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Sprout Social (SPT) Competitors

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$8.58 +0.11 (+1.30%)
Closing price 07/31/2026 04:00 PM Eastern
Extended Trading
$8.57 -0.01 (-0.06%)
As of 07/31/2026 07:34 PM Eastern
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SPT vs. BRZE, FRSH, PCOR, NCNO, and MQ

Should you buy Sprout Social stock or one of its competitors? MarketBeat compares Sprout Social with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Sprout Social include Braze (BRZE), Freshworks (FRSH), Procore Technologies (PCOR), nCino (NCNO), and Marqeta (MQ).

How does Sprout Social compare to Braze?

Sprout Social (NASDAQ:SPT) and Braze (NASDAQ:BRZE) are both technology companies, but which is the superior business? We will compare the two businesses based on the strength of their risk, valuation, profitability, media sentiment, analyst recommendations, earnings, institutional ownership and dividends.

Sprout Social has higher earnings, but lower revenue than Braze. Braze is trading at a lower price-to-earnings ratio than Sprout Social, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Sprout Social$457.55M1.13-$43.33M-$0.66N/A
Braze$738.18M3.80-$131.29M-$1.12N/A

Sprout Social currently has a consensus target price of $11.88, suggesting a potential upside of 38.40%. Braze has a consensus target price of $34.76, suggesting a potential upside of 39.51%. Given Braze's stronger consensus rating and higher possible upside, analysts clearly believe Braze is more favorable than Sprout Social.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Sprout Social
2 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.20
Braze
1 Sell rating(s)
0 Hold rating(s)
18 Buy rating(s)
1 Strong Buy rating(s)
2.95

Sprout Social has a beta of 0.97, meaning that its stock price is 3% less volatile than the broader market. Comparatively, Braze has a beta of 0.83, meaning that its stock price is 17% less volatile than the broader market.

90.5% of Braze shares are owned by institutional investors. 9.6% of Sprout Social shares are owned by company insiders. Comparatively, 12.5% of Braze shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Sprout Social has a net margin of -8.18% compared to Braze's net margin of -15.51%. Sprout Social's return on equity of -13.90% beat Braze's return on equity.

Company Net Margins Return on Equity Return on Assets
Sprout Social-8.18% -13.90% -5.72%
Braze -15.51%-17.52%-9.88%

In the previous week, Braze had 10 more articles in the media than Sprout Social. MarketBeat recorded 13 mentions for Braze and 3 mentions for Sprout Social. Braze's average media sentiment score of 0.94 beat Sprout Social's score of 0.40 indicating that Braze is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Sprout Social
0 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Braze
5 Very Positive mention(s)
3 Positive mention(s)
4 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Positive

Summary

Braze beats Sprout Social on 10 of the 17 factors compared between the two stocks.

How does Sprout Social compare to Freshworks?

Freshworks (NASDAQ:FRSH) and Sprout Social (NASDAQ:SPT) are both technology companies, but which is the better investment? We will compare the two companies based on the strength of their institutional ownership, profitability, valuation, analyst recommendations, dividends, media sentiment, earnings and risk.

Freshworks has a net margin of 20.69% compared to Sprout Social's net margin of -8.18%. Freshworks' return on equity of 4.27% beat Sprout Social's return on equity.

Company Net Margins Return on Equity Return on Assets
Freshworks20.69% 4.27% 2.74%
Sprout Social -8.18%-13.90%-5.72%

In the previous week, Freshworks had 7 more articles in the media than Sprout Social. MarketBeat recorded 10 mentions for Freshworks and 3 mentions for Sprout Social. Freshworks' average media sentiment score of 0.71 beat Sprout Social's score of 0.40 indicating that Freshworks is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Freshworks
5 Very Positive mention(s)
0 Positive mention(s)
5 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
Sprout Social
0 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Freshworks currently has a consensus target price of $13.25, suggesting a potential upside of 16.74%. Sprout Social has a consensus target price of $11.88, suggesting a potential upside of 38.40%. Given Sprout Social's higher probable upside, analysts clearly believe Sprout Social is more favorable than Freshworks.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Freshworks
1 Sell rating(s)
8 Hold rating(s)
6 Buy rating(s)
1 Strong Buy rating(s)
2.44
Sprout Social
2 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.20

Freshworks has higher revenue and earnings than Sprout Social. Sprout Social is trading at a lower price-to-earnings ratio than Freshworks, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Freshworks$838.81M3.74$183.72M$0.6218.31
Sprout Social$457.55M1.13-$43.33M-$0.66N/A

75.6% of Freshworks shares are owned by institutional investors. 8.5% of Freshworks shares are owned by insiders. Comparatively, 9.6% of Sprout Social shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

Freshworks has a beta of 0.86, suggesting that its share price is 14% less volatile than the broader market. Comparatively, Sprout Social has a beta of 0.97, suggesting that its share price is 3% less volatile than the broader market.

