Kohl's (KSS) Competitors $7.70 -0.41 (-4.99%) As of 10:40 AM Eastern This is a fair market value price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestSustainabilityTrendsBuy This Stock KSS vs. M, DDS, JWN, BURL, ANF, ZGN, HGTY, PSMT, DRVN, and GMSShould you be buying Kohl's stock or one of its competitors? The main competitors of Kohl's include Macy's (M), Dillard's (DDS), Nordstrom (JWN), Burlington Stores (BURL), Abercrombie & Fitch (ANF), Ermenegildo Zegna (ZGN), Hagerty (HGTY), PriceSmart (PSMT), Driven Brands (DRVN), and GMS (GMS). These companies are all part of the "retail/wholesale" sector. Kohl's vs. Macy's Dillard's Nordstrom Burlington Stores Abercrombie & Fitch Ermenegildo Zegna Hagerty PriceSmart Driven Brands GMS Macy's (NYSE:M) and Kohl's (NYSE:KSS) are both retail/wholesale companies, but which is the superior investment? We will compare the two businesses based on the strength of their profitability, dividends, media sentiment, community ranking, institutional ownership, valuation, risk, analyst recommendations and earnings. Which has more risk and volatility, M or KSS? Macy's has a beta of 1.77, meaning that its stock price is 77% more volatile than the S&P 500. Comparatively, Kohl's has a beta of 1.61, meaning that its stock price is 61% more volatile than the S&P 500. Do analysts rate M or KSS? Macy's currently has a consensus price target of $13.30, indicating a potential upside of 11.67%. Kohl's has a consensus price target of $9.61, indicating a potential upside of 18.46%. Given Kohl's' higher probable upside, analysts clearly believe Kohl's is more favorable than Macy's.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Macy's 2 Sell rating(s) 10 Hold rating(s) 0 Buy rating(s) 1 Strong Buy rating(s) 2.00Kohl's 7 Sell rating(s) 8 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 1.53 Do insiders and institutionals hold more shares of M or KSS? 87.4% of Macy's shares are owned by institutional investors. Comparatively, 98.0% of Kohl's shares are owned by institutional investors. 1.1% of Macy's shares are owned by insiders. Comparatively, 1.0% of Kohl's shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth. Is M or KSS a better dividend stock? Macy's pays an annual dividend of $0.73 per share and has a dividend yield of 6.1%. Kohl's pays an annual dividend of $0.50 per share and has a dividend yield of 6.2%. Macy's pays out 35.4% of its earnings in the form of a dividend. Kohl's pays out 51.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. Macy's has increased its dividend for 4 consecutive years. Does the media refer more to M or KSS? In the previous week, Kohl's had 3 more articles in the media than Macy's. MarketBeat recorded 18 mentions for Kohl's and 15 mentions for Macy's. Macy's' average media sentiment score of 0.96 beat Kohl's' score of 0.65 indicating that Macy's is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Macy's 10 Very Positive mention(s) 0 Positive mention(s) 2 Neutral mention(s) 1 Negative mention(s) 0 Very Negative mention(s) Positive Kohl's 8 Very Positive mention(s) 1 Positive mention(s) 5 Neutral mention(s) 2 Negative mention(s) 0 Very Negative mention(s) Positive Which has stronger valuation and earnings, M or KSS? Kohl's has lower revenue, but higher earnings than Macy's. Macy's is trading at a lower price-to-earnings ratio than Kohl's, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioMacy's$23.01B0.14$105M$2.065.78Kohl's$16.22B0.06$317M$0.988.28 Is M or KSS more profitable? Kohl's has a net margin of 1.47% compared to Macy's' net margin of 0.73%. Macy's' return on equity of 21.99% beat Kohl's' return on equity.Company Net Margins Return on Equity Return on Assets Macy's0.73% 21.99% 5.60% Kohl's 1.47%6.44%1.72% Does the MarketBeat Community believe in M or KSS? Macy's received 116 more outperform votes than Kohl's when rated by MarketBeat users. Likewise, 57.72% of users gave Macy's an outperform vote while only 56.52% of users gave Kohl's an outperform vote. CompanyUnderperformOutperformMacy'sOutperform Votes93557.72% Underperform Votes68542.28% Kohl'sOutperform Votes81956.52% Underperform Votes63043.48% SummaryMacy's beats Kohl's on 15 of the 21 factors compared between the two stocks. Get Kohl's News Delivered to You Automatically Sign up to receive the latest news and ratings for KSS and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding {thisCompany.Symbol} and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart KSS vs. The Competition Export to ExcelMetricKohl'sDepartment stores IndustryRetail SectorNYSE ExchangeMarket Cap$902.84M$6.94B$25.20B$19.30BDividend Yield5.84%1.81%169.81%3.83%P/E Ratio3.653.9724.4634.53Price / Sales0.0611.803.9734.84Price / Cash1.257.5719.4117.51Price / Book0.234.836.104.69Net Income$317M$400.44M$784.05M$1.02B7 Day Performance-5.43%-0.43%-1.36%-2.43%1 Month Performance21.23%4.26%9.31%6.27%1 Year Performance-68.99%7.69%9.03%5.78% Kohl's Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)KSSKohl's3.8277 of 5 stars$7.71-5.0%$9.61+24.7%-68.3%$858.87M$16.22B3.4899,000Upcoming EarningsAnalyst ForecastGap DownMMacy's4.5034 of 5 stars$12.05-1.5%$14.00+16.2%-40.8%$3.36B$23.01B20.4288,900Positive NewsUpcoming EarningsDividend AnnouncementOptions VolumeDDSDillard's2.6641 of 5 stars$409.55-2.5%$310.00-24.3%-3.6%$6.51B$6.56B10.5430,500News CoverageDividend AnnouncementAnalyst UpgradeGap DownJWNNordstrom2.8679 of 5 stars$24.62+0.2%$22.80-7.4%+15.7%$4.12B$15.02B15.6872,000News CoverageUpcoming EarningsHigh Trading VolumeBURLBurlington Stores4.336 of 5 stars$271.61+1.0%$317.27+16.8%+39.9%$17.11B$10.63B37.2162,400Upcoming EarningsAnalyst ForecastANFAbercrombie & Fitch4.2347 of 5 stars$78.73-0.5%$115.50+46.7%-46.0%$3.75B$4.95B7.7931,500Upcoming EarningsAnalyst ForecastGap DownZGNErmenegildo Zegna2.1051 of 5 stars$8.56-1.0%$8.70+1.6%-33.0%$3.49B$1.95B16.156,050Positive NewsDividend IncreaseHGTYHagerty1.6009 of 5 stars$9.85+1.8%$10.50+6.6%+2.6%$3.36B$1.25B89.551,670PSMTPriceSmart1.5791 of 5 stars$105.94+1.2%N/A+23.2%$3.26B$5.08B23.3310,600DRVNDriven Brands3.9078 of 5 stars$18.06-0.8%$20.78+15.0%+63.0%$2.97B$2.37B451.509,900Positive NewsAnalyst DowngradeGMSGMS2.7254 of 5 stars$75.76-1.8%$80.50+6.3%-21.2%$2.91B$5.59B13.935,480 Related Companies and Tools Related Companies M Alternatives DDS Alternatives JWN Alternatives BURL Alternatives ANF Alternatives ZGN Alternatives HGTY Alternatives PSMT Alternatives DRVN Alternatives GMS Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:KSS) was last updated on 5/23/2025 by MarketBeat.com Staff From Our PartnersWhite House to reset Social Security?Elon Musk's parting DOGE gift looks set to shock America... 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