SPT vs. BRZE, DDOG, FRSH, ZS, DOCN, DT, HUBS, NET, PCOR, and PD
Should you be buying Sprout Social stock or one of its competitors? The main competitors of Sprout Social include Braze (BRZE), Datadog (DDOG), Freshworks (FRSH), Zscaler (ZS), DigitalOcean (DOCN), Dynatrace (DT), HubSpot (HUBS), Cloudflare (NET), Procore Technologies (PCOR), and PagerDuty (PD). These companies are all part of the "computer software" industry.
Sprout Social vs. Its Competitors
Sprout Social (NASDAQ:SPT) and Braze (NASDAQ:BRZE) are both computer and technology companies, but which is the better investment? We will contrast the two companies based on the strength of their earnings, media sentiment, risk, institutional ownership, dividends, profitability, valuation and analyst recommendations.
Sprout Social has a net margin of -12.70% compared to Braze's net margin of -16.62%. Braze's return on equity of -17.97% beat Sprout Social's return on equity.
Sprout Social has higher earnings, but lower revenue than Braze. Braze is trading at a lower price-to-earnings ratio than Sprout Social, indicating that it is currently the more affordable of the two stocks.
Sprout Social currently has a consensus price target of $27.36, suggesting a potential upside of 149.67%. Braze has a consensus price target of $45.11, suggesting a potential upside of 72.42%. Given Sprout Social's higher possible upside, equities analysts plainly believe Sprout Social is more favorable than Braze.
In the previous week, Braze had 3 more articles in the media than Sprout Social. MarketBeat recorded 10 mentions for Braze and 7 mentions for Sprout Social. Sprout Social's average media sentiment score of 0.52 beat Braze's score of 0.27 indicating that Sprout Social is being referred to more favorably in the media.
Sprout Social has a beta of 0.84, indicating that its stock price is 16% less volatile than the S&P 500. Comparatively, Braze has a beta of 1.1, indicating that its stock price is 10% more volatile than the S&P 500.
90.5% of Braze shares are held by institutional investors. 10.1% of Sprout Social shares are held by insiders. Comparatively, 18.2% of Braze shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.
Summary
Braze beats Sprout Social on 10 of the 15 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding SPT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Media Sentiment Over Time
This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
Sprout Social Competitors List
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This page (NASDAQ:SPT) was last updated on 10/13/2025 by MarketBeat.com Staff
