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Hasbro (HAS) Competitors

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$76.68 +0.17 (+0.22%)
Closing price 04:00 PM Eastern
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$76.68 0.00 (0.00%)
As of 07:03 PM Eastern
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HAS vs. JAKK, MAT, STRA, MGM, RCL, BC, PII, RGR, JOUT, and MPX

Should you be buying Hasbro stock or one of its competitors? The main competitors of Hasbro include JAKKS Pacific (JAKK), Mattel (MAT), Strategic Education (STRA), MGM Resorts International (MGM), Royal Caribbean Cruises (RCL), Brunswick (BC), Polaris (PII), Sturm, Ruger & Company, Inc. (RGR), Johnson Outdoors (JOUT), and Marine Products (MPX).

Hasbro vs. Its Competitors

Hasbro (NASDAQ:HAS) and JAKKS Pacific (NASDAQ:JAKK) are both consumer discretionary companies, but which is the better stock? We will contrast the two companies based on the strength of their earnings, institutional ownership, media sentiment, profitability, analyst recommendations, risk, valuation and dividends.

Hasbro has a net margin of 9.99% compared to JAKKS Pacific's net margin of 6.45%. Hasbro's return on equity of 51.39% beat JAKKS Pacific's return on equity.

Company Net Margins Return on Equity Return on Assets
Hasbro9.99% 51.39% 9.44%
JAKKS Pacific 6.45%19.30%10.15%

Hasbro presently has a consensus price target of $81.67, indicating a potential upside of 6.50%. JAKKS Pacific has a consensus price target of $43.50, indicating a potential upside of 109.13%. Given JAKKS Pacific's stronger consensus rating and higher possible upside, analysts clearly believe JAKKS Pacific is more favorable than Hasbro.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Hasbro
0 Sell rating(s)
1 Hold rating(s)
8 Buy rating(s)
1 Strong Buy rating(s)
3.00
JAKKS Pacific
0 Sell rating(s)
0 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
3.33

91.8% of Hasbro shares are held by institutional investors. Comparatively, 44.4% of JAKKS Pacific shares are held by institutional investors. 0.9% of Hasbro shares are held by company insiders. Comparatively, 3.9% of JAKKS Pacific shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Hasbro has a beta of 0.59, indicating that its share price is 41% less volatile than the S&P 500. Comparatively, JAKKS Pacific has a beta of 1.06, indicating that its share price is 6% more volatile than the S&P 500.

Hasbro has higher revenue and earnings than JAKKS Pacific. JAKKS Pacific is trading at a lower price-to-earnings ratio than Hasbro, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Hasbro$4.14B2.60$385.60M$3.0325.31
JAKKS Pacific$691.04M0.34$33.92M$4.075.11

In the previous week, Hasbro had 25 more articles in the media than JAKKS Pacific. MarketBeat recorded 29 mentions for Hasbro and 4 mentions for JAKKS Pacific. Hasbro's average media sentiment score of 0.68 beat JAKKS Pacific's score of -0.26 indicating that Hasbro is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Hasbro
13 Very Positive mention(s)
2 Positive mention(s)
8 Neutral mention(s)
2 Negative mention(s)
2 Very Negative mention(s)
Positive
JAKKS Pacific
0 Very Positive mention(s)
1 Positive mention(s)
0 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Hasbro pays an annual dividend of $2.80 per share and has a dividend yield of 3.7%. JAKKS Pacific pays an annual dividend of $1.00 per share and has a dividend yield of 4.8%. Hasbro pays out 92.4% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. JAKKS Pacific pays out 24.6% of its earnings in the form of a dividend. JAKKS Pacific is clearly the better dividend stock, given its higher yield and lower payout ratio.

Summary

Hasbro beats JAKKS Pacific on 10 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding HAS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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HAS vs. The Competition

MetricHasbroTOYS/GAME/HOBBY IndustryDiscretionary SectorNASDAQ Exchange
Market Cap$10.72B$3.49B$8.28B$8.96B
Dividend Yield3.66%4.29%3.16%4.02%
P/E Ratio25.318.6721.0120.15
Price / Sales2.601.163.35127.85
Price / Cash13.779.1816.7257.97
Price / Book9.033.314.665.62
Net Income$385.60M$237.96M$212.85M$248.50M
7 Day Performance-1.97%0.91%36.82%5.54%
1 Month Performance13.48%1.33%45.06%7.52%
1 Year Performance35.62%-4.46%20.39%22.06%

Hasbro Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
HAS
Hasbro
4.4377 of 5 stars
$76.68
+0.2%
$81.67
+6.5%
+34.6%$10.72B$4.14B25.314,985Trending News
Analyst Revision
JAKK
JAKKS Pacific
4.5448 of 5 stars
$20.83
+1.6%
$43.50
+108.8%
+11.4%$232.25M$691.04M5.12580
MAT
Mattel
4.3461 of 5 stars
$19.73
-0.4%
$24.43
+23.8%
+23.8%$6.37B$5.40B12.6534,000Trending News
Analyst Revision
STRA
Strategic Education
4.7316 of 5 stars
$85.34
-0.6%
$107.67
+26.2%
-25.7%$2.06B$1.22B18.243,801Positive News
MGM
MGM Resorts International
4.9509 of 5 stars
$34.40
+0.1%
$48.29
+40.4%
-14.1%$9.36B$17.24B15.3663,000News Coverage
Analyst Forecast
RCL
Royal Caribbean Cruises
4.6298 of 5 stars
$311.77
+0.7%
$276.90
-11.2%
+105.5%$84.66B$16.48B25.89102,500Positive News
Analyst Forecast
BC
Brunswick
4.4085 of 5 stars
$55.36
-0.4%
$70.00
+26.4%
-16.5%$3.64B$5.24B45.7515,000News Coverage
PII
Polaris
3.8118 of 5 stars
$40.77
-0.4%
$45.27
+11.0%
-37.1%$2.29B$7.18B56.6315,000
RGR
Sturm, Ruger & Company, Inc.
2.5227 of 5 stars
$36.12
+1.1%
N/A-11.8%$598.15M$535.64M19.741,780Positive News
JOUT
Johnson Outdoors
3.3796 of 5 stars
$30.22
+3.3%
N/A-5.9%$312.17M$592.85M-6.781,200News Coverage
Positive News
MPX
Marine Products
1.237 of 5 stars
$8.57
-1.5%
$8.00
-6.7%
-4.7%$299.61M$236.55M20.40940

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This page (NASDAQ:HAS) was last updated on 7/9/2025 by MarketBeat.com Staff
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