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Ford Motor (F) Competitors

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$14.36 +0.47 (+3.38%)
Closing price 08/14/2026 03:59 PM Eastern
Extended Trading
$14.38 +0.02 (+0.11%)
As of 08/14/2026 07:59 PM Eastern
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F vs. AAPL, AMZN, GOOGL, LCID, and NVDA

Should you buy Ford Motor stock or one of its competitors? Ford Motor's main competitors and comparable companies include Apple (AAPL), Amazon.com (AMZN), Alphabet (GOOGL), Lucid Group (LCID), and NVIDIA (NVDA). Companies are selected based on similarities in market, industry, and size.

How does Ford Motor compare to Apple?

Apple (NASDAQ:AAPL) and Ford Motor (NYSE:F) are related large-cap companies, but which is the superior business? We will compare the two businesses based on the strength of their dividends, valuation, risk, analyst recommendations, institutional ownership, earnings, profitability and media sentiment.

Apple has a net margin of 27.62% compared to Ford Motor's net margin of -3.93%. Apple's return on equity of 135.46% beat Ford Motor's return on equity.

Company Net Margins Return on Equity Return on Assets
Apple27.62% 135.46% 34.11%
Ford Motor -3.93%17.23%2.33%

Apple pays an annual dividend of $1.08 per share and has a dividend yield of 0.4%. Ford Motor pays an annual dividend of $0.60 per share and has a dividend yield of 4.2%. Apple pays out 12.4% of its earnings in the form of a dividend. Ford Motor pays out -32.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Apple has raised its dividend for 14 consecutive years. Ford Motor is clearly the better dividend stock, given its higher yield and lower payout ratio.

Apple has higher revenue and earnings than Ford Motor. Ford Motor is trading at a lower price-to-earnings ratio than Apple, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Apple$416.16B10.73$112.01B$8.7235.08
Ford Motor$187.27B0.31-$8.18B-$1.87N/A

In the previous week, Apple had 304 more articles in the media than Ford Motor. MarketBeat recorded 323 mentions for Apple and 19 mentions for Ford Motor. Apple's average media sentiment score of 0.86 beat Ford Motor's score of 0.44 indicating that Apple is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Apple
202 Very Positive mention(s)
41 Positive mention(s)
32 Neutral mention(s)
37 Negative mention(s)
8 Very Negative mention(s)
Positive
Ford Motor
5 Very Positive mention(s)
0 Positive mention(s)
10 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral

Apple has a beta of 1.09, indicating that its stock price is 9% more volatile than the broader market. Comparatively, Ford Motor has a beta of 1.82, indicating that its stock price is 82% more volatile than the broader market.

Apple currently has a consensus price target of $328.60, suggesting a potential upside of 7.41%. Ford Motor has a consensus price target of $15.68, suggesting a potential upside of 9.16%. Given Ford Motor's higher possible upside, analysts clearly believe Ford Motor is more favorable than Apple.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Apple
4 Sell rating(s)
10 Hold rating(s)
20 Buy rating(s)
1 Strong Buy rating(s)
2.51
Ford Motor
1 Sell rating(s)
10 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.37

67.7% of Apple shares are owned by institutional investors. Comparatively, 58.7% of Ford Motor shares are owned by institutional investors. 0.1% of Apple shares are owned by insiders. Comparatively, 0.6% of Ford Motor shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

Summary

Apple beats Ford Motor on 15 of the 20 factors compared between the two stocks.

How does Ford Motor compare to Amazon.com?

Ford Motor (NYSE:F) and Amazon.com (NASDAQ:AMZN) are both large-cap consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their analyst recommendations, risk, dividends, profitability, earnings, institutional ownership, media sentiment and valuation.