Summary

Freshworks beats Sprout Social on 14 of the 17 factors compared between the two stocks.

How does Sprout Social compare to Procore Technologies?

Procore Technologies (NYSE:PCOR) and Sprout Social (NASDAQ:SPT) are both technology companies, but which is the better business? We will contrast the two companies based on the strength of their dividends, media sentiment, valuation, institutional ownership, earnings, profitability, risk and analyst recommendations.

Procore Technologies has a beta of 0.7, suggesting that its share price is 30% less volatile than the broader market. Comparatively, Sprout Social has a beta of 0.97, suggesting that its share price is 3% less volatile than the broader market.

Procore Technologies has a net margin of -2.73% compared to Sprout Social's net margin of -8.18%. Procore Technologies' return on equity of 0.72% beat Sprout Social's return on equity.

Company Net Margins Return on Equity Return on Assets
Procore Technologies-2.73% 0.72% 0.41%
Sprout Social -8.18%-13.90%-5.72%

In the previous week, Procore Technologies had 33 more articles in the media than Sprout Social. MarketBeat recorded 36 mentions for Procore Technologies and 3 mentions for Sprout Social. Procore Technologies' average media sentiment score of 0.60 beat Sprout Social's score of 0.40 indicating that Procore Technologies is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Procore Technologies
12 Very Positive mention(s)
2 Positive mention(s)
14 Neutral mention(s)
2 Negative mention(s)
1 Very Negative mention(s)
Positive
Sprout Social
0 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Sprout Social has lower revenue, but higher earnings than Procore Technologies. Procore Technologies is trading at a lower price-to-earnings ratio than Sprout Social, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Procore Technologies$1.32B6.27-$100.78M-$0.26N/A
Sprout Social$457.55M1.13-$43.33M-$0.66N/A

Procore Technologies currently has a consensus target price of $69.81, indicating a potential upside of 26.94%. Sprout Social has a consensus target price of $11.88, indicating a potential upside of 38.40%. Given Sprout Social's higher possible upside, analysts plainly believe Sprout Social is more favorable than Procore Technologies.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Procore Technologies
1 Sell rating(s)
2 Hold rating(s)
16 Buy rating(s)
1 Strong Buy rating(s)
2.85
Sprout Social
2 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.20

81.1% of Procore Technologies shares are held by institutional investors. 16.8% of Procore Technologies shares are held by insiders. Comparatively, 9.6% of Sprout Social shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Summary

Procore Technologies beats Sprout Social on 13 of the 17 factors compared between the two stocks.

How does Sprout Social compare to nCino?

Sprout Social (NASDAQ:SPT) and nCino (NASDAQ:NCNO) are both technology companies, but which is the better investment? We will compare the two businesses based on the strength of their analyst recommendations, valuation, earnings, profitability, institutional ownership, media sentiment, risk and dividends.

Sprout Social presently has a consensus target price of $11.88, indicating a potential upside of 38.40%. nCino has a consensus target price of $25.29, indicating a potential upside of 36.98%. Given Sprout Social's higher probable upside, analysts plainly believe Sprout Social is more favorable than nCino.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Sprout Social
2 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.20
nCino
1 Sell rating(s)
6 Hold rating(s)
11 Buy rating(s)
1 Strong Buy rating(s)
2.63

94.8% of nCino shares are owned by institutional investors. 9.6% of Sprout Social shares are owned by company insiders. Comparatively, 1.9% of nCino shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Sprout Social has a beta of 0.97, indicating that its stock price is 3% less volatile than the broader market. Comparatively, nCino has a beta of 0.66, indicating that its stock price is 34% less volatile than the broader market.

nCino has a net margin of 2.17% compared to Sprout Social's net margin of -8.18%. nCino's return on equity of 6.85% beat Sprout Social's return on equity.

