Park National (PRK) Competitors $159.54 +2.45 (+1.56%) Closing price 10/24/2025 04:00 PM EasternExtended Trading$159.38 -0.16 (-0.10%) As of 10/24/2025 04:04 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsDividendFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock PRK vs. BUSE, FFBC, FRME, GSBC, NBTB, NWBI, STBA, TOWN, UBSI, and TMPShould you be buying Park National stock or one of its competitors? The main competitors of Park National include First Busey (BUSE), First Financial Bancorp. (FFBC), First Merchants (FRME), Great Southern Bancorp (GSBC), NBT Bancorp (NBTB), Northwest Bancshares (NWBI), S&T Bancorp (STBA), Towne Bank (TOWN), United Bankshares (UBSI), and Tompkins Financial (TMP). These companies are all part of the "finance" sector. Park National vs. Its Competitors First Busey First Financial Bancorp. First Merchants Great Southern Bancorp NBT Bancorp Northwest Bancshares S&T Bancorp Towne Bank United Bankshares Tompkins Financial First Busey (NASDAQ:BUSE) and Park National (NYSE:PRK) are both mid-cap finance companies, but which is the better business? We will compare the two companies based on the strength of their valuation, earnings, institutional ownership, profitability, dividends, risk, analyst recommendations and media sentiment. Do institutionals and insiders believe in BUSE or PRK? 56.5% of First Busey shares are owned by institutional investors. Comparatively, 62.7% of Park National shares are owned by institutional investors. 3.9% of First Busey shares are owned by insiders. Comparatively, 2.7% of Park National shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a stock is poised for long-term growth. Does the media favor BUSE or PRK? In the previous week, Park National had 19 more articles in the media than First Busey. MarketBeat recorded 22 mentions for Park National and 3 mentions for First Busey. First Busey's average media sentiment score of 1.04 beat Park National's score of 0.05 indicating that First Busey is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment First Busey 1 Very Positive mention(s) 0 Positive mention(s) 1 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive Park National 2 Very Positive mention(s) 1 Positive mention(s) 14 Neutral mention(s) 4 Negative mention(s) 1 Very Negative mention(s) Neutral Which has preferable valuation and earnings, BUSE or PRK? Park National has lower revenue, but higher earnings than First Busey. Park National is trading at a lower price-to-earnings ratio than First Busey, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioFirst Busey$663.36M3.15$113.69M$1.1220.96Park National$543.45M4.72$151.42M$10.2915.50 Do analysts recommend BUSE or PRK? First Busey currently has a consensus price target of $27.33, suggesting a potential upside of 16.41%. Park National has a consensus price target of $177.75, suggesting a potential upside of 11.41%. Given First Busey's stronger consensus rating and higher possible upside, equities research analysts clearly believe First Busey is more favorable than Park National.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score First Busey 0 Sell rating(s) 4 Hold rating(s) 3 Buy rating(s) 0 Strong Buy rating(s) 2.43Park National 0 Sell rating(s) 3 Hold rating(s) 0 Buy rating(s) 0 Strong Buy rating(s) 2.00 Is BUSE or PRK a better dividend stock? First Busey pays an annual dividend of $1.00 per share and has a dividend yield of 4.3%. Park National pays an annual dividend of $4.28 per share and has a dividend yield of 2.7%. First Busey pays out 89.