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Zillow Group (Z) Competitors

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$35.06 -0.86 (-2.39%)
Closing price 04:00 PM Eastern
Extended Trading
$35.09 +0.03 (+0.10%)
As of 07:56 PM Eastern
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Z vs. OPEN, ZG, OPAD, SUNB, and TCOM

Should you buy Zillow Group stock or one of its competitors? MarketBeat compares Zillow Group with other companies and stocks that may be similar based on industry, sector, market capitalization, business model, investor interest, or shared news coverage. Companies and stocks commonly compared with Zillow Group include Opendoor Technologies (OPEN), Zillow Group (ZG), Offerpad Solutions (OPAD), Sunbelt Rentals Holdings, Inc. Common Stock (SUNB), and Trip.com Group (TCOM).

How does Zillow Group compare to Opendoor Technologies?

Opendoor Technologies (NASDAQ:OPEN) and Zillow Group (NASDAQ:Z) are both mid-cap computer and technology companies, but which is the better stock? We will compare the two businesses based on the strength of their earnings, institutional ownership, dividends, valuation, analyst recommendations, profitability, media sentiment and risk.

62.4% of Opendoor Technologies shares are held by institutional investors. Comparatively, 71.0% of Zillow Group shares are held by institutional investors. 0.9% of Opendoor Technologies shares are held by company insiders. Comparatively, 25.0% of Zillow Group shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Zillow Group has a net margin of 2.27% compared to Opendoor Technologies' net margin of -35.25%. Zillow Group's return on equity of 1.41% beat Opendoor Technologies' return on equity.

Company Net Margins Return on Equity Return on Assets
Opendoor Technologies-35.25% -52.46% -17.22%
Zillow Group 2.27%1.41%1.22%

Opendoor Technologies presently has a consensus target price of $4.38, indicating a potential downside of 0.90%. Zillow Group has a consensus target price of $77.00, indicating a potential upside of 119.62%. Given Zillow Group's stronger consensus rating and higher possible upside, analysts clearly believe Zillow Group is more favorable than Opendoor Technologies.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Opendoor Technologies
4 Sell rating(s)
3 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.63
Zillow Group
1 Sell rating(s)
6 Hold rating(s)
4 Buy rating(s)
3 Strong Buy rating(s)
2.64

Zillow Group has lower revenue, but higher earnings than Opendoor Technologies. Opendoor Technologies is trading at a lower price-to-earnings ratio than Zillow Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Opendoor Technologies$4.37B0.98-$1.30B-$1.60N/A
Zillow Group$2.58B3.11$23M$0.25140.24

Opendoor Technologies has a beta of 3.55, suggesting that its stock price is 255% more volatile than the broader market. Comparatively, Zillow Group has a beta of 1.97, suggesting that its stock price is 97% more volatile than the broader market.

In the previous week, Zillow Group had 3 more articles in the media than Opendoor Technologies. MarketBeat recorded 13 mentions for Zillow Group and 10 mentions for Opendoor Technologies. Zillow Group's average media sentiment score of 0.35 beat Opendoor Technologies' score of 0.14 indicating that Zillow Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Opendoor Technologies
2 Very Positive mention(s)
4 Positive mention(s)
2 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral
Zillow Group
4 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Neutral

Summary

Zillow Group beats Opendoor Technologies on 15 of the 17 factors compared between the two stocks.

How does Zillow Group compare to Zillow Group?

Zillow Group (NASDAQ:Z) and Zillow Group (NASDAQ:ZG) are both mid-cap business services companies, but which is the superior investment? We will compare the two companies based on the strength of their profitability, earnings, valuation, media sentiment, analyst recommendations, risk, institutional ownership and dividends.

Zillow Group has a beta of 1.97, suggesting that its share price is 97% more volatile than the broader market. Comparatively, Zillow Group has a beta of 1.94, suggesting that its share price is 94% more volatile than the broader market.

Company Net Margins Return on Equity Return on Assets
Zillow Group2.27% 1.41% 1.22%
Zillow Group 2.27%1.41%1.22%

71.0% of Zillow Group shares are owned by institutional investors. Comparatively, 20.3% of Zillow Group shares are owned by institutional investors. 25.0% of Zillow Group shares are owned by company insiders. Comparatively, 29.9% of Zillow Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

Zillow Group presently has a consensus price target of $77.00, suggesting a potential upside of 119.62%. Zillow Group has a consensus price target of $71.24, suggesting a potential upside of 101.29%. Given Zillow Group's stronger consensus rating and higher probable upside, equities analysts plainly believe Zillow Group is more favorable than Zillow Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zillow Group
1 Sell rating(s)
6 Hold rating(s)
4 Buy rating(s)
3 Strong Buy rating(s)
2.64
Zillow Group
1 Sell rating(s)
12 Hold rating(s)
13 Buy rating(s)
0 Strong Buy rating(s)
2.46

In the previous week, Zillow Group had 7 more articles in the media than Zillow Group. MarketBeat recorded 13 mentions for Zillow Group and 6 mentions for Zillow Group. Zillow Group's average media sentiment score of 0.44 beat Zillow Group's score of 0.35 indicating that Zillow Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zillow Group
4 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Neutral
Zillow Group
3 Very Positive mention(s)
0 Positive mention(s)
3 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

Zillow Group is trading at a lower price-to-earnings ratio than Zillow Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zillow Group$2.58B3.11$23M$0.25140.24
Zillow Group$2.58B3.13$23M$0.25141.56

Summary

Zillow Group beats Zillow Group on 6 of the 11 factors compared between the two stocks.

