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WD-40 (WDFC) Competitors

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$197.24 -2.73 (-1.36%)
As of 03:16 PM Eastern
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WDFC vs. CENTA, SPB, ODC, PG, and CL

Should you buy WD-40 stock or one of its competitors? MarketBeat compares WD-40 with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with WD-40 include Central Garden & Pet (CENTA), Spectrum Brands (SPB), Oil-Dri Corporation Of America (ODC), Procter & Gamble (PG), and Colgate-Palmolive (CL). These companies are all part of the "household products" industry.

How does WD-40 compare to Central Garden & Pet?

WD-40 (NASDAQ:WDFC) and Central Garden & Pet (NASDAQ:CENTA) are both mid-cap household products companies, but which is the better business? We will contrast the two businesses based on the strength of their earnings, profitability, risk, valuation, media sentiment, analyst recommendations, institutional ownership and dividends.

In the previous week, WD-40 and WD-40 both had 1 articles in the media. WD-40's average media sentiment score of 1.87 beat Central Garden & Pet's score of 0.94 indicating that WD-40 is being referred to more favorably in the media.

Company Overall Sentiment
WD-40 Very Positive
Central Garden & Pet Positive

Central Garden & Pet has higher revenue and earnings than WD-40. Central Garden & Pet is trading at a lower price-to-earnings ratio than WD-40, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
WD-40$619.98M4.28$90.99M$5.8833.53
Central Garden & Pet$3.13B0.68$162.84M$2.7512.39

91.5% of WD-40 shares are owned by institutional investors. Comparatively, 50.8% of Central Garden & Pet shares are owned by institutional investors. 0.8% of WD-40 shares are owned by insiders. Comparatively, 20.3% of Central Garden & Pet shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

WD-40 has a net margin of 12.57% compared to Central Garden & Pet's net margin of 5.42%. WD-40's return on equity of 30.23% beat Central Garden & Pet's return on equity.

Company Net Margins Return on Equity Return on Assets
WD-4012.57% 30.23% 17.15%
Central Garden & Pet 5.42%11.55%5.04%

WD-40 has a beta of 0.31, meaning that its share price is 69% less volatile than the broader market. Comparatively, Central Garden & Pet has a beta of 0.59, meaning that its share price is 41% less volatile than the broader market.

WD-40 currently has a consensus target price of $270.00, indicating a potential upside of 36.94%. Central Garden & Pet has a consensus target price of $44.00, indicating a potential upside of 29.16%. Given WD-40's stronger consensus rating and higher possible upside, research analysts plainly believe WD-40 is more favorable than Central Garden & Pet.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
WD-40
0 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.67
Central Garden & Pet
1 Sell rating(s)
2 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.50

Summary

WD-40 beats Central Garden & Pet on 10 of the 15 factors compared between the two stocks.

How does WD-40 compare to Spectrum Brands?

Spectrum Brands (NYSE:SPB) and WD-40 (NASDAQ:WDFC) are both household products companies, but which is the better investment? We will compare the two businesses based on the strength of their risk, valuation, institutional ownership, analyst recommendations, earnings, profitability, media sentiment and dividends.

In the previous week, Spectrum Brands had 1 more articles in the media than WD-40. MarketBeat recorded 2 mentions for Spectrum Brands and 1 mentions for WD-40. WD-40's average media sentiment score of 1.87 beat Spectrum Brands' score of 0.51 indicating that WD-40 is being referred to more favorably in the news media.

Company Overall Sentiment
Spectrum Brands Positive
WD-40 Very Positive

Spectrum Brands pays an annual dividend of $1.88 per share and has a dividend yield of 2.4%. WD-40 pays an annual dividend of $4.08 per share and has a dividend yield of 2.1%. Spectrum Brands pays out 35.9% of its earnings in the form of a dividend. WD-40 pays out 69.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Spectrum Brands has raised its dividend for 1 consecutive years and WD-40 has raised its dividend for 17 consecutive years. Spectrum Brands is clearly the better dividend stock, given its higher yield and lower payout ratio.

