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Rocket Companies (RKT) Competitors

Rocket Companies logo
$21.18 +0.02 (+0.09%)
Closing price 09/18/2025 03:59 PM Eastern
Extended Trading
$21.17 -0.01 (-0.05%)
As of 09/18/2025 07:59 PM Eastern
Extended trading is trading that happens on electronic markets outside of regular trading hours. This is a fair market value extended hours price provided by Polygon.io. Learn more.

RKT vs. PFSI, UWMC, SAN, UBS, TD, IBN, BBVA, SMFG, BMO, and HDB

Should you be buying Rocket Companies stock or one of its competitors? The main competitors of Rocket Companies include PennyMac Financial Services (PFSI), UWM (UWMC), Banco Santander (SAN), UBS Group (UBS), Toronto Dominion Bank (TD), ICICI Bank (IBN), Banco Bilbao Viscaya Argentaria (BBVA), Sumitomo Mitsui Financial Group (SMFG), Bank Of Montreal (BMO), and HDFC Bank (HDB). These companies are all part of the "banking" industry.

Rocket Companies vs. Its Competitors

Rocket Companies (NYSE:RKT) and PennyMac Financial Services (NYSE:PFSI) are both finance companies, but which is the better business? We will contrast the two companies based on the strength of their media sentiment, dividends, analyst recommendations, earnings, institutional ownership, profitability, valuation and risk.

PennyMac Financial Services has lower revenue, but higher earnings than Rocket Companies. Rocket Companies is trading at a lower price-to-earnings ratio than PennyMac Financial Services, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Rocket Companies$5.10B8.74$29.37M-$0.05-423.60
PennyMac Financial Services$1.59B4.13$311.42M$7.2117.65

Rocket Companies has a beta of 2.3, indicating that its stock price is 130% more volatile than the S&P 500. Comparatively, PennyMac Financial Services has a beta of 1.51, indicating that its stock price is 51% more volatile than the S&P 500.

4.6% of Rocket Companies shares are held by institutional investors. Comparatively, 57.9% of PennyMac Financial Services shares are held by institutional investors. 92.6% of Rocket Companies shares are held by insiders. Comparatively, 15.8% of PennyMac Financial Services shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Rocket Companies currently has a consensus target price of $16.50, suggesting a potential downside of 22.10%. PennyMac Financial Services has a consensus target price of $119.33, suggesting a potential downside of 6.25%. Given PennyMac Financial Services' stronger consensus rating and higher probable upside, analysts clearly believe PennyMac Financial Services is more favorable than Rocket Companies.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Rocket Companies
1 Sell rating(s)
9 Hold rating(s)
2 Buy rating(s)
1 Strong Buy rating(s)
2.23
PennyMac Financial Services
0 Sell rating(s)
1 Hold rating(s)
5 Buy rating(s)
0 Strong Buy rating(s)
2.83

In the previous week, Rocket Companies had 6 more articles in the media than PennyMac Financial Services. MarketBeat recorded 9 mentions for Rocket Companies and 3 mentions for PennyMac Financial Services. Rocket Companies' average media sentiment score of 1.00 beat PennyMac Financial Services' score of 0.39 indicating that Rocket Companies is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Rocket Companies
6 Very Positive mention(s)
3 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
PennyMac Financial Services
0 Very Positive mention(s)
3 Positive mention(s)
0 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Neutral

PennyMac Financial Services has a net margin of 22.00% compared to Rocket Companies' net margin of -0.01%. PennyMac Financial Services' return on equity of 12.18% beat Rocket Companies' return on equity.

Company Net Margins Return on Equity Return on Assets
Rocket Companies-0.01% 3.18% 1.01%
PennyMac Financial Services 22.00%12.18%1.95%

Summary

PennyMac Financial Services beats Rocket Companies on 10 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding RKT and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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RKT vs. The Competition

MetricRocket CompaniesFIN IndustryFinance SectorNYSE Exchange
Market Cap$44.53B$7.81B$12.81B$21.58B
Dividend YieldN/A3.32%5.42%3.49%
P/E Ratio-423.609.90244.0630.17
Price / Sales8.742.7531.0577.39
Price / Cash99.5824.9622.2024.62
Price / Book4.682.862.354.58
Net Income$29.37M$1.82B$1.01B$1.00B
7 Day Performance0.28%0.94%0.56%1.52%
1 Month Performance15.08%20.95%4.05%5.96%
1 Year Performance10.40%147.24%541.32%14.24%

Rocket Companies Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
RKT
Rocket Companies
1.6575 of 5 stars
$21.18
+0.1%
$16.50
-22.1%
+3.7%$44.53B$5.10B-423.6014,200
PFSI
PennyMac Financial Services
4.2974 of 5 stars
$121.02
+3.0%
$119.33
-1.4%
+9.5%$6.26B$1.59B16.794,100
UWMC
UWM
2.2412 of 5 stars
$6.45
+2.1%
$5.54
-14.0%
-26.2%$10.31B$2.16B-128.909,100Insider Trade
SAN
Banco Santander
3.4243 of 5 stars
$9.78
+2.6%
N/A+100.8%$145.50B$66.96B10.86199,958
UBS
UBS Group
3.2128 of 5 stars
$40.55
+0.5%
N/A+38.9%$130.00B$84.56B21.45108,648Trending News
TD
Toronto Dominion Bank
4.3073 of 5 stars
$74.73
+0.4%
$93.00
+24.4%
+25.3%$127.65B$88.27B8.73102,190Positive News
IBN
ICICI Bank
1.2661 of 5 stars
$31.83
+0.5%
N/A+5.4%$113.62B$22.68B19.65182,665Stock Split
BBVA
Banco Bilbao Viscaya Argentaria
3.1631 of 5 stars
$18.51
+1.1%
N/A+81.4%$108.03B$38.40B9.74125,916Positive News
Short Interest ↓
SMFG
Sumitomo Mitsui Financial Group
4.6559 of 5 stars
$16.67
+1.4%
N/A+33.1%$107.20B$66.82B17.55123,000News Coverage
Positive News
BMO
Bank Of Montreal
4.9866 of 5 stars
$126.99
+0.7%
$168.00
+32.3%
+49.0%$90.97B$58.27B15.5453,597Positive News
HDB
HDFC Bank
2.1048 of 5 stars
$35.42
+0.3%
N/A+12.3%$90.35B$55.70B10.87214,521Positive News

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This page (NYSE:RKT) was last updated on 9/19/2025 by MarketBeat.com Staff
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