Alphabet (NASDAQ:GOOG) Price Target and Consensus Rating
MarketBeat calculates consensus analyst ratings for stocks using the most recent rating from each Wall Street analyst that has rated a stock within the last twelve months. Each analyst's rating is normalized to a standardized rating score of 1 (sell), 2 (hold), 3 (buy) or 4 (strong buy). Analyst consensus ratings scores are calculated using the mean average of the number of normalized sell, hold, buy and strong buy ratings from Wall Street analysts. Each stock's consensus analyst rating is derived from its calculated consensus ratings score (0-1.5 = Sell, 1.5-2.5 = Hold, 2.5-3.5 = Buy, >3.5 = Strong Buy). MarketBeat's consensus price targets are a mean average of the most recent available price targets set by each analyst that has set a price target for the stock in the last twelve months. MarketBeat's consensus ratings and consensus price targets may differ from those calculated by other firms due to differences in methodology and available data.
22 Wall Street analysts have issued ratings and price targets for Alphabet in the last 12 months. Their average twelve-month price target is $1,474.07, suggesting that the stock has a possible upside of 9.71%. The high price target for GOOG is $1,700.00 and the low price target for GOOG is $1,287.00. There are currently 1 hold rating and 21 buy ratings for the stock, resulting in a consensus rating of "Buy."
| Today | 30 Days Ago | 90 Days Ago | 180 Days Ago |
| Consensus Rating: | Buy | Buy | Buy | Buy |
| Consensus Rating Score: | 2.95 | 2.91 | 2.92 | 2.85 |
| Ratings Breakdown: | 0 Sell Rating(s)
1 Hold Rating(s)
21 Buy Rating(s)
0 Strong Buy Rating(s) | 0 Sell Rating(s)
2 Hold Rating(s)
21 Buy Rating(s)
0 Strong Buy Rating(s) | 0 Sell Rating(s)
2 Hold Rating(s)
24 Buy Rating(s)
0 Strong Buy Rating(s) | 1 Sell Rating(s)
2 Hold Rating(s)
24 Buy Rating(s)
0 Strong Buy Rating(s) |
| Consensus Price Target: | $1,474.07 | $1,463.71 | $1,379.77 | $1,357.91 |
| Price Target Upside: | 9.71% upside | 14.91% upside | 18.51% upside | 19.73% upside |
Alphabet (NASDAQ:GOOG) Consensus Price Target History
Average Share Price and Price Target by Month
The chart below shows how a company's share price and consensus price target have changed over time. The dark blue line represents the company's actual price. The lighter blue line represents the stock's consensus price target. The even lighter blue range in the background of the two lines represents the low price target and the high price target for each stock.
Alphabet (NASDAQ:GOOG) Analyst Ratings History
Show:
| Date | Brokerage | Action | Rating | Price Target | Impact on Share Price | Details |
|---|
| 12/5/2019 | Stifel Nicolaus | Upgrade | Hold ➝ Buy | | Low | |
| 12/3/2019 | Piper Jaffray Companies | Initiated Coverage | Overweight | $1,500.00 | Low | |
| 11/4/2019 | UBS Group | Reiterated Rating | Buy | | Low | |
| 11/4/2019 | Royal Bank of Canada | Reiterated Rating | Buy | | Medium | |
| 10/29/2019 | William Blair | Reiterated Rating | Outperform | | Low | |
| 10/29/2019 | Raymond James | Boost Price Target | Outperform | $1,360.00 ➝ $1,475.00 | Low | |
| 10/29/2019 | Mizuho | Boost Price Target | Buy | $1,400.00 ➝ $1,450.00 | Low | |
| 10/29/2019 | Barclays | Reiterated Rating | Buy | | Low | |
| 10/29/2019 | Oppenheimer | Boost Price Target | Outperform | $1,370.00 ➝ $1,530.00 | Medium | |
| 10/29/2019 | Jefferies Financial Group | Reiterated Rating | Buy | | Low | |
| 10/29/2019 | Deutsche Bank | Lower Price Target | Buy | $1,600.00 ➝ $1,550.00 | Low | |
| 10/28/2019 | Goldman Sachs Group | Reiterated Rating | Buy | | Low | |
| 10/25/2019 | JPMorgan Chase & Co. | Reiterated Rating | Buy | | Low | |
| 10/23/2019 | Credit Suisse Group | Boost Price Target | Outperform | $1,500.00 ➝ $1,700.00 | Low | |
| 10/23/2019 | Guggenheim | Boost Price Target | Buy | $1,425.00 ➝ $1,525.00 | Medium | |
| 7/26/2019 | Bank of America | Reiterated Rating | Buy ➝ Buy | $1,350.00 ➝ $1,450.00 | Low | |
| 7/26/2019 | Wedbush | Boost Price Target | Outperform | $1,350.00 ➝ $1,500.00 | High | |
| 7/26/2019 | Benchmark | Reiterated Rating | Buy ➝ Buy | $1,315.00 ➝ $1,360.00 | High | |
| 7/26/2019 | Cowen | Boost Price Target | Outperform | $1,400.00 ➝ $1,500.00 | High | |
| 5/29/2019 | Pivotal Research | Initiated Coverage | Hold ➝ Hold | | Medium | |
| 1/7/2019 | Nomura | Reiterated Rating | Buy | | Low | |
| 1/3/2019 | Canaccord Genuity | Upgrade | Hold ➝ Buy | | Medium | |
| 11/19/2018 | JMP Securities | Reiterated Rating | Buy | | High | |
| 10/26/2018 | Macquarie | Reiterated Rating | Buy | | Low | |
| 10/26/2018 | Atlantic Securities | Reiterated Rating | Buy | | High | |
| 10/26/2018 | Wells Fargo & Co | Reiterated Rating | Buy | | High | |
| 10/25/2018 | Morningstar | Reiterated Rating | Buy | | Low | |
| 10/18/2018 | DZ Bank | Reiterated Rating | Buy | | Low | |
| 10/2/2018 | Morgan Stanley | Reiterated Rating | Buy | | Low | |
| 9/3/2018 | Robert W. Baird | Reiterated Rating | Buy | | Medium | |
| 7/24/2018 | Susquehanna Bancshares | Boost Price Target | Positive | $1,250.00 ➝ $1,500.00 | Medium | |
| 7/6/2018 | Societe Generale | Reiterated Rating | Buy | | Medium | |
| 1/12/2018 | SunTrust Banks | Boost Price Target | Buy | $1,250.00 | Low | |
(Data available from 12/9/2017 forward)