Spectrum Brands has higher revenue and earnings than WD-40. Spectrum Brands is trading at a lower price-to-earnings ratio than WD-40, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Spectrum Brands$2.81B0.64$99.70M$5.2414.86
WD-40$619.98M4.28$90.99M$5.8833.53

Spectrum Brands presently has a consensus target price of $86.20, suggesting a potential upside of 10.68%. WD-40 has a consensus target price of $270.00, suggesting a potential upside of 36.94%. Given WD-40's stronger consensus rating and higher possible upside, analysts clearly believe WD-40 is more favorable than Spectrum Brands.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Spectrum Brands
0 Sell rating(s)
3 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.50
WD-40
0 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.67

91.5% of WD-40 shares are held by institutional investors. 3.9% of Spectrum Brands shares are held by company insiders. Comparatively, 0.8% of WD-40 shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Spectrum Brands has a beta of 0.65, suggesting that its share price is 35% less volatile than the broader market. Comparatively, WD-40 has a beta of 0.31, suggesting that its share price is 69% less volatile than the broader market.

WD-40 has a net margin of 12.57% compared to Spectrum Brands' net margin of 4.47%. WD-40's return on equity of 30.23% beat Spectrum Brands' return on equity.

Company Net Margins Return on Equity Return on Assets
Spectrum Brands4.47% 8.23% 4.53%
WD-40 12.57%30.23%17.15%

Summary

WD-40 beats Spectrum Brands on 11 of the 19 factors compared between the two stocks.

How does WD-40 compare to Oil-Dri Corporation Of America?

Oil-Dri Corporation Of America (NYSE:ODC) and WD-40 (NASDAQ:WDFC) are both household products companies, but which is the better stock? We will contrast the two companies based on the strength of their analyst recommendations, institutional ownership, earnings, valuation, profitability, risk, media sentiment and dividends.

Oil-Dri Corporation Of America pays an annual dividend of $0.82 per share and has a dividend yield of 1.1%. WD-40 pays an annual dividend of $4.08 per share and has a dividend yield of 2.1%. Oil-Dri Corporation Of America pays out 22.2% of its earnings in the form of a dividend. WD-40 pays out 69.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Oil-Dri Corporation Of America has raised its dividend for 11 consecutive years and WD-40 has raised its dividend for 17 consecutive years. WD-40 is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Oil-Dri Corporation Of America has a beta of 0.82, suggesting that its stock price is 18% less volatile than the broader market. Comparatively, WD-40 has a beta of 0.31, suggesting that its stock price is 69% less volatile than the broader market.

WD-40 has a consensus target price of $270.00, indicating a potential upside of 36.94%. Given WD-40's higher possible upside, analysts clearly believe WD-40 is more favorable than Oil-Dri Corporation Of America.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Oil-Dri Corporation Of America
0 Sell rating(s)
0 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
3.00
WD-40
0 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.67

WD-40 has higher revenue and earnings than Oil-Dri Corporation Of America. Oil-Dri Corporation Of America is trading at a lower price-to-earnings ratio than WD-40, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Oil-Dri Corporation Of America$485.57M2.30$54M$3.6920.94
WD-40$619.98M4.28$90.99M$5.8833.53

49.0% of Oil-Dri Corporation Of America shares are owned by institutional investors. Comparatively, 91.5% of WD-40 shares are owned by institutional investors. 11.7% of Oil-Dri Corporation Of America shares are owned by insiders. Comparatively, 0.8% of WD-40 shares are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock is poised for long-term growth.

WD-40 has a net margin of 12.57% compared to Oil-Dri Corporation Of America's net margin of 11.01%. WD-40's return on equity of 30.23% beat Oil-Dri Corporation Of America's return on equity.

