Saga Communications (SGA) Competitors

Saga Communications (NASDAQ:SGA) and The Arena Group (NYSE:AREN) are both small-cap communication companies, but which is the better stock? We will compare the two companies based on the strength of their institutional ownership, risk, analyst recommendations, valuation, profitability, earnings, dividends and media sentiment.

Do analysts rate SGA or AREN?

The Arena Group has a consensus price target of $12.00, suggesting a potential upside of 102.36%. Given The Arena Group's stronger consensus rating and higher possible upside, analysts clearly believe The Arena Group is more favorable than Saga Communications.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Saga Communications	0 Sell rating(s)	0 Hold rating(s)	0 Buy rating(s)	0 Strong Buy rating(s)	0.00
The Arena Group	0 Sell rating(s)	0 Hold rating(s)	1 Buy rating(s)	0 Strong Buy rating(s)	3.00

Do insiders & institutionals hold more shares of SGA or AREN?

74.3% of Saga Communications shares are owned by institutional investors. Comparatively, 85.6% of The Arena Group shares are owned by institutional investors. 22.4% of Saga Communications shares are owned by insiders. Comparatively, 74.2% of The Arena Group shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Does the media favor SGA or AREN?

In the previous week, Saga Communications had 1 more articles in the media than The Arena Group. MarketBeat recorded 2 mentions for Saga Communications and 1 mentions for The Arena Group. Saga Communications' average media sentiment score of 1.78 beat The Arena Group's score of 0.00 indicating that Saga Communications is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Saga Communications	1 Very Positive mention(s)	0 Positive mention(s)	0 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Very Positive
The Arena Group	0 Very Positive mention(s)	0 Positive mention(s)	1 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Neutral

Which has more risk and volatility, SGA or AREN?

Saga Communications has a beta of 0.35, indicating that its share price is 65% less volatile than the S&P 500. Comparatively, The Arena Group has a beta of 0.67, indicating that its share price is 33% less volatile than the S&P 500.

Which has better valuation and earnings, SGA or AREN?

Saga Communications has higher earnings, but lower revenue than The Arena Group. The Arena Group is trading at a lower price-to-earnings ratio than Saga Communications, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Saga Communications	$110.35M	0.70	$3.46M	$0.33	36.45
The Arena Group	$146.61M	1.92	-$55.58M	$2.61	2.27

Is SGA or AREN more profitable?

Saga Communications has a net margin of 1.91% compared to The Arena Group's net margin of -70.59%. Saga Communications' return on equity of 1.27% beat The Arena Group's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Saga Communications	1.91%	1.27%	0.95%
The Arena Group	-70.59%	N/A	-15.23%

Summary

The Arena Group beats Saga Communications on 9 of the 16 factors compared between the two stocks.