NASDAQ:GOOG - Alphabet Price Target & Analyst Ratings Sign in or create an account to add this stock to your watchlist. Get Started $1,098.26 +8.36 (+0.77 %) (As of 01/22/2019 01:04 AM ET)Previous Close$1,089.90Today's Range$1,090.90 - $1,108.3552-Week Range$970.11 - $1,273.89Volume1.96 million shsAverage Volume1.48 million shsMarket Capitalization$764.25 billionP/E Ratio24.71Dividend YieldN/ABeta1.07 ProfileDiscussionAnalyst RatingsChartEarningsFinancialsInsider TradesInstitutional OwnershipHeadlinesOptions ChainSEC FilingsSocial Media Share on FacebookShare on TwitterShare on LinkedInShare on RedditShare on StocktwitsPrint this articleShare by Email Analyst Ratings Alphabet (NASDAQ:GOOG) Price Target and Consensus Rating (How are Consensus Ratings Calculated?) MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0-1.5 = Sell, 1.5-2.5 = Hold, 2.5-3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.27 Wall Street analysts have issued ratings and price targets for Alphabet in the last 12 months. Their average twelve-month price target is $1,306.8182, suggesting that the stock has a possible upside of 18.99%. The high price target for GOOG is $1,500.00 and the low price target for GOOG is $1,040.00. There are currently 1 hold rating and 26 buy ratings for the stock, resulting in a consensus rating of "Buy."Today30 Days Ago90 Days Ago180 Days AgoConsensus Rating: BuyBuyBuyBuyConsensus Rating Score: 2.962.932.932.88Ratings Breakdown: 0 Sell Rating(s)1 Hold Rating(s)26 Buy Rating(s)0 Strong Buy Rating(s)0 Sell Rating(s)2 Hold Rating(s)26 Buy Rating(s)0 Strong Buy Rating(s)0 Sell Rating(s)2 Hold Rating(s)26 Buy Rating(s)0 Strong Buy Rating(s)0 Sell Rating(s)4 Hold Rating(s)30 Buy Rating(s)0 Strong Buy Rating(s)Consensus Price Target: $1,306.8182$1,302.0833$1,334.0909$1,200.4545Price Target Upside: 18.99% upside28.99% upside21.15% upside3.82% downsideAlphabet (NASDAQ:GOOG) Consensus Price Target History Alphabet (NASDAQ:GOOG) Analyst Ratings History Show: Only the Most Recent Rating From Each Brokerage All Ratings For This Stock DateBrokerageActionRatingPrice TargetImpact on Share PriceDetails1/14/2019UBS GroupReiterated RatingBuyLow1/7/2019NomuraReiterated RatingBuyLow1/3/2019Canaccord GenuityUpgradeHold ➝ BuyMedium1/2/2019Royal Bank of CanadaReiterated RatingBuyLow11/19/2018JMP SecuritiesReiterated RatingBuyHigh11/19/2018Jefferies Financial GroupReiterated RatingBuyHigh10/29/2018JPMorgan Chase & Co.Reiterated RatingBuyHigh10/26/2018MacquarieReiterated RatingBuyLow10/26/2018Raymond JamesReiterated RatingOutperform ➝ Outperform$1,405.00 ➝ $1,300.00Medium10/26/2018Piper Jaffray CompaniesLower Price TargetOverweight$1,250.00Low10/26/2018Stifel NicolausReiterated RatingBuyHigh10/26/2018Atlantic SecuritiesReiterated RatingBuyHigh10/26/2018Wells Fargo & CoReiterated RatingBuyHigh10/26/2018Credit Suisse GroupReiterated RatingBuyHigh10/26/2018BarclaysReiterated RatingBuyHigh10/25/2018MorningstarReiterated RatingBuyLow10/23/2018Deutsche BankReiterated RatingBuy ➝ Buy$1,350.00 ➝ $1,375.00Medium10/22/2018Goldman Sachs GroupReiterated RatingBuyLow10/18/2018DZ BankReiterated RatingBuyLow10/17/2018WedbushInitiated CoverageOutperformHigh10/2/2018Morgan StanleyReiterated RatingBuyLow9/3/2018Robert W. BairdReiterated RatingBuyMedium8/17/2018OppenheimerReiterated RatingBuyLow7/24/2018Susquehanna BancsharesBoost Price TargetPositive$1,250.00 ➝ $1,500.00Medium7/24/2018CowenReiterated RatingOutperform ➝ Outperform$1,350.00 ➝ $1,420.00Medium7/6/2018Societe GeneraleReiterated RatingBuyMedium4/2/2018Pivotal ResearchLower Price TargetHold ➝ Hold$1,110.00 ➝ $1,040.00High1/12/2018SunTrust BanksBoost Price TargetBuy$1,250.00Low10/27/2017Cantor FitzgeraldReiterated RatingBuyN/A9/26/2017Bank of AmericaReiterated RatingBuy$1,100.00High8/26/2017Monness Crespi & HardtReiterated RatingBuyLow8/10/2017MKM PartnersReiterated RatingBuy$1,170.00 ➝ $1,210.00Medium7/27/2017B. RileyReiterated RatingBuy$1,032.00 ➝ $1,050.00Low7/27/2017KeyCorpReiterated RatingOverweight$1,100.00Low7/27/2017BMO Capital MarketsReiterated RatingMarket Perform$970.00Low7/27/2017CitigroupReiterated RatingBuy$1,180.00Low7/25/2017Needham & Company LLCReiterated RatingBuy$1,050.00 ➝ $1,100.00Low6/9/2017Moffett NathansonReiterated RatingBuyMedium6/2/2017InstinetReiterated RatingBuyLow5/22/2017AegisReiterated RatingBuyLow4/28/2017Independent ResearchReiterated RatingNeutralMedium4/23/2017Pacific CrestReiterated RatingOverweight$1,040.00High3/30/2017Loop CapitalInitiated CoverageHold ➝ Hold$800.00Low3/23/2017MizuhoReiterated RatingBuy$1,024.00High3/11/2017Hilliard LyonsReiterated RatingNeutral$865.00N/A1/31/2017ArgusReiterated RatingBuy$950.00N/A1/30/2017Evercore ISIReiterated RatingBuy$1,001.00N/A(Data available from 1/22/2017 forward) This page was last updated on 1/22/2019 by MarketBeat.com StaffFeatured Article: What are trading strategies for the 52-week high/low?