Alphabet (GOOGL) News Today $185.06 +1.48 (+0.81%) Closing price 07/18/2025 04:00 PM EasternExtended Trading$185.52 +0.46 (+0.25%) As of 07/18/2025 07:59 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Headlines Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock Why Is Alphabet Up Today?Toggle Visibility of Why Is Alphabet Up Today?Alphabet Inc. (NASDAQ: GOOGL) stock movements today are driven by a mix of bullish analyst actions ahead of Q2 earnings and some insider selling. Investors are digesting upgraded earnings forecasts and price targets, tempered by executive share sales and external critiques of Google’s ad model. Positive Sentiment: Wedbush raised its Q2 EPS forecast for GOOGL to $2.12 (from $2.05) and kept an “Outperform” rating with a $190 price target, underscoring stronger-than-expected profit prospects. Wedbush Issues Optimistic Outlook for Alphabet Earnings Positive Sentiment: Bank of America bumped its GOOGL price objective to $210 (from $200) and reiterated a “Buy” rating, implying double-digit upside. Bank of America Issues Positive Forecast for Alphabet Stock Price Positive Sentiment: KeyCorp raised its price target on GOOGL to $215 (from $195) and maintained an “Overweight” rating, reflecting strong earnings visibility. Alphabet Given New $215.00 Price Target at KeyCorp Positive Sentiment: Cantor Fitzgerald set a new $196 price target on GOOGL, joining the wave of pre-earnings upgrades. Alphabet Given New $196.00 Price Target at Cantor Fitzgerald Positive Sentiment: BMO Capital reiterated an “Outperform” rating on GOOGL and lifted its target to $208, adding to the bullish earnings narrative. BMO Capital Reiterates Outperform on Alphabet, Raises Price Target to $208 Neutral Sentiment: MarketBeat’s week in review noted record highs on the NASDAQ and S&P 500 and highlighted GOOGL as one of the first major tech names up to report Q2, contributing to broad market optimism. MarketBeat Week in Review – 07/14 - 07/18 Neutral Sentiment: A Seeking Alpha piece argued that an unspecified “threat” to Alphabet could paradoxically accelerate strategic initiatives, though concrete catalysts remain unclear. Alphabet: This ‘Threat’ Could Actually Be A Blessing Neutral Sentiment: Multiple MarketBeat screeners included GOOGL among top space, healthcare, and cybersecurity stocks to watch, reflecting its diversified exposure but not driving a direct price catalyst. Space Stocks To Follow Now – July 18th Neutral Sentiment: Zacks published previews and “Buy, Sell or Hold” guidance on GOOGL ahead of earnings, indicating mixed views on valuation and competition in AI and Cloud. Buy, Sell or Hold Alphabet Stock? Key Tips Ahead of Q2 Earnings Negative Sentiment: CEO Sundar Pichai sold 32,500 shares at an average of $184.38, reducing his holding by 1.27%, which can spook some investors. Alphabet CEO Sells $5,992,350.00 in Stock Negative Sentiment: Director John Hennessy offloaded 400 shares at $181.98, trimming his position by 6.24%, further adding to insider selling pressure. Alphabet Director Sells Shares Negative Sentiment: Perplexity AI’s CEO publicly criticized Google’s ad-based revenue model as misaligned with the future of AI agents, raising strategic doubts. Perplexity CEO Says Google’s Ad Model Is Incompatible With AI Agent Future Posted 1+ days agoAI Generated. May Contain Errors. GOOGL Latest News All Sources Trusted Sources MarketBeat Benzinga Bloomberg GlobeNewswire GuruFocus MarketWatch Motley Fool NASDAQ PR Newswire Reuters Seeking Alpha TalkMarkets The Street TipRanks The Wall Street Journal Wall Street Zen