Company Net Margins Return on Equity Return on Assets
Oil-Dri Corporation Of America11.01% 20.18% 13.78%
WD-40 12.57%30.23%17.15%

In the previous week, WD-40 had 1 more articles in the media than Oil-Dri Corporation Of America. MarketBeat recorded 1 mentions for WD-40 and 0 mentions for Oil-Dri Corporation Of America. WD-40's average media sentiment score of 1.87 beat Oil-Dri Corporation Of America's score of 0.00 indicating that WD-40 is being referred to more favorably in the news media.

Company Overall Sentiment
Oil-Dri Corporation Of America Neutral
WD-40 Very Positive

Summary

WD-40 beats Oil-Dri Corporation Of America on 15 of the 19 factors compared between the two stocks.

How does WD-40 compare to Procter & Gamble?

Procter & Gamble (NYSE:PG) and WD-40 (NASDAQ:WDFC) are both consumer staples companies, but which is the better investment? We will contrast the two businesses based on the strength of their risk, profitability, valuation, analyst recommendations, dividends, media sentiment, earnings and institutional ownership.

Procter & Gamble has a net margin of 19.16% compared to WD-40's net margin of 12.57%. Procter & Gamble's return on equity of 32.00% beat WD-40's return on equity.

Company Net Margins Return on Equity Return on Assets
Procter & Gamble19.16% 32.00% 13.27%
WD-40 12.57%30.23%17.15%

In the previous week, Procter & Gamble had 50 more articles in the media than WD-40. MarketBeat recorded 51 mentions for Procter & Gamble and 1 mentions for WD-40. WD-40's average media sentiment score of 1.87 beat Procter & Gamble's score of 1.25 indicating that WD-40 is being referred to more favorably in the news media.

Company Overall Sentiment
Procter & Gamble Positive
WD-40 Very Positive

Procter & Gamble has higher revenue and earnings than WD-40. Procter & Gamble is trading at a lower price-to-earnings ratio than WD-40, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Procter & Gamble$84.28B3.87$15.97B$6.8420.47
WD-40$619.98M4.28$90.99M$5.8833.53

65.8% of Procter & Gamble shares are held by institutional investors. Comparatively, 91.5% of WD-40 shares are held by institutional investors. 0.2% of Procter & Gamble shares are held by insiders. Comparatively, 0.8% of WD-40 shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Procter & Gamble pays an annual dividend of $4.35 per share and has a dividend yield of 3.1%. WD-40 pays an annual dividend of $4.08 per share and has a dividend yield of 2.1%. Procter & Gamble pays out 63.6% of its earnings in the form of a dividend. WD-40 pays out 69.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Procter & Gamble has increased its dividend for 70 consecutive years and WD-40 has increased its dividend for 17 consecutive years. Procter & Gamble is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Procter & Gamble presently has a consensus target price of $161.06, indicating a potential upside of 15.01%. WD-40 has a consensus target price of $270.00, indicating a potential upside of 36.94%. Given WD-40's stronger consensus rating and higher probable upside, analysts plainly believe WD-40 is more favorable than Procter & Gamble.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Procter & Gamble
0 Sell rating(s)
9 Hold rating(s)
11 Buy rating(s)
0 Strong Buy rating(s)
2.55
WD-40
0 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.67

Procter & Gamble has a beta of 0.39, suggesting that its share price is 61% less volatile than the broader market. Comparatively, WD-40 has a beta of 0.31, suggesting that its share price is 69% less volatile than the broader market.

Summary

Procter & Gamble beats WD-40 on 11 of the 19 factors compared between the two stocks.

How does WD-40 compare to Colgate-Palmolive?

Colgate-Palmolive (NYSE:CL) and WD-40 (NASDAQ:WDFC) are both consumer staples companies, but which is the better investment? We will contrast the two companies based on the strength of their risk, dividends, profitability, media sentiment, valuation, institutional ownership, analyst recommendations and earnings.

Colgate-Palmolive has a beta of 0.33, indicating that its stock price is 67% less volatile than the broader market. Comparatively, WD-40 has a beta of 0.31, indicating that its stock price is 69% less volatile than the broader market.

