Saga Communications (SGA) Competitors $12.15 +0.10 (+0.83%) Closing price 04:00 PM EasternExtended Trading$12.16 +0.00 (+0.04%) As of 04:04 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisChartCompetitorsDividendEarningsHeadlinesInsider TradesOwnershipSEC FilingsShort InterestTrendsBuy This Stock SGA vs. SPIR, SSP, IHRT, CXDO, CRGE, TSQ, UONE, VOCL, BZFD, and UCLShould you be buying Saga Communications stock or one of its competitors? The main competitors of Saga Communications include Spire Global (SPIR), E.W. Scripps (SSP), iHeartMedia (IHRT), Crexendo (CXDO), Charge Enterprises (CRGE), Townsquare Media (TSQ), Urban One (UONE), Creatd (VOCL), BuzzFeed (BZFD), and uCloudlink Group (UCL). These companies are all part of the "communication" industry. Saga Communications vs. Spire Global E.W. Scripps iHeartMedia Crexendo Charge Enterprises Townsquare Media Urban One Creatd BuzzFeed uCloudlink Group Saga Communications (NASDAQ:SGA) and Spire Global (NYSE:SPIR) are both small-cap consumer discretionary companies, but which is the better investment? We will contrast the two companies based on the strength of their dividends, risk, earnings, valuation, media sentiment, analyst recommendations, community ranking, institutional ownership and profitability. Does the MarketBeat Community favor SGA or SPIR? Spire Global received 15 more outperform votes than Saga Communications when rated by MarketBeat users. Likewise, 56.41% of users gave Spire Global an outperform vote while only 30.43% of users gave Saga Communications an outperform vote. CompanyUnderperformOutperformSaga CommunicationsOutperform Votes730.43% Underperform Votes1669.57% Spire GlobalOutperform Votes2256.41% Underperform Votes1743.59% Do institutionals & insiders have more ownership in SGA or SPIR? 74.3% of Saga Communications shares are owned by institutional investors. Comparatively, 20.0% of Spire Global shares are owned by institutional investors. 22.4% of Saga Communications shares are owned by insiders. Comparatively, 17.1% of Spire Global shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth. Do analysts recommend SGA or SPIR? Spire Global has a consensus target price of $18.20, suggesting a potential upside of 56.09%. Given Spire Global's stronger consensus rating and higher possible upside, analysts plainly believe Spire Global is more favorable than Saga Communications.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Saga Communications 0 Sell rating(s) 0 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 0.00Spire Global 0 Sell rating(s) 3 Hold rating(s) 4 Buy rating(s) 0 Strong Buy rating(s) 2.57 Which has preferable valuation and earnings, SGA or SPIR? Saga Communications has higher revenue and earnings than Spire Global. Spire Global is trading at a lower price-to-earnings ratio than Saga Communications, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioSaga Communications$111.84M0.69$9.50M$0.5521.91Spire Global$99.50M3.64-$63.96M-$3.48-3.35 Which has more volatility and risk, SGA or SPIR? Saga Communications has a beta of 0.22, meaning that its stock price is 78% less volatile than the S&P 500. Comparatively, Spire Global has a beta of 2.39, meaning that its stock price is 139% more volatile than the S&P 500. Is SGA or SPIR more profitable? Saga Communications has a net margin of 4.24% compared to Spire Global's net margin of 0.00%. Saga Communications' return on equity of 3.22% beat Spire Global's return on equity.Company Net Margins Return on Equity Return on Assets Saga Communications4.24% 3.22% 2.40% Spire Global N/A N/A N/A Does the media favor SGA or SPIR? In the previous week, Spire Global had 9 more articles in the media than Saga Communications. MarketBeat recorded 14 mentions for Spire Global and 5 mentions for Saga Communications. Spire Global's average media sentiment score of 0.20 beat Saga Communications' score of -0.04 indicating that Spire Global is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Saga Communications 1 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral Spire Global 3 Very Positive mention(s) 0 Positive mention(s) 7 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Neutral SummarySaga Communications and Spire Global tied by winning 9 of the 18 factors compared between the two stocks. Get Saga Communications News Delivered to You Automatically Sign up to receive the latest news and ratings for SGA and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart SGA vs. The Competition Export to ExcelMetricSaga CommunicationsRadio broadcasting stations IndustryDiscretionary SectorNASDAQ ExchangeMarket Cap$77.63M$12.31B$8.03B$8.48BDividend Yield8.20%6.36%3.24%4.11%P/E Ratio16.7427.3615.3920.05Price / Sales0.690.837.95116.44Price / Cash5.2010.4616.3734.62Price / Book0.444.324.814.61Net Income$9.50M-$137.08M$259.18M$248.19M7 Day Performance2.12%-0.74%0.11%2.97%1 Month Performance5.70%8.72%11.91%16.58%1 Year Performance-37.98%3.92%-2.80%8.16% Saga Communications Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)SGASaga Communications3.7606 of 5 stars$12.15+0.8%N/A-38.8%$78.27M$111.84M16.88570Analyst ForecastGap UpSPIRSpire Global1.7449 of 5 stars$9.27-5.7%$17.80+92.1%+25.5%$286.94M$110.45M-2.66370SSPE.W. Scripps4.2578 of 5 stars$2.51+8.2%$6.25+149.0%-25.2%$217.62M$2.51B-0.815,700Gap UpIHRTiHeartMedia1.9278 of 5 stars$1.29+2.4%$2.83+119.6%+19.1%$189.86M$3.85B-0.1911,000Positive NewsInsider TradeGap UpCXDOCrexendo2.7823 of 5 stars$5.82+3.2%$8.50+46.0%+54.7%$168.96M$62.61M194.06120Positive NewsGap DownCRGECharge EnterprisesN/A$0.59-10.5%N/A-47.8%$127.68M$641.37M-2.97290TSQTownsquare Media4.6034 of 5 stars$7.29+2.0%$17.00+133.2%-39.7%$117.51M$450.98M-2.692,340UONEUrban One1.0918 of 5 stars$1.68+2.4%N/A-30.5%$76.64M$449.67M-0.991,160Positive NewsGap DownVOCLCreatdN/A$0.27-22.5%N/A-84.9%$75.43M$4.80M-0.27186Gap DownBZFDBuzzFeed1.3895 of 5 stars$1.92+3.2%N/A-16.9%$73.97M$189.89M-1.321,520Positive NewsUCLuCloudlink Group0.992 of 5 stars$1.32+12.8%N/A-10.7%$49.89M$91.64M12.00490News Coverage Related Companies and Tools Related Companies SPIR Alternatives SSP Alternatives IHRT Alternatives CXDO Alternatives CRGE Alternatives TSQ Alternatives UONE Alternatives VOCL Alternatives BZFD Alternatives UCL Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NASDAQ:SGA) was last updated on 5/21/2025 by MarketBeat.com Staff From Our PartnersMarket Panic: Trump Just Dropped a Bomb on Your Stockstock Market Panic: Trump Just Dropped a Bomb on Your Stocks The market is in freefall—and Trump's new tarif...American Alternative | SponsoredGold Hits New Highs as Global Markets SpiralWhen Trump took office in 2017, gold was just $1,100 an ounce. 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