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First Financial Bankshares (FFIN) Competitors

First Financial Bankshares logo
$33.16 0.00 (0.00%)
Closing price 09/11/2026 04:00 PM Eastern
Extended Trading
$33.34 +0.18 (+0.55%)
As of 05:33 AM Eastern
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FFIN vs. CATY, FRME, HWC, SFNC, and UBSI

Should you buy First Financial Bankshares stock or one of its competitors? First Financial Bankshares's main competitors and comparable companies include Cathay General Bancorp (CATY), First Merchants (FRME), Hancock Whitney (HWC), Simmons First National (SFNC), and United Bankshares (UBSI). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "regional banks" industry.

How does First Financial Bankshares compare to Cathay General Bancorp?

First Financial Bankshares (NASDAQ:FFIN) and Cathay General Bancorp (NASDAQ:CATY) are both mid-cap finance companies, but which is the superior investment? We will contrast the two companies based on the strength of their earnings, profitability, dividends, institutional ownership, valuation, analyst recommendations, risk and media sentiment.

First Financial Bankshares pays an annual dividend of $0.88 per share and has a dividend yield of 2.7%. Cathay General Bancorp pays an annual dividend of $1.52 per share and has a dividend yield of 2.5%. First Financial Bankshares pays out 47.1% of its earnings in the form of a dividend. Cathay General Bancorp pays out 29.7% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Financial Bankshares has increased its dividend for 15 consecutive years. First Financial Bankshares is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Cathay General Bancorp has higher revenue and earnings than First Financial Bankshares. Cathay General Bancorp is trading at a lower price-to-earnings ratio than First Financial Bankshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Financial Bankshares$833.20M5.70$253.58M$1.8717.73
Cathay General Bancorp$1.38B2.99$315.12M$5.1212.11

First Financial Bankshares has a net margin of 31.03% compared to Cathay General Bancorp's net margin of 24.66%. First Financial Bankshares' return on equity of 14.00% beat Cathay General Bancorp's return on equity.

Company Net Margins Return on Equity Return on Assets
First Financial Bankshares31.03% 14.00% 1.76%
Cathay General Bancorp 24.66%11.71%1.43%

First Financial Bankshares has a beta of 0.81, suggesting that its share price is 19% less volatile than the broader market. Comparatively, Cathay General Bancorp has a beta of 0.85, suggesting that its share price is 15% less volatile than the broader market.

In the previous week, First Financial Bankshares had 6 more articles in the media than Cathay General Bancorp. MarketBeat recorded 9 mentions for First Financial Bankshares and 3 mentions for Cathay General Bancorp. Cathay General Bancorp's average media sentiment score of 1.62 beat First Financial Bankshares' score of 0.81 indicating that Cathay General Bancorp is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Financial Bankshares
2 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Cathay General Bancorp
2 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

69.8% of First Financial Bankshares shares are owned by institutional investors. Comparatively, 75.0% of Cathay General Bancorp shares are owned by institutional investors. 3.8% of First Financial Bankshares shares are owned by company insiders. Comparatively, 4.5% of Cathay General Bancorp shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

First Financial Bankshares presently has a consensus target price of $35.80, suggesting a potential upside of 7.96%. Cathay General Bancorp has a consensus target price of $62.25, suggesting a potential upside of 0.39%. Given First Financial Bankshares' stronger consensus rating and higher possible upside, research analysts plainly believe First Financial Bankshares is more favorable than Cathay General Bancorp.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Financial Bankshares
0 Sell rating(s)
4 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
2.50
Cathay General Bancorp
1 Sell rating(s)
4 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00

Summary

First Financial Bankshares beats Cathay General Bancorp on 11 of the 19 factors compared between the two stocks.

How does First Financial Bankshares compare to First Merchants?

First Financial Bankshares (NASDAQ:FFIN) and First Merchants (NASDAQ:FRME) are both mid-cap finance companies, but which is the better stock? We will contrast the two companies based on the strength of their dividends, risk, earnings, analyst recommendations, valuation, media sentiment, institutional ownership and profitability.

First Financial Bankshares has a net margin of 31.03% compared to First Merchants' net margin of 17.05%. First Financial Bankshares' return on equity of 14.00% beat First Merchants' return on equity.