Colgate-Palmolive pays an annual dividend of $2.12 per share and has a dividend yield of 2.4%. WD-40 pays an annual dividend of $4.08 per share and has a dividend yield of 2.1%. Colgate-Palmolive pays out 82.5% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. WD-40 pays out 69.4% of its earnings in the form of a dividend. Colgate-Palmolive has increased its dividend for 63 consecutive years and WD-40 has increased its dividend for 17 consecutive years. Colgate-Palmolive is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, Colgate-Palmolive had 2 more articles in the media than WD-40. MarketBeat recorded 3 mentions for Colgate-Palmolive and 1 mentions for WD-40. WD-40's average media sentiment score of 1.87 beat Colgate-Palmolive's score of 0.02 indicating that WD-40 is being referred to more favorably in the news media.

Company Overall Sentiment
Colgate-Palmolive Neutral
WD-40 Very Positive

WD-40 has a net margin of 12.57% compared to Colgate-Palmolive's net margin of 10.04%. Colgate-Palmolive's return on equity of 386.76% beat WD-40's return on equity.

Company Net Margins Return on Equity Return on Assets
Colgate-Palmolive10.04% 386.76% 17.89%
WD-40 12.57%30.23%17.15%

Colgate-Palmolive has higher revenue and earnings than WD-40. WD-40 is trading at a lower price-to-earnings ratio than Colgate-Palmolive, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Colgate-Palmolive$20.38B3.46$2.13B$2.5734.31
WD-40$619.98M4.28$90.99M$5.8833.53

Colgate-Palmolive presently has a consensus target price of $95.88, suggesting a potential upside of 8.73%. WD-40 has a consensus target price of $270.00, suggesting a potential upside of 36.94%. Given WD-40's higher possible upside, analysts plainly believe WD-40 is more favorable than Colgate-Palmolive.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Colgate-Palmolive
0 Sell rating(s)
6 Hold rating(s)
12 Buy rating(s)
0 Strong Buy rating(s)
2.67
WD-40
0 Sell rating(s)
1 Hold rating(s)
2 Buy rating(s)
0 Strong Buy rating(s)
2.67

80.4% of Colgate-Palmolive shares are owned by institutional investors. Comparatively, 91.5% of WD-40 shares are owned by institutional investors. 0.4% of Colgate-Palmolive shares are owned by insiders. Comparatively, 0.8% of WD-40 shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Summary

Colgate-Palmolive beats WD-40 on 10 of the 18 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding WDFC and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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WDFC vs. The Competition

MetricWD-40CONS PD IndustryStaples SectorNASDAQ Exchange
Market Cap$2.65B$29.73B$15.79B$12.66B
Dividend Yield2.04%3.44%3.51%5.31%
P/E Ratio33.5370.5125.6826.75
Price / Sales4.281.4947.36115.41
Price / Cash30.4212.9813.1737.60
Price / Book9.9510.515.666.92
Net Income$90.99M$1.30B$670.78M$336.84M
7 Day Performance-4.89%0.17%-0.19%4.31%
1 Month PerformanceN/AN/AN/A-0.54%
1 Year Performance-19.23%-17.90%-11.65%40.65%

WD-40 Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
WDFC
WD-40
4.5951 of 5 stars
$197.24
-1.4%
$270.00
+36.9%
-18.1%$2.65B$619.98M33.56580
CENTA
Central Garden & Pet
3.7562 of 5 stars
$34.57
flat
$44.00
+27.3%
+6.4%$2.16B$3.13B12.577,000
SPB
Spectrum Brands
3.7589 of 5 stars
$78.49
+0.2%
$86.20
+9.8%
+36.6%$1.82B$2.81B14.983,000
ODC
Oil-Dri Corporation Of America
1.9817 of 5 stars
$74.91
+0.1%
N/A+52.5%$1.08B$485.57M20.30870
PG
Procter & Gamble
4.5587 of 5 stars
$144.50
+0.0%
$161.06
+11.5%
-15.5%$336.49B$84.28B21.13109,000

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This page (NASDAQ:WDFC) was last updated on 6/1/2026 by MarketBeat.com Staff.
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