Ford Motor presently has a consensus target price of $15.68, suggesting a potential upside of 9.16%. Amazon.com has a consensus target price of $322.56, suggesting a potential upside of 22.81%. Given Amazon.com's stronger consensus rating and higher possible upside, analysts plainly believe Amazon.com is more favorable than Ford Motor.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Ford Motor
1 Sell rating(s)
10 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.37
Amazon.com
0 Sell rating(s)
2 Hold rating(s)
56 Buy rating(s)
1 Strong Buy rating(s)
2.98

Amazon.com has higher revenue and earnings than Ford Motor. Ford Motor is trading at a lower price-to-earnings ratio than Amazon.com, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Ford Motor$187.27B0.31-$8.18B-$1.87N/A
Amazon.com$716.92B3.95$77.67B$12.4321.13

In the previous week, Amazon.com had 300 more articles in the media than Ford Motor. MarketBeat recorded 319 mentions for Amazon.com and 19 mentions for Ford Motor. Amazon.com's average media sentiment score of 1.02 beat Ford Motor's score of 0.44 indicating that Amazon.com is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Ford Motor
5 Very Positive mention(s)
0 Positive mention(s)
10 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral
Amazon.com
210 Very Positive mention(s)
60 Positive mention(s)
20 Neutral mention(s)
22 Negative mention(s)
5 Very Negative mention(s)
Positive

58.7% of Ford Motor shares are owned by institutional investors. Comparatively, 72.2% of Amazon.com shares are owned by institutional investors. 0.6% of Ford Motor shares are owned by insiders. Comparatively, 8.9% of Amazon.com shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Ford Motor has a beta of 1.82, meaning that its share price is 82% more volatile than the broader market. Comparatively, Amazon.com has a beta of 1.45, meaning that its share price is 45% more volatile than the broader market.

Amazon.com has a net margin of 17.44% compared to Ford Motor's net margin of -3.93%. Amazon.com's return on equity of 18.00% beat Ford Motor's return on equity.

Company Net Margins Return on Equity Return on Assets
Ford Motor-3.93% 17.23% 2.33%
Amazon.com 17.44%18.00%8.97%

Summary

Amazon.com beats Ford Motor on 16 of the 17 factors compared between the two stocks.

How does Ford Motor compare to Alphabet?

Alphabet (NASDAQ:GOOGL) and Ford Motor (NYSE:F) are related large-cap companies, but which is the better stock? We will contrast the two businesses based on the strength of their analyst recommendations, valuation, dividends, media sentiment, risk, profitability, earnings and institutional ownership.

Alphabet currently has a consensus price target of $419.86, suggesting a potential upside of 21.38%. Ford Motor has a consensus price target of $15.68, suggesting a potential upside of 9.16%. Given Alphabet's stronger consensus rating and higher probable upside, research analysts clearly believe Alphabet is more favorable than Ford Motor.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Alphabet
0 Sell rating(s)
5 Hold rating(s)
44 Buy rating(s)
5 Strong Buy rating(s)
3.00
Ford Motor
1 Sell rating(s)
10 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.37

Alphabet has higher revenue and earnings than Ford Motor. Ford Motor is trading at a lower price-to-earnings ratio than Alphabet, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Alphabet$402.84B10.50$132.17B$19.9117.37
Ford Motor$187.27B0.31-$8.18B-$1.87N/A

Alphabet has a net margin of 54.77% compared to Ford Motor's net margin of -3.93%. Alphabet's return on equity of 51.32% beat Ford Motor's return on equity.

Company Net Margins Return on Equity Return on Assets
Alphabet54.77% 51.32% 35.42%
Ford Motor -3.93%17.23%2.33%

Alphabet has a beta of 1.24, meaning that its stock price is 24% more volatile than the broader market. Comparatively, Ford Motor has a beta of 1.82, meaning that its stock price is 82% more volatile than the broader market.

Alphabet pays an annual dividend of $0.88 per share and has a dividend yield of 0.3%. Ford Motor pays an annual dividend of $0.60 per share and has a dividend yield of 4.2%. Alphabet pays out 4.4% of its earnings in the form of a dividend. Ford Motor pays out -32.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Alphabet has raised its dividend for 1 consecutive years. Ford Motor is clearly the better dividend stock, given its higher yield and lower payout ratio.