How does Zillow Group compare to Offerpad Solutions?

Zillow Group (NASDAQ:Z) and Offerpad Solutions (NYSE:OPAD) are related companies, but which is the superior stock? We will contrast the two businesses based on the strength of their institutional ownership, valuation, analyst recommendations, media sentiment, earnings, profitability, risk and dividends.

Zillow Group has a net margin of 2.27% compared to Offerpad Solutions' net margin of -8.51%. Zillow Group's return on equity of 1.41% beat Offerpad Solutions' return on equity.

Company Net Margins Return on Equity Return on Assets
Zillow Group2.27% 1.41% 1.22%
Offerpad Solutions -8.51%-112.51%-20.98%

Zillow Group currently has a consensus price target of $77.00, indicating a potential upside of 119.62%. Offerpad Solutions has a consensus price target of $2.62, indicating a potential upside of 321.36%. Given Offerpad Solutions' higher probable upside, analysts plainly believe Offerpad Solutions is more favorable than Zillow Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zillow Group
1 Sell rating(s)
6 Hold rating(s)
4 Buy rating(s)
3 Strong Buy rating(s)
2.64
Offerpad Solutions
1 Sell rating(s)
1 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
2.00

In the previous week, Zillow Group had 8 more articles in the media than Offerpad Solutions. MarketBeat recorded 13 mentions for Zillow Group and 5 mentions for Offerpad Solutions. Offerpad Solutions' average media sentiment score of 1.48 beat Zillow Group's score of 0.35 indicating that Offerpad Solutions is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zillow Group
4 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Neutral
Offerpad Solutions
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

Zillow Group has a beta of 1.97, indicating that its share price is 97% more volatile than the broader market. Comparatively, Offerpad Solutions has a beta of 2.42, indicating that its share price is 142% more volatile than the broader market.

71.0% of Zillow Group shares are owned by institutional investors. Comparatively, 39.4% of Offerpad Solutions shares are owned by institutional investors. 25.0% of Zillow Group shares are owned by insiders. Comparatively, 40.6% of Offerpad Solutions shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Zillow Group has higher revenue and earnings than Offerpad Solutions. Offerpad Solutions is trading at a lower price-to-earnings ratio than Zillow Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zillow Group$2.58B3.11$23M$0.25140.24
Offerpad Solutions$567.81M0.05-$46.38M-$1.22N/A

Summary

Zillow Group beats Offerpad Solutions on 13 of the 17 factors compared between the two stocks.

How does Zillow Group compare to Sunbelt Rentals Holdings, Inc. Common Stock?

Sunbelt Rentals Holdings, Inc. Common Stock (NYSE:SUNB) and Zillow Group (NASDAQ:Z) are both business services companies, but which is the better investment? We will compare the two companies based on the strength of their institutional ownership, valuation, media sentiment, risk, dividends, analyst recommendations, earnings and profitability.

Zillow Group has lower revenue, but higher earnings than Sunbelt Rentals Holdings, Inc. Common Stock.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Sunbelt Rentals Holdings, Inc. Common Stock$10.93B3.00N/AN/AN/A
Zillow Group$2.58B3.11$23M$0.25140.24

Sunbelt Rentals Holdings, Inc. Common Stock currently has a consensus target price of $75.50, indicating a potential downside of 4.87%. Zillow Group has a consensus target price of $77.00, indicating a potential upside of 119.62%. Given Zillow Group's stronger consensus rating and higher probable upside, analysts clearly believe Zillow Group is more favorable than Sunbelt Rentals Holdings, Inc. Common Stock.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Sunbelt Rentals Holdings, Inc. Common Stock
3 Sell rating(s)
2 Hold rating(s)
6 Buy rating(s)
1 Strong Buy rating(s)
2.42
Zillow Group
1 Sell rating(s)
6 Hold rating(s)
4 Buy rating(s)
3 Strong Buy rating(s)
2.64

In the previous week, Zillow Group had 12 more articles in the media than Sunbelt Rentals Holdings, Inc. Common Stock. MarketBeat recorded 13 mentions for Zillow Group and 1 mentions for Sunbelt Rentals Holdings, Inc. Common Stock. Zillow Group's average media sentiment score of 0.35 beat Sunbelt Rentals Holdings, Inc. Common Stock's score of 0.00 indicating that Zillow Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Sunbelt Rentals Holdings, Inc. Common Stock
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral
Zillow Group
4 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Neutral

Zillow Group has a net margin of 2.27% compared to Sunbelt Rentals Holdings, Inc. Common Stock's net margin of 0.00%. Zillow Group's return on equity of 1.41% beat Sunbelt Rentals Holdings, Inc. Common Stock's return on equity.

