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JAKKS Pacific (JAKK) Competitors

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$27.74 -0.04 (-0.15%)
As of 10:11 AM Eastern
This is a fair market value price provided by Massive. Learn more.

JAKK vs. RICK, SWIM, RGR, SWBI, and MCFT

Should you buy JAKKS Pacific stock or one of its competitors? JAKKS Pacific's main competitors and comparable companies include RCI Hospitality (RICK), Latham Group (SWIM), Sturm, Ruger & Company, Inc. (RGR), Smith & Wesson Brands (SWBI), and Mastercraft Boat (MCFT). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "consumer discretionary" sector.

How does JAKKS Pacific compare to RCI Hospitality?

RCI Hospitality (NASDAQ:RICK) and JAKKS Pacific (NASDAQ:JAKK) are both small-cap consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their media sentiment, valuation, profitability, dividends, analyst recommendations, earnings, institutional ownership and risk.

RCI Hospitality pays an annual dividend of $0.32 per share and has a dividend yield of 1.2%. JAKKS Pacific pays an annual dividend of $1.00 per share and has a dividend yield of 3.6%. RCI Hospitality pays out -78.0% of its earnings in the form of a dividend. JAKKS Pacific pays out 71.9% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. RCI Hospitality has increased its dividend for 4 consecutive years.

53.8% of RCI Hospitality shares are held by institutional investors. Comparatively, 44.4% of JAKKS Pacific shares are held by institutional investors. 11.4% of RCI Hospitality shares are held by company insiders. Comparatively, 4.2% of JAKKS Pacific shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth.

RCI Hospitality has higher earnings, but lower revenue than JAKKS Pacific. RCI Hospitality is trading at a lower price-to-earnings ratio than JAKKS Pacific, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
RCI Hospitality$279.43M0.71$10.81M-$0.41N/A
JAKKS Pacific$570.67M0.56$9.87M$1.3919.99

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
RCI Hospitality
1 Sell rating(s)
0 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.00
JAKKS Pacific
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.50

In the previous week, JAKKS Pacific had 6 more articles in the media than RCI Hospitality. MarketBeat recorded 7 mentions for JAKKS Pacific and 1 mentions for RCI Hospitality. RCI Hospitality's average media sentiment score of 0.59 beat JAKKS Pacific's score of -0.11 indicating that RCI Hospitality is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
RCI Hospitality
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
JAKKS Pacific
1 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

JAKKS Pacific has a net margin of 2.77% compared to RCI Hospitality's net margin of -1.48%. JAKKS Pacific's return on equity of 4.33% beat RCI Hospitality's return on equity.

Company Net Margins Return on Equity Return on Assets
RCI Hospitality-1.48% -1.74% -0.72%
JAKKS Pacific 2.77%4.33%2.42%

RCI Hospitality has a beta of 0.84, indicating that its stock price is 16% less volatile than the broader market. Comparatively, JAKKS Pacific has a beta of 1.32, indicating that its stock price is 32% more volatile than the broader market.

Summary

JAKKS Pacific beats RCI Hospitality on 10 of the 17 factors compared between the two stocks.

How does JAKKS Pacific compare to Latham Group?

JAKKS Pacific (NASDAQ:JAKK) and Latham Group (NASDAQ:SWIM) are both small-cap consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their valuation, media sentiment, profitability, analyst recommendations, institutional ownership, earnings, dividends and risk.

In the previous week, JAKKS Pacific had 7 more articles in the media than Latham Group. MarketBeat recorded 7 mentions for JAKKS Pacific and 0 mentions for Latham Group. Latham Group's average media sentiment score of 0.00 beat JAKKS Pacific's score of -0.11 indicating that Latham Group is being referred to more favorably in the news media.

Company Overall Sentiment
JAKKS Pacific Neutral
Latham Group Neutral

JAKKS Pacific has a net margin of 2.77% compared to Latham Group's net margin of 0.92%. JAKKS Pacific's return on equity of 4.33% beat Latham Group's return on equity.

