Do analysts rate JOUT or SWIM?

Latham Group has a consensus target price of $7.83, indicating a potential upside of 11.43%. Given Latham Group's higher probable upside, analysts clearly believe Latham Group is more favorable than Johnson Outdoors. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Johnson Outdoors 0 Sell rating(s) 2 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00 Latham Group 3 Sell rating(s) 2 Hold rating(s) 2 Buy rating(s) 0 Strong Buy rating(s) 1.86

Does the media refer more to JOUT or SWIM?

In the previous week, Latham Group had 1 more articles in the media than Johnson Outdoors. MarketBeat recorded 6 mentions for Latham Group and 5 mentions for Johnson Outdoors. Johnson Outdoors' average media sentiment score of 0.67 beat Latham Group's score of 0.66 indicating that Johnson Outdoors is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Johnson Outdoors 3 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Latham Group 2 Very Positive mention(s) 0 Positive mention(s) 4 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive

Do analysts rate JOUT or SWBI?

Smith & Wesson Brands has a consensus price target of $16.50, indicating a potential upside of 17.02%. Given Smith & Wesson Brands' stronger consensus rating and higher possible upside, analysts plainly believe Smith & Wesson Brands is more favorable than Johnson Outdoors. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Johnson Outdoors 0 Sell rating(s) 2 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00 Smith & Wesson Brands 0 Sell rating(s) 2 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.33

Does the media refer more to JOUT or SWBI?

In the previous week, Johnson Outdoors had 4 more articles in the media than Smith & Wesson Brands. MarketBeat recorded 5 mentions for Johnson Outdoors and 1 mentions for Smith & Wesson Brands. Smith & Wesson Brands' average media sentiment score of 1.17 beat Johnson Outdoors' score of 0.67 indicating that Smith & Wesson Brands is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Johnson Outdoors 3 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Smith & Wesson Brands 1 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive

Do analysts prefer RGR or JOUT?

Sturm, Ruger & Company, Inc. currently has a consensus target price of $46.00, suggesting a potential upside of 17.77%. Given Sturm, Ruger & Company, Inc.'s higher possible upside, equities research analysts clearly believe Sturm, Ruger & Company, Inc. is more favorable than Johnson Outdoors. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Sturm, Ruger & Company, Inc. 1 Sell rating(s) 1 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.00 Johnson Outdoors 0 Sell rating(s) 2 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00

Do analysts prefer MBUU or JOUT?

Malibu Boats presently has a consensus price target of $31.60, suggesting a potential upside of 7.12%. Given Malibu Boats' higher probable upside, research analysts plainly believe Malibu Boats is more favorable than Johnson Outdoors. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Malibu Boats 1 Sell rating(s) 4 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.00 Johnson Outdoors 0 Sell rating(s) 2 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00

Does the media favor MBUU or JOUT?

In the previous week, Johnson Outdoors had 3 more articles in the media than Malibu Boats. MarketBeat recorded 5 mentions for Johnson Outdoors and 2 mentions for Malibu Boats. Johnson Outdoors' average media sentiment score of 0.67 beat Malibu Boats' score of 0.00 indicating that Johnson Outdoors is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Malibu Boats 0 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral Johnson Outdoors 3 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive

Do analysts rate MCFT or JOUT?

Mastercraft Boat currently has a consensus price target of $25.40, indicating a potential downside of 0.24%. Given Mastercraft Boat's stronger consensus rating and higher probable upside, analysts plainly believe Mastercraft Boat is more favorable than Johnson Outdoors. Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Mastercraft Boat 0 Sell rating(s) 6 Hold rating(s) 1 Buy rating(s) 0 Strong Buy rating(s) 2.14 Johnson Outdoors 0 Sell rating(s) 2 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00

Does the media favor MCFT or JOUT?