Yahoo Finance Source Sentiment refers to the positivity or negativity of each headline according to our language processing algorithm. Sentiment All Sentiments Very Positive Positive Neutral Negative Very Negative Most Recent July 2025 June 2025 May 2025 April 2025 March 2025 February 2025 January 2025 December 2024 November 2024 October 2024 September 2024 August 2024 July 2024 June 2024 May 2024 April 2024 March 2024 February 2024 January 2024 December 2023 November 2023 October 2023 September 2023 August 2023 July 2023 June 2023 May 2023 April 2023 March 2023 February 2023 January 2023 December 2022 November 2022 October 2022 September 2022 August 2022 Time Period Alphabet Inc. (NASDAQ:GOOGL) Shares Bought by TFR Capital LLC.1 hour ago | marketbeat.comDock Street Asset Management Inc. Acquires 54,319 Shares of Alphabet Inc. (NASDAQ:GOOGL)1 hour ago | marketbeat.comFulton Breakefield Broenniman LLC Reduces Stock Holdings in Alphabet Inc. (NASDAQ:GOOGL)1 hour ago | marketbeat.comStephens Inc. AR Grows Stock Holdings in Alphabet Inc. (NASDAQ:GOOGL)1 hour ago | marketbeat.comEmerald Advisers LLC Sells 4,622 Shares of Alphabet Inc. (NASDAQ:GOOGL)1 hour ago | marketbeat.comSchechter Investment Advisors LLC Decreases Stock Holdings in Alphabet Inc. (NASDAQ:GOOGL)1 hour ago | marketbeat.comFinancial Security Advisor Inc. Buys 3,168 Shares of Alphabet Inc. (NASDAQ:GOOGL)1 hour ago | marketbeat.comNew York State Common Retirement Fund Has $1.19 Billion Stock Holdings in Alphabet Inc. (NASDAQ:GOOGL)1 hour ago | marketbeat.comAlphabet Inc. (NASDAQ:GOOGL) Shares Acquired by Arizona State Retirement System1 hour ago | marketbeat.comAlphabet (NASDAQ:GOOGL) & Dropbox (NASDAQ:DBX) Critical Review2 hours ago | americanbankingnews.comWedbush Comments on Alphabet's Q2 Earnings (NASDAQ:GOOGL)3 hours ago | americanbankingnews.comAlphabet (GOOGL) Gets $196 PT From Cantor Fitzgerald, Neutral Rating Reaffirmed2 hours ago | msn.comTop Space Stocks To Add to Your Watchlist - July 19thJuly 19 at 3:01 PM | marketbeat.comBest Healthcare Stocks To Watch Now - July 19thJuly 19 at 1:23 PM | marketbeat.comPromising Cybersecurity Stocks Worth Watching - July 19thJuly 19 at 1:22 PM | marketbeat.comWhich Is the Best "Magnificent Seven" Stock to Buy Right Now?July 19 at 7:30 AM | fool.comMarketBeat Week in Review – 07/14 - 07/18 (GOOGL)The NASDAQ and S&P 500 hit all-time highs on better-than-expected economic data; the market is confirming expectations for a strong second half...July 19 at 7:00 AM | marketbeat.comTop Cybersecurity Stocks To Follow Today - July 16thJuly 19 at 6:41 AM | marketbeat.comAlphabet Inc. (NASDAQ:GOOGL) Shares Sold by Mathes Company Inc.July 19 at 4:13 AM | marketbeat.comKathmere Capital Management LLC Buys 1,987 Shares of Alphabet Inc. (NASDAQ:GOOGL)July 19 at 4:13 AM | marketbeat.comAlphabet Inc. (NASDAQ:GOOGL) Position Cut by Ballentine Partners LLCJuly 19 at 4:13 AM | marketbeat.comAlphabet Inc. (NASDAQ:GOOGL) Stock Holdings Increased by Fort Sheridan Advisors LLCJuly 19 at 4:13 AM | marketbeat.comFocused Wealth Management Inc Raises Stock Position in Alphabet Inc. (NASDAQ:GOOGL)July 19 at 4:13 AM | marketbeat.comRational Advisors Inc. Cuts Holdings in Alphabet Inc. (NASDAQ:GOOGL)July 19 at 4:12 AM | marketbeat.comAlphabet Inc. (NASDAQ:GOOGL) Shares Purchased by Fortem Financial Group LLCJuly 19 at 4:12 AM | marketbeat.comAlphabet Inc. (NASDAQ:GOOGL) Shares Acquired by Blue Square Asset Management LLCJuly 19 at 4:12 AM | marketbeat.comAlphabet Inc. (NASDAQ:GOOGL) Shares Sold by WealthTrust Asset Management LLCJuly 19 at 4:12 AM | marketbeat.comCallahan Advisors LLC Acquires 2,776 Shares of Alphabet Inc. (NASDAQ:GOOGL)July 19 at 4:12 AM | marketbeat.comAlphabet Inc. (NASDAQ:GOOGL) Shares Sold by Park Square Financial Group LLCJuly 19 at 4:12 AM | marketbeat.com1 No-Brainer Trillion-Dollar Stock to Buy Like There's No TomorrowJuly 19 at 4:03 AM | fool.comIndia summons Google and Meta in betting app case, ANI reportsJuly 19 at 3:47 AM | reuters.comNeedham & Company LLC Forecasts Strong Price Appreciation for Alphabet (NASDAQ:GOOGL) StockJuly 19 at 2:36 AM | americanbankingnews.comAlphabet Inc. (GOOGL) Announces Preliminary Approval of Shareholder Derivative Action SettlementJuly 18 at 7:58 PM | gurufocus.comAlphabet: This 'Threat' Could Actually Be A BlessingJuly 18 at 3:01 PM | seekingalpha.comAnalysts revamp Alphabet stock price target before key earningsJuly 18 at 3:01 PM | msn.comWhat Analysts Think of Alphabet's Stock Ahead of EarningsJuly 18 at 3:01 PM | msn.comSpace Stocks To Follow Now - July 18thJuly 18 at 2:58 PM | marketbeat.comHealthcare Stocks To Watch Today - July 18thJuly 18 at 2:58 PM | marketbeat.comCybersecurity Stocks To Consider - July 18thJuly 18 at 12:53 PM | marketbeat.comDirexion's GOOGL-Focused Bull And Bear Funds Grab The Limelight Ahead Of Alphabet's EarningsJuly 18 at 12:32 PM | benzinga.comWedbush Issues Optimistic Outlook for Alphabet EarningsJuly 18 at 9:34 AM | marketbeat.comBank of America Issues Positive Forecast for Alphabet (NASDAQ:GOOGL) Stock PriceJuly 18 at 9:32 AM | marketbeat.comPrediction: Alphabet Stock Will Soar After July 23July 18 at 5:00 AM | fool.com5 Artificial Intelligence (AI) Stocks You Can Buy and Hold for the Next DecadeJuly 18 at 4:30 AM | fool.comGateway Wealth Partners LLC Purchases 1,377 Shares of Alphabet Inc. (NASDAQ:GOOGL)July 18 at 4:02 AM | marketbeat.comStegent Equity Advisors Inc. Purchases 1,842 Shares of Alphabet Inc. (NASDAQ:GOOGL)July 18 at 4:01 AM | marketbeat.comAlphabet Inc. (NASDAQ:GOOGL) is Fidelis Capital Partners LLC's 10th Largest PositionJuly 18 at 3:56 AM | marketbeat.comAlphabet Inc. (NASDAQ:GOOGL) is Xponance Inc.'s 6th Largest PositionJuly 18 at 3:56 AM | marketbeat.comRamsay Stattman Vela & Price Inc. Raises Holdings in Alphabet Inc. (NASDAQ:GOOGL)July 18 at 3:56 AM | marketbeat.comWeil Company Inc. Increases Position in Alphabet Inc. (NASDAQ:GOOGL)July 18 at 3:55 AM | marketbeat.com Get Alphabet News Delivered to You Automatically Sign up to receive the latest news and ratings for GOOGL and its competitors with MarketBeat's FREE daily newsletter. Email Address Related Videos GOOGL Media Mentions By Week GOOGL Media Sentiment Learn about the media sentiment score. Each headline receives a score ranging from 2 (good news) to -2 (bad news). Our company news sentiment scores track the average news sentiment of articles about each company over the most recent 7 days in order to identify companies that are receiving positive press. GOOGL News Sentiment▼1.140.65▲Average Computer and Technology News Sentiment GOOGL News Coverage Learn about the media coverage comparison. We track news headlines from hundreds of news outlets and tag them by company. This chart compares the number of articles about this company in the last seven days compared with the average number of articles about this company on a typical week. GOOGL Articles This Week▼200136▲GOOGL Articles Average Week Get Alphabet News Delivered to You Automatically Sign up to receive the latest news and ratings for GOOGL and its competitors with MarketBeat's FREE daily newsletter. 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