Company Net Margins Return on Equity Return on Assets
JAKKS Pacific2.77% 4.33% 2.42%
Latham Group 0.92%1.31%0.63%

Latham Group has lower revenue, but higher earnings than JAKKS Pacific. JAKKS Pacific is trading at a lower price-to-earnings ratio than Latham Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
JAKKS Pacific$570.67M0.56$9.87M$1.3919.99
Latham Group$545.91M1.38$11.12M$0.05127.80

JAKKS Pacific has a beta of 1.32, indicating that its share price is 32% more volatile than the broader market. Comparatively, Latham Group has a beta of 1.66, indicating that its share price is 66% more volatile than the broader market.

Latham Group has a consensus target price of $7.83, suggesting a potential upside of 22.59%. Given Latham Group's stronger consensus rating and higher probable upside, analysts plainly believe Latham Group is more favorable than JAKKS Pacific.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
JAKKS Pacific
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.50
Latham Group
2 Sell rating(s)
3 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.00

44.4% of JAKKS Pacific shares are held by institutional investors. Comparatively, 84.0% of Latham Group shares are held by institutional investors. 4.2% of JAKKS Pacific shares are held by insiders. Comparatively, 3.3% of Latham Group shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Summary

Latham Group beats JAKKS Pacific on 9 of the 16 factors compared between the two stocks.

How does JAKKS Pacific compare to Sturm, Ruger & Company, Inc.?

JAKKS Pacific (NASDAQ:JAKK) and Sturm, Ruger & Company, Inc. (NYSE:RGR) are both small-cap consumer discretionary companies, but which is the superior stock? We will compare the two companies based on the strength of their profitability, media sentiment, risk, valuation, dividends, analyst recommendations, earnings and institutional ownership.

In the previous week, JAKKS Pacific had 6 more articles in the media than Sturm, Ruger & Company, Inc.. MarketBeat recorded 7 mentions for JAKKS Pacific and 1 mentions for Sturm, Ruger & Company, Inc.. Sturm, Ruger & Company, Inc.'s average media sentiment score of 0.90 beat JAKKS Pacific's score of -0.11 indicating that Sturm, Ruger & Company, Inc. is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
JAKKS Pacific
1 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Sturm, Ruger & Company, Inc.
1 Very Positive mention(s)
0 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

JAKKS Pacific has a beta of 1.32, meaning that its share price is 32% more volatile than the broader market. Comparatively, Sturm, Ruger & Company, Inc. has a beta of 0.15, meaning that its share price is 85% less volatile than the broader market.

JAKKS Pacific has a net margin of 2.77% compared to Sturm, Ruger & Company, Inc.'s net margin of 2.11%. Sturm, Ruger & Company, Inc.'s return on equity of 6.58% beat JAKKS Pacific's return on equity.

Company Net Margins Return on Equity Return on Assets
JAKKS Pacific2.77% 4.33% 2.42%
Sturm, Ruger & Company, Inc. 2.11%6.58%5.35%

JAKKS Pacific pays an annual dividend of $1.00 per share and has a dividend yield of 3.6%. Sturm, Ruger & Company, Inc. pays an annual dividend of $0.84 per share and has a dividend yield of 1.9%. JAKKS Pacific pays out 71.9% of its earnings in the form of a dividend. Sturm, Ruger & Company, Inc. pays out 112.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. JAKKS Pacific is clearly the better dividend stock, given its higher yield and lower payout ratio.

