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General Motors (GM) Competitors

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$86.29 -0.47 (-0.54%)
Closing price 08/13/2026 03:59 PM Eastern
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$86.53 +0.24 (+0.27%)
As of 08:11 AM Eastern
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GM vs. AMZN, GOOG, GOOGL, LCID, and RIVN

Should you buy General Motors stock or one of its competitors? General Motors's main competitors and comparable companies include Amazon.com (AMZN), Alphabet (GOOG), Alphabet (GOOGL), Lucid Group (LCID), and Rivian Automotive (RIVN). Companies are selected based on similarities in market, industry, and size.

How does General Motors compare to Amazon.com?

General Motors (NYSE:GM) and Amazon.com (NASDAQ:AMZN) are both large-cap consumer discretionary companies, but which is the better stock? We will contrast the two businesses based on the strength of their earnings, valuation, risk, dividends, institutional ownership, media sentiment, profitability and analyst recommendations.

General Motors presently has a consensus target price of $101.41, suggesting a potential upside of 17.52%. Amazon.com has a consensus target price of $322.56, suggesting a potential upside of 21.66%. Given Amazon.com's stronger consensus rating and higher possible upside, analysts clearly believe Amazon.com is more favorable than General Motors.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
General Motors
1 Sell rating(s)
3 Hold rating(s)
18 Buy rating(s)
1 Strong Buy rating(s)
2.83
Amazon.com
0 Sell rating(s)
2 Hold rating(s)
56 Buy rating(s)
1 Strong Buy rating(s)
2.98

Amazon.com has a net margin of 17.44% compared to General Motors' net margin of 1.05%. General Motors' return on equity of 18.18% beat Amazon.com's return on equity.

Company Net Margins Return on Equity Return on Assets
General Motors1.05% 18.18% 4.17%
Amazon.com 17.44%18.00%8.97%

92.7% of General Motors shares are held by institutional investors. Comparatively, 72.2% of Amazon.com shares are held by institutional investors. 0.4% of General Motors shares are held by insiders. Comparatively, 8.9% of Amazon.com shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock is poised for long-term growth.

Amazon.com has higher revenue and earnings than General Motors. Amazon.com is trading at a lower price-to-earnings ratio than General Motors, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
General Motors$185.02B0.41$2.70B$1.9843.58
Amazon.com$716.92B3.99$77.67B$12.4321.33

In the previous week, Amazon.com had 273 more articles in the media than General Motors. MarketBeat recorded 316 mentions for Amazon.com and 43 mentions for General Motors. Amazon.com's average media sentiment score of 1.02 beat General Motors' score of 0.62 indicating that Amazon.com is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
General Motors
24 Very Positive mention(s)
2 Positive mention(s)
11 Neutral mention(s)
3 Negative mention(s)
2 Very Negative mention(s)
Positive
Amazon.com
211 Very Positive mention(s)
54 Positive mention(s)
23 Neutral mention(s)
23 Negative mention(s)
3 Very Negative mention(s)
Positive

General Motors has a beta of 1.3, indicating that its stock price is 30% more volatile than the broader market. Comparatively, Amazon.com has a beta of 1.45, indicating that its stock price is 45% more volatile than the broader market.

Summary

Amazon.com beats General Motors on 13 of the 16 factors compared between the two stocks.

How does General Motors compare to Alphabet?

General Motors (NYSE:GM) and Alphabet (NASDAQ:GOOG) are related large-cap companies, but which is the superior investment? We will compare the two companies based on the strength of their risk, valuation, earnings, profitability, analyst recommendations, dividends, institutional ownership and media sentiment.