Company Net Margins Return on Equity Return on Assets
Sunbelt Rentals Holdings, Inc. Common StockN/A N/A N/A
Zillow Group 2.27%1.41%1.22%

71.0% of Zillow Group shares are owned by institutional investors. 25.0% of Zillow Group shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Summary

Zillow Group beats Sunbelt Rentals Holdings, Inc. Common Stock on 11 of the 13 factors compared between the two stocks.

How does Zillow Group compare to Trip.com Group?

Zillow Group (NASDAQ:Z) and Trip.com Group (NASDAQ:TCOM) are both business services companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, media sentiment, analyst recommendations, dividends, risk, valuation, earnings and institutional ownership.

Zillow Group currently has a consensus price target of $77.00, suggesting a potential upside of 119.62%. Trip.com Group has a consensus price target of $77.50, suggesting a potential upside of 62.51%. Given Zillow Group's higher possible upside, equities analysts clearly believe Zillow Group is more favorable than Trip.com Group.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Zillow Group
1 Sell rating(s)
6 Hold rating(s)
4 Buy rating(s)
3 Strong Buy rating(s)
2.64
Trip.com Group
0 Sell rating(s)
2 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.80

Trip.com Group has higher revenue and earnings than Zillow Group. Trip.com Group is trading at a lower price-to-earnings ratio than Zillow Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Zillow Group$2.58B3.11$23M$0.25140.24
Trip.com Group$8.94B3.47$4.77B$6.707.12

71.0% of Zillow Group shares are held by institutional investors. Comparatively, 35.4% of Trip.com Group shares are held by institutional investors. 25.0% of Zillow Group shares are held by insiders. Comparatively, 23.0% of Trip.com Group shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company will outperform the market over the long term.

In the previous week, Zillow Group had 10 more articles in the media than Trip.com Group. MarketBeat recorded 13 mentions for Zillow Group and 3 mentions for Trip.com Group. Zillow Group's average media sentiment score of 0.35 beat Trip.com Group's score of -0.06 indicating that Zillow Group is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Zillow Group
4 Very Positive mention(s)
2 Positive mention(s)
6 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Neutral
Trip.com Group
1 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Trip.com Group has a net margin of 53.28% compared to Zillow Group's net margin of 2.27%. Trip.com Group's return on equity of 18.56% beat Zillow Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Zillow Group2.27% 1.41% 1.22%
Trip.com Group 53.28%18.56%11.40%

Zillow Group has a beta of 1.97, meaning that its stock price is 97% more volatile than the broader market. Comparatively, Trip.com Group has a beta of -0.07, meaning that its stock price is 107% less volatile than the broader market.

Summary

Trip.com Group beats Zillow Group on 9 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding Z and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NASDAQ and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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Z vs. The Competition

MetricZillow GroupINTERNET SERVICES IndustryComputer SectorNASDAQ Exchange
Market Cap$8.22B$170.77B$40.80B$12.46B
Dividend YieldN/A4.06%3.09%5.34%
P/E Ratio140.2419.68165.0722.08
Price / Sales3.1124.85639.54112.57
Price / Cash26.9924.5052.1657.17
Price / Book1.732.299.806.37
Net Income$23M$5.67B$1.06B$337.36M
7 Day Performance0.17%-5.43%-1.86%-3.07%
1 Month Performance-19.48%-3.71%5.65%0.37%
1 Year Performance-49.77%-8.41%159.66%27.87%

Zillow Group Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
Z
Zillow Group
4.3116 of 5 stars
$35.06
-2.4%
$77.00
+119.6%
-48.8%$8.22B$2.58B140.245,720
OPEN
Opendoor Technologies
1.5386 of 5 stars
$4.53
flat
$4.38
-3.3%
+688.7%$4.37B$4.37BN/A1,042
ZG
Zillow Group
4.1892 of 5 stars
$36.88
flat
$71.24
+93.2%
-48.0%$8.44B$2.58B147.527,068
OPAD
Offerpad Solutions
3.7272 of 5 stars
$0.71
+0.1%
$2.62
+269.6%
-27.5%$33.48M$567.81MN/A900
SUNB
Sunbelt Rentals Holdings, Inc. Common Stock
N/A$77.86
0.0%
$75.50
-3.0%
N/A$32.18B$10.93BN/A25,041

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This page (NASDAQ:Z) was last updated on 6/5/2026 by MarketBeat.com Staff.
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