Company Net Margins Return on Equity Return on Assets
Sprout Social-8.18% -13.90% -5.72%
nCino 2.17%6.85%4.39%

In the previous week, nCino had 8 more articles in the media than Sprout Social. MarketBeat recorded 11 mentions for nCino and 3 mentions for Sprout Social. nCino's average media sentiment score of 0.93 beat Sprout Social's score of 0.40 indicating that nCino is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Sprout Social
0 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
nCino
8 Very Positive mention(s)
0 Positive mention(s)
2 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

nCino has higher revenue and earnings than Sprout Social. Sprout Social is trading at a lower price-to-earnings ratio than nCino, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Sprout Social$457.55M1.13-$43.33M-$0.66N/A
nCino$594.78M3.40$5.18M$0.12153.83

Summary

nCino beats Sprout Social on 14 of the 17 factors compared between the two stocks.

How does Sprout Social compare to Marqeta?

Sprout Social (NASDAQ:SPT) and Marqeta (NASDAQ:MQ) are related small-cap companies, but which is the superior investment? We will contrast the two businesses based on the strength of their analyst recommendations, dividends, profitability, earnings, institutional ownership, media sentiment, valuation and risk.

Marqeta has higher revenue and earnings than Sprout Social. Sprout Social is trading at a lower price-to-earnings ratio than Marqeta, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Sprout Social$457.55M1.13-$43.33M-$0.66N/A
Marqeta$624.88M2.95-$13.93M$0.04434.00

78.6% of Marqeta shares are held by institutional investors. 9.6% of Sprout Social shares are held by insiders. Comparatively, 13.7% of Marqeta shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company will outperform the market over the long term.

Sprout Social has a beta of 0.97, suggesting that its share price is 3% less volatile than the broader market. Comparatively, Marqeta has a beta of 1.3, suggesting that its share price is 30% more volatile than the broader market.

In the previous week, Sprout Social had 1 more articles in the media than Marqeta. MarketBeat recorded 3 mentions for Sprout Social and 2 mentions for Marqeta. Marqeta's average media sentiment score of 0.51 beat Sprout Social's score of 0.40 indicating that Marqeta is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Sprout Social
0 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Marqeta
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Sprout Social presently has a consensus target price of $11.88, indicating a potential upside of 38.40%. Marqeta has a consensus target price of $20.13, indicating a potential upside of 15.93%. Given Sprout Social's stronger consensus rating and higher probable upside, equities research analysts plainly believe Sprout Social is more favorable than Marqeta.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Sprout Social
2 Sell rating(s)
4 Hold rating(s)
4 Buy rating(s)
0 Strong Buy rating(s)
2.20
Marqeta
2 Sell rating(s)
8 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.91

Marqeta has a net margin of 0.33% compared to Sprout Social's net margin of -8.18%. Marqeta's return on equity of 0.27% beat Sprout Social's return on equity.

Company Net Margins Return on Equity Return on Assets
Sprout Social-8.18% -13.90% -5.72%
Marqeta 0.33%0.27%0.15%

Summary

Marqeta beats Sprout Social on 12 of the 16 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SPT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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SPT vs. The Competition

MetricSprout SocialSoftware IndustryTechnology SectorNASDAQ Exchange
Market Cap$515.71M$14.56B$28.18B$12.47B
Dividend YieldN/A3.44%2.77%10.03%
P/E Ratio-13.00133.5178.2922.11
Price / Sales1.131,293.51594.5890.03
Price / Cash83.1340.6845.0546.71
Price / Book2.517.887.606.07
Net Income-$43.33M$436.09M$662.12M$348.34M
7 Day Performance13.34%1.88%0.79%0.09%
1 Month Performance6.19%-2.32%-4.58%-5.17%
1 Year Performance-48.13%6.92%148.05%18.61%

Sprout Social Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
SPT
Sprout Social
2.6873 of 5 stars
$8.58
+1.3%
$11.88
+38.4%
-48.1%$515.71M$457.55MN/A1,362
BRZE
Braze
3.9984 of 5 stars
$23.51
+8.0%
$34.76
+47.9%
-4.9%$2.45B$738.18MN/A1,988
FRSH
Freshworks
4.1315 of 5 stars
$10.82
+5.4%
$13.25
+22.5%
-10.5%$2.84B$838.81M17.454,500
PCOR
Procore Technologies
4.0883 of 5 stars
$46.70
+9.0%
$70.47
+50.9%
-11.4%$6.46B$1.32BN/A4,421
NCNO
nCino
4.3664 of 5 stars
$17.65
+6.6%
$25.29
+43.3%
-32.0%$1.81B$610.06M147.081,684

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This page (NASDAQ:SPT) was last updated on 8/2/2026 by MarketBeat.com Staff.
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