SPT vs. BRZE, DDOG, FRSH, ZS, DOCN, DT, HUBS, NET, PCOR, and PD
Should you be buying Sprout Social stock or one of its competitors? The main competitors of Sprout Social include Braze (BRZE), Datadog (DDOG), Freshworks (FRSH), Zscaler (ZS), DigitalOcean (DOCN), Dynatrace (DT), HubSpot (HUBS), Cloudflare (NET), Procore Technologies (PCOR), and PagerDuty (PD). These companies are all part of the "computer software" industry.
Sprout Social vs. Its Competitors
Sprout Social (NASDAQ:SPT) and Braze (NASDAQ:BRZE) are both computer and technology companies, but which is the better business? We will compare the two businesses based on the strength of their profitability, risk, media sentiment, dividends, institutional ownership, analyst recommendations, earnings and valuation.
90.5% of Braze shares are held by institutional investors. 10.1% of Sprout Social shares are held by insiders. Comparatively, 18.2% of Braze shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.
In the previous week, Braze had 12 more articles in the media than Sprout Social. MarketBeat recorded 23 mentions for Braze and 11 mentions for Sprout Social. Sprout Social's average media sentiment score of 1.17 beat Braze's score of 0.90 indicating that Sprout Social is being referred to more favorably in the media.
Sprout Social has higher earnings, but lower revenue than Braze. Braze is trading at a lower price-to-earnings ratio than Sprout Social, indicating that it is currently the more affordable of the two stocks.
Sprout Social presently has a consensus price target of $27.36, indicating a potential upside of 100.47%. Braze has a consensus price target of $45.10, indicating a potential upside of 49.64%. Given Sprout Social's higher possible upside, equities analysts clearly believe Sprout Social is more favorable than Braze.
Sprout Social has a beta of 0.86, indicating that its stock price is 14% less volatile than the S&P 500. Comparatively, Braze has a beta of 1.1, indicating that its stock price is 10% more volatile than the S&P 500.
Sprout Social has a net margin of -12.70% compared to Braze's net margin of -16.62%. Braze's return on equity of -17.97% beat Sprout Social's return on equity.
Summary
Braze beats Sprout Social on 10 of the 16 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding SPT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Sprout Social Competitors List
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This page (NASDAQ:SPT) was last updated on 9/13/2025 by MarketBeat.com Staff
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