AKA vs. DNUT, NEGG, SGU, JMIA, BNED, NXXT, BYON, QVCGB, HVT.A, and BWMX
Should you be buying a.k.a. Brands stock or one of its competitors? The main competitors of a.k.a. Brands include Krispy Kreme (DNUT), Newegg Commerce (NEGG), Star Group (SGU), Jumia Technologies (JMIA), Barnes & Noble Education (BNED), NextNRG (NXXT), Beyond (BYON), QVC Group (QVCGB), Haverty Furniture Companies (HVT.A), and Betterware de México, S.A.P.I. de C.V. (BWMX). These companies are all part of the "retail" industry.
a.k.a. Brands vs. Its Competitors
Krispy Kreme (NASDAQ:DNUT) and a.k.a. Brands (NYSE:AKA) are both small-cap retail companies, but which is the better stock? We will contrast the two businesses based on the strength of their institutional ownership, valuation, media sentiment, analyst recommendations, profitability, risk, dividends and earnings.
81.7% of Krispy Kreme shares are owned by institutional investors. Comparatively, 55.4% of a.k.a. Brands shares are owned by institutional investors. 3.0% of Krispy Kreme shares are owned by company insiders. Comparatively, 17.1% of a.k.a. Brands shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company will outperform the market over the long term.
Krispy Kreme has higher revenue and earnings than a.k.a. Brands. Krispy Kreme is trading at a lower price-to-earnings ratio than a.k.a. Brands, indicating that it is currently the more affordable of the two stocks.
Krispy Kreme presently has a consensus price target of $10.58, indicating a potential upside of 207.41%. a.k.a. Brands has a consensus price target of $19.25, indicating a potential upside of 72.96%. Given Krispy Kreme's stronger consensus rating and higher probable upside, research analysts clearly believe Krispy Kreme is more favorable than a.k.a. Brands.
Krispy Kreme has a net margin of -1.36% compared to a.k.a. Brands' net margin of -4.33%. Krispy Kreme's return on equity of -2.13% beat a.k.a. Brands' return on equity.
Krispy Kreme has a beta of 1.29, meaning that its stock price is 29% more volatile than the S&P 500. Comparatively, a.k.a. Brands has a beta of 1.63, meaning that its stock price is 63% more volatile than the S&P 500.
In the previous week, Krispy Kreme had 32 more articles in the media than a.k.a. Brands. MarketBeat recorded 35 mentions for Krispy Kreme and 3 mentions for a.k.a. Brands. a.k.a. Brands' average media sentiment score of 0.30 beat Krispy Kreme's score of 0.22 indicating that a.k.a. Brands is being referred to more favorably in the news media.
Summary
Krispy Kreme beats a.k.a. Brands on 13 of the 17 factors compared between the two stocks.
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New MarketBeat Followers Over Time
This chart shows the number of new MarketBeat users adding AKA and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
Skip ChartMedia Sentiment Over Time
This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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a.k.a. Brands Competitors List
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This page (NYSE:AKA) was last updated on 7/3/2025 by MarketBeat.com Staff