In the previous week, Johnson Outdoors had 1 more articles in the media than Mastercraft Boat. MarketBeat recorded 5 mentions for Johnson Outdoors and 4 mentions for Mastercraft Boat. Mastercraft Boat's average media sentiment score of 0.69 beat Johnson Outdoors' score of 0.67 indicating that Mastercraft Boat is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Mastercraft Boat 2 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Johnson Outdoors 3 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive

Johnson Outdoors (JOUT) Competitors

$47.43 +0.31 (+0.66%)

As of 08/21/2026 04:00 PM Eastern

Compare

JOUT vs. SWIM, SWBI, RGR, MBUU, and MCFT

Should you buy Johnson Outdoors stock or one of its competitors? Johnson Outdoors's main competitors and comparable companies include Latham Group (SWIM), Smith & Wesson Brands (SWBI), Sturm, Ruger & Company, Inc. (RGR), Malibu Boats (MBUU), and Mastercraft Boat (MCFT). Companies are selected based on similarities in market, industry, and size. These companies are all part of the "leisure products" industry.

How does Johnson Outdoors compare to Latham Group?

Johnson Outdoors (NASDAQ:JOUT) and Latham Group (NASDAQ:SWIM) are both small-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their profitability, institutional ownership, analyst recommendations, dividends, risk, earnings, valuation and media sentiment.

Latham Group has lower revenue, but higher earnings than Johnson Outdoors. Johnson Outdoors is trading at a lower price-to-earnings ratio than Latham Group, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Johnson Outdoors	$592.41M	0.84	-$34.29M	-$0.85	N/A
Latham Group	$545.91M	1.52	$11.12M	$0.05	140.60

Latham Group has a net margin of 0.92% compared to Johnson Outdoors' net margin of -1.21%. Johnson Outdoors' return on equity of 4.26% beat Latham Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Johnson Outdoors	-1.21%	4.26%	2.90%
Latham Group	0.92%	1.31%	0.63%

Johnson Outdoors has a beta of 0.81, meaning that its share price is 19% less volatile than the broader market. Comparatively, Latham Group has a beta of 1.65, meaning that its share price is 65% more volatile than the broader market.

64.1% of Johnson Outdoors shares are held by institutional investors. Comparatively, 84.0% of Latham Group shares are held by institutional investors. 28.2% of Johnson Outdoors shares are held by insiders. Comparatively, 3.3% of Latham Group shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

In the previous week, Latham Group had 1 more articles in the media than Johnson Outdoors. MarketBeat recorded 6 mentions for Latham Group and 5 mentions for Johnson Outdoors. Johnson Outdoors' average media sentiment score of 0.67 beat Latham Group's score of 0.66 indicating that Johnson Outdoors is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Johnson Outdoors	3 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Latham Group	2 Very Positive mention(s)	0 Positive mention(s)	4 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Latham Group has a consensus target price of $7.83, indicating a potential upside of 11.43%. Given Latham Group's higher probable upside, analysts clearly believe Latham Group is more favorable than Johnson Outdoors.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Johnson Outdoors	0 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
Latham Group	3 Sell rating(s)	2 Hold rating(s)	2 Buy rating(s)	0 Strong Buy rating(s)	1.86

Summary

Latham Group beats Johnson Outdoors on 10 of the 16 factors compared between the two stocks.

How does Johnson Outdoors compare to Smith & Wesson Brands?

Johnson Outdoors (NASDAQ:JOUT) and Smith & Wesson Brands (NASDAQ:SWBI) are both small-cap consumer discretionary companies, but which is the superior stock? We will contrast the two businesses based on the strength of their institutional ownership, dividends, analyst recommendations, valuation, media sentiment, risk, earnings and profitability.

Smith & Wesson Brands has lower revenue, but higher earnings than Johnson Outdoors. Johnson Outdoors is trading at a lower price-to-earnings ratio than Smith & Wesson Brands, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Johnson Outdoors	$592.41M	0.84	-$34.29M	-$0.85	N/A
Smith & Wesson Brands	$523.84M	1.21	$18.48M	$0.40	35.25

Smith & Wesson Brands has a consensus price target of $16.50, indicating a potential upside of 17.02%. Given Smith & Wesson Brands' stronger consensus rating and higher possible upside, analysts plainly believe Smith & Wesson Brands is more favorable than Johnson Outdoors.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Johnson Outdoors	0 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00
Smith & Wesson Brands	0 Sell rating(s)	2 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.33

Johnson Outdoors pays an annual dividend of $1.32 per share and has a dividend yield of 2.8%. Smith & Wesson Brands pays an annual dividend of $0.52 per share and has a dividend yield of 3.7%. Johnson Outdoors pays out -155.3% of its earnings in the form of a dividend. Smith & Wesson Brands pays out 130.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Johnson Outdoors has increased its dividend for 11 consecutive years and Smith & Wesson Brands has increased its dividend for 4 consecutive years.