Company Net Margins Return on Equity Return on Assets
First Financial Bankshares31.03% 14.00% 1.76%
First Merchants 17.05%8.86%1.12%

In the previous week, First Financial Bankshares had 7 more articles in the media than First Merchants. MarketBeat recorded 9 mentions for First Financial Bankshares and 2 mentions for First Merchants. First Merchants' average media sentiment score of 1.82 beat First Financial Bankshares' score of 0.81 indicating that First Merchants is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Financial Bankshares
2 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
First Merchants
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Very Positive

First Financial Bankshares pays an annual dividend of $0.88 per share and has a dividend yield of 2.7%. First Merchants pays an annual dividend of $1.48 per share and has a dividend yield of 3.6%. First Financial Bankshares pays out 47.1% of its earnings in the form of a dividend. First Merchants pays out 47.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Financial Bankshares has raised its dividend for 15 consecutive years and First Merchants has raised its dividend for 13 consecutive years.

First Financial Bankshares presently has a consensus price target of $35.80, suggesting a potential upside of 7.96%. First Merchants has a consensus price target of $49.00, suggesting a potential upside of 19.19%. Given First Merchants' higher probable upside, analysts clearly believe First Merchants is more favorable than First Financial Bankshares.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Financial Bankshares
0 Sell rating(s)
4 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
2.50
First Merchants
0 Sell rating(s)
3 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.50

First Financial Bankshares has higher earnings, but lower revenue than First Merchants. First Merchants is trading at a lower price-to-earnings ratio than First Financial Bankshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Financial Bankshares$833.20M5.70$253.58M$1.8717.73
First Merchants$1.05B2.45$226M$3.1213.18

69.8% of First Financial Bankshares shares are owned by institutional investors. Comparatively, 73.9% of First Merchants shares are owned by institutional investors. 3.8% of First Financial Bankshares shares are owned by company insiders. Comparatively, 1.8% of First Merchants shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

First Financial Bankshares has a beta of 0.81, indicating that its share price is 19% less volatile than the broader market. Comparatively, First Merchants has a beta of 0.84, indicating that its share price is 16% less volatile than the broader market.

Summary

First Financial Bankshares beats First Merchants on 11 of the 19 factors compared between the two stocks.

How does First Financial Bankshares compare to Hancock Whitney?

Hancock Whitney (NASDAQ:HWC) and First Financial Bankshares (NASDAQ:FFIN) are both mid-cap finance companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, earnings, analyst recommendations, valuation, dividends, risk, profitability and media sentiment.

Hancock Whitney has a beta of 0.94, meaning that its share price is 6% less volatile than the broader market. Comparatively, First Financial Bankshares has a beta of 0.81, meaning that its share price is 19% less volatile than the broader market.

Hancock Whitney pays an annual dividend of $2.00 per share and has a dividend yield of 2.7%. First Financial Bankshares pays an annual dividend of $0.88 per share and has a dividend yield of 2.7%. Hancock Whitney pays out 39.2% of its earnings in the form of a dividend. First Financial Bankshares pays out 47.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Hancock Whitney has raised its dividend for 3 consecutive years and First Financial Bankshares has raised its dividend for 15 consecutive years. Hancock Whitney is clearly the better dividend stock, given its higher yield and lower payout ratio.

First Financial Bankshares has a net margin of 31.03% compared to Hancock Whitney's net margin of 21.81%. First Financial Bankshares' return on equity of 14.00% beat Hancock Whitney's return on equity.

Company Net Margins Return on Equity Return on Assets
Hancock Whitney21.81% 11.36% 1.41%
First Financial Bankshares 31.03%14.00%1.76%

In the previous week, First Financial Bankshares had 3 more articles in the media than Hancock Whitney. MarketBeat recorded 9 mentions for First Financial Bankshares and 6 mentions for Hancock Whitney. Hancock Whitney's average media sentiment score of 1.31 beat First Financial Bankshares' score of 0.81 indicating that Hancock Whitney is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Hancock Whitney
4 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
First Financial Bankshares
2 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Hancock Whitney has higher revenue and earnings than First Financial Bankshares. Hancock Whitney is trading at a lower price-to-earnings ratio than First Financial Bankshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Hancock Whitney$2.02B2.99$486.07M$5.1014.75
First Financial Bankshares$833.20M5.70$253.58M$1.8717.73