92.7% of General Motors shares are held by institutional investors. Comparatively, 27.3% of Alphabet shares are held by institutional investors. 0.4% of General Motors shares are held by insiders. Comparatively, 13.0% of Alphabet shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

General Motors presently has a consensus price target of $101.41, indicating a potential upside of 17.52%. Alphabet has a consensus price target of $410.09, indicating a potential upside of 19.23%. Given Alphabet's stronger consensus rating and higher possible upside, analysts plainly believe Alphabet is more favorable than General Motors.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
General Motors
1 Sell rating(s)
3 Hold rating(s)
18 Buy rating(s)
1 Strong Buy rating(s)
2.83
Alphabet
0 Sell rating(s)
4 Hold rating(s)
29 Buy rating(s)
6 Strong Buy rating(s)
3.05

General Motors has a beta of 1.3, indicating that its stock price is 30% more volatile than the broader market. Comparatively, Alphabet has a beta of 1.23, indicating that its stock price is 23% more volatile than the broader market.

Alphabet has a net margin of 54.77% compared to General Motors' net margin of 1.05%. Alphabet's return on equity of 51.32% beat General Motors' return on equity.

Company Net Margins Return on Equity Return on Assets
General Motors1.05% 18.18% 4.17%
Alphabet 54.77%51.32%35.42%

General Motors pays an annual dividend of $0.72 per share and has a dividend yield of 0.8%. Alphabet pays an annual dividend of $0.88 per share and has a dividend yield of 0.3%. General Motors pays out 36.4% of its earnings in the form of a dividend. Alphabet pays out 4.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. General Motors has raised its dividend for 3 consecutive years and Alphabet has raised its dividend for 1 consecutive years. General Motors is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

In the previous week, Alphabet had 123 more articles in the media than General Motors. MarketBeat recorded 166 mentions for Alphabet and 43 mentions for General Motors. Alphabet's average media sentiment score of 0.83 beat General Motors' score of 0.62 indicating that Alphabet is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
General Motors
24 Very Positive mention(s)
2 Positive mention(s)
11 Neutral mention(s)
3 Negative mention(s)
2 Very Negative mention(s)
Positive
Alphabet
95 Very Positive mention(s)
27 Positive mention(s)
28 Neutral mention(s)
11 Negative mention(s)
3 Very Negative mention(s)
Positive

Alphabet has higher revenue and earnings than General Motors. Alphabet is trading at a lower price-to-earnings ratio than General Motors, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
General Motors$185.02B0.41$2.70B$1.9843.58
Alphabet$402.84B10.44$132.17B$19.9117.27

Summary

Alphabet beats General Motors on 15 of the 20 factors compared between the two stocks.

How does General Motors compare to Alphabet?

General Motors (NYSE:GM) and Alphabet (NASDAQ:GOOGL) are related large-cap companies, but which is the superior business? We will compare the two businesses based on the strength of their risk, profitability, dividends, institutional ownership, valuation, analyst recommendations, earnings and media sentiment.

Alphabet has higher revenue and earnings than General Motors. Alphabet is trading at a lower price-to-earnings ratio than General Motors, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
General Motors$185.02B0.41$2.70B$1.9843.58
Alphabet$402.84B10.52$132.17B$19.9117.40

Alphabet has a net margin of 54.77% compared to General Motors' net margin of 1.05%. Alphabet's return on equity of 51.32% beat General Motors' return on equity.

Company Net Margins Return on Equity Return on Assets
General Motors1.05% 18.18% 4.17%
Alphabet 54.77%51.32%35.42%

General Motors pays an annual dividend of $0.72 per share and has a dividend yield of 0.8%. Alphabet pays an annual dividend of $0.88 per share and has a dividend yield of 0.3%. General Motors pays out 36.4% of its earnings in the form of a dividend. Alphabet pays out 4.4% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. General Motors has increased its dividend for 3 consecutive years and Alphabet has increased its dividend for 1 consecutive years. General Motors is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

General Motors presently has a consensus target price of $101.41, suggesting a potential upside of 17.52%. Alphabet has a consensus target price of $419.86, suggesting a potential upside of 21.22%. Given Alphabet's stronger consensus rating and higher possible upside, analysts plainly believe Alphabet is more favorable than General Motors.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
General Motors
1 Sell rating(s)
3 Hold rating(s)
18 Buy rating(s)
1 Strong Buy rating(s)
2.83
Alphabet
0 Sell rating(s)
5 Hold rating(s)
44 Buy rating(s)
5 Strong Buy rating(s)
3.00

92.7% of General Motors shares are owned by institutional investors. Comparatively, 40.0% of Alphabet shares are owned by institutional investors. 0.4% of General Motors shares are owned by company insiders. Comparatively, 11.6% of Alphabet shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

General Motors has a beta of 1.3, indicating that its stock price is 30% more volatile than the broader market. Comparatively, Alphabet has a beta of 1.24, indicating that its stock price is 24% more volatile than the broader market.

