United Parks & Resorts (PRKS) Competitors $41.01 -1.43 (-3.37%) Closing price 03:59 PM EasternExtended Trading$41.06 +0.05 (+0.13%) As of 06:26 PM Eastern Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more. Add Compare Share Share Competitors Stock AnalysisAnalyst ForecastsChartCompetitorsEarningsFinancialsHeadlinesInsider TradesOptions ChainOwnershipSEC FilingsShort InterestTrendsBuy This Stock PRKS vs. PLNT, LTH, SGHC, MSGS, FUN, RSI, MANU, BATRA, BATRK, and LGF.AShould you be buying United Parks & Resorts stock or one of its competitors? The main competitors of United Parks & Resorts include Planet Fitness (PLNT), Life Time Group (LTH), Super Group (SGHC), Madison Square Garden Sports (MSGS), Cedar Fair (FUN), Rush Street Interactive (RSI), Manchester United (MANU), Atlanta Braves (BATRA), Atlanta Braves (BATRK), and LIONS GATE ENTERTAINMENT CORP /CN/ (LGF.A). These companies are all part of the "entertainment" industry. United Parks & Resorts vs. Its Competitors Planet Fitness Life Time Group Super Group Madison Square Garden Sports Cedar Fair Rush Street Interactive Manchester United Atlanta Braves Atlanta Braves LIONS GATE ENTERTAINMENT CORP /CN/ Planet Fitness (NYSE:PLNT) and United Parks & Resorts (NYSE:PRKS) are both mid-cap consumer discretionary companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, analyst recommendations, institutional ownership, community ranking, risk, media sentiment, valuation, dividends and profitability. Do insiders and institutionals believe in PLNT or PRKS? 95.5% of Planet Fitness shares are owned by institutional investors. 5.9% of Planet Fitness shares are owned by insiders. Comparatively, 1.3% of United Parks & Resorts shares are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term. Which has better earnings & valuation, PLNT or PRKS? United Parks & Resorts has higher revenue and earnings than Planet Fitness. United Parks & Resorts is trading at a lower price-to-earnings ratio than Planet Fitness, indicating that it is currently the more affordable of the two stocks. CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings RatioPlanet Fitness$1.21B7.14$138.31M$2.1248.39United Parks & Resorts$1.71B1.31$234.20M$3.7510.94 Which has more risk and volatility, PLNT or PRKS? Planet Fitness has a beta of 1.33, meaning that its stock price is 33% more volatile than the S&P 500. Comparatively, United Parks & Resorts has a beta of 1.44, meaning that its stock price is 44% more volatile than the S&P 500. Is PLNT or PRKS more profitable? Planet Fitness has a net margin of 14.23% compared to United Parks & Resorts' net margin of 13.85%. United Parks & Resorts' return on equity of -76.13% beat Planet Fitness' return on equity.Company Net Margins Return on Equity Return on Assets Planet Fitness14.23% -107.97% 7.25% United Parks & Resorts 13.85%-76.13%9.11% Do analysts recommend PLNT or PRKS? Planet Fitness currently has a consensus target price of $105.76, suggesting a potential upside of 3.09%. United Parks & Resorts has a consensus target price of $58.38, suggesting a potential upside of 42.37%. Given United Parks & Resorts' higher possible upside, analysts clearly believe United Parks & Resorts is more favorable than Planet Fitness.Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score Planet Fitness 0 Sell rating(s) 3 Hold rating(s) 13 Buy rating(s) 1 Strong Buy rating(s) 2.88United Parks & Resorts 1 Sell rating(s) 6 Hold rating(s) 6 Buy rating(s) 0 Strong Buy rating(s) 2.38 Does the MarketBeat Community believe in PLNT or PRKS? Planet Fitness received 597 more outperform votes than United Parks & Resorts when rated by MarketBeat users. Likewise, 73.84% of users gave Planet Fitness an outperform vote while only 55.26% of users gave United Parks & Resorts an outperform vote. CompanyUnderperformOutperformPlanet FitnessOutperform Votes61873.84% Underperform Votes21926.16% United Parks & ResortsOutperform Votes2155.26% Underperform Votes1744.74% Does the media refer more to PLNT or PRKS? In the previous week, United Parks & Resorts had 1 more articles in the media than Planet Fitness. MarketBeat recorded 5 mentions for United Parks & Resorts and 4 mentions for Planet Fitness. Planet Fitness' average media sentiment score of 1.61 beat United Parks & Resorts' score of 0.62 indicating that Planet Fitness is being referred to more favorably in the media. Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment Planet Fitness 3 Very Positive mention(s) 0 Positive mention(s) 0 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Very Positive United Parks & Resorts 1 Very Positive mention(s) 0 Positive mention(s) 4 Neutral mention(s) 0 Negative mention(s) 0 Very Negative mention(s) Positive SummaryPlanet Fitness beats United Parks & Resorts on 11 of the 19 factors compared between the two stocks. Get United Parks & Resorts News Delivered to You Automatically Sign up to receive the latest news and ratings for PRKS and its competitors with MarketBeat's FREE daily newsletter. Email Address New MarketBeat Followers Over TimeWhat are MarkeBeat Followers?This chart shows the number of new MarketBeat users adding PRKS and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period. Skip ChartMedia Sentiment Over TimeWhat is Media Sentiment?This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.Skip Chart PRKS vs. The Competition Export to ExcelMetricUnited Parks & Resortsamusement & recreation services IndustryDiscretionary SectorNYSE ExchangeMarket Cap$2.25B$11.96B$7.87B$19.65BDividend YieldN/A3.50%3.19%3.82%P/E Ratio10.2831.9414.8135.03Price / Sales1.316.393.6542.85Price / Cash8.7951.7116.3717.51Price / Book-12.5813.654.774.78Net Income$234.20M$260.84M$257.95M$1.02B7 Day Performance-4.21%-2.05%1.14%-0.35%1 Month Performance-16.56%-8.19%2.02%1.04%1 Year Performance-20.35%1.79%-0.83%9.19% United Parks & Resorts Competitors List Export to ExcelCompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)PRKSUnited Parks & Resorts3.3038 of 5 stars$41.01-3.4%$58.38+42.4%-18.7%$2.25B$1.71B10.282,800Gap DownPLNTPlanet Fitness3.8666 of 5 stars$102.60-2.8%$105.11+2.4%+43.3%$8.64B$1.21B55.162,800Analyst ForecastLTHLife Time Group3.7576 of 5 stars$28.03-3.4%$35.92+28.2%+56.2%$6.15B$2.73B40.6230,000Insider TradeHigh Trading VolumeSGHCSuper Group4.0546 of 5 stars$9.24+0.2%$11.50+24.5%+173.5%$4.65B$1.87B153.944,000Positive NewsAnalyst ForecastMSGSMadison Square Garden Sports3.2167 of 5 stars$189.72-0.8%$252.60+33.1%+1.1%$4.56B$1.06B80.05890FUNCedar Fair3.9159 of 5 stars$31.82-4.3%$49.20+54.6%-32.0%$3.36B$2.81B-49.713,350RSIRush Street Interactive2.0853 of 5 stars$13.55+1.3%$15.63+15.3%+51.3%$3.10B$969.06M-677.50470Insider TradeMANUManchester United0.8231 of 5 stars$17.02+3.7%$20.75+21.9%+0.6%$2.88B$620.67M-16.681,040Earnings ReportHigh Trading VolumeBATRAAtlanta Braves1.6405 of 5 stars$44.13+1.0%$60.00+36.0%+7.8%$2.73B$672.88M-60.451,240News CoveragePositive NewsAnalyst ForecastBATRKAtlanta Braves2.8572 of 5 stars$41.39+1.3%$53.00+28.1%+7.7%$2.12B$672.88M-56.701,240Positive NewsAnalyst ForecastLGF.ALIONS GATE ENTERTAINMENT CORP /CN/N/A$8.60+2.8%N/AN/A$2.07B$3.87B-6.931,450 Related Companies and Tools Related Companies Planet Fitness Alternatives Life Time Group Alternatives Super Group Alternatives Madison Square Garden Sports Alternatives Cedar Fair Alternatives Rush Street Interactive Alternatives Manchester United Alternatives Atlanta Braves Alternatives Atlanta Braves Alternatives LIONS GATE ENTERTAINMENT CORP /CN/ Alternatives Top 10 Stock Comparisons Semiconductor Stocks Artificial Intelligence Stocks Growth Stocks Magnificent Seven Stocks Pharmaceutical Stocks Ecommerce Stocks Bitcoin Stocks Meme Stocks Cryptocurrency Stocks Cybersecurity Stocks This page (NYSE:PRKS) was last updated on 6/13/2025 by MarketBeat.com Staff From Our PartnersUtah’s New Oil FindThe Real Reason 218,000 Acres Just Vanished The government just quietly leased 218,000 acres in the middle ...Stansberry Research | SponsoredWhy July 22nd Could Mean Big Changes for Social SecurityIn a stunning move, President Trump has authorized an AI-led transformation of federal agencies, including Soc...Altimetry | SponsoredElon’s NEXT Big IPO?Cancel your internet TODAY!? 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