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Rocket Companies (RKT) Competitors

Rocket Companies logo
$17.56 -0.57 (-3.12%)
Closing price 08/7/2025 03:59 PM Eastern
Extended Trading
$17.62 +0.07 (+0.40%)
As of 07:45 AM Eastern
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RKT vs. PFSI, UWMC, SAN, TD, UBS, IBN, BBVA, SMFG, IBIT, and BMO

Should you be buying Rocket Companies stock or one of its competitors? The main competitors of Rocket Companies include PennyMac Financial Services (PFSI), UWM (UWMC), Banco Santander (SAN), Toronto Dominion Bank (TD), UBS Group (UBS), ICICI Bank (IBN), Banco Bilbao Viscaya Argentaria (BBVA), Sumitomo Mitsui Financial Group (SMFG), iShares Bitcoin Trust ETF (IBIT), and Bank Of Montreal (BMO). These companies are all part of the "banking" industry.

Rocket Companies vs. Its Competitors

PennyMac Financial Services (NYSE:PFSI) and Rocket Companies (NYSE:RKT) are both finance companies, but which is the superior stock? We will contrast the two businesses based on the strength of their risk, institutional ownership, dividends, profitability, media sentiment, analyst recommendations, earnings and valuation.

In the previous week, Rocket Companies had 27 more articles in the media than PennyMac Financial Services. MarketBeat recorded 35 mentions for Rocket Companies and 8 mentions for PennyMac Financial Services. Rocket Companies' average media sentiment score of 0.57 beat PennyMac Financial Services' score of 0.03 indicating that Rocket Companies is being referred to more favorably in the news media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
PennyMac Financial Services
1 Very Positive mention(s)
0 Positive mention(s)
5 Neutral mention(s)
2 Negative mention(s)
0 Very Negative mention(s)
Neutral
Rocket Companies
7 Very Positive mention(s)
8 Positive mention(s)
16 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive

57.9% of PennyMac Financial Services shares are held by institutional investors. Comparatively, 4.6% of Rocket Companies shares are held by institutional investors. 15.8% of PennyMac Financial Services shares are held by insiders. Comparatively, 92.6% of Rocket Companies shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company is poised for long-term growth.

PennyMac Financial Services has a net margin of 22.00% compared to Rocket Companies' net margin of -0.01%. PennyMac Financial Services' return on equity of 12.18% beat Rocket Companies' return on equity.

Company Net Margins Return on Equity Return on Assets
PennyMac Financial Services22.00% 12.18% 1.95%
Rocket Companies -0.01%3.18%1.01%

PennyMac Financial Services presently has a consensus price target of $118.67, indicating a potential upside of 20.80%. Rocket Companies has a consensus price target of $14.79, indicating a potential downside of 15.74%. Given PennyMac Financial Services' stronger consensus rating and higher probable upside, equities analysts plainly believe PennyMac Financial Services is more favorable than Rocket Companies.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
PennyMac Financial Services
0 Sell rating(s)
1 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.83
Rocket Companies
2 Sell rating(s)
9 Hold rating(s)
1 Buy rating(s)
0 Strong Buy rating(s)
1.92

PennyMac Financial Services pays an annual dividend of $1.20 per share and has a dividend yield of 1.2%. Rocket Companies pays an annual dividend of $1.2820 per share and has a dividend yield of 7.3%. PennyMac Financial Services pays out 16.6% of its earnings in the form of a dividend. Rocket Companies pays out -2,564.0% of its earnings in the form of a dividend. Both companies have healthy payout ratios and should be able to cover their dividend payments with earnings for the next several years. PennyMac Financial Services has increased its dividend for 1 consecutive years. Rocket Companies is clearly the better dividend stock, given its higher yield and lower payout ratio.

PennyMac Financial Services has a beta of 1.5, indicating that its share price is 50% more volatile than the S&P 500. Comparatively, Rocket Companies has a beta of 2.28, indicating that its share price is 128% more volatile than the S&P 500.

PennyMac Financial Services has higher earnings, but lower revenue than Rocket Companies. Rocket Companies is trading at a lower price-to-earnings ratio than PennyMac Financial Services, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
PennyMac Financial Services$3.20B1.59$311.42M$7.2113.62
Rocket Companies$4.63B7.59$29.37M-$0.05-351.10

Summary

PennyMac Financial Services beats Rocket Companies on 11 of the 19 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding RKT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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RKT vs. The Competition

MetricRocket CompaniesFIN IndustryFinance SectorNYSE Exchange
Market Cap$36.24B$5.55B$12.15B$20.71B
Dividend YieldN/A4.42%5.64%3.67%
P/E Ratio-351.108.4919.8628.65
Price / Sales7.592.2025.9969.00
Price / Cash85.2721.7221.4923.59
Price / Book4.722.232.114.32
Net Income$29.37M$1.82B$1.00B$995.66M
7 Day Performance6.07%3.63%1.01%1.91%
1 Month Performance27.95%4.73%-0.11%-0.54%
1 Year Performance-2.26%314.05%543.15%14.76%

Rocket Companies Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
RKT
Rocket Companies
1.9829 of 5 stars
$17.56
-3.1%
$14.79
-15.7%
+1.5%$36.24B$4.63B-351.1014,200Analyst Forecast
Options Volume
PFSI
PennyMac Financial Services
4.7976 of 5 stars
$97.53
+1.8%
$118.67
+21.7%
+4.8%$5.04B$1.59B13.534,100News Coverage
UWMC
UWM
2.7151 of 5 stars
$4.27
+2.4%
$6.18
+44.7%
-45.1%$6.83B$1.04B-32.859,100News Coverage
Insider Trade
Gap Up
SAN
Banco Santander
2.9436 of 5 stars
$8.67
+3.2%
N/A+105.3%$128.98B$63.56B9.63199,958Gap Up
TD
Toronto Dominion Bank
3.781 of 5 stars
$73.48
+1.3%
$93.00
+26.6%
+30.4%$126.03B$58.76B10.77102,190Positive News
Short Interest ↑
UBS
UBS Group
3.4126 of 5 stars
$37.34
+1.8%
N/A+38.2%$119.72B$45.54B19.75108,648Trending News
Gap Up
IBN
ICICI Bank
2.0702 of 5 stars
$33.20
-1.3%
N/A+18.3%$118.46B$2.10T20.50187,765Stock Split
BBVA
Banco Bilbao Viscaya Argentaria
3.0565 of 5 stars
$17.07
+2.4%
N/A+89.0%$99.62B$39.82B8.98125,916Analyst Upgrade
SMFG
Sumitomo Mitsui Financial Group
4.4917 of 5 stars
$15.22
+1.0%
N/A+32.9%$98.57B$66.82B16.03123,000Positive News
Gap Down
IBIT
iShares Bitcoin Trust ETF
N/A$65.17
+1.5%
N/A+114.3%$84.99BN/A0.00N/A
BMO
Bank Of Montreal
4.3358 of 5 stars
$111.95
+1.0%
$129.50
+15.7%
+40.4%$80.42B$34.37B14.5253,597Positive News

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This page (NYSE:RKT) was last updated on 8/8/2025 by MarketBeat.com Staff
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