Saga Communications (SGA) Competitors

Saga Communications (NASDAQ:SGA) and The Arena Group (NYSE:AREN) are both small-cap communication companies, but which is the superior investment? We will compare the two companies based on the strength of their profitability, earnings, valuation, media sentiment, analyst recommendations, risk, institutional ownership and dividends.

Do analysts rate SGA or AREN?

The Arena Group has a consensus price target of $12.00, suggesting a potential upside of 98.02%. Given The Arena Group's stronger consensus rating and higher probable upside, analysts plainly believe The Arena Group is more favorable than Saga Communications.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Saga Communications	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
The Arena Group	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00

Does the media favor SGA or AREN?

In the previous week, The Arena Group had 1 more articles in the media than Saga Communications. MarketBeat recorded 2 mentions for The Arena Group and 1 mentions for Saga Communications. Saga Communications' average media sentiment score of 0.47 beat The Arena Group's score of 0.20 indicating that Saga Communications is being referred to more favorably in the media.

Company	Overall Sentiment
Saga Communications	Neutral
The Arena Group	Neutral

Do institutionals and insiders have more ownership in SGA or AREN?

74.3% of Saga Communications shares are owned by institutional investors. Comparatively, 85.6% of The Arena Group shares are owned by institutional investors. 21.9% of Saga Communications shares are owned by company insiders. Comparatively, 74.2% of The Arena Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Which has more volatility & risk, SGA or AREN?

Saga Communications has a beta of 0.35, suggesting that its share price is 65% less volatile than the S&P 500. Comparatively, The Arena Group has a beta of 0.67, suggesting that its share price is 33% less volatile than the S&P 500.

Is SGA or AREN more profitable?

Saga Communications has a net margin of 1.91% compared to The Arena Group's net margin of -70.59%. Saga Communications' return on equity of 1.27% beat The Arena Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Saga Communications	1.91%	1.27%	0.95%
The Arena Group	-70.59%	N/A	-15.23%

Which has stronger valuation and earnings, SGA or AREN?

Saga Communications has higher earnings, but lower revenue than The Arena Group. The Arena Group is trading at a lower price-to-earnings ratio than Saga Communications, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Saga Communications	$110.29M	0.69	$3.46M	$0.33	35.76
The Arena Group	$146.61M	1.96	-$55.58M	$2.61	2.32

Summary

The Arena Group beats Saga Communications on 10 of the 16 factors compared between the two stocks.