JAKKS Pacific (JAKK) Competitors

RCI Hospitality (NASDAQ:RICK) and JAKKS Pacific (NASDAQ:JAKK) are both small-cap consumer discretionary companies, but which is the superior stock? We will compare the two companies based on the strength of their dividends, risk, institutional ownership, media sentiment, earnings, analyst recommendations, valuation and profitability.

Which has better valuation & earnings, RICK or JAKK?

JAKKS Pacific has higher revenue and earnings than RCI Hospitality. JAKKS Pacific is trading at a lower price-to-earnings ratio than RCI Hospitality, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
RCI Hospitality	$295.60M	1.19	$3.01M	$0.84	47.64
JAKKS Pacific	$691.04M	0.33	$33.92M	$4.07	4.96

Does the media favor RICK or JAKK?

In the previous week, JAKKS Pacific had 1 more articles in the media than RCI Hospitality. MarketBeat recorded 4 mentions for JAKKS Pacific and 3 mentions for RCI Hospitality. RCI Hospitality's average media sentiment score of 0.47 beat JAKKS Pacific's score of 0.46 indicating that RCI Hospitality is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
RCI Hospitality	0 Very Positive mention(s)	0 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
JAKKS Pacific	1 Very Positive mention(s)	0 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Do institutionals and insiders hold more shares of RICK or JAKK?

53.8% of RCI Hospitality shares are owned by institutional investors. Comparatively, 44.4% of JAKKS Pacific shares are owned by institutional investors. 9.0% of RCI Hospitality shares are owned by company insiders. Comparatively, 3.9% of JAKKS Pacific shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Do analysts recommend RICK or JAKK?

RCI Hospitality currently has a consensus price target of $98.00, indicating a potential upside of 144.88%. JAKKS Pacific has a consensus price target of $43.50, indicating a potential upside of 115.45%. Given RCI Hospitality's higher probable upside, research analysts plainly believe RCI Hospitality is more favorable than JAKKS Pacific.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
RCI Hospitality	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00
JAKKS Pacific	0 Sell rating(s)	0 Hold rating(s)	2 Buy rating(s)	1 Strong Buy rating(s)	3.33

Is RICK or JAKK a better dividend stock?

RCI Hospitality pays an annual dividend of $0.28 per share and has a dividend yield of 0.7%. JAKKS Pacific pays an annual dividend of $1.00 per share and has a dividend yield of 5.0%. RCI Hospitality pays out 33.3% of its earnings in the form of a dividend. JAKKS Pacific pays out 24.6% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. RCI Hospitality has raised its dividend for 4 consecutive years. JAKKS Pacific is clearly the better dividend stock, given its higher yield and lower payout ratio.

Which has more volatility and risk, RICK or JAKK?

RCI Hospitality has a beta of 1.33, suggesting that its share price is 33% more volatile than the S&P 500. Comparatively, JAKKS Pacific has a beta of 1.06, suggesting that its share price is 6% more volatile than the S&P 500.

Is RICK or JAKK more profitable?

JAKKS Pacific has a net margin of 6.45% compared to RCI Hospitality's net margin of 2.53%. JAKKS Pacific's return on equity of 19.30% beat RCI Hospitality's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
RCI Hospitality	2.53%	2.71%	1.23%
JAKKS Pacific	6.45%	19.30%	10.15%

Summary

JAKKS Pacific beats RCI Hospitality on 12 of the 20 factors compared between the two stocks.