%$1.19B$1.42B12.683,098News CoverageDividend Announcement Related Companies and Tools Related Companies McDonald's Alternatives Cosan Alternatives Camping World Alternatives Victoria's Secret & Co. Alternatives Savers Value Village Alternatives Revolve Group Alternatives Grocery Outlet Alternatives Guardian Pharmacy Services Alternatives Arhaus Alternatives Suburban Propane Partners Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:DNUT) was last updated on 7/25/2025 by MarketBeat.com Staff From Our PartnersINVESTOR ALERT: Tiny “$3 AI Wonder Stock” on the Verge of Blasting OffRight now, we’re witnessing a monumental shift in the world.Traders Agency | SponsoredMarket Panic: Trump Just Dropped a Bomb on Your Stockstock Market Panic: Trump Just Dropped a Bomb on Your Stocks The market is in freefall—and Trump's new tarif...American Alternative | SponsoredGoogle did what!?!?A new technology has sparked a modern-day gold rush in Silicon Valley. OpenAI’s Sam Altman invested $375M. 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