Sturm, Ruger & Company, Inc. has a consensus target price of $46.00, indicating a potential upside of 3.55%. Given Sturm, Ruger & Company, Inc.'s stronger consensus rating and higher probable upside, analysts plainly believe Sturm, Ruger & Company, Inc. is more favorable than JAKKS Pacific.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
JAKKS Pacific
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.50
Sturm, Ruger & Company, Inc.
1 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00

44.4% of JAKKS Pacific shares are held by institutional investors. Comparatively, 64.0% of Sturm, Ruger & Company, Inc. shares are held by institutional investors. 4.2% of JAKKS Pacific shares are held by insiders. Comparatively, 4.6% of Sturm, Ruger & Company, Inc. shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

JAKKS Pacific has higher revenue and earnings than Sturm, Ruger & Company, Inc.. JAKKS Pacific is trading at a lower price-to-earnings ratio than Sturm, Ruger & Company, Inc., indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
JAKKS Pacific$570.67M0.56$9.87M$1.3919.99
Sturm, Ruger & Company, Inc.$546.06M1.30-$4.39M$0.7559.23

Summary

Sturm, Ruger & Company, Inc. beats JAKKS Pacific on 10 of the 18 factors compared between the two stocks.

How does JAKKS Pacific compare to Smith & Wesson Brands?

Smith & Wesson Brands (NASDAQ:SWBI) and JAKKS Pacific (NASDAQ:JAKK) are both small-cap consumer discretionary companies, but which is the superior investment? We will contrast the two businesses based on the strength of their analyst recommendations, dividends, institutional ownership, profitability, media sentiment, risk, valuation and earnings.

59.3% of Smith & Wesson Brands shares are held by institutional investors. Comparatively, 44.4% of JAKKS Pacific shares are held by institutional investors. 2.3% of Smith & Wesson Brands shares are held by company insiders. Comparatively, 4.2% of JAKKS Pacific shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Smith & Wesson Brands currently has a consensus price target of $16.50, suggesting a potential upside of 12.24%. Given Smith & Wesson Brands' stronger consensus rating and higher probable upside, equities analysts clearly believe Smith & Wesson Brands is more favorable than JAKKS Pacific.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Smith & Wesson Brands
0 Sell rating(s)
2 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.33
JAKKS Pacific
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.50

In the previous week, JAKKS Pacific had 7 more articles in the media than Smith & Wesson Brands. MarketBeat recorded 7 mentions for JAKKS Pacific and 0 mentions for Smith & Wesson Brands. Smith & Wesson Brands' average media sentiment score of 0.00 beat JAKKS Pacific's score of -0.11 indicating that Smith & Wesson Brands is being referred to more favorably in the media.

Company Overall Sentiment
Smith & Wesson Brands Neutral
JAKKS Pacific Neutral

Smith & Wesson Brands has a beta of 0.8, meaning that its stock price is 20% less volatile than the broader market. Comparatively, JAKKS Pacific has a beta of 1.32, meaning that its stock price is 32% more volatile than the broader market.

Smith & Wesson Brands pays an annual dividend of $0.52 per share and has a dividend yield of 3.5%. JAKKS Pacific pays an annual dividend of $1.00 per share and has a dividend yield of 3.6%. Smith & Wesson Brands pays out 96.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. JAKKS Pacific pays out 71.9% of its earnings in the form of a dividend. Smith & Wesson Brands has increased its dividend for 4 consecutive years. JAKKS Pacific is clearly the better dividend stock, given its higher yield and lower payout ratio.

Smith & Wesson Brands has a net margin of 4.44% compared to JAKKS Pacific's net margin of 2.77%. Smith & Wesson Brands' return on equity of 6.60% beat JAKKS Pacific's return on equity.

Company Net Margins Return on Equity Return on Assets
Smith & Wesson Brands4.44% 6.60% 4.59%
JAKKS Pacific 2.77%4.33%2.42%

Smith & Wesson Brands has higher earnings, but lower revenue than JAKKS Pacific. JAKKS Pacific is trading at a lower price-to-earnings ratio than Smith & Wesson Brands, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Smith & Wesson Brands$551.36M1.20$18.48M$0.5427.22
JAKKS Pacific$570.67M0.56$9.87M$1.3919.99

Summary

Smith & Wesson Brands beats JAKKS Pacific on 12 of the 19 factors compared between the two stocks.

How does JAKKS Pacific compare to Mastercraft Boat?

JAKKS Pacific (NASDAQ:JAKK) and Mastercraft Boat (NASDAQ:MCFT) are both small-cap consumer discretionary companies, but which is the superior business? We will contrast the two businesses based on the strength of their analyst recommendations, profitability, risk, institutional ownership, valuation, dividends, media sentiment and earnings.