40.0% of Alphabet shares are held by institutional investors. Comparatively, 58.7% of Ford Motor shares are held by institutional investors. 11.6% of Alphabet shares are held by company insiders. Comparatively, 0.6% of Ford Motor shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

In the previous week, Alphabet had 145 more articles in the media than Ford Motor. MarketBeat recorded 164 mentions for Alphabet and 19 mentions for Ford Motor. Alphabet's average media sentiment score of 0.95 beat Ford Motor's score of 0.44 indicating that Alphabet is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Alphabet
109 Very Positive mention(s)
6 Positive mention(s)
31 Neutral mention(s)
14 Negative mention(s)
2 Very Negative mention(s)
Positive
Ford Motor
5 Very Positive mention(s)
0 Positive mention(s)
10 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral

Summary

Alphabet beats Ford Motor on 16 of the 20 factors compared between the two stocks.

How does Ford Motor compare to Lucid Group?

Ford Motor (NYSE:F) and Lucid Group (NASDAQ:LCID) are both consumer discretionary companies, but which is the better stock? We will compare the two businesses based on the strength of their institutional ownership, earnings, risk, media sentiment, profitability, dividends, analyst recommendations and valuation.

Ford Motor has a beta of 1.82, meaning that its share price is 82% more volatile than the broader market. Comparatively, Lucid Group has a beta of 0.83, meaning that its share price is 17% less volatile than the broader market.

Ford Motor has a net margin of -3.93% compared to Lucid Group's net margin of -249.21%. Ford Motor's return on equity of 17.23% beat Lucid Group's return on equity.

Company Net Margins Return on Equity Return on Assets
Ford Motor-3.93% 17.23% 2.33%
Lucid Group -249.21%-1,391.51%-47.61%

58.7% of Ford Motor shares are owned by institutional investors. Comparatively, 75.2% of Lucid Group shares are owned by institutional investors. 0.6% of Ford Motor shares are owned by company insiders. Comparatively, 60.0% of Lucid Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.

Ford Motor presently has a consensus target price of $15.68, indicating a potential upside of 9.16%. Lucid Group has a consensus target price of $9.56, indicating a potential upside of 53.63%. Given Lucid Group's higher possible upside, analysts plainly believe Lucid Group is more favorable than Ford Motor.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Ford Motor
1 Sell rating(s)
10 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.37
Lucid Group
4 Sell rating(s)
7 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.75

Lucid Group has lower revenue, but higher earnings than Ford Motor. Ford Motor is trading at a lower price-to-earnings ratio than Lucid Group, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Ford Motor$187.27B0.31-$8.18B-$1.87N/A
Lucid Group$1.35B1.81-$2.70B-$13.69N/A

In the previous week, Lucid Group had 8 more articles in the media than Ford Motor. MarketBeat recorded 27 mentions for Lucid Group and 19 mentions for Ford Motor. Lucid Group's average media sentiment score of 0.56 beat Ford Motor's score of 0.44 indicating that Lucid Group is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Ford Motor
5 Very Positive mention(s)
0 Positive mention(s)
10 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral
Lucid Group
8 Very Positive mention(s)
7 Positive mention(s)
9 Neutral mention(s)
1 Negative mention(s)
1 Very Negative mention(s)
Positive

Summary

Ford Motor and Lucid Group tied by winning 8 of the 16 factors compared between the two stocks.

How does Ford Motor compare to NVIDIA?

NVIDIA (NASDAQ:NVDA) and Ford Motor (NYSE:F) are related large-cap companies, but which is the better investment? We will contrast the two businesses based on the strength of their valuation, earnings, dividends, media sentiment, profitability, risk, institutional ownership and analyst recommendations.

NVIDIA has higher revenue and earnings than Ford Motor. Ford Motor is trading at a lower price-to-earnings ratio than NVIDIA, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
NVIDIA$215.94B25.23$120.07B$6.5334.48
Ford Motor$187.27B0.31-$8.18B-$1.87N/A

65.3% of NVIDIA shares are held by institutional investors. Comparatively, 58.7% of Ford Motor shares are held by institutional investors. 3.9% of NVIDIA shares are held by insiders. Comparatively, 0.6% of Ford Motor shares are held by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock will outperform the market over the long term.

