a.k.a. Brands (AKA) Competitors $14.90 +2.04 (+15.82%) Closing price 10/17/2025 03:59 PM EasternExtended Trading$14.12 -0.78 (-5.24%) As of 10/17/2025 07:46 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsHeadlinesInsider TradesOwnershipSEC FilingsShort InterestTrendsBuy This Stock AKA vs. HNST, SGU, HVT.A, BNED, HITI, ONEW, TTSH, NXXT, LOVE, and BZUNShould you be buying a.k.a. Brands stock or one of its competitors? The main competitors of a.k.a. Brands include Honest (HNST), Star Group (SGU), Haverty Furniture Companies (HVT.A), Barnes & Noble Education (BNED), High Tide (HITI), OneWater Marine (ONEW), Tile Shop Hldgs (TTSH), NextNRG (NXXT), Lovesac (LOVE), and Baozun (BZUN). These companies are all part of the "retail" industry. a.k.a. Brands vs. Its Competitors Honest Star Group Haverty Furniture Companies Barnes & Noble Education High Tide OneWater Marine Tile Shop Hldgs NextNRG Lovesac Baozun Honest (NASDAQ:HNST) and a.k.a. Brands (NYSE:AKA) are both small-cap retail companies, but which is the superior business? We will compare the two companies based on the strength of their media sentiment, risk, institutional ownership, earnings, profitability, dividends, valuation and analyst recommendations. Which has more risk and volatility, HNST or AKA? Honest has a beta of 2.29, indicating that its share price is 129% more volatile than the S&P 500. Comparatively, a.k.a. Brands has a beta of 1.6, indicating that its share price is 60% more volatile than the S&P 500. Is HNST or AKA more profitable? Honest has a net margin of 1.66% compared to a.k.a. Brands' net margin of -4.48%. Honest's return on equity of 3.84% beat a.k.a. Brands' return on equity.Company Net Margins Return on Equity Return on Assets Honest1.66% 3.84% 2.67% a.k.a. Brands -4.48%-21.06%-6.33% Do analysts prefer HNST or AKA? Honest presently has a consensus target price of $6.96, suggesting a potential upside of 91.16%. a.k.a. Brands has a consensus target price of $20.00, suggesting a potential upside of 34.27%. Given Honest's stronger consensus rating and higher possible upside, equities analysts plainly believe Honest is more favorable than a.k.a. Brands.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Honest 0 Sell rating(s) 4 Hold rating(s) 3 Buy rating(s) 1 Strong Buy rating(s) 2.63a.k.a. Brands 1 Sell rating(s) 1 Hold rating(s) 1 Buy rating(s) 1 Strong Buy rating(s) 2.50 Which has preferable valuation & earnings, HNST or AKA? Honest has higher earnings, but lower revenue than a.k.a. Brands. a.k.a. Brands is trading at a lower price-to-earnings ratio than Honest, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioHonest$378.34M1.07-$6.12M$0.0572.80a.k.a. Brands$574.70M0.28-$25.99M-$2.51-5.93 Do institutionals & insiders have more ownership in HNST or AKA? 45.5% of Honest shares are owned by institutional investors. Comparatively, 55.4% of a.k.a. Brands shares are owned by institutional investors. 8.9% of Honest shares are owned by insiders. Comparatively, 17.6% of a.k.a. Brands shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term. Does the media prefer HNST or AKA? In the previous week, a.k.a. Brands had 7 more articles in the media than Honest. MarketBeat recorded 8 mentions for a.k.a. Brands and 1 mentions for Honest. a.k.a. Brands' average media sentiment score of 1.02 beat Honest's score of 0.59 indicating that a.k.a. Brands is being referred to more favorably in the news media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Honest 0 Very Positive mention(s) 1 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive a.k.a. Brands 2 Very Positive mention(s) 2 Positive mention(s) 2 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive SummaryHonest beats a.k.a. Brands on 11 of the 16 factors compared between the two stocks. Get a.k.a. Brands News Delivered to You Automatically Sign up to receive the latest news and ratings for AKA and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding AKA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart AKA vs. The Competition Export to ExcelMetrica.k.a. BrandsRETAIL IndustryRetail SectorNYSE ExchangeMarket Cap$139.46M$8.46B$27.06B$21.75BDividend YieldN/A2.93%172.46%3.62%P/E Ratio-5.9323.3419.6832.43Price / Sales0.281.268.9158.82Price / CashN/A19.2662.7224.38Price / Book1.353.775.104.59Net Income-$25.99M$368.88M$911.72M$1.02B7 Day Performance58.54%3.91%2.07%1.31%1 Month Performance43.22%-5.01%-4.73%-1.47%1 Year Performance-42.56%-4.01%11.21%9.54% a.k.a. Brands Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)AKAa.k.a. Brands3.459 of 5 stars$14.90+15.8%$20.00+34.3%-41.3%$139.46M$574.70M-5.931,350News CoveragePositive NewsAnalyst UpgradeShort Interest ↓Gap UpHigh Trading VolumeHNSTHonest2.8367 of 5 stars$3.97+8.2%$6.96+75.3%-3.7%$408.36M$378.34M79.42190SGUStar Group3.95 of 5 stars$11.89+0.3%N/A-1.5%$398.24M$1.77B9.013,039Dividend AnnouncementHVT.AHaverty Furniture CompaniesN/A$21.50-1.1%N/A-26.3%$341.44M$722.90M18.702,840Gap DownHigh Trading VolumeBNEDBarnes & Noble Education0.0673 of 5 stars$9.57-2.2%N/A-5.0%$333.39M$1.57B-0.623,750Upcoming EarningsHITIHigh Tide1.6435 of 5 stars$3.59+0.6%$6.13+70.6%+30.6%$310.99M$381.22M-44.881,550ONEWOneWater Marine3.9477 of 5 stars$15.43-4.6%$19.60+27.0%-35.0%$264.87M$1.79B-19.052,203News CoverageAnalyst ForecastTTSHTile Shop Hldgs0.1657 of 5 stars$5.79-2.0%N/A-8.8%$264.54M$347.07M0.001,291News CoverageHigh Trading VolumeNXXTNextNRG2.8312 of 5 stars$2.07+4.0%$5.50+165.7%N/A$249.89M$49.74M-0.3154Short Interest ↑High Trading VolumeLOVELovesac4.6904 of 5 stars$16.13-3.6%$30.00+86.0%-51.3%$244.58M$680.63M25.602,024News CoverageBZUNBaozun3.0829 of 5 stars$3.84-2.5%$4.20+9.4%+1.2%$227.66M$1.29B-8.737,650Short Interest ↓ Related Companies and Tools Related Companies HNST Alternatives SGU Alternatives HVT.A Alternatives BNED Alternatives HITI Alternatives ONEW Alternatives TTSH Alternatives NXXT Alternatives LOVE Alternatives BZUN Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:AKA) was last updated on 10/18/2025 by MarketBeat.com Staff From Our PartnersThis Crypto Is Set to Explode in JanuaryCurious about crypto but still stuck scrolling endless threads? 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