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SharkNinja (SN) Competitors

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$88.45 -0.85 (-0.95%)
Closing price 10/10/2025 03:59 PM Eastern
Extended Trading
$86.49 -1.96 (-2.22%)
As of 10/10/2025 08:00 PM Eastern
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SN vs. HLN, KVUE, ELF, COTY, ODD, IMAX, MBC, FOXF, LVWR, and EPC

Should you be buying SharkNinja stock or one of its competitors? The main competitors of SharkNinja include Haleon (HLN), Kenvue (KVUE), e.l.f. Beauty (ELF), Coty (COTY), ODDITY Tech (ODD), IMAX (IMAX), MasterBrand (MBC), Fox Factory (FOXF), LiveWire Group (LVWR), and Edgewell Personal Care (EPC). These companies are all part of the "consumer goods" industry.

SharkNinja vs. Its Competitors

Haleon (NYSE:HLN) and SharkNinja (NYSE:SN) are both large-cap consumer goods companies, but which is the better investment? We will compare the two businesses based on the strength of their media sentiment, profitability, valuation, institutional ownership, risk, dividends, earnings and analyst recommendations.

In the previous week, SharkNinja had 8 more articles in the media than Haleon. MarketBeat recorded 16 mentions for SharkNinja and 8 mentions for Haleon. Haleon's average media sentiment score of 1.06 beat SharkNinja's score of 0.32 indicating that Haleon is being referred to more favorably in the media.

Company Very Positive Positive Neutral Negative Very Negative Overall Sentiment
Haleon
4 Very Positive mention(s)
2 Positive mention(s)
1 Neutral mention(s)
0 Negative mention(s)
0 Very Negative mention(s)
Positive
SharkNinja
4 Very Positive mention(s)
4 Positive mention(s)
4 Neutral mention(s)
1 Negative mention(s)
0 Very Negative mention(s)
Neutral

Haleon currently has a consensus price target of $12.33, indicating a potential upside of 37.17%. SharkNinja has a consensus price target of $130.00, indicating a potential upside of 46.98%. Given SharkNinja's stronger consensus rating and higher possible upside, analysts plainly believe SharkNinja is more favorable than Haleon.

Company Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Haleon
0 Sell rating(s)
6 Hold rating(s)
3 Buy rating(s)
1 Strong Buy rating(s)
2.50
SharkNinja
0 Sell rating(s)
3 Hold rating(s)
6 Buy rating(s)
0 Strong Buy rating(s)
2.67

SharkNinja has a net margin of 8.82% compared to Haleon's net margin of 0.00%. SharkNinja's return on equity of 28.78% beat Haleon's return on equity.

Company Net Margins Return on Equity Return on Assets
HaleonN/A N/A N/A
SharkNinja 8.82%28.78%13.23%

Haleon has a beta of 0.2, meaning that its share price is 80% less volatile than the S&P 500. Comparatively, SharkNinja has a beta of 1.56, meaning that its share price is 56% more volatile than the S&P 500.

Haleon has higher revenue and earnings than SharkNinja. Haleon is trading at a lower price-to-earnings ratio than SharkNinja, indicating that it is currently the more affordable of the two stocks.

CompanyGross RevenuePrice/Sales RatioNet IncomeEarnings Per SharePrice/Earnings Ratio
Haleon$14.35B2.79$1.84B$0.3923.04
SharkNinja$5.53B2.26$438.70M$3.6624.17

6.7% of Haleon shares are held by institutional investors. Comparatively, 34.8% of SharkNinja shares are held by institutional investors. 11.1% of SharkNinja shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Summary

SharkNinja beats Haleon on 12 of the 17 factors compared between the two stocks.

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New MarketBeat Followers Over Time

This chart shows the number of new MarketBeat users adding SN and its top 5 competitors to their watchlist. Each company is represented with a line over a 90 day period.
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Media Sentiment Over Time

This chart shows the average media sentiment of NYSE and its competitors over the past 90 days as caculated by MarketBeat. The averaged score is equivalent to the following: Very Negative Sentiment <= -1.5, Negative Sentiment > -1.5 and <= -0.5, Neutral Sentiment > -0.5 and < 0.5, Positive Sentiment >= 0.5 and < 1.5, and Very Positive Sentiment >= 1.5.
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SN vs. The Competition

MetricSharkNinjaRETAIL IndustryRetail SectorNYSE Exchange
Market Cap$12.60B$11.93B$27.54B$21.91B
Dividend YieldN/A2.20%172.55%3.61%
P/E Ratio24.1716.1918.7628.85
Price / Sales2.261.788.7883.44
Price / Cash18.5610.6760.4924.17
Price / Book6.394.054.984.51
Net Income$438.70M$608.12M$911.70M$1.01B
7 Day Performance-9.74%-6.75%-5.01%-3.46%
1 Month Performance-23.61%-4.55%-4.97%-1.86%
1 Year Performance-17.57%0.00%11.31%10.34%

SharkNinja Competitors List

CompanyMarketRankShare PriceAnalysts' Price Target1Y Price PerformanceMarket CapRevenueP/E RatioEmployee CountIndicator(s)
SN
SharkNinja
3.4247 of 5 stars
$88.45
-1.0%
$130.00
+47.0%
-18.3%$12.60B$5.53B24.173,688News Coverage
Analyst Downgrade
Gap Up
HLN
Haleon
4.1661 of 5 stars
$8.79
-1.8%
$12.33
+40.2%
-11.2%$39.17B$14.35B22.5424,561Positive News
Analyst Forecast
KVUE
Kenvue
4.1764 of 5 stars
$15.70
-0.7%
$22.46
+43.1%
-21.8%$30.13B$15.14B21.2222,000Analyst Forecast
ELF
e.l.f. Beauty
4.1453 of 5 stars
$138.32
+2.8%
$134.60
-2.7%
+20.4%$8.21B$1.31B81.37300Positive News
Analyst Forecast
COTY
Coty
4.6162 of 5 stars
$4.04
+0.7%
$6.06
+50.1%
-52.8%$3.52B$5.89B-9.1811,636Analyst Forecast
ODD
ODDITY Tech
2.6485 of 5 stars
$59.68
+0.7%
$74.90
+25.5%
+28.5%$3.33B$647.04M33.16342News Coverage
Analyst Forecast
IMAX
IMAX
3.7931 of 5 stars
$33.38
-0.9%
$33.70
+1.0%
+54.6%$1.80B$352.21M55.63780Trending News
Analyst Forecast
MBC
MasterBrand
1.706 of 5 stars
$13.06
-1.7%
$15.00
+14.9%
-26.3%$1.66B$2.78B18.1413,000News Coverage
Analyst Forecast
FOXF
Fox Factory
3.2729 of 5 stars
$24.11
-5.8%
$33.50
+38.9%
-43.2%$1.01B$1.44B-3.994,100News Coverage
Analyst Forecast
LVWR
LiveWire Group
0.0589 of 5 stars
$4.94
-7.0%
N/A-24.2%$1.01B$26.63M-12.35220Analyst Forecast
EPC
Edgewell Personal Care
4.2941 of 5 stars
$19.98
-2.3%
$28.29
+41.6%
-42.4%$928.27M$2.25B14.806,700News Coverage
Positive News
Analyst Forecast

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This page (NYSE:SN) was last updated on 10/11/2025 by MarketBeat.com Staff
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