Free Trial

Krispy Kreme (DNUT) Competitors

Krispy Kreme logo
$3.50 +0.10 (+2.94%)
Closing price 08/14/2025 04:00 PM Eastern
Extended Trading
$3.50 0.00 (-0.03%)
As of 04:00 AM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

DNUT vs. MCD, CSAN, GO, SVV, VSCO, ARHS, CWH, RVLV, GRDN, and TDUP

Should you be buying Krispy Kreme stock or one of its competitors? The main competitors of Krispy Kreme include McDonald's (MCD), Cosan (CSAN), Grocery Outlet (GO), Savers Value Village (SVV), Victoria's Secret & Co. (VSCO), Arhaus (ARHS), Camping World (CWH), Revolve Group (RVLV), Guardian Pharmacy Services (GRDN), and ThredUp (TDUP).

Krispy Kreme vs. Its Competitors

Krispy Kreme (NASDAQ:DNUT) and McDonald's (NYSE:MCD) are related companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, valuation, media sentiment, institutional ownership, risk, profitability, analyst recommendations and dividends.

McDonald's has a net margin of 32.21% compared to Krispy Kreme's net margin of -29.33%. Krispy Kreme's return on equity of -5.55% beat McDonald's' return on equity.

Company Net Margins Return on Equity Return on Assets
Krispy Kreme-29.33% -5.55% -1.98%
McDonald's 32.21%-225.52%15.07%

81.7% of Krispy Kreme shares are held by institutional investors. Comparatively, 70.3% of McDonald's shares are held by institutional investors. 3.0% of Krispy Kreme shares are held by insiders. Comparatively, 0.3% of McDonald's shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

McDonald's has higher revenue and earnings than Krispy Kreme. Krispy Kreme is trading at a lower price-to-earnings ratio than McDonald's, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Krispy Kreme$1.67B0.36$3.10M-$2.65-1.32
McDonald's$25.92B8.50$8.22B$11.6726.45

Krispy Kreme has a beta of 1.32, suggesting that its stock price is 32% more volatile than the S&P 500. Comparatively, McDonald's has a beta of 0.52, suggesting that its stock price is 48% less volatile than the S&P 500.

Krispy Kreme pays an annual dividend of $0.14 per share and has a dividend yield of 4.0%. McDonald's pays an annual dividend of $7.08 per share and has a dividend yield of 2.3%. Krispy Kreme pays out -5.3% of its earnings in the form of a dividend. McDonald's pays out 60.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. McDonald's has increased its dividend for 49 consecutive years. Krispy Kreme is clearly the better dividend stock, given its higher yield and lower payout ratio.

Krispy Kreme currently has a consensus price target of $7.58, indicating a potential upside of 116.43%. McDonald's has a consensus price target of $326.87, indicating a potential upside of 5.91%. Given Krispy Kreme's higher possible upside, analysts clearly believe Krispy Kreme is more favorable than McDonald's.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Krispy Kreme
0 Sell rating(s)
6 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.33
McDonald's
2 Sell rating(s)
13 Hold rating(s)
13 Buy rating(s)
0 Strong Buy rating(s)
2.39

In the previous week, McDonald's had 94 more articles in the media than Krispy Kreme. MarketBeat recorded 117 mentions for McDonald's and 23 mentions for Krispy Kreme. McDonald's' average media sentiment score of 0.97 beat Krispy Kreme's score of 0.25 indicating that McDonald's is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Krispy Kreme
2 Very Positive mention(s)
3 Positive mention(s)
16 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
McDonald's
72 Very Positive mention(s)
16 Positive mention(s)
17 Neutral mention(s)
7 Negative mention(s)
4 Very Negative mention(s)
Positive

Summary

McDonald's beats Krispy Kreme on 12 of the 19 factors compared between the two stocks.

Get Krispy Kreme News Delivered to You Automatically

Sign up to receive the latest news and ratings for DNUT and its competitors with MarketBeat's FREE daily newsletter.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding DNUT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip Chart

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Skip Chart

DNUT vs. The Competition

MetricKrispy KremeCONS PD IndustryStaples SectorNASDAQ Exchange
Market Cap$582.08M$32.36B$16.16B$9.84B
Dividend Yield4.12%2.59%3.07%4.07%
P/E Ratio-1.3238.6119.0925.74
Price / Sales0.362.0346.77115.79
Price / Cash4.8516.6914.9559.48
Price / Book0.836.935.796.15
Net Income$3.10M$1.23B$684.52M$265.06M
7 Day Performance13.64%10.76%2.67%2.60%
1 Month Performance13.64%11.83%0.67%2.83%
1 Year Performance-67.98%27.82%4.93%25.58%

Krispy Kreme Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
DNUT
Krispy Kreme
3.6076 of 5 stars
$3.50
+2.9%
$7.58
+116.4%
-66.1%$582.08M$1.67B-1.3221,000Trending News
Gap Down
MCD
McDonald's
4.636 of 5 stars
$304.39
-0.3%
$326.87
+7.4%
+13.8%$217.97B$25.92B26.08150,000Trending News
CSAN
Cosan
4.6401 of 5 stars
$4.13
-3.2%
$19.00
+360.6%
-59.3%$1.99B$8.15B0.0012,090News Coverage
Short Interest ↑
Gap Down
GO
Grocery Outlet
1.0794 of 5 stars
$18.22
-1.7%
$16.08
-11.8%
-6.1%$1.82B$4.37B24.082,307
SVV
Savers Value Village
1.6667 of 5 stars
$11.04
-1.0%
$12.67
+14.8%
+30.8%$1.73B$1.54B48.4822,700Positive News
High Trading Volume
VSCO
Victoria's Secret & Co.
3.7965 of 5 stars
$21.33
+1.0%
$25.00
+17.2%
+1.2%$1.69B$6.23B8.1531,000Gap Down
ARHS
Arhaus
2.9615 of 5 stars
$11.16
-0.5%
$10.50
-5.9%
+3.6%$1.58B$1.27B22.902,550
CWH
Camping World
3.3533 of 5 stars
$15.37
+4.2%
$21.44
+39.5%
-11.7%$1.51B$6.10B0.0013,060Analyst Forecast
RVLV
Revolve Group
4.0138 of 5 stars
$19.06
-3.0%
$27.40
+43.8%
-1.4%$1.40B$1.13B31.681,632Gap Down
GRDN
Guardian Pharmacy Services
0.7368 of 5 stars
$19.84
-0.7%
$25.67
+29.4%
N/A$1.26B$1.23B0.003,400
TDUP
ThredUp
2.4894 of 5 stars
$9.84
-1.6%
$13.00
+32.1%
+1,417.0%$1.18B$260.03M0.001,630

Related Companies and Tools


This page (NASDAQ:DNUT) was last updated on 8/15/2025 by MarketBeat.com Staff
From Our Partners