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Park National pays out 41.6% of its earnings in the form of a dividend. First Busey has raised its dividend for 10 consecutive years and Park National has raised its dividend for 8 consecutive years. First Busey is clearly the better dividend stock, given its higher yield and longer track record of dividend growth. Is BUSE or PRK more profitable? Park National has a net margin of 23.46% compared to First Busey's net margin of 9.48%. Park National's return on equity of 12.31% beat First Busey's return on equity.Company Net Margins Return on Equity Return on Assets First Busey9.48% 8.76% 1.04% Park National 23.46%12.31%1.50% Which has more risk & volatility, BUSE or PRK? First Busey has a beta of 0.77, indicating that its stock price is 23% less volatile than the S&P 500. Comparatively, Park National has a beta of 0.72, indicating that its stock price is 28% less volatile than the S&P 500. SummaryFirst Busey beats Park National on 10 of the 19 factors compared between the two stocks. Get Park National News Delivered to You Automatically Sign up to receive the latest news and ratings for PRK and its competitors with MarketBeat's FREE daily newsletter. Subscribe Now View SMS TermsBy entering your phone number and clicking the sign-up button, you agree to receive periodic text messages from MarketBeat at the phone number you submitted, including texts that may be sent using an automatic telephone dialing system. Message and data rates may apply. Message frequency will vary. Messages will consist of stock alerts, news stories, and partner advertisements/offers. Consent is not a condition of the purchase of any goods or services. Text HELP for help/customer support. Unsubscribe at any time by replying "STOP" to any text message that you receive from MarketBeat or by visiting our mailing preferences page. Read our full terms of service and privacy policy. New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding PRK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart PRK vs. The Competition Export to ExcelMetricPark NationalNational commercial banks IndustryFinance SectorNYSE ExchangeMarket Cap$2.56B$524.66M$12.73B$22.10BDividend Yield2.68%2.67%5.54%3.55%P/E Ratio17.1411.1822.4233.37Price / Sales4.722.6430.2383.20Price / Cash18.7211.3122.5724.64Price / Book2.071.302.204.66Net Income$151.42M$23.34M$1.02B$1.02B7 Day Performance2.88%0.29%1.62%2.22%1 Month Performance-3.72%-3.91%0.01%1.79%1 Year Performance-4.25%9.75%542.49%14.02% Park National Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)PRKPark National2.3782 of 5 stars$159.54+1.6%$177.75+11.4%-4.4%$2.56B$543.45M17.141,790Trending NewsBUSEFirst Busey4.7435 of 5 stars$22.79+1.5%$27.33+19.9%-2.9%$2.00B$663.36M20.351,548Positive NewsUpcoming EarningsShort Interest ↑FFBCFirst Financial Bancorp.4.88 of 5 stars$24.93+2.2%$29.83+19.7%-1.2%$2.34B$1.62B9.972,090Trending NewsEarnings ReportAnalyst ForecastFRMEFirst Merchants4.9786 of 5 stars$36.71+1.5%$48.00+30.8%+4.3%$2.09B$1.07B9.512,120Trending NewsEarnings ReportGSBCGreat Southern Bancorp2.3087 of 5 stars$60.57+2.5%$60.50-0.1%+2.4%$669.62M$355.26M10.321,108Positive NewsAnalyst ForecastNBTBNBT Bancorp4.7687 of 5 stars$39.65+1.0%$52.00+31.1%-6.1%$2.06B$788.49M14.312,083News CoverageUpcoming EarningsAnalyst ForecastNWBINorthwest Bancshares4.247 of 5 stars$12.17+0.7%$14.50+19.1%-3.8%$1.77B$756.21M10.872,027News CoverageUpcoming EarningsAnalyst ForecastAnalyst RevisionSTBAS&T Bancorp4.3294 of 5 stars$35.81+0.9%$42.00+17.3%-3.7%$1.36B$564.96M10.501,206Trending NewsEarnings ReportAnalyst ForecastTOWNTowne Bank4.0618 of 5 stars$33.18+2.2%$41.00+23.6%+3.6%$2.44B$1.03B14.432,720News CoverageEarnings ReportAnalyst ForecastUBSIUnited Bankshares4.2003 of 5 stars$36.08+1.5%$40.50+12.3%-1.8%$5.03B$1.63B12.752,553Trending NewsEarnings ReportAnalyst UpgradeTMPTompkins Financial3.7616 of 5 stars$64.18+1.7%$70.00+9.1%N/A$911.10M$435.70M11.581,011News CoveragePositive NewsDividend Increase Related Companies and Tools Related Companies BUSE Alternatives FFBC Alternatives FRME Alternatives GSBC Alternatives NBTB Alternatives NWBI Alternatives STBA Alternatives TOWN Alternatives UBSI Alternatives TMP Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:PRK) was last updated on 10/26/2025 by MarketBeat.com Staff From Our PartnersU.S. Government Sparking Crypto RallyMissed Bitcoin when it was $100? 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