81.2% of Hancock Whitney shares are owned by institutional investors. Comparatively, 69.8% of First Financial Bankshares shares are owned by institutional investors. 0.9% of Hancock Whitney shares are owned by insiders. Comparatively, 3.8% of First Financial Bankshares shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Hancock Whitney presently has a consensus price target of $83.78, indicating a potential upside of 11.33%. First Financial Bankshares has a consensus price target of $35.80, indicating a potential upside of 7.96%. Given Hancock Whitney's stronger consensus rating and higher probable upside, equities analysts clearly believe Hancock Whitney is more favorable than First Financial Bankshares.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Hancock Whitney
0 Sell rating(s)
3 Hold rating(s)
7 Buy rating(s)
1 Strong Buy rating(s)
2.82
First Financial Bankshares
0 Sell rating(s)
4 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
2.50

Summary

Hancock Whitney beats First Financial Bankshares on 11 of the 19 factors compared between the two stocks.

How does First Financial Bankshares compare to Simmons First National?

Simmons First National (NASDAQ:SFNC) and First Financial Bankshares (NASDAQ:FFIN) are both mid-cap finance companies, but which is the better business? We will contrast the two companies based on the strength of their institutional ownership, earnings, analyst recommendations, risk, profitability, dividends, media sentiment and valuation.

Simmons First National pays an annual dividend of $0.86 per share and has a dividend yield of 3.7%. First Financial Bankshares pays an annual dividend of $0.88 per share and has a dividend yield of 2.7%. Simmons First National pays out -34.0% of its earnings in the form of a dividend. First Financial Bankshares pays out 47.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Simmons First National has increased its dividend for 14 consecutive years and First Financial Bankshares has increased its dividend for 15 consecutive years. Simmons First National is clearly the better dividend stock, given its higher yield and lower payout ratio.

First Financial Bankshares has a net margin of 31.03% compared to Simmons First National's net margin of -24.64%. First Financial Bankshares' return on equity of 14.00% beat Simmons First National's return on equity.

Company Net Margins Return on Equity Return on Assets
Simmons First National-24.64% 8.32% 1.16%
First Financial Bankshares 31.03%14.00%1.76%

In the previous week, First Financial Bankshares had 3 more articles in the media than Simmons First National. MarketBeat recorded 9 mentions for First Financial Bankshares and 6 mentions for Simmons First National. First Financial Bankshares' average media sentiment score of 0.81 beat Simmons First National's score of -0.07 indicating that First Financial Bankshares is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Simmons First National
1 Very Positive mention(s)
1 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
First Financial Bankshares
2 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Simmons First National has a beta of 0.89, meaning that its share price is 11% less volatile than the broader market. Comparatively, First Financial Bankshares has a beta of 0.81, meaning that its share price is 19% less volatile than the broader market.

27.6% of Simmons First National shares are owned by institutional investors. Comparatively, 69.8% of First Financial Bankshares shares are owned by institutional investors. 0.8% of Simmons First National shares are owned by insiders. Comparatively, 3.8% of First Financial Bankshares shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company will outperform the market over the long term.

First Financial Bankshares has lower revenue, but higher earnings than Simmons First National. Simmons First National is trading at a lower price-to-earnings ratio than First Financial Bankshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Simmons First National$1.43B2.35-$397.55M-$2.53N/A
First Financial Bankshares$833.20M5.70$253.58M$1.8717.73

Simmons First National presently has a consensus price target of $25.50, indicating a potential upside of 9.96%. First Financial Bankshares has a consensus price target of $35.80, indicating a potential upside of 7.96%. Given Simmons First National's stronger consensus rating and higher possible upside, research analysts plainly believe Simmons First National is more favorable than First Financial Bankshares.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Simmons First National
1 Sell rating(s)
3 Hold rating(s)
4 Buy rating(s)
1 Strong Buy rating(s)
2.56
First Financial Bankshares
0 Sell rating(s)
4 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
2.50

Summary

First Financial Bankshares beats Simmons First National on 12 of the 19 factors compared between the two stocks.

How does First Financial Bankshares compare to United Bankshares?

First Financial Bankshares (NASDAQ:FFIN) and United Bankshares (NASDAQ:UBSI) are both mid-cap finance companies, but which is the better stock? We will contrast the two businesses based on the strength of their risk, earnings, media sentiment, valuation, institutional ownership, dividends, analyst recommendations and profitability.