Smith & Wesson Brands has a net margin of 3.53% compared to Johnson Outdoors' net margin of -1.21%. Smith & Wesson Brands' return on equity of 5.01% beat Johnson Outdoors' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Johnson Outdoors	-1.21%	4.26%	2.90%
Smith & Wesson Brands	3.53%	5.01%	3.41%

In the previous week, Johnson Outdoors had 4 more articles in the media than Smith & Wesson Brands. MarketBeat recorded 5 mentions for Johnson Outdoors and 1 mentions for Smith & Wesson Brands. Smith & Wesson Brands' average media sentiment score of 1.17 beat Johnson Outdoors' score of 0.67 indicating that Smith & Wesson Brands is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Johnson Outdoors	3 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Smith & Wesson Brands	1 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Johnson Outdoors has a beta of 0.81, meaning that its share price is 19% less volatile than the broader market. Comparatively, Smith & Wesson Brands has a beta of 0.88, meaning that its share price is 12% less volatile than the broader market.

64.1% of Johnson Outdoors shares are held by institutional investors. Comparatively, 59.3% of Smith & Wesson Brands shares are held by institutional investors. 28.2% of Johnson Outdoors shares are held by company insiders. Comparatively, 2.3% of Smith & Wesson Brands shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Summary

Smith & Wesson Brands beats Johnson Outdoors on 13 of the 19 factors compared between the two stocks.

How does Johnson Outdoors compare to Sturm, Ruger & Company, Inc.?

Sturm, Ruger & Company, Inc. (NYSE:RGR) and Johnson Outdoors (NASDAQ:JOUT) are both small-cap consumer discretionary companies, but which is the better investment? We will contrast the two businesses based on the strength of their dividends, profitability, media sentiment, earnings, institutional ownership, risk, analyst recommendations and valuation.

64.0% of Sturm, Ruger & Company, Inc. shares are owned by institutional investors. Comparatively, 64.1% of Johnson Outdoors shares are owned by institutional investors. 4.6% of Sturm, Ruger & Company, Inc. shares are owned by company insiders. Comparatively, 28.2% of Johnson Outdoors shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.

Sturm, Ruger & Company, Inc. has higher earnings, but lower revenue than Johnson Outdoors. Johnson Outdoors is trading at a lower price-to-earnings ratio than Sturm, Ruger & Company, Inc., indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Sturm, Ruger & Company, Inc.	$546.06M	1.14	-$4.39M	$0.75	52.08
Johnson Outdoors	$592.41M	0.84	-$34.29M	-$0.85	N/A

Sturm, Ruger & Company, Inc. pays an annual dividend of $0.84 per share and has a dividend yield of 2.2%. Johnson Outdoors pays an annual dividend of $1.32 per share and has a dividend yield of 2.8%. Sturm, Ruger & Company, Inc. pays out 112.0% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Johnson Outdoors pays out -155.3% of its earnings in the form of a dividend. Johnson Outdoors has increased its dividend for 11 consecutive years. Johnson Outdoors is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Sturm, Ruger & Company, Inc. has a beta of 0.19, suggesting that its stock price is 81% less volatile than the broader market. Comparatively, Johnson Outdoors has a beta of 0.81, suggesting that its stock price is 19% less volatile than the broader market.