In the previous week, Alphabet had 130 more articles in the media than General Motors. MarketBeat recorded 173 mentions for Alphabet and 43 mentions for General Motors. Alphabet's average media sentiment score of 1.03 beat General Motors' score of 0.62 indicating that Alphabet is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
General Motors
24 Very Positive mention(s)
2 Positive mention(s)
11 Neutral mention(s)
3 Negative mention(s)
2 Very Negative mention(s)
Positive
Alphabet
123 Very Positive mention(s)
7 Positive mention(s)
26 Neutral mention(s)
12 Negative mention(s)
2 Very Negative mention(s)
Positive

Summary

Alphabet beats General Motors on 15 of the 20 factors compared between the two stocks.

How does General Motors compare to Lucid Group?

General Motors (NYSE:GM) and Lucid Group (NASDAQ:LCID) are both consumer discretionary companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, risk, valuation, profitability, dividends, earnings and media sentiment.

General Motors has a net margin of 1.05% compared to Lucid Group's net margin of -249.21%. General Motors' return on equity of 18.18% beat Lucid Group's return on equity.

Company Net Margins Return on Equity Return on Assets
General Motors1.05% 18.18% 4.17%
Lucid Group -249.21%-1,391.51%-47.61%

In the previous week, General Motors had 21 more articles in the media than Lucid Group. MarketBeat recorded 43 mentions for General Motors and 22 mentions for Lucid Group. General Motors' average media sentiment score of 0.62 beat Lucid Group's score of 0.59 indicating that General Motors is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
General Motors
24 Very Positive mention(s)
2 Positive mention(s)
11 Neutral mention(s)
3 Negative mention(s)
2 Very Negative mention(s)
Positive
Lucid Group
7 Very Positive mention(s)
4 Positive mention(s)
9 Neutral mention(s)
0 Negative mention(s)
1 Very Negative mention(s)
Positive

General Motors currently has a consensus price target of $101.41, indicating a potential upside of 17.52%. Lucid Group has a consensus price target of $9.56, indicating a potential upside of 48.38%. Given Lucid Group's higher possible upside, analysts clearly believe Lucid Group is more favorable than General Motors.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
General Motors
1 Sell rating(s)
3 Hold rating(s)
18 Buy rating(s)
1 Strong Buy rating(s)
2.83
Lucid Group
4 Sell rating(s)
7 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.75

General Motors has higher revenue and earnings than Lucid Group. Lucid Group is trading at a lower price-to-earnings ratio than General Motors, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
General Motors$185.02B0.41$2.70B$1.9843.58
Lucid Group$1.35B1.86-$2.70B-$13.69N/A

92.7% of General Motors shares are owned by institutional investors. Comparatively, 75.2% of Lucid Group shares are owned by institutional investors. 0.4% of General Motors shares are owned by company insiders. Comparatively, 60.0% of Lucid Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.

General Motors has a beta of 1.3, suggesting that its share price is 30% more volatile than the broader market. Comparatively, Lucid Group has a beta of 0.83, suggesting that its share price is 17% less volatile than the broader market.

Summary

General Motors beats Lucid Group on 14 of the 17 factors compared between the two stocks.

How does General Motors compare to Rivian Automotive?

General Motors (NYSE:GM) and Rivian Automotive (NASDAQ:RIVN) are both large-cap consumer discretionary companies, but which is the superior investment? We will compare the two companies based on the strength of their dividends, valuation, institutional ownership, risk, profitability, earnings, media sentiment and analyst recommendations.

