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Park National (PRK) Competitors

Park National logo
$159.89 -0.03 (-0.02%)
Closing price 10/8/2025 04:00 PM Eastern
Extended Trading
$160.00 +0.11 (+0.07%)
As of 10/8/2025 04:12 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

PRK vs. BUSE, FFBC, FRME, GSBC, NBTB, NWBI, STBA, TOWN, UBSI, and TMP

Should you be buying Park National stock or one of its competitors? The main competitors of Park National include First Busey (BUSE), First Financial Bancorp. (FFBC), First Merchants (FRME), Great Southern Bancorp (GSBC), NBT Bancorp (NBTB), Northwest Bancshares (NWBI), S&T Bancorp (STBA), Towne Bank (TOWN), United Bankshares (UBSI), and Tompkins Financial (TMP). These companies are all part of the "finance" sector.

Park National vs. Its Competitors

Park National (NYSE:PRK) and First Busey (NASDAQ:BUSE) are both mid-cap finance companies, but which is the better investment? We will compare the two businesses based on the strength of their profitability, media sentiment, earnings, institutional ownership, dividends, analyst recommendations, valuation and risk.

In the previous week, Park National had 21 more articles in the media than First Busey. MarketBeat recorded 24 mentions for Park National and 3 mentions for First Busey. Park National's average media sentiment score of 0.06 beat First Busey's score of -0.56 indicating that Park National is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Park National
4 Very Positive mention(s)
2 Positive mention(s)
14 Neutral mention(s)
3 Negative mention(s)
1 Very Negative mention(s)
Neutral
First Busey
0 Very Positive mention(s)
0 Positive mention(s)
1 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Negative

Park National pays an annual dividend of $4.28 per share and has a dividend yield of 2.7%. First Busey pays an annual dividend of $1.00 per share and has a dividend yield of 4.3%. Park National pays out 41.6% of its earnings in the form of a dividend. First Busey pays out 89.3% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Park National has raised its dividend for 8 consecutive years and First Busey has raised its dividend for 10 consecutive years. First Busey is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.

Park National has higher earnings, but lower revenue than First Busey. Park National is trading at a lower price-to-earnings ratio than First Busey, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Park National$543.45M4.73$151.42M$10.2915.54
First Busey$663.36M3.14$113.69M$1.1220.87

Park National has a beta of 0.72, meaning that its stock price is 28% less volatile than the S&P 500. Comparatively, First Busey has a beta of 0.77, meaning that its stock price is 23% less volatile than the S&P 500.

Park National presently has a consensus price target of $177.75, indicating a potential upside of 11.17%. First Busey has a consensus price target of $27.33, indicating a potential upside of 16.96%. Given First Busey's stronger consensus rating and higher possible upside, analysts plainly believe First Busey is more favorable than Park National.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Park National
0 Sell rating(s)
3 Hold rating(s)
0 Buy rating(s)
0 Strong Buy rating(s)
2.00
First Busey
0 Sell rating(s)
4 Hold rating(s)
3 Buy rating(s)
0 Strong Buy rating(s)
2.43

Park National has a net margin of 23.46% compared to First Busey's net margin of 9.48%. Park National's return on equity of 12.31% beat First Busey's return on equity.

Company Net Margins Return on Equity Return on Assets
Park National23.46% 12.31% 1.50%
First Busey 9.48%8.76%1.04%

62.7% of Park National shares are owned by institutional investors. Comparatively, 56.5% of First Busey shares are owned by institutional investors. 2.7% of Park National shares are owned by insiders. Comparatively, 3.9% of First Busey shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Summary

Park National beats First Busey on 10 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding PRK and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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PRK vs. The Competition

MetricPark NationalNational commercial banks IndustryFinance SectorNYSE Exchange
Market Cap$2.57B$536.59M$12.67B$22.02B
Dividend Yield2.64%2.61%5.54%3.58%
P/E Ratio17.1711.2230.2229.86
Price / Sales4.732.8030.2265.87
Price / Cash18.7211.4022.5724.43
Price / Book2.081.322.294.64
Net Income$151.42M$23.34M$1.02B$1.01B
7 Day Performance-0.84%0.28%0.36%0.44%
1 Month Performance-5.93%-2.78%0.36%3.13%
1 Year Performance-2.74%14.10%539.83%15.30%

Park National Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
PRK
Park National
2.629 of 5 stars
$159.89
0.0%
$177.75
+11.2%
-1.1%$2.57B$543.45M17.171,790Trending News
BUSE
First Busey
4.8511 of 5 stars
$23.50
-2.1%
$27.33
+16.3%
-5.4%$2.14B$663.36M20.981,548Analyst Forecast
FFBC
First Financial Bancorp.
4.8002 of 5 stars
$25.47
-1.4%
$29.40
+15.4%
+6.0%$2.47B$1.62B10.192,090Analyst Forecast
FRME
First Merchants
4.9717 of 5 stars
$37.44
-2.0%
$48.00
+28.2%
+4.7%$2.21B$637.74M9.702,120Analyst Downgrade
High Trading Volume
GSBC
Great Southern Bancorp
2.5697 of 5 stars
$61.02
-2.2%
$60.50
-0.9%
+10.7%$706.53M$226.53M10.401,108News Coverage
Positive News
Upcoming Earnings
Analyst Forecast
NBTB
NBT Bancorp
4.7081 of 5 stars
$41.84
-1.6%
$52.00
+24.3%
-4.5%$2.23B$788.49M15.102,083Positive News
Analyst Forecast
NWBI
Northwest Bancshares
4.216 of 5 stars
$12.43
-0.7%
$15.00
+20.7%
-3.2%$1.83B$756.21M11.102,027News Coverage
Analyst Forecast
STBA
S&T Bancorp
3.6442 of 5 stars
$37.64
-1.6%
$42.00
+11.6%
-5.2%$1.47B$384.51M11.041,206Upcoming Earnings
Analyst Forecast
TOWN
Towne Bank
4.249 of 5 stars
$34.75
-2.4%
$40.67
+17.0%
+1.9%$2.67B$1.03B15.112,720Analyst Forecast
UBSI
United Bankshares
3.7727 of 5 stars
$37.24
-0.3%
$40.50
+8.8%
+3.7%$5.29B$1.63B13.162,553Positive News
Analyst Downgrade
TMP
Tompkins Financial
2.8727 of 5 stars
$66.47
-3.1%
$69.00
+3.8%
N/A$990.64M$435.70M12.001,011

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This page (NYSE:PRK) was last updated on 10/9/2025 by MarketBeat.com Staff
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