Hilton Worldwide (HLT) Competitors

Hilton Worldwide (NYSE:HLT) and Airbnb (NASDAQ:ABNB) are both large-cap consumer discretionary companies, but which is the better business? We will contrast the two businesses based on the strength of their risk, media sentiment, valuation, dividends, institutional ownership, analyst recommendations, earnings and profitability.

Which has preferable earnings and valuation, HLT or ABNB?

Airbnb has lower revenue, but higher earnings than Hilton Worldwide. Airbnb is trading at a lower price-to-earnings ratio than Hilton Worldwide, indicating that it is currently the more affordable of the two stocks.

Company	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Hilton Worldwide	$11.17B	5.81	$1.54B	$6.34	43.09
Airbnb	$11.10B	7.70	$2.65B	$3.96	34.47

Do analysts recommend HLT or ABNB?

Hilton Worldwide presently has a consensus price target of $249.06, suggesting a potential downside of 8.84%. Airbnb has a consensus price target of $141.23, suggesting a potential upside of 3.47%. Given Airbnb's higher possible upside, analysts clearly believe Airbnb is more favorable than Hilton Worldwide.

Company	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Hilton Worldwide	0 Sell rating(s)	10 Hold rating(s)	8 Buy rating(s)	1 Strong Buy rating(s)	2.53
Airbnb	5 Sell rating(s)	16 Hold rating(s)	13 Buy rating(s)	2 Strong Buy rating(s)	2.33

Does the media favor HLT or ABNB?

In the previous week, Airbnb had 8 more articles in the media than Hilton Worldwide. MarketBeat recorded 36 mentions for Airbnb and 28 mentions for Hilton Worldwide. Hilton Worldwide's average media sentiment score of 1.35 beat Airbnb's score of 1.31 indicating that Hilton Worldwide is being referred to more favorably in the media.

Company	Very Positive	Positive	Neutral	Negative	Very Negative	Overall Sentiment
Hilton Worldwide	20 Very Positive mention(s)	5 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive
Airbnb	28 Very Positive mention(s)	5 Positive mention(s)	2 Neutral mention(s)	0 Negative mention(s)	0 Very Negative mention(s)	Positive

Which has more volatility and risk, HLT or ABNB?

Hilton Worldwide has a beta of 1.25, indicating that its share price is 25% more volatile than the S&P 500. Comparatively, Airbnb has a beta of 1.13, indicating that its share price is 13% more volatile than the S&P 500.

Do insiders and institutionals have more ownership in HLT or ABNB?

95.9% of Hilton Worldwide shares are owned by institutional investors. Comparatively, 80.8% of Airbnb shares are owned by institutional investors. 2.6% of Hilton Worldwide shares are owned by insiders. Comparatively, 27.9% of Airbnb shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Is HLT or ABNB more profitable?

Airbnb has a net margin of 22.60% compared to Hilton Worldwide's net margin of 13.90%. Airbnb's return on equity of 30.91% beat Hilton Worldwide's return on equity.

Company	Net Margins	Return on Equity	Return on Assets
Hilton Worldwide	13.90%	-49.50%	11.13%
Airbnb	22.60%	30.91%	10.74%

Summary

Airbnb beats Hilton Worldwide on 9 of the 17 factors compared between the two stocks.