JAKKS Pacific has a net margin of 2.77% compared to Mastercraft Boat's net margin of -0.48%. Mastercraft Boat's return on equity of 11.08% beat JAKKS Pacific's return on equity.

Company Net Margins Return on Equity Return on Assets
JAKKS Pacific2.77% 4.33% 2.42%
Mastercraft Boat -0.48%11.08%8.08%

JAKKS Pacific has a beta of 1.32, meaning that its share price is 32% more volatile than the broader market. Comparatively, Mastercraft Boat has a beta of 1.11, meaning that its share price is 11% more volatile than the broader market.

44.4% of JAKKS Pacific shares are held by institutional investors. Comparatively, 97.6% of Mastercraft Boat shares are held by institutional investors. 4.2% of JAKKS Pacific shares are held by insiders. Comparatively, 2.5% of Mastercraft Boat shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.

Mastercraft Boat has a consensus price target of $24.25, suggesting a potential upside of 23.03%. Given Mastercraft Boat's stronger consensus rating and higher probable upside, analysts plainly believe Mastercraft Boat is more favorable than JAKKS Pacific.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
JAKKS Pacific
1 Sell rating(s)
1 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.50
Mastercraft Boat
2 Sell rating(s)
4 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
1.67

JAKKS Pacific has higher revenue and earnings than Mastercraft Boat. Mastercraft Boat is trading at a lower price-to-earnings ratio than JAKKS Pacific, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
JAKKS Pacific$570.67M0.56$9.87M$1.3919.99
Mastercraft Boat$348.90M1.38-$1.66M-$0.02N/A

In the previous week, JAKKS Pacific had 5 more articles in the media than Mastercraft Boat. MarketBeat recorded 7 mentions for JAKKS Pacific and 2 mentions for Mastercraft Boat. JAKKS Pacific's average media sentiment score of -0.11 beat Mastercraft Boat's score of -0.25 indicating that JAKKS Pacific is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
JAKKS Pacific
1 Very Positive mention(s)
0 Positive mention(s)
4 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral
Mastercraft Boat
0 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

JAKKS Pacific beats Mastercraft Boat on 9 of the 15 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding JAKK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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JAKK vs. The Competition

MetricJAKKS PacificLeisure Products IndustryConsumer Discretionary SectorNASDAQ Exchange
Market Cap$317.64M$3.02B$12.32B$13.45B
Dividend Yield3.68%2.59%73.14%17.38%
P/E Ratio19.98564.6344.2026.40
Price / Sales0.5634.4592.1587.11
Price / Cash17.0418.4718.1734.70
Price / Book1.263.413.976.43
Net Income$9.87M$80.91M$443.78M$381.07M
7 Day Performance9.51%-1.20%-0.34%0.04%
1 Month Performance12.85%-4.17%-4.69%-4.20%
1 Year Performance47.63%-5.57%-7.00%2.03%

JAKKS Pacific Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
JAKK
JAKKS Pacific
2.271 of 5 stars
$27.74
-0.1%
N/A+47.0%$317.64M$570.67M19.98652
RICK
RCI Hospitality
1.2152 of 5 stars
$27.48
-0.3%
N/A-16.5%$209.95M$279.43MN/A3,444
SWIM
Latham Group
2.2464 of 5 stars
$6.14
-1.1%
$7.83
+27.6%
-13.6%$722.37M$545.91M122.801,804
RGR
Sturm, Ruger & Company, Inc.
2.51 of 5 stars
$42.24
+0.5%
$46.00
+8.9%
-0.2%$675.04M$546.06M56.321,780
SWBI
Smith & Wesson Brands
1.8348 of 5 stars
$14.06
+0.2%
$16.50
+17.4%
+48.3%$630.45M$523.84M26.041,386

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This page (NASDAQ:JAKK) was last updated on 10/6/2026 by MarketBeat.com Staff.
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