NVIDIA presently has a consensus price target of $305.94, suggesting a potential upside of 35.88%. Ford Motor has a consensus price target of $15.68, suggesting a potential upside of 9.16%. Given NVIDIA's stronger consensus rating and higher possible upside, equities research analysts plainly believe NVIDIA is more favorable than Ford Motor.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
NVIDIA
0 Sell rating(s)
2 Hold rating(s)
48 Buy rating(s)
3 Strong Buy rating(s)
3.02
Ford Motor
1 Sell rating(s)
10 Hold rating(s)
8 Buy rating(s)
0 Strong Buy rating(s)
2.37

NVIDIA has a net margin of 62.97% compared to Ford Motor's net margin of -3.93%. NVIDIA's return on equity of 96.94% beat Ford Motor's return on equity.

Company Net Margins Return on Equity Return on Assets
NVIDIA62.97% 96.94% 72.16%
Ford Motor -3.93%17.23%2.33%

NVIDIA pays an annual dividend of $1.00 per share and has a dividend yield of 0.4%. Ford Motor pays an annual dividend of $0.60 per share and has a dividend yield of 4.2%. NVIDIA pays out 15.3% of its earnings in the form of a dividend. Ford Motor pays out -32.1% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. NVIDIA has increased its dividend for 1 consecutive years. Ford Motor is clearly the better dividend stock, given its higher yield and lower payout ratio.

In the previous week, NVIDIA had 343 more articles in the media than Ford Motor. MarketBeat recorded 362 mentions for NVIDIA and 19 mentions for Ford Motor. NVIDIA's average media sentiment score of 0.82 beat Ford Motor's score of 0.44 indicating that NVIDIA is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
NVIDIA
218 Very Positive mention(s)
45 Positive mention(s)
58 Neutral mention(s)
32 Negative mention(s)
7 Very Negative mention(s)
Positive
Ford Motor
5 Very Positive mention(s)
0 Positive mention(s)
10 Neutral mention(s)
3 Negative mention(s)
0 Very Negative mention(s)
Neutral

NVIDIA has a beta of 2.23, indicating that its stock price is 123% more volatile than the broader market. Comparatively, Ford Motor has a beta of 1.82, indicating that its stock price is 82% more volatile than the broader market.

Summary

NVIDIA beats Ford Motor on 18 of the 20 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding F and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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F vs. The Competition

MetricFord MotorAutomobiles IndustryConsumer Discretionary SectorNYSE Exchange
Market Cap$55.39B$43.92B$13.23B$24.33B
Dividend Yield4.32%2.89%54.81%3.68%
P/E Ratio-7.6811.2646.7530.78
Price / Sales0.3125.6691.0364.35
Price / Cash5.6211.4126.4032.80
Price / Book1.602.544.336.82
Net Income-$8.18B$1.24B$443.58M$1.06B
7 Day Performance2.67%-0.91%-0.43%0.54%
1 Month Performance1.12%0.21%1.52%2.88%
1 Year Performance25.52%-20.32%0.69%19.08%

Ford Motor Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
F
Ford Motor
4.2809 of 5 stars
$14.36
+3.4%
$15.68
+9.2%
+25.5%$55.39B$187.27BN/A169,000
AAPL
Apple
4.5743 of 5 stars
$305.05
-1.3%
$331.60
+8.7%
+31.4%$4.48T$416.16B34.98166,000
AMZN
Amazon.com
4.9591 of 5 stars
$284.74
+4.8%
$322.56
+13.3%
+13.7%$3.06T$775.68B22.901,576,000
GOOGL
Alphabet
4.8942 of 5 stars
$374.22
+5.1%
$419.86
+12.2%
+70.4%$4.58T$402.84B18.81190,820
LCID
Lucid Group
3.7073 of 5 stars
$7.68
+4.0%
$9.56
+24.5%
-72.4%$3.00B$1.35BN/A9,000

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This page (NYSE:F) was last updated on 8/15/2026 by MarketBeat.com Staff.
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