Sturm, Ruger & Company, Inc. currently has a consensus target price of $46.00, suggesting a potential upside of 17.77%. Given Sturm, Ruger & Company, Inc.'s higher possible upside, equities research analysts clearly believe Sturm, Ruger & Company, Inc. is more favorable than Johnson Outdoors.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Sturm, Ruger & Company, Inc.	1 Sell rating(s)	1 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00
Johnson Outdoors	0 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00

Sturm, Ruger & Company, Inc. has a net margin of 2.11% compared to Johnson Outdoors' net margin of -1.21%. Sturm, Ruger & Company, Inc.'s return on equity of 6.58% beat Johnson Outdoors' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Sturm, Ruger & Company, Inc.	2.11%	6.58%	5.35%
Johnson Outdoors	-1.21%	4.26%	2.90%

In the previous week, Johnson Outdoors had 5 more articles in the media than Sturm, Ruger & Company, Inc.. MarketBeat recorded 5 mentions for Johnson Outdoors and 0 mentions for Sturm, Ruger & Company, Inc.. Johnson Outdoors' average media sentiment score of 0.67 beat Sturm, Ruger & Company, Inc.'s score of 0.00 indicating that Johnson Outdoors is being referred to more favorably in the news media.

Company	Overall Sentiment
Sturm, Ruger & Company, Inc.	Neutral
Johnson Outdoors	Positive

Summary

Sturm, Ruger & Company, Inc. and Johnson Outdoors tied by winning 9 of the 18 factors compared between the two stocks.

How does Johnson Outdoors compare to Malibu Boats?

Malibu Boats (NASDAQ:MBUU) and Johnson Outdoors (NASDAQ:JOUT) are both small-cap consumer discretionary companies, but which is the superior business? We will compare the two businesses based on the strength of their valuation, earnings, institutional ownership, risk, media sentiment, dividends, analyst recommendations and profitability.

Malibu Boats has a net margin of -0.11% compared to Johnson Outdoors' net margin of -1.21%. Johnson Outdoors' return on equity of 4.26% beat Malibu Boats' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Malibu Boats	-0.11%	3.28%	2.11%
Johnson Outdoors	-1.21%	4.26%	2.90%

In the previous week, Johnson Outdoors had 3 more articles in the media than Malibu Boats. MarketBeat recorded 5 mentions for Johnson Outdoors and 2 mentions for Malibu Boats. Johnson Outdoors' average media sentiment score of 0.67 beat Malibu Boats' score of 0.00 indicating that Johnson Outdoors is being referred to more favorably in the news media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Malibu Boats	0 Very Positive mention(s)	0 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral
Johnson Outdoors	3 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Malibu Boats has higher revenue and earnings than Johnson Outdoors. Malibu Boats is trading at a lower price-to-earnings ratio than Johnson Outdoors, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Malibu Boats	$826.09M	0.70	$14.88M	-$0.06	N/A
Johnson Outdoors	$592.41M	0.84	-$34.29M	-$0.85	N/A

91.3% of Malibu Boats shares are held by institutional investors. Comparatively, 64.1% of Johnson Outdoors shares are held by institutional investors. 1.2% of Malibu Boats shares are held by company insiders. Comparatively, 28.2% of Johnson Outdoors shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Malibu Boats presently has a consensus price target of $31.60, suggesting a potential upside of 7.12%. Given Malibu Boats' higher probable upside, research analysts plainly believe Malibu Boats is more favorable than Johnson Outdoors.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Malibu Boats	1 Sell rating(s)	4 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.00
Johnson Outdoors	0 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00

Malibu Boats has a beta of 1.13, meaning that its share price is 13% more volatile than the broader market. Comparatively, Johnson Outdoors has a beta of 0.81, meaning that its share price is 19% less volatile than the broader market.

Summary

Malibu Boats beats Johnson Outdoors on 8 of the 15 factors compared between the two stocks.

How does Johnson Outdoors compare to Mastercraft Boat?

Mastercraft Boat (NASDAQ:MCFT) and Johnson Outdoors (NASDAQ:JOUT) are both small-cap consumer discretionary companies, but which is the better business? We will contrast the two companies based on the strength of their analyst recommendations, earnings, risk, valuation, profitability, media sentiment, institutional ownership and dividends.