First Financial Bankshares presently has a consensus target price of $35.80, indicating a potential upside of 7.96%. United Bankshares has a consensus target price of $47.80, indicating a potential upside of 1.23%. Given First Financial Bankshares' stronger consensus rating and higher probable upside, equities analysts clearly believe First Financial Bankshares is more favorable than United Bankshares.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
First Financial Bankshares
0 Sell rating(s)
4 Hold rating(s)
1 Buy rating(s)
1 Strong Buy rating(s)
2.50
United Bankshares
0 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.43

First Financial Bankshares has a beta of 0.81, indicating that its stock price is 19% less volatile than the broader market. Comparatively, United Bankshares has a beta of 0.7, indicating that its stock price is 30% less volatile than the broader market.

United Bankshares has higher revenue and earnings than First Financial Bankshares. United Bankshares is trading at a lower price-to-earnings ratio than First Financial Bankshares, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
First Financial Bankshares$833.20M5.70$253.58M$1.8717.73
United Bankshares$1.82B3.53$464.60M$3.6712.87

69.8% of First Financial Bankshares shares are owned by institutional investors. Comparatively, 70.8% of United Bankshares shares are owned by institutional investors. 3.8% of First Financial Bankshares shares are owned by company insiders. Comparatively, 3.2% of United Bankshares shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

In the previous week, First Financial Bankshares had 4 more articles in the media than United Bankshares. MarketBeat recorded 9 mentions for First Financial Bankshares and 5 mentions for United Bankshares. United Bankshares' average media sentiment score of 1.06 beat First Financial Bankshares' score of 0.81 indicating that United Bankshares is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
First Financial Bankshares
2 Very Positive mention(s)
2 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
United Bankshares
2 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

First Financial Bankshares pays an annual dividend of $0.88 per share and has a dividend yield of 2.7%. United Bankshares pays an annual dividend of $1.52 per share and has a dividend yield of 3.2%. First Financial Bankshares pays out 47.1% of its earnings in the form of a dividend. United Bankshares pays out 41.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. First Financial Bankshares has increased its dividend for 15 consecutive years and United Bankshares has increased its dividend for 26 consecutive years. United Bankshares is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

First Financial Bankshares has a net margin of 31.03% compared to United Bankshares' net margin of 27.97%. First Financial Bankshares' return on equity of 14.00% beat United Bankshares' return on equity.

Company Net Margins Return on Equity Return on Assets
First Financial Bankshares31.03% 14.00% 1.76%
United Bankshares 27.97%9.39%1.53%

Summary

First Financial Bankshares beats United Bankshares on 11 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding FFIN and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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FFIN vs. The Competition

MetricFirst Financial BanksharesBanks IndustryFinance SectorNASDAQ Exchange
Market Cap$4.75B$24.01B$14.02B$12.84B
Dividend Yield2.65%3.16%5.95%11.71%
P/E Ratio17.7327.1925.6725.35
Price / Sales5.709.42510.5090.72
Price / Cash15.5616.1230.3034.96
Price / Book2.481.382.746.21
Net Income$253.58M$2.58B$1.32B$358.54M
7 Day Performance-0.84%-0.52%-1.19%-2.39%
1 Month Performance-6.01%-0.34%-0.29%-3.39%
1 Year Performance-7.94%23.57%8.28%8.81%

First Financial Bankshares Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
FFIN
First Financial Bankshares
3.7023 of 5 stars
$33.16
flat
$35.80
+8.0%
-7.9%$4.75B$833.20M17.731,600
CATY
Cathay General Bancorp
2.9564 of 5 stars
$62.69
flat
$62.25
-0.7%
+26.2%$4.18B$1.38B12.241,268
FRME
First Merchants
4.7468 of 5 stars
$42.06
flat
$49.00
+16.5%
+2.7%$2.64B$1.05B13.482,086
HWC
Hancock Whitney
4.1848 of 5 stars
$75.84
flat
$83.78
+10.5%
+19.0%$6.08B$2.02B14.873,627
SFNC
Simmons First National
3.8948 of 5 stars
$23.69
flat
$25.21
+6.4%
+13.2%$3.42B$1.43BN/A2,917

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This page (NASDAQ:FFIN) was last updated on 9/14/2026 by MarketBeat.com Staff.
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