92.7% of General Motors shares are owned by institutional investors. Comparatively, 66.3% of Rivian Automotive shares are owned by institutional investors. 0.4% of General Motors shares are owned by insiders. Comparatively, 1.5% of Rivian Automotive shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock will outperform the market over the long term.

In the previous week, General Motors had 26 more articles in the media than Rivian Automotive. MarketBeat recorded 43 mentions for General Motors and 17 mentions for Rivian Automotive. General Motors' average media sentiment score of 0.62 beat Rivian Automotive's score of 0.61 indicating that General Motors is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
General Motors
24 Very Positive mention(s)
2 Positive mention(s)
11 Neutral mention(s)
3 Negative mention(s)
2 Very Negative mention(s)
Positive
Rivian Automotive
8 Very Positive mention(s)
4 Positive mention(s)
4 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

General Motors has a net margin of 1.05% compared to Rivian Automotive's net margin of -54.96%. General Motors' return on equity of 18.18% beat Rivian Automotive's return on equity.

Company Net Margins Return on Equity Return on Assets
General Motors1.05% 18.18% 4.17%
Rivian Automotive -54.96%-73.90%-23.91%

General Motors has higher revenue and earnings than Rivian Automotive. Rivian Automotive is trading at a lower price-to-earnings ratio than General Motors, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
General Motors$185.02B0.41$2.70B$1.9843.58
Rivian Automotive$5.39B4.25-$3.65B-$2.58N/A

General Motors has a beta of 1.3, suggesting that its share price is 30% more volatile than the broader market. Comparatively, Rivian Automotive has a beta of 1.61, suggesting that its share price is 61% more volatile than the broader market.

General Motors presently has a consensus price target of $101.41, indicating a potential upside of 17.52%. Rivian Automotive has a consensus price target of $18.95, indicating a potential upside of 19.81%. Given Rivian Automotive's higher possible upside, analysts plainly believe Rivian Automotive is more favorable than General Motors.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
General Motors
1 Sell rating(s)
3 Hold rating(s)
18 Buy rating(s)
1 Strong Buy rating(s)
2.83
Rivian Automotive
7 Sell rating(s)
8 Hold rating(s)
12 Buy rating(s)
0 Strong Buy rating(s)
2.19

Summary

General Motors beats Rivian Automotive on 13 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding GM and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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GM vs. The Competition

MetricGeneral MotorsAutomobiles IndustryConsumer Discretionary SectorNYSE Exchange
Market Cap$76.13B$43.02B$13.21B$24.29B
Dividend Yield0.83%2.90%55.50%3.69%
P/E Ratio43.5811.1846.6430.23
Price / Sales0.4126.6691.1520.60
Price / Cash3.2111.2826.3333.80
Price / Book1.192.514.506.69
Net Income$2.70B$1.24B$443.58M$1.06B
7 Day Performance-1.49%-0.74%-0.40%0.45%
1 Month Performance12.34%1.25%2.05%3.07%
1 Year Performance52.76%-20.39%0.72%18.36%

General Motors Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
GM
General Motors
4.9073 of 5 stars
$86.29
-0.5%
$101.41
+17.5%
+55.1%$76.13B$185.02B43.58156,000
AMZN
Amazon.com
4.9501 of 5 stars
$284.02
+4.6%
$322.56
+13.6%
+18.0%$3.06T$775.68B22.851,576,000
GOOG
Alphabet
4.8502 of 5 stars
$372.47
+4.4%
$410.09
+10.1%
+69.4%$4.56T$402.84B18.71190,200
GOOGL
Alphabet
4.8917 of 5 stars
$373.51
+4.9%
$419.86
+12.4%
+71.5%$4.57T$402.84B18.76190,820
LCID
Lucid Group
3.7116 of 5 stars
$7.70
+4.3%
$9.56
+24.1%
-72.5%$3.01B$1.35BN/A9,000

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This page (NYSE:GM) was last updated on 8/14/2026 by MarketBeat.com Staff.
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