Mastercraft Boat has higher earnings, but lower revenue than Johnson Outdoors. Johnson Outdoors is trading at a lower price-to-earnings ratio than Mastercraft Boat, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Mastercraft Boat	$298.48M	1.39	$7.04M	$0.68	37.44
Johnson Outdoors	$592.41M	0.84	-$34.29M	-$0.85	N/A

97.6% of Mastercraft Boat shares are owned by institutional investors. Comparatively, 64.1% of Johnson Outdoors shares are owned by institutional investors. 2.5% of Mastercraft Boat shares are owned by company insiders. Comparatively, 28.2% of Johnson Outdoors shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Mastercraft Boat has a beta of 1.06, meaning that its stock price is 6% more volatile than the broader market. Comparatively, Johnson Outdoors has a beta of 0.81, meaning that its stock price is 19% less volatile than the broader market.

In the previous week, Johnson Outdoors had 1 more articles in the media than Mastercraft Boat. MarketBeat recorded 5 mentions for Johnson Outdoors and 4 mentions for Mastercraft Boat. Mastercraft Boat's average media sentiment score of 0.69 beat Johnson Outdoors' score of 0.67 indicating that Mastercraft Boat is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Mastercraft Boat	2 Very Positive mention(s)	0 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Johnson Outdoors	3 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Mastercraft Boat has a net margin of 3.72% compared to Johnson Outdoors' net margin of -1.21%. Mastercraft Boat's return on equity of 10.56% beat Johnson Outdoors' return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Mastercraft Boat	3.72%	10.56%	7.47%
Johnson Outdoors	-1.21%	4.26%	2.90%

Mastercraft Boat currently has a consensus price target of $25.40, indicating a potential downside of 0.24%. Given Mastercraft Boat's stronger consensus rating and higher probable upside, analysts plainly believe Mastercraft Boat is more favorable than Johnson Outdoors.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Mastercraft Boat	0 Sell rating(s)	6 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	2.14
Johnson Outdoors	0 Sell rating(s)	2 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	2.00

Summary

Mastercraft Boat beats Johnson Outdoors on 13 of the 16 factors compared between the two stocks.

Get Johnson Outdoors News Delivered to You Automatically

Subscribe Now

SMS is currently available in Australia, Belgium, Canada, France, Germany, Ireland, Italy, New Zealand, the Netherlands, Singapore, South Africa, Spain, Switzerland, the United Kingdom, and the United States. By entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy.

New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding JOUT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.

Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.

JOUT vs. The Competition

Export

Metric	Johnson Outdoors	Leisure Products Industry	Consumer Discretionary Sector	NASDAQ Exchange
Market Cap	$497.07M	$3.19B	$13.23B	$12.85B
Dividend Yield	2.78%	2.47%	56.57%	11.08%
P/E Ratio	-55.80	598.54	46.96	24.24
Price / Sales	0.84	36.94	88.75	99.78
Price / Cash	39.96	19.24	29.13	53.99
Price / Book	1.15	3.44	3.93	6.20
Net Income	-$34.29M	$82.14M	$445.72M	$348.59M
7 Day Performance	-1.56%	-0.42%	-0.26%	0.08%
1 Month Performance	3.63%	3.73%	2.74%	3.88%
1 Year Performance	14.48%	-2.20%	-1.57%	16.98%

Johnson Outdoors Competitors List

Export

Company	MarketRank	Share Price	Analysts' Price Target	1Y Price Performance	Market Cap	Revenue	P/E Ratio	Employee Count	Indicator(s)
JOUT Johnson Outdoors	1.7746 of 5 stars	$47.43 +0.7%	N/A	+14.5%	$497.07M	$592.41M	N/A	1,300	Analyst Upgrade Insider Trade
SWIM Latham Group	2.0488 of 5 stars	$6.99 -2.0%	$7.83 +12.1%	-14.5%	$861.17M	$545.91M	139.80	1,804	Analyst Upgrade
SWBI Smith & Wesson Brands	2.7691 of 5 stars	$14.17 +0.1%	$16.50 +16.4%	+71.3%	$642.55M	$523.84M	35.43	1,386	News Coverage
RGR Sturm, Ruger & Company, Inc.	2.8222 of 5 stars	$37.53 +0.2%	$46.00 +22.6%	+11.9%	$601.90M	$546.06M	50.03	1,780
MBUU Malibu Boats	1.5024 of 5 stars	$29.33 -0.3%	$31.60 +7.7%	-24.7%	$575.95M	$807.56M	N/A	2,200	News Coverage Upcoming Earnings

Related Companies and Tools

Related Companies

Top 10 Stock Comparisons

This page (NASDAQ:JOUT) was last updated on 8/23/2026 by MarketBeat.com Staff.

From Our Partners

Unlock superior investment research and tools.

Get MarketBeat All Access

In-depth profiles and analysis for 20,000 public companies.
Real-time analyst ratings, insider transactions, earnings data, and more.
Our daily ratings and market update email newsletter.

Sign In
Create Account

Your Email Address:

Your Password:

Forgot your password?

Your Email Address:

Choose a Password:

By creating a free account, you agree to our terms of service. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Johnson Outdoors (JOUT) Competitors

JOUT vs. SWIM, SWBI, RGR, MBUU, and MCFT

How does Johnson Outdoors compare to Latham Group?

Summary

How does Johnson Outdoors compare to Smith & Wesson Brands?

Summary

How does Johnson Outdoors compare to Sturm, Ruger & Company, Inc.?

Summary

How does Johnson Outdoors compare to Malibu Boats?

Summary

How does Johnson Outdoors compare to Mastercraft Boat?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

JOUT vs. The Competition

Johnson Outdoors Competitors List

Related Companies and Tools

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools

About MarketBeat

MarketBeat Products

Popular Tools

Financial Calendars

Terms & Info

Johnson Outdoors (JOUT) Competitors

JOUT vs. SWIM, SWBI, RGR, MBUU, and MCFT

How does Johnson Outdoors compare to Latham Group?

Which has higher earnings and valuation, JOUT or SWIM?

Is JOUT or SWIM more profitable?

Which has more risk and volatility, JOUT or SWIM?

Do institutionals & insiders have more ownership in JOUT or SWIM?

Does the media refer more to JOUT or SWIM?

Do analysts rate JOUT or SWIM?

Summary

How does Johnson Outdoors compare to Smith & Wesson Brands?

Which has higher valuation & earnings, JOUT or SWBI?

Do analysts rate JOUT or SWBI?

Is JOUT or SWBI a better dividend stock?

Is JOUT or SWBI more profitable?

Does the media refer more to JOUT or SWBI?

Which has more risk and volatility, JOUT or SWBI?

Do institutionals & insiders hold more shares of JOUT or SWBI?

Summary

How does Johnson Outdoors compare to Sturm, Ruger & Company, Inc.?

Do institutionals and insiders believe in RGR or JOUT?

Which has better earnings and valuation, RGR or JOUT?

Is RGR or JOUT a better dividend stock?

Which has more risk and volatility, RGR or JOUT?

Do analysts prefer RGR or JOUT?

Is RGR or JOUT more profitable?

Does the media favor RGR or JOUT?

Summary

How does Johnson Outdoors compare to Malibu Boats?

Is MBUU or JOUT more profitable?

Does the media favor MBUU or JOUT?

Which has preferable valuation and earnings, MBUU or JOUT?

Do insiders & institutionals believe in MBUU or JOUT?

Do analysts prefer MBUU or JOUT?

Which has more risk & volatility, MBUU or JOUT?

Summary

How does Johnson Outdoors compare to Mastercraft Boat?

Which has better earnings and valuation, MCFT or JOUT?

Do institutionals & insiders have more ownership in MCFT or JOUT?

Which has more risk and volatility, MCFT or JOUT?

Does the media favor MCFT or JOUT?

Is MCFT or JOUT more profitable?

Do analysts rate MCFT or JOUT?

Summary

New MarketBeat Followers Over Time

Media Sentiment Over Time

JOUT vs. The Competition

Johnson Outdoors Competitors List

Related Companies and Tools

MarketBeat All Access Features

Best-in-Class Portfolio Monitoring

Stock Ideas and Recommendations

Advanced